Apple Releases World's First Haptic Trailer For Brad Pitt's F1 The Movie: What Is It?

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This special trailer is available for viewing on the Apple TV+ app only for iPhone users.
Apple is taking its game a notch higher with the release of something the world has never seen before. The tech giant dropped a haptic trailer for the upcoming sports drama F1 the Movie, starring Brad Pitt, ahead of its theatrical release on June 27. This special trailer is available for viewing on the Apple TV+ app only for iPhone users.
If you are wondering what a haptic trailer is, then let us tell you that it is a special kind of movie trailer that lets you feel the action through your iPhone. When watching the trailer, phones would vibrate in sync with different action scenes like an engine revving, seatbelt clicking, roaring, time ticking, and crashes. It will offer viewers an experience of the effectiveness of the iPhone's Taptic Engine. This is the first movie trailer in the world to offer such experience.
The haptic trailer of F1 the Movie is quite similar to watching a 4DX film in a theatre, where the seats move, and there are effects like wind or lights, but here, it is all in your phone. This feature will only work on iPhones running on iOS 18.4 or newer.
In order to watch F1's haptic trailer, open the Apple TV+ app on your iPhone and search for the particular trailer. Once you get the video, click on it and enjoy the action-packed one-of-a-kind trailer on your phone.
Experience the new @F1Movie trailer on iPhone in a way only Apple can deliver. https://t.co/VYeJcVagKq pic.twitter.com/ej7DWSfT6l — Tim Cook (@tim_cook) June 11, 2025
The film, F1, directed by Top Gun: Maverick fame Joseph Kosinski, stars Brad Pitt as Sonny Hayes, a former Formula 1 driver who takes retirement following a horrible crash. However, after a Formula One team owner and his friend ask him to come out of retirement and train a rookie, the sport takes a dramatic turn, and he goes back to the grid with APXGP, a fictional team.
Made on a budget of $300 million, F1 also features Damson Idris, Kerry Condon, Tobias Menzies, and Javier Bardem in key roles. The upcoming film might prove to be Apple's biggest theatrical release yet, and it is slated to hit the big screens internationally on June 25 and in the United States on June 27. After its run in the cinemas, F1 will be released on Apple TV+. However, the date has not yet been confirmed.
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