Latest news with #SiliconCentralMall
Khaleej Times
5 days ago
- Business
- Khaleej Times
LuLu Hypermarket launches ‘Summer with LuLu' campaign across UAE
LuLu Hypermarket has officially launched its much-anticipated 'Summer with LuLu' campaign across all its stores in the UAE, ushering in the holiday season with exciting deals, engaging in-store activities, and exclusive rewards. The campaign was inaugurated at LuLu Hypermarket in Silicon Central Mall, Dubai, in the presence of senior LuLu Group officials, marking the start of a vibrant retail celebration that will continue throughout the summer across the region. Crafted to meet the dynamic needs of summer shoppers, the campaign features compelling deals across a wide range of categories — from daily groceries and refreshing beverages to luggage, travel accessories, electronics, mobile phones, refrigerators, air conditioners, and summer fashion. Customers can also explore exclusive collections in cosmetics, wellness, and beauty essentials, alongside special offers on sunglasses from Eye Express. Further enhancing its commitment to conscious living, the campaign includes an expanded range of organic and healthy food products. Beyond attractive product offers, 'Summer with LuLu' brings a variety of immersive family experiences. Free summer camps for children, e-gaming championships, and interactive in-store events are being rolled out across the region, transforming everyday shopping into a fun, festive family outing. "This campaign is part of LuLu's ongoing efforts to create a better shopping experience that goes beyond pricing. Our goal this summer is not just to offer discounts, but to deliver happiness — from exclusive deals to family-friendly activities," said Salim M A, director of LuLu global operations. A key highlight of the campaign is the exciting diamond gift promotion in collaboration with leading jewellery brand Tanishq. Shoppers who spend Dh100 or more stand a chance to win from an incredible Dh2 million worth of diamond gifts, including Tanishq diamond jewellery, elegant pendants, and exclusive vouchers. "We are delighted to collaborate with LuLu, the region's most trusted retail chain, to bring this exclusive diamond collection to customers," said Aditya Singh, head of jewellery international business, Titan Company Ltd. The campaign also features special promotions at LuLu's new value retail format, 'LOT', offering curated collections and budget-friendly products throughout the season. The 'Summer with LuLu' campaign will run across all LuLu stores in the UAE until July 31, packed with unbeatable offers and unforgettable rewards. Present at the official launch were Mujeeb Rehman, director of buying; Nishad, director of fashion and lifestyle; Navaneeth, general manager of Line Investments; V Nandakumar, director of marketing and communications; Skanda Venkata Srikrishna Chinni, senior program manager of LuLu Happiness Loyalty, along with other senior officials from the LuLu Group.
Khaleej Times
12-06-2025
- Entertainment
- Khaleej Times
Fabyland makes its grand entrance at Silicon Central Mall
In a landmark addition to Dubai's entertainment landscape, Fabyland, one of the region's prominent family entertainment centres, has officially opened its doors at Silicon Central Mall. This highly anticipated launch introduces a world of immersive fun, multi-generational experiences, and interactive learning, all under one roof. Designed as a flagship concept, the new Fabyland at Silicon Central Mall reimagines traditional entertainment with a broader and inclusive offering. In addition to thrill rides and carnival-style arcade games, the venue features, for the very first time, bowling alleys and billiards zones, opening new avenues of entertainment for teenagers, young adults, and families seeking shared leisure experiences. With its expansive layout and engaging atmosphere, Fabyland at Silicon Central sets a new benchmark for indoor entertainment in the Silicon Oasis locale. Children's celebrations take centre stage, with customisable party rooms and thoughtfully curated birthday packages that include interactive experiences such as magic shows, clowns, and piñata games, designed to turn every celebration into a cherished memory. For schools and learning groups, Fabyland offers a curated edutainment programme blending fun with foundational knowledge across science, arts and crafts, and more. Shirazul Haq Khan, mall manager, Silicon Central Mall, remarked: "Every new addition to Silicon Central is part of a bigger story, where we are creating spaces that feel vibrant, welcoming, and relevant to the community. Fabyland brings a fresh energy to the mix, and we're excited to see how it adds to the everyday experiences of our visitors. This is exactly the kind of offering we believe the community has been waiting for." The grand opening of Fabyland coincides with a broader phase of growth and transformation at Silicon Central Mall, which continues to strengthen its position as a premier lifestyle and retail destination in Dubai. The mall recently welcomed a dynamic mix of global fashion, footwear, and dining brands, enriching its appeal to the city's diverse audience. Complementing the retail expansion are curated F&B concepts such as Tim Hortons, Cold Stone Creamery, Chinese Palace, Bazooka, and China Bistro, ensuring an all-encompassing lifestyle experience that spans shopping, dining, and entertainment. Navaneeth Sudhakaran, general manager of Line Investments & Property, Dubai and Northern Emirates, added: "With Fabyland joining our growing portfolio, we're reinforcing Silicon Central's position as a destination that blends international retail, dining, and leisure in one cohesive experience. Our focus is on a meaningful curation; bringing in brands and concepts that add value to the way people shop, connect, and unwind. This launch is a step forward in that vision." As Silicon Central Mall continues its journey of growth, visitors are invited to discover its evolving story, where every visit is an engaging and memorable experience for all.
Zawya
09-06-2025
- Business
- Zawya
Apparel Group and Go Colors launch first international store at Dubai's Silicon Central Mall
Dubai, UAE – Apparel Group proudly announces the international debut of Go Colors with the launch of its first store outside India at Silicon Central Mall, Dubai. This strategic expansion brings Go Colors' extensive range of everyday and occasion-based bottomwear to a new global audience, marking a key milestone in the brand's global growth journey. Founded in India, Go Colors has built a strong presence across the country with a wide network of over 750 stores and a product portfolio that spans across all occasions offering more than 50 bottomwear silhouettes in an extensive palette of colors, with inclusive sizing options designed to cater to women and girls across different age groups and body types. In Dubai, Go Colors has entered into a partnership with Apparel Group, one of the region's leading retail conglomerates. The collaboration marks a strategic step forward for both companies—extending Go Colors' reach into international markets while introducing a distinct, function-forward fashion label to Apparel Group's diverse brand portfolio. Notably, this also represents Apparel Group's first partnership with an Indian-born fashion brand in the UAE. 'This is a significant step for us as we expand outside India.' said Gautam Saraogi, CEO & Founder of Go Colors. 'Dubai is a diverse and dynamic market, and we're excited to bring our range to customers here in partnership with Apparel Group, whose retail expertise and strong presence in the region make them an ideal collaborator for this milestone. The Middle East presents a promising opportunity for growth, and Dubai is a strategic starting point for our journey in the region.' Neeraj Teckchandani, CEO of Apparel Group, added: 'At Apparel Group, we take pride in identifying and nurturing promising brands with strong potential. Go Colors' distinctive focus on inclusive, stylish, and affordable bottomwear aligns with our commitment to offering versatile fashion options for every customer. We're excited to welcome them into our retail ecosystem and look forward to driving their growth across the Middle East.' The Dubai store will house a curated selection of products, including leggings, denims, trousers, joggers, and other bottomwear essentials designed to work across different occasions — from casual to workwear looks. The expansion signals Go Colors' growing ambitions in international markets, starting with the Middle East. About Apparel Group: Apparel Group is a global fashion and lifestyle retail conglomerate based in Dubai, UAE, with a growing network of 2,300+ stores and a diverse portfolio of 85+ international brands across 14 countries. The Group has established a strong presence in the GCC—Bahrain, Saudi Arabia, Kuwait, Qatar, and Oman—and continues to expand across key markets including India, Southeast Asia, South Africa, and Egypt. Offering an integrated omni-channel experience, Apparel Group represents global names such as Tommy Hilfiger, Skechers, ALDO, Charles & Keith, and Tim Hortons. Its sustained growth is driven by a multicultural workforce of 27,000+ and steered under the leadership of its founders, Sima Ganwani Ved and Nilesh Ved. About AppCorp Holding: AppCorp Holding, led by Founder and Chairman Nilesh Ved, is a multi-billion-dollar transnational holding that, through its flagship company Apparel Group, operates across 14 countries, managing 2,300+ stores and representing 85+ international and homegrown brands with a workforce of 27,000+ employees. The holding has built a diverse portfolio spanning retail, food and beverage, real estate, logistics, healthcare, education, and investment. For more information, visit About Go Colors Go Colors [Go Fashion (India) Limited], a publicly listed company in India, is a leading brand specializing in women's bottom wear. Our extensive collection offers a diverse range of colors and styles to complement any top, all conveniently available under one roof. Go Colors has a network 750 plus exclusive brand stores across India and is also present in 2000 plus large format stores. Our product portfolio spans across all occasions offering more than 50 bottomwear silhouettes in an extensive palette of colors, with inclusive sizing options designed to cater to women and girls across different age groups and body types. Committed to offering premium quality products, we strive to maintain affordability without compromising on quality. Additionally, with 750 plus stores across India, our brand is easily accessible to customers nationwide. Prem Ramachandran The Dream Earth Dubai, UAE Email: prem@
Khaleej Times
24-03-2025
- Business
- Khaleej Times
Silicon Central Mall welcomes Apparel Group's iconic brands, elevating Dubai's retail landscape
Silicon Central Mall, one of Dubai's premier shopping and lifestyle destinations, transforms its retail landscape with the introduction of globally renowned brands by Apparel Group. Strengthening its position as a key player in Dubai's evolving shopping scene, the mall unveils an exciting mix of fashion, lifestyle, and dining brands, offering visitors an unmatched shopping experience. As part of its continued expansion, Silicon Central Mall welcomes a diverse range of prestigious global brands, reinforcing its reputation as a dynamic retail hub. Recent openings, in collaboration with the Apparel Group, include R&B, offers quality fashion for the whole family at great value, including apparel, footwear, accessories, cosmetics, and home essentials., and Skechers, Aldo, Crocs, Aldo Accessories, Nine West, Rituals, Steve Madden, Beverly Hills Polo Club. Other highlights that are soon to open its own retail outlets include: LC Waikiki, New Yorker, Ardene, Off Price, Athletes Co, Levis and Go Colors. Complementing the retail offerings are popular F&B brands such as Cold Stone Creamery, Firehouse Sub and Tim Hortons. Beyond retail, Silicon Central Mall will be adding to the fun with its new entertainment offerings with the introduction of Fabyland, a 60,000 sqm Family Entertainment Centre (FEC), and Total Ninja, an adrenaline-charged adventure park. In line with the expansion, Line Investments is proud to launch the LAKA Gift Card, accepted by over 4,000 brands across 19 malls throughout the UAE. The gifting choice offers benefits, including personalised video messages through QR code and flexible denominations, making it the perfect gift for any occasion. In addition to these benefits, the card is completely complimentary, with no additional charges involved. It is available at customer service desks across participating malls. Shirazul Haq Khan, mall manager, Silicon Central Mall, said: "We are proud to partner with Apparel Group to introduce a distinguished portfolio of world-class brands to Silicon Central Mall, further enriching our retail landscape. This collaboration underscores our commitment to continually enhancing the shopping experience by offering greater variety and exclusive brand choices to our valued customers. Additionally, the launch of the LAKA Gift Card reflects our dedication to innovation and convenience, providing a seamless and flexible shopping solution that aligns with our customer-centric approach." Navaneeth Sudhakaran, general manager of Line Investments & Property, Dubai and Northern Emirates, added: "At Silicon Central Mall we are consistently looking for ways to redefine and enhance the retail experience we offer to the region. By blending premium brands with a thoughtfully curated mix of dining, entertainment, and leisure options, we go beyond shopping, to offer a complete lifestyle destination. With every new partnership and addition, like Apparel Group's prestigious portfolio, we continue to build on our promise to offer something truly exceptional." Silicon Central Mall invites all customers to join them and be a part of Dubai's ultimate shopping destination.
