Variable message system comes up at Red Cross junction roundabout in Coimbatore
A variable message system (VMS) that has been installed at the Red Cross junction roundabout will create awareness among the public on social issues and road safety.
Coimbatore District Collector Pavankumar G. Giriyappanavar inaugurated the new arrangement in the presence of Corporation Commissioner M. Sivaguru Prabhakaran, Deputy Commissioner of Police (Traffic) S. Ashok Kumar and G. Manuneethi, Divisional Engineer (Road Safety) for Coimbatore Circle.
The VMS consists of a large LED board mounted on an aesthetically designed metal structure. The LED board will display awareness messages on road safety, drug abuse, traffic violations, crimes against children and women, child labour and other social issues.
C. Palanivelu, Chairman of GEM Hospital and Research Centre, sponsored the VMS while JS Associate Development (I) Pvt Ltd supported the installation, said the police.
According to Mr. Ashok Kumar, the VMS will not display motion contents as they might divert the attention of motorists. The system will only display awareness contents as still images. He said that more such arrangements could be installed across the city if sponsors supported with corporate social responsibility funds.
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