Men's Skincare Products Can Be Subpar, But Not These 7 Bestsellers Specifically Formulated for Men — All Under $38
Let's face it: Men are much more limited when it comes to selecting quality skincare. Whereas we have entire Target aisles dedicated to our every need, from self tanner and makeup to cleanser, acne care and serums, men are left with a measly section — if that — for all of their skin, hair and body needs. It's no wonder they're not as excited about Target runs as we are!
But we're a little jealous of the luxe options at Blu Atlas, a brand dedicated to men's grooming and skincare. Everything is made effective, affordable and clean; you won't find any animal products, parabens, phthalates, sulfates or other harmful ingredients on any of the ingredient lists.
So if you want to help him improve his skincare routine, check out these bestsellers at Blu Atlas that should be much more expensive than they are. We covered everything from start to finish, so let's jump in!
Gel Face Cleanser
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Volcanic ash is the superstar ingredient in this gel cleanser designed for all skin types. The volcanic ash absorbs oil, removes impurities and tightens pores while probiotics and antioxidants promote a healthy microbiome and balance pH.
Get the for at Blu Atlas!
Mineral SPF 30
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If he's not applying sunscreen daily, you need to put him on STAT. This lightweight mineral SPF deeply hydrates without leaving skin oily or pores clogged. Aloe, shea butter and cocoa butter make the formula silky smooth!
Get the for at Blu Atlas!
My Skin Has Been Dewy and Hydrated All Winter Thanks to This Peptide Cream
Restorative Eye Stick
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Nobody wants to look like they have tired eyes. Anti-aging and restorative, this eye stick contains powerhouses like caffeine, sodium hyaluronate, niacinamide and vitamin C to soothe, smooth and brighten.
Get the for at Blu Atlas!
Hydrating Face Moisturizer
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It's no wonder reviewers can't get enough of this ultra-hydrating moisture cream, especially for the cold winter months. The cream targets dullness, dryness and redness with seaweed, vitamin C and mango seed butter. He'll love the classic scent!
Get the for at Blu Atlas!
Gentle Exfoliating Scrub
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Even tough guys have delicate skin. This energizing exfoliant uses bamboo stem powder and silica to cleanse, chamomile to soothe and jojoba oil to hydrate. It's a must-have for improving skin texture and evening tone!
Get the for at Blu Atlas!
Purifying Face Mask
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Spa nights just got a whole lot better — for him. All it takes is 10 minutes! He'll love having his own clay mask to feel like a rich dad. Just make sure he follows with a moisturizer for the ultimate glow.
Get the for at Blu Atlas!
Vitamin C Serum
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If he has dark spots, post-shave discoloration, fine lines, sun damage or dry skin, this is the serum he didn't know he needed. Unlike many vitamin C serums that can irritate the skin, this one is formulated to moisturize, clear complexion and strengthen the skin barrier.
Get the for at Blu Atlas!
These 12 Birkin-Looking Bags Will Make You Look Celebrity Rich — Starting at Just $23
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Yahoo
3 days ago
- Yahoo
EXCLUSIVE: Seed Health's New CEO Cathrin Bowtell Discusses Sprouts Launch and What's Next for the Microbiome Company
Seed Health is headed to Sprouts. Seed Health, known for its microbiome solutions, is now available in all 450 Sprouts doors across 24 states with its DS-01 Daily Synbiotic and DS-01 14 Day Gut Reset. Seed Health is also available at Target, where it is the number-one digestive health probiotic, and Erewhon. This retail news follows the appointment of Cathrin Bowtell, who previously was chief commercial officer and then president, as chief executive officer in April. Cofounders Ara Katz and Raja Dhir previously held the position. More from WWD Prince William Hands Chanel's Leena Nair Honor for Services to Retail and Consumer Sector EXCLUSIVE: Eos Transforms Blue Moon's Signature Orange Garnish Into a Lip Balm Urban Outfitters Debuts First Pride Vinyl Collection Made in Collaboration With Influential LGBTQIA+ Artists, Allies and Labels Sources close to the brand confirmed that Seed has exceeded $200 million in revenue. Additionally, the brand has grown its revenue by 500 percent over the last three years. According to Bowtell, the Sprouts expansion is the next step in the brand's accessibility story, as it has gone from a primarily direct-to-consumer membership business to an omnichannel brand since its 2016 launch. According to Bowtell, each channel expansion has provided 'pure incrementality' for the company. 'It's a milestone for us. If you think about the omnichannel strategy that we've been incubating over the last year and a half, we actually have our retail roots in natural grocery,' she said, noting the brand launched at Erewhon in 2021. Like Erewhon, Sprouts is a particular fit for the brand's offering and target consumer. 'It's a wonderful fit from a brand standpoint,' said Bowtell. 'It's fast-growing in the world of probiotics, but it's also attracting a consumer who's deeply health focused and accessibility focused.' So far, Seed's retail strategy has been crucial to better serve existing customers and reaching new ones, per search and performance data. 'When we launched on Amazon last year, we launched into that channel with about 30,000 searches a month for our product name without being on the platform. When we launched into Target in September, we quickly became one of the top 10 revenue producing stock keeping units in that set,' said Bowtell. She predicts they will see a similar outcome now at Sprouts. 'We will, of course, find consumers at Sprouts that are brand aware and that are attracted to our packaging and our display, but our hope is also that us launching there provides an opportunity for consumers who are non-brand aware to discover us for the first time and try us for the first time,' said Bowtell. 'We've seen the same thing happen across Target and Amazon.' To date, more than a million consumers have used the brand's innovations, which also include the VS-01 Vaginal Synbiotic, a microbiome-supporting suppository. Seed's entry into Sprouts is one piece of Bowtell's overall vision for the brand, as she recently stepped into the role of CEO. 'This leadership transition has been planned for some time. I've been on board for over two and a half years, and have been incubating and leading the omnichannel strategy since that time,' she said. 'What's nice about this transition is there isn't a big business strategy change. If anything, this transition helps us accelerate moving into that scale and that impact of the strategy that Ara, Raja and I all incubated together.' Over the years Seed has continuously experienced growth thanks in part to its clinically backed formulas, which are often recommended by physicians ultimately adding another discovery outlet for consumers, and to the ongoing conversation around gut health, which experts say isn't going anywhere. 'Gut health is connected to most biological systems in the human body, and via gut health, the consumer actually has so much agency power to impact their own health,' said Bowtell. 'The focus on gut health is correlated to consumers wanting agency over their own whole body, holistic health and they want it without other types of interventions.' While the gut health conversation has remained constant over the past several years, the digestive issues associated with GLP-1s have caused an even greater focus on the category recently. As Bowtell looks to the future, she recognizes the challenges in the market, including possible economic downturn, but Seed's success in recent months has shown that the business is resilient. 'Investments in people's health are incredibly important to the customers that we sell our products to,' she said. 'We continue to think about lots of different ways of making our products as accessible as possible. The Gut Reset product that we're also launching at Sprouts is a nice example of a way that Seed aims to make our products accessible, giving lots of different ways of getting started at a range of price points.' Additionally, McKinsey's latest Future of Wellness Report for 2025 showed that wellness is staying relatively resilient, as consumers were unlikely to find it to be a discretionary category. That being said, Bowtell also said given the challenges in the market, Seed's commitment to science with peer-reviewed clinical research will be more important than ever. 'Consumers are deeply educated today, and so the products that are going to resonate are going to be products that are highly efficacious,' she said, noting that there are new products on the horizon, though the company's offering will remain highly curated. 'Everything that Seed will put into the market will have to meet the same threshold of the products we have in market today, which is at the forefront of efficacy, at the forefront of clinical superiority, and always with a very unique microbiome angle to health.' Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data


Buzz Feed
5 days ago
- Buzz Feed
43 Personal Care Products Reviewers Call 'Wizardry,' 'Sorcery,' Or Just Plain 'Magic'
A Derma E scar gel reviewers love for its ability to sink into skin quickly *and* even how well it sits under makeup. And it can make a difference on both new and old scars. How does this work, you ask? The key ingredients are panthenol (which can help promote new skin cell production) and allantoin (which helps attract moisture to skin and can make wound-healing faster). A lightweight Cosrx SPF 50+ sunscreen (the same brand as the TikTok-viral snail mucin!) for anyone who isn't always the best at applying sunscreen (every! day!). This sebum-balancing formula has a moisturizer-like texture, contains skincare ingredients like cacao and vitamin E, feels breathable on the skin, leaves a semi-matte finish, and (reviewers agree!) it doesn't have a white cast, so applying it will feel like less of a chore. Vanicream, a sensitive skin-friendly moisturizer free of common irritants (and fragrance free!) reviewers love to use on their face *and* body. The included pump dispenser is great for easy application, and avoiding contamination the jar. Plus it has the seal of acceptance from the National Eczema Association! A butt acne-clearing lotion formulated with tea tree oil to fight pimple-causing bacteria, helping clear existing acne and helping to prevent it from coming back in the long run. Reviewers use it on their thighs and back too, and say this lotion helps their skin feel suuuper soft! Briotech spray with the same magical ingredient as the very beloved Tower 28 SOS Daily Rescue Spray: hypochlorous acid (something our body produces naturally as part of our immune system!). Just spritz it on whenever your skin needs a little de-stressing (like on a hot, sweaty day, while traveling, or after the gym), and it'll help soothe inflammation, tone down redness, and strengthen your skin's barrier. A bottle of Nizoral anti-dandruff shampoo formulated with 1% ketoconazole that doesn't just banish annoying flakes, but actually works to kill the fungus that causes dandruff. You can use it just twice a week, too. A bottle of professional-grade callus-removing gel that can dissolve that pesky, hard dead skin in just a few minutes — for real, don't leave it on for more than that. Then just rinse, sand with a pumice stone or rasp, and enjoy those silky-smooth feet! If you love Baby Foot but hate waiting, this is a great option. Medix retinol body lotion — if you've looked at your expensive facial retinol and thought "this is too expensive to slather on my I want to" this is for you! Just like any retinol product, this is designed to help promote skin cell turnover, which can help visibly smooth crepe-iness, fine lines, rough and bumpy skin (like KP), and stretch marks, if that's something you're looking to do. A piercing treatment to help tackle the bumps that are getting in the way of you showing off your excellent taste in jewelry! It takes time, but reviewers see a big difference when it comes to fading bumps and scars and helping fresh piercings heal properly. Mielle's (TikTok-famous) Rosemary Mint strengthening oil reviewers swear by to nourish their scalps, strengthening and promoting hair growth at the root. It's formulated with biotin, moisturizing oils like jojoba, plus rosemary and mint oils, which can help stimulate the scalp. AquaGuard, a pre-swim hair cream designed to protect your tresses from damaging chlorine (aka less dryness, fewer tangles, no turning green, and no icky chlorine smell!) — just dampen your hair, apply the cream, and dive in! Now you can play "mermaids" all you want without sacrificing your hair health. An exfoliating mitten so you can scrub off dead skin cells and reveal softer, smoother skin during your Everything Showers. Just lather up and (gently!) massage your skin — reviewers say this is great for preventing ingrown hairs, helping reduce KP, and using before applying fake tan! Or an exfoliating First Aid Beauty Bump eraser body scrub reviewers with KP (aka keratosis pilaris) swear by to get rid of those tiny red bumps, without slathering on any additional creams or products — just use in the shower instead of your regular soap. Gold Bond Friction Defense, an easy-to-apply stick (just like deodorant!) to reduce friction and moisturize skin wherever you deal with painful chafing when your skin rubs together, especially when the mercury rises. It's unscented and invisible too! L'Occitane's fast-absorbing shea butter hand cream, because if you have dry, cracked hands or just hate the feeling of papery hands post-washing when you're on the go, you need this lil' guy in your bag. And there's no overly greasy feeling after, either! A saline nasal mist that can help moisturize dry nasal passages and irrigate to wash away mucus and allergens, which can in turn help relieve symptoms from colds and allergies. When is pollen season going to end again?? A roll-on sunscreen sponge to help you do what you need to do this summer: reapply your sunscreen every two hours. But with this handy lil guy, you can just sponge it right on, and it'll keep your hands mess-free! Idk about you, but I hate that greasy, sunscreen-y feeling on my hands when I'm at the beach. And if you don't get those, or reapply as often as they suggest, a Burt's Bees sunburn soother so you have it on hand before you get sunburned. Even when we do our best, sometimes it happens! SweatBlock antiperspirant wipes, which are designed to reduce excess sweating for *up to seven days*(!!). Just swipe on before bed, and kiss those pit stains that ruin your favorite shirts goodbye. They're designed to be used for under the arms, but reviewers use them elsewhere too! A manual "flossing" toothbrush with extra soft bristles in two layers that are super thin at the tip (as thin as human hair) and designed to reach places other toothbrushes might not. Especially when paired with actual flossing, reviewers say they're left with a "fresh from the dentist" clean! O'Keeffe's Lip Repair, a lip sleeping mask from the brand behind the cult-favorite Working Hand and Healthy Feet creams — and just like those borderline miraculous products, reviewers say this balm will heal and repair dry, cracking, chapped lips like no other product has. Gold Bond's firming neck and chest cream — it's not only your face that deserves a skincare routine! This is formulated with salicylic acid for chemically exfoliating that delicate skin (without harsh scrubbing) plus glycerine and aloe for plenty of hydration. Reviewers are surprised at the results they get but note that it does take time. So don't forget to take a before photo, and get to slathering! Compound W One Step Pads designed to break down common and plantar warts with minimal effort, so you can enjoy the same gloriously dramatic results as the reviewers below. Just apply and replace the medicated, salicylic acid-infused bandages every 48 hours for best results. Biodance Bio-Collagen Real Deep Mask you can wear overnight for a serious boost of hydration, firming, and brightening — even reducing the appearance of pores and fine lines. Reviewers say they noticed a difference in just one use *and* that people stopped to compliment their skin! Btw, once you wake up and see where the mask has become transparent, you'll know the serum is absorbed — how cool is that? CeraVe Retinol Serum that lives up to the CeraVe name and uses *encapsulated* retinol to reduce the appearance of scars and pores without flaking or redness. If you haven't gotten into retinoids yet or are worried about irritating your skin, this gentle but effective serum is a great option — and reviewers say they like it better than other more expensive options (like Murad's Retinol Serum, which retails for $92). Or prescription-strength (but not prescription-priced) Differin Retinoid gel, because it's a true classic for a reason. It is designed to promote and "normalize" skin cell turnover, which can help clear existing breakouts, combat inflammation, and prevent the actual production of acne in the future. And since retinol increases collagen, it can help with fine lines and wrinkles as well! Cosrx's snail mucin repairing essence that may seem like it would give you the ick, but is totally worth adding to your routine. No snail-like results here: Just pat it in the evening, and you'll be appreciating the moisture boost right away. Reviewers say it helps with acne, inflammation, peeling, fine lines, and even eczema! Sol de Janeiro Brazilian Bum Bum Cream, a cult-favorite body cream you're going to want to slather all over your body, thanks to the deep hydration (cupuaçu butter, coconut oil, and açai oil!) and temporary skin-tightening (caffeine!) it provides, plus a fragrance with notes of salted caramel and vanilla that reviewers L O V E. My all-time desert island holy grail, CeraVe's Skin Renewing night cream, which delivers on hydration and softness and protects your skin's natural barrier — I won't use an expensive night cream again. There's a reason people can't stop talking about CeraVe on TikTok! Mighty Patch Pimple Patches, which absorb pus and oil from *inside* the zit, protecting skin from further damage and reinfection so you're not tempted to hot compress, pop, ooze, scar, and repeat. They also come in an ~invisible~ version that (as someone who has used them) is indeed surprisingly hard to see. And hydrocolloid nose patches (from the same brand) that target your whole nose all at once, absorbing gunk and oil from multiple pimples and pores all at once and trapping it so you can toss it right in the trash. Say goodbye to those damaging adhesive nose strips once and for all! Veet's sensitive hair removal gel cream, a great option if you prefer to say "so long" to body don't love other methods like shaving or waxing. If you're easily irritated or are prone to ingrowns, this might be the perfect option for you! Several reviewers tout the "dolphin-smooth" results. ::cue echolocation noises of glee:: An ergonomically designed detangling brush with cone-shaped bristles that separate tangles by pulling them apart sideways, not tugging them down. Reviewers say it's a miracle worker for everything from thick, coily hair to the finest strands! A satin pillowcase to help maintain hair and skin health even as you sleep, reducing pesky frizz and breakage when compared with regular cotton or other fiber pillowcases — that means longer-lasting blowouts and less damage in the long run. Why spend the money on pricey brands like Slip and Blissy? A nongreasy eye cream designed to help deflate your under eye bags, hydrate your delicate skin, reduce the appearance of fine lines and wrinkles, and brighten your under eyes, thanks to a blend of aloe, rosehip seed oil, and vitamins C & E. A bottle of Elizavecca Hair Treatment for an intense at-home mask that'll help your strands look and feel less damaged in just five minutes. It's basically a time machine for your hair, is what I'm saying. Some reviewers say it's even BETTER than Olaplex, which is over three times the price! TruSkin vitamin C serum formulated with hyaluronic acid (to provide a boost of hydration), soothing aloe vera, and vitamin E (in addition to the namesake vitamin C) — a combo designed to brighten and smooth your skin for your glowiest glow yet. And money-saving alert: reviewers say it's comparable to the SkinCeuticals CE Ferulic serum (which costs $182 for the full-size btw!). Anua Heartleaf Pore Control Cleansing Oil, a K-beauty cult-fave you can use as step one of your double cleanse. Just apply to dry skin and gently massage, then emulsify with water to dissolve makeup and sunscreen and remove sebum and the day's grime, leaving your skin refreshed but not stripped. Reviewers *swear* by it for helping reduce blackheads and sebaceous filaments, too! Or! For a balm option, Juno & Co.'s Clean 10 cleansing balm formulated with Japanese pearl barley to help brighten skin as it cleanses. Just scoop out a pea-sized amount (it comes with a lil' spatula!) and massage into your skin — it'll become a luxurious oil and gently dissolve allllll the makeup, SPF, dirt, oil, and more, leaving no residue behind *and* not overly stripping skin of moisture. A bottle of CND SolarOil, a nail and cuticle oil to help your nails grow and grow (no peeling!), and keep your cuticles nourished and soft, no matter how much hand sanitizer you're using. Just massage in the jojoba oil and vitamin E infused formula daily. Radha rosehip oil to not only soften skin and lock in moisture (just like other oils), but also help reduce redness and breakouts, thanks to the rich blend of vitamins A, C, and E, fatty acids and anti-inflammatory antioxidants. SoCozy curl conditioning spray, which was designed with kiddos' curls in mind, but works for reviewers of all ages! This leave-in conditioner moisturizes and helps improve curl definition and elasticity with just a few quick spritzes, which is great for impatient kids *and* grownups with limited time. A bottle of Tend Skin Solution to stop ingrown hairs and skin irritation in their tracks, making it the perfect post-shaving product with a cult following for a reason.
Yahoo
6 days ago
- Yahoo
I'm 48 and this Amazon retinol stick helped reduce my fine lines — and it's 64% off right now ahead of Prime Day
When it comes to aging, the eyes tell all. I love my CeraVe eye cream and Grace and Stella's energizing eye masks are incredible, but to really target those fine lines, retinol is required. I have to be very careful which retinol products I use, as many can irritate and dry out my skin. That said, I was intrigued when I came across Amazon's viral Velamo Retiol Eye Stick — which is currently on sale for 64 per cent off, the lowest price I've ever seen, ahead of Prime Day 2025. Of the more than 10,000 Amazon reviews the retinol stick has, many are saying they are in love with it, calling it a 'staple item.' The praise was enough for me to add it to my cart back in June 2024 and I've been using it steadily ever since. Do I love it? Would I recommend it for daily use? Keep scrolling to read my thoughts. This convenient retinol eye stick helps to hydrate and firm the delicate under-eye area. With regular use, this easy-to-apply retinol stick will help improve the tone and texture of your eye area, reducing the appearance of puffiness, dark circles and fine lines. Formulated with powerhouse anti-aging ingredients such as retinol, vitamin E and hyaluronic acid, as well as collagen-boosting Bakuchiol, this lightweight product is moisturizing but not greasy. The vegan product is fragrance-free and designed for use on even the most sensitive of skin. After cleansing your face, gently glide the stick over your entire eye area in circular motions, starting at the outer edges of your eye. You should also apply over and around the eyelid, being careful not to tug at the skin. When you first try the product, it's recommended that you try it once every two to three days to allow your skin to adjust to the retinol. After about two weeks, you can go ahead and use it every night. According to the manufacturer, within three to four weeks you can expect to see visible results. Also, because this product contains retinol, your skin is more sensitive to the sun, so don't forget to apply sunscreen all over your face! It's cute and compact: I love that the eye stick resembles a lipstick tube. It's easy to carry around with me at all times. It really does help fine lines: As long as I use it at least once a week, it reduces the appearance of fine lines. It's also important that between uses, you keep your skin well hydrated, as this will help prevent skin from tugging during application. Vegan and totally fragrance-free: It has no odour, for real. None. Not even the essence of a scent. I really appreciate that. A super-hydrating blend of ingredients: In addition to retinol, the formula contains moisturizing vitamin E and hyaluronic acid, which helps keep the retinol from drying out my skin. Can tug at the skin during application: When I first started using it, I noticed that when I applied the stick directly to my under-eye area, it tugged a bit at the skin, which I didn't like at all. To combat that, I put some on my forefinger and gently applied it that way. As I used it more regularly, my under-eye became more hydrated, and the tugging subsided, so I could also apply it directly with the stick. Everyday use? Not for me: I know it says you should use this product daily, but my skin does just fine when I use it a few times a week, especially during the summer. Even when I use it once a week, I notice an improvement in the tone and texture of my skin. There's an adjustment period: Your skin definitely needs time to adjust to the product. The first few times I used it, my skin appeared puffier and a little irritated. My son even asked me one morning if I had been crying. Your skin calms down, and the redness goes away, but there is a window during early use when you wonder if this is making your skin worse. If you have super sensitive skin, I would proceed with caution and perhaps consult your dermatologist before committing to daily use. The "Amazon's Choice" retinol eye stick has earned thousands of five-star reviews. Many reviewers comment that they are "pleased" with their results and call it "truly amazing." One reviewer, who dubbed the eye stick a "staple item," has used it every day for over a month. They said it took a bit for their eyes to get used to the formula, and they experienced "puffiness" after applying it, but that only lasted a week. Another shopper described the eye stick as "effective" and "simple to apply." The product is "so smooth" and "light," they added. As for results, they said the stick was making a "slow difference" to their eye area. After two weeks of use, one shopper wrote that their dark circles had "drastically diminished." However, not everyone was impressed with the stick. One shopper wrote that after three months of use, they had observed "no noticeable difference" and would "not recommend it." One person was disappointed that the stick "pulled" at their under-eye skin and complained that it didn't "soak in." It's "just OK," described another. Hydrating creams and masks do much to brighten the eye area, but for rapid wrinkle repair, retinol is the way to go. This Velamo Retinol Eye Stick is my secret weapon for crow's feet. It's not perfect, and it absolutely takes some time for your skin to adjust to its potent ingredients, but with regular use, I have seen noticeable improvements. Just use caution when applying directly to the thin skin around your eyes. If need be, put some of the product on your forefinger to gently apply during those early applications, working up to placing the stick directly onto your face.