Shoppers just realising ‘favourite ever' 80s sweet has been AXED leaving them gutted
SHOPPERS are just realising their "favourite ever" 80s sweet has been axed - and they're gutted.
The sought-after Wonka Everlasting Gobstoppers, dubbed Heartbreakers, are no longer in stock across stores in the UK.
The white, pink, and red heart-shaped treats changed in colour and flavour with each layer, making them a hit among sweet lovers.
Originally imported from the US, these 340g 80s sweets scanned at tills for £3.50.
However, some shoppers are only now discovering that the popular sweet treat has been discontinued.
One user took to Reddit, writing: "I just learned this has been discontinued, correct me if I'm wrong. ps what's a good replacement?"
The post attracted several comments from disappointed shoppers who were also unaware that the popular treat had been axed.
This shopper wrote: "I was obsessed with these like 4 years ago. Why would they discontinue them?"
"The spree hearts were my favourite ever," added another.
A third said: "I keep hoping they'll bring them back."
"I just found out the bad news too! I'm devastated," a fourth added.
It comes after M&S confirmed it had axed a beloved snack - particularly popular with a pint.
6 ways to get the biggest bargains in B&M
It came after a disgruntled shopper took to social media to inquire about its whereabouts.
They said on X: "@Marksandspencer have you stopped selling the Sweet Chilli Combo Mix snack?
"Been to several stores today and no sign of them. Please say they've not been discontinued!!"
The Sweet Chilli Combo Mix was a selection of crispy potato and corn snacks - which came in the shape of tubes, wheels and flat crisps.
Fans deemed them the perfect sweet and spicy morsel to enjoy alongside a cold drink.
But their worst fears were confirmed when M&S employee Simon weighed in on the thread.
He said: "It looks like we have discontinued this flavour, sorry about that."
It follows Nestle confirming they pulled a new type of Rowntree's sweets just one year after launch.
And B&M fans are in a frenzy after spying retro sweets back on shelves.
Why are products axed or recipes changed?
ANALYSIS by chief consumer reporter James Flanders.
Food and drinks makers have been known to tweak their recipes or axe items altogether.
They often say that this is down to the changing tastes of customers.
There are several reasons why this could be done.
For example, government regulation, like the "sugar tax," forces firms to change their recipes.
Some manufacturers might choose to tweak ingredients to cut costs.
They may opt for a cheaper alternative, especially when costs are rising to keep prices stable.
For example, Tango Cherry disappeared from shelves in 2018.
It has recently returned after six years away but as a sugar-free version.
Fanta removed sweetener from its sugar-free alternative earlier this year.
Suntory tweaked the flavour of its flagship Lucozade Original and Orange energy drinks.
While the amount of sugar in every bottle remains unchanged, the supplier swapped out the sweetener aspartame for sucralose.
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