Adobe brings AI-image generation app to phones, adds partners
Adobe Inc. released its first dedicated artificial intelligence smartphone app on Tuesday that includes AI models from the company and partner firms, in a bid to tap into a growing trend of sharing AI images and videos over social media.
The new app, called Firefly, packages Adobe's own AI model together with models from new partner firms Ideogram, Luma AI, Pika and Runway, and is available on iOS and Android phones.
Previously, the service was available only as a web version, that used models from Alphabet's Google and OpenAI in addition to Adobe's model.
Those models will also be available in the app, Adobe said.
Generating images that can easily be shared on social media has become a key driver of AI interest, with OpenAI's Ghibli-style AI images driving record traffic to the ChatGPT creator.
Adobe's mobile service will offer subscribers unlimited basic image generation from Adobe models, while it will charge extra for access to the company's premium models and those from its partners. The subscription cost will be the same as for the web versions of Firefly, which start at $10 per month.
The San Jose, California-based company had earlier released AI tools along with the mobile app version of its popular image-editing program Photoshop.
Adobe has not disclosed how much it pays the partner models on the Firefly app.
The company had promised users that its AI model is trained only on material that it has a legal right to use, with Adobe offering protection against copyright claims.
Ely Greenfield, Adobe's chief technology officer for digital media, said Adobe's approach has also gained some resonance among consumers.
"Even for many of our individual customers, that promise of the commercial safety and the story about how Firefly is trained continues to be a really important differentiator," Greenfield said.
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Time of India
37 minutes ago
- Time of India
Apple talking to AI startup Perplexity, claims report and why it pulled down Google shares
Apple Inc. is exploring a potential acquisition of AI startup Perplexity AI to bolster its artificial intelligence capabilities, according to Bloomberg, citing sources familiar with the matter. The discussions, led by Adrian Perica, Apple's head of mergers and acquisitions, alongside services chief Eddy Cue and key AI decision-makers, are in early stages and may not result in a formal offer, the sources said, speaking anonymously due to the private nature of the talks. Apple buying Perplexity will be the company's largest-acquisition so far A deal for Perplexity, recently valued at $14 billion, would mark Apple's largest acquisition ever, surpassing its $3 billion purchase of Beats in 2014. The move could help Apple develop an AI-powered search engine, addressing concerns over its $20 billion annual deal with Google, which faces scrutiny from US antitrust regulators. No discussions have occurred with Perplexity's management, and the startup stated it has 'no knowledge of any current or future M&A discussions.' Apple declined to comment. Why Apple-Perplexity news pulled down Google stock Google shares reversed gains and fell nearly 1% in late trading after Bloomberg reported on Apple's Perplexity discussions. The news sparked investor concerns about Google's long-standing dominance in the search market, particularly its lucrative $20 billion annual deal to remain the default search engine on Apple's Safari browser. Apple's senior vice president, Eddy Cue, revealed during Google's antitrust trial that Safari search volumes declined for the first time in April, attributing this to growing user preference for AI-driven search alternatives like Perplexity and ChatGPT. If Apple acquires Perplexity, valued at $14 billion, it could reduce reliance on Google, threatening the latter's search advertising revenue, which accounted for $162 billion of Alphabet's $283 billion in 2022 revenue. The potential loss of this partnership, combined with the U.S. Department of Justice's push to curb Google's search monopoly, heightened market fears. Additionally, Perplexity's 20% month-over-month query growth signals a shift toward AI search, challenging Google's traditional model despite its own AI efforts like Gemini. Why Apple may be planning to buy Perplexity Perplexity's real-time, web-based question-answering service could enhance Apple's efforts to compete in generative AI, where it trails rivals. Apple's recent AI offerings, unveiled at its Worldwide Developers Conference, include live translation and a partnership with OpenAI for ChatGPT-based image generation, but a revamped Siri has been delayed until next spring. Acquiring Perplexity could provide Apple with AI talent, a recognized brand, and a consumer product to strengthen its position. Alternatively, Apple has considered partnering with Perplexity, potentially integrating its technology into Safari and Siri. The companies have met multiple times, with Apple's AI team evaluating Perplexity's technology, signaling interest in a closer relationship. Meta and Perplexity talks failed The news follows Meta Platforms Inc.'s failed attempt to acquire Perplexity earlier this year, after which Meta purchased a 49% stake in Scale AI for $14.3 billion. Apple and Meta are also competing for talent, with both companies vying to hire Daniel Gross, co-founder of Safe Superintelligence Inc. and a former Apple acquisition via his startup Cue in 2013. Google shares dipped nearly 1% in late trading after the report. AI Masterclass for Students. Upskill Young Ones Today!– Join Now
The Hindu
42 minutes ago
- The Hindu
Apple executives held internal talks about buying Perplexity: Report
Apple executives have held internal talks about potentially bidding for artificial intelligence startup Perplexity, Bloomberg News reported on Friday, citing people with knowledge of the matter. The discussions are at an early stage and may not lead to an offer, the report said, adding that the tech behemoth's executives have not discussed a bid with Perplexity's management. Apple and Perplexity did not immediately respond to Reuters' requests for comment. Big tech companies are doubling down investments to enhance AI capabilities and support growing demand for AI-powered services to maintain competitive leadership in the rapidly evolving tech landscape. Bloomberg News reported earlier on Friday that Meta Platforms tried to buy Perplexity earlier this year. Meta announced a $14.8 billion investment in Scale AI last week and hired Scale AI CEO Alexandr Wang to lead its new superintelligence unit. Adrian Perica, Apple's head of mergers and acquisitions, has weighed the idea with services chief Eddy Cue and top AI decision-makers, as per the report. The iPhone maker reportedly plans to integrate AI-driven search capabilities- such as Perplexity AI- into its Safari browser, potentially moving away from its longstanding partnership with Alphabet's Google. Banning Google from paying companies to be the default search engine is among the remedies that the U.S. Justice Department has proposed to break up its dominance in online search. While traditional search engines such as Google still dominate global market share, AI-powered search options including Perplexity and ChatGPT are rapidly gaining prominence this year and seeing rising user adoption, especially among younger generations. Perplexity recently completed a funding round that valued it at $14 billion, according to the Bloomberg News report on Friday. A deal close to that value would be the largest acquisition for Apple till date. The Nvidia-backed startup provides artificial intelligence search tools that deliver information summaries to users, similar to OpenAI's ChatGPT and Google's Gemini.
Time of India
an hour ago
- Time of India
Apple executives held internal talks about buying Perplexity: Report
Apple executives have held internal talks about potentially bidding for artificial intelligence startup Perplexity, Bloomberg News reported on Friday, citing people with knowledge of the matter. The discussions are at an early stage and may not lead to an offer, the report said, adding that the tech behemoth's executives have not discussed a bid with Perplexity's management. Apple and Perplexity did not immediately respond to Reuters' requests for comment. Big tech companies are doubling down investments to enhance AI capabilities and support growing demand for AI-powered services to maintain competitive leadership in the rapidly evolving tech landscape. Bloomberg News reported earlier on Friday that Meta Platforms tried to buy Perplexity earlier this year. Meta announced a $14.8 billion investment in Scale AI last week and hired Scale AI CEO Alexandr Wang to lead its new superintelligence unit. Adrian Perica, Apple's head of mergers and acquisitions, has weighed the idea with services chief Eddy Cue and top AI decision-makers, as per the report. The iPhone maker reportedly plans to integrate AI-driven search capabilities- such as Perplexity AI- into its Safari browser, potentially moving away from its longstanding partnership with Alphabet's Google. Banning Google from paying companies to be the default search engine is among the remedies that the U.S. Justice Department has proposed to break up its dominance in online search. While traditional search engines such as Google still dominate global market share, AI-powered search options including Perplexity and ChatGPT are rapidly gaining prominence this year and seeing rising user adoption, especially among younger generations. Perplexity recently completed a funding round that valued it at $14 billion, according to the Bloomberg News report on Friday. A deal close to that value would be the largest acquisition for Apple till date. The Nvidia-backed startup provides artificial intelligence search tools that deliver information summaries to users, similar to OpenAI's ChatGPT and Google's Gemini.
