Latest news with #ElyGreenfield
Yahoo
2 days ago
- Business
- Yahoo
Adobe Launches Firefly AI Image Generation App for iOS and Android
Adobe has released its first AI smartphone app, Firefly, for iOS and Android devices. The app will feature Adobe's own AI model along with models from partner firms such as OpenAI and Google, so users will have quite a few tools for generating images and videos. Adobe says the app lets subscribers generate unlimited basic images using Adobe's models, with extra charges for access to premium models and those from partners. Firefly also gets models from Ideogram, Luma AI, Pika, and Runway. You can access these through Firefly Boards, which is part of the Firefly web app. The subscription cost is the same as the web version and starts at $10 per month, as reported by Reuters. Adobe has not disclosed how much it pays partner model providers for use in the Firefly app. The company says its AI model is trained only on material it has a legal right to use, and it gives users protection against copyright claims. Ely Greenfield, Adobe's chief technology officer for digital media, says that the company's approach to commercial safety and transparency in AI training is an important point for many customers. "Even for many of our individual customers, that promise of the commercial safety and the story about how Firefly is trained continues to be a really important differentiator," Greenfield told Reuters.
Tahawul Tech
2 days ago
- Business
- Tahawul Tech
Adobe releases dedicated AI-image generation app
Adobe Inc. recently released its first dedicated AI smartphone app that includes AI models from the company and will feature partner firms in the future. This is understood to be part of a strategy to tap into a growing trend of sharing AI images and videos over social media. The new Firefly mobile app packages Adobe's own AI model together with models from OpenAI and Google and is available on iOS and Android phones. In addition, Adobe is planning to integrate models from new partner firms Ideogram, Luma AI, Pika and Runway, which will be accessed in Firefly Boards, a product that is part of the Firefly web app. Adobe's mobile service will offer subscribers unlimited basic image generation from Adobe models, while it will charge extra for access to the company's premium models and those from its partners. The subscription cost will be the same as for the web versions of Firefly, which start at $10 per month. The San Jose, California-based company had earlier released AI tools along with the mobile app version of its popular image-editing program Photoshop. The company had promised users that its AI model is trained only on material that it has a legal right to use, with Adobe offering protection against copyright claims. Ely Greenfield, Adobe's Chief Technology Officer for Digital Media, said Adobe's approach has also gained some resonance among consumers. 'Even for many of our individual customers, that promise of the commercial safety and the story about how Firefly is trained continues to be a really important differentiator,' Greenfield said. Source: Reuters Image Credit: Stock Image
Time of India
2 days ago
- Business
- Time of India
Adobe brings AI-image generation app to phones, adds partners
Adobe Inc. released its first dedicated artificial intelligence smartphone app on Tuesday that includes AI models from the company and partner firms, in a bid to tap into a growing trend of sharing AI images and videos over social media. The new app, called Firefly, packages Adobe's own AI model together with models from new partner firms Ideogram, Luma AI, Pika and Runway, and is available on iOS and Android phones. Previously, the service was available only as a web version, that used models from Alphabet's GOOGL.O> Google and OpenAI in addition to Adobe's model. Those models will also be available in the app, Adobe said. Generating images that can easily be shared on social media has become a key driver of AI interest, with OpenAI's Ghibli-style AI images driving record traffic to the ChatGPT creator. Adobe's mobile service will offer subscribers unlimited basic image generation from Adobe models, while it will charge extra for access to the company's premium models and those from its partners. The subscription cost will be the same as for the web versions of Firefly, which start at $10 per month. The San Jose, California-based company had earlier released AI tools along with the mobile app version of its popular image-editing program Photoshop. Adobe has not disclosed how much it pays the partner models on the Firefly app. The company had promised users that its AI model is trained only on material that it has a legal right to use, with Adobe offering protection against copyright claims. Ely Greenfield, Adobe's chief technology officer for digital media, said Adobe's approach has also gained some resonance among consumers. "Even for many of our individual customers, that promise of the commercial safety and the story about how Firefly is trained continues to be a really important differentiator," Greenfield said.
Time of India
2 days ago
- Business
- Time of India
Adobe brings AI-image generation app to phones, adds partners
Adobe Inc. released its first dedicated artificial intelligence smartphone app on Tuesday that includes AI models from the company and partner firms, in a bid to tap into a growing trend of sharing AI images and videos over social media. The new Firefly mobile app packages Adobe's own AI model together with models from OpenAI and Google and is available on iOS and Android phones. In addition, Adobe is integrating models from new partner firms Ideogram, Luma AI, Pika and Runway, which can be accessed in Firefly Boards, a product that is part of the Firefly web app. Generating images that can easily be shared on social media has become a key driver of AI interest, with OpenAI's Ghibli-style AI images driving record traffic to the ChatGPT creator. Adobe's mobile service will offer subscribers unlimited basic image generation from Adobe models, while it will charge extra for access to the company's premium models and those from its partners. The subscription cost will be the same as for the web versions of Firefly, which start at $10 per month. The San Jose, California-based company had earlier released AI tools along with the mobile app version of its popular image-editing program Photoshop. Adobe has not disclosed how much it pays the partner models on the Firefly app. The company had promised users that its AI model is trained only on material that it has a legal right to use, with Adobe offering protection against copyright claims. Ely Greenfield, Adobe's chief technology officer for digital media, said Adobe's approach has also gained some resonance among consumers. "Even for many of our individual customers, that promise of the commercial safety and the story about how Firefly is trained continues to be a really important differentiator," Greenfield said.
Hindustan Times
2 days ago
- Business
- Hindustan Times
Adobe Firefly and ChatGPT images in WhatsApp mark apps as generative AI hubs
As it becomes clear that a lot of the generative artificial intelligence (AI) usage is shifting to smartphones, AI companies scramble to make their apps more capable, and unlock new ways for users to access. OpenAI's approach sees ChatGPT integration within its WhatsApp bot, for quick image generation without needing to access OpenAI's models on the web or its own smartphone app. Meta's WhatsApp is incredibly popular worldwide, with 1.5 billion daily active users, which gives OpenAI a strong foothold to propel. Earlier, Perplexity too made its AI available as a chatbot on WhatsApp, which also includes an ability to generate images with text prompts. A Firefly app, finally At Adobe Max last year, HT had detailed how the company gave its creative apps a broader feature suite, with AI as the foundation. All of this, defined by their Firefly model. Yet, as time passed, there remained a nagging feeling that Adobe was missing a trick with its Firefly AI suite by not having an app for smartphones. More than anything else, to simply make it easy to access, on a user's phone or tablet. In this time, coincidentally, AI companies generally made considerable moves to fine-tune AI-enabled content creation. Another illustration of this rapid transition is that just before this year's I/O keynote, Google rolled out updates for the Gemini app across Android and iPhone, unlocking Veo 2 for video generation and new Imagen model for images. That has now changed. Adobe's Firefly app is now available for iPhones and Android devices. The integrated tools include text prompts to generate a video clip up to 7 seconds in duration and in up to 1080p resolution, text to image as well as generative fill and generative expand that had already found space in Adobe's popular creative tools including Photoshop. 'Our goal with Firefly is to deliver creators the most comprehensive destination on web and mobile to access the best generative models from across the industry, in a single integrated experience from ideation to generation and editing,' says Ely Greenfield, Adobe's senior vice president and chief technology officer. If you are thinking Adobe's simply pushing a case for its own Firefly models (of course it is) and not much else, you'd be very, very wrong. There are Adobe's own Firefly Image 4 Ultra, Firefly Image 4 and Firefly Image 3. And then there are the third-party models, including Google's Imagen 4, Imagen 3 and Veo 2, as well as OpenAI's GPT Image. Adobe says the Firefly generative AI ecosystem will be integrating models from Ideogram, Luma AI, Pika and Runway, alongside existing models from OpenAI, Google and Black Forest Labs too — that makes it the first creative platform of its kind, to integrate a large number of third party models too, as users get broader choice of generative styles, aesthetics and specifics such as formats and resolutions. Subscriptions are priced at ₹499 per month or ₹4,999 per year for 750 monthly credits, and 100GB storage. Generations get synced basis the Creative Cloud account, linking them to other Adobe apps including Lightroom and Photoshop, as well as the consumer focused Express. OpenAI unlocks more, on WhatsApp Remember those Ghibli-style images that caught social media feeds by storm, earlier this year? OpenAI's WhatsApp bet sees the image generation capabilities being made available as part of their WhatsApp toolset (1-800-ChatGPT is the number to save in WhatsApp). This is underlined by the company's newest generation GPT-4o model, which natively supports image generation. There are two broad ways to use image generation within WhatsApp using the GPT-4o model — ask AI to create any image with a detailed text prompt, or upload a photo and describe how a user would want to transform it. 'GPT4o's image generation follows detailed prompts with attention to detail. While other systems struggle with ~5-8 objects, GPT4o can handle up to 10-20 different objects,' the company had said in a statement, when the model was released earlier this year. OpenAI says ChatGPT on WhatsApp works with all subscription tiers — that is Free, Plus and Pro — but each with differing amounts of usability that will be notified as a user closes in on those rate limits.
