logo
YASH Technologies Achieves the AWS Generative AI Competency

YASH Technologies Achieves the AWS Generative AI Competency

Cision Canada29-05-2025

EAST MOLINE, Ill., May 29, 2025 /CNW/ -- YASH Technologies, a global technology and business transformation services provider, announced today that it has achieved the Amazon Web Services (AWS) Generative AI Competency. This specialization recognizes YASH as an AWS Partner that helps customers and the AWS Partner Network (APN) drive the advancement of services, tools, and infrastructure pivotal for implementing generative AI technologies.
Achieving the AWS Generative AI Competency differentiates YASH as an AWS Partner with demonstrated technical proficiency and proven customer success supporting enterprises in building scalable, production-grade generative AI solutions tailored to business needs. YASH possesses the experience and expertise shown from successful projects for addressing customer challenges using generative AI solutions as an enabler of their digital transformation strategies for augmenting the customer experience, delivering hyper-personalized and engaging content, streamlining workflows, and delivering actionable results powered by generative AI technology from AWS.
"YASH is proud to achieve the AWS Generative AI Competency," said Ashish Maheshwari, Vice President, Global Alliances & Business Head, AWS at YASH Technologies. "Our team is dedicated to helping customers accelerate their generative AI journeys by leveraging the agility, breadth of services, and pace of innovation that AWS provides. This recognition validates our ability to design and deploy enterprise-grade AI solutions that solve real-world business challenges, enabling clients to transition from pilots to production with confidence, speed, and scale."
This designation highlights YASH's ability to responsibly drive generative AI adoption by integrating large language models, robust cloud infrastructure, and contextual business use cases. Leveraging AWS services, including Amazon Bedrock, Amazon SageMaker, Amazon CodeWhisperer, and Amazon Q, YASH has developed innovative solutions across industries and enterprise functions.
"Generative AI is redefining how organizations operate, compete, and create value," said Nitin Gupta, Global Head, Digital, AI & Cloud Infrastructure Management Services at YASH Technologies. "This designation further enhances our ability to support forward-looking enterprises. By combining our domain-driven approach with powerful GenAI capabilities, we enable customers to adopt AI in a structured, responsible, and accelerated manner and help them become AI-first organizations."
This latest achievement strengthens YASH's broader collaboration with AWS. YASH holds AWS competencies in Data and Analytics, Migration and Modernization, DevOps, and Cloud Operations. With the AWS Generative AI Competency, YASH further reinforces its position as a trusted AWS Partner for organizations looking to operationalize AI securely and at scale.
About YASH Technologies
YASH Technologies focuses on enabling its customers to reimagine their businesses and drive outcome-centric AI-led Digital Transformation. As a global technology integrator and outsourcing partner, YASH combines strategic advisory, technology consulting, and flexible business models to help customers unlock value from their digital journey. Its consultative framework integrates domain expertise, proprietary methodologies, and digital solutions to deliver secure application, cloud, infrastructure, and engineering services. Headquartered in the US with global delivery and sales centers, YASH serves customers across six continents. The company is CMMI DEV V2.0 Level 5, ISO 9001:2015, ISO 27001:2013, and ISO 20000:2011 certified. For more information, visit www.yash.com or email [email protected].

Orange background

Try Our AI Features

Explore what Daily8 AI can do for you:

Comments

No comments yet...

Related Articles

'A Pandora's Box': Comcast Stock (NASDAQ:CMCSA) Gains as Lawsuit Contains Serious Potential Pitfalls
'A Pandora's Box': Comcast Stock (NASDAQ:CMCSA) Gains as Lawsuit Contains Serious Potential Pitfalls

Globe and Mail

timean hour ago

  • Globe and Mail

'A Pandora's Box': Comcast Stock (NASDAQ:CMCSA) Gains as Lawsuit Contains Serious Potential Pitfalls

The notion of artificial intelligence (AI) in the arts is as present as it is potentially calamitous. So when communications giant Comcast (CMCSA) decided to take on a comparative startup in the market it seemed like a clear response to conditions in the field. But Comcast may be letting itself in for more harm than good, a Bloomberg report noted. Despite this, shareholders are encouraged, and Comcast shares posted modest gains in Friday afternoon's trading. Confident Investing Starts Here: Easily unpack a company's performance with TipRanks' new KPI Data for smart investment decisions Receive undervalued, market resilient stocks right to your inbox with TipRanks' Smart Value Newsletter Comcast, along with Disney (DIS), joined in a lawsuit targeting Midjourney, an AI company that has an image generator. And of course, a lot of AI generators turn to copyrighted materials to learn how to work. On a certain level, this is expected; let the human writer among us who was not influenced by copyrighted material—the works of another writer—throw the first stone on this one. But Comcast and Disney are going full-bore ahead with the lawsuits. And that, Bloomberg noted, is where the potential calamity lies. Disney and Comcast are presumably looking to turn to AI as well for their own projects. So while Disney and Comcast call Midjourney a 'bottomless pit of plagiarism,' they are finding themselves increasingly interested in dipping a toe in said pit, taking advantage of the staggering potential for productivity and cost savings therein. Indeed, as the Bloomberg report put it, '…when studios attempt to rein in the same technology that they're eagerly using elsewhere, the more urgent question isn't about retreat.' Independent Chair? No Way, Say Shareholders In a more mundane development, Comcast took a proposal to shareholders for an 'independent chair' of the Comcast board of directors. Such a chair, Comcast asserted, would be something of a check and balance to the power of Brian Roberts, current CEO of Comcast, who also serves as the current chair. But shareholders were happy enough with things as-is, and thus voted down the proposal. A second proposal called for consideration of 'CEO pay ratio,' or how much the CEO gets paid compared to the average employee, when considering executive pay. Shareholders apparently did not care about that either, as that proposal was likewise rejected. Is Comcast Stock a Good Buy Right Now? Turning to Wall Street, analysts have a Moderate Buy consensus rating on CMCSA stock based on nine Buys, 10 Holds and two Sells assigned in the past three months, as indicated by the graphic below. After a 10.97% loss in its share price over the past year, the average CMCSA price target of $41.44 per share implies 19.44% upside potential. See more CMCSA analyst ratings Disclosure Disclaimer & Disclosure Report an Issue

Meta Platforms Stock (NASDAQ:META) Slips on New Smart Glasses, AI Logs
Meta Platforms Stock (NASDAQ:META) Slips on New Smart Glasses, AI Logs

Globe and Mail

time2 hours ago

  • Globe and Mail

Meta Platforms Stock (NASDAQ:META) Slips on New Smart Glasses, AI Logs

The Oakley Meta HSTN glasses—a co-production of social media giant Meta Platforms (META) and EssilorLuxottica—recently emerged, as Meta continues a practice of trying to take on the wearable tech market, which some thought was dead, or sufficiently full to where it no longer mattered. But that, and an unexpected new connection to artificial intelligence, left investors cold. Meta shares slid fractionally in Friday afternoon's trading. Confident Investing Starts Here: Easily unpack a company's performance with TipRanks' new KPI Data for smart investment decisions Receive undervalued, market resilient stocks right to your inbox with TipRanks' Smart Value Newsletter The Oakley Meta HSTN glasses—which I am assured, amazingly, is pronounced how-stun—is the first step beyond the Ray-Ban brand, reports note. The new glasses will draw on the PRIZM Lens technology Oakley is known for, which delivers different responses to various weather conditions and light levels. Plus, the HSTN line has improved battery life over its predecessors as well as a better camera. Plus, the HSTN glasses will pack a connection to the Meta AI digital assistant, which allows for a range of functions, starting with recording videos on command or retrieving weather data. The HSTN glasses are water resistant—which means they cannot be immersed to a specific depth, but will do just fine against rain and sweat—and offer several frame color choices for aesthetics. There is even a 'limited-edition' version that offers gold lenses, but will cost $499. Be Careful What You Ask That AI But then, a more disturbing revelation emerged about Meta and its connection to AI. Meta's AI system as a tab known as 'Discover,' which apparently keeps track of what people ask Meta. And then, reveals that to other people. That is all fine and well when you want Meta AI to make you a picture of an '…adorable Maltese dog (that) becomes a heroic lifeguard,' but if you're like one guy who asked about countries were '…younger women like older white men,' it may not be the kind of thing you want known. And the discussion topics get worse and weirder from there; don't ask about the poor Nigerian fellow who developed a rash somewhere on his person after shaving. The list goes on; Specific medical issues are discussed, discussion on crimes committed, extramarital affairs, and even specific home addresses are given. And this is leading to a growing number of users calling for the Discover tag to be removed. While text prompts were apparently pulled for a while, subsequent reports noted they returned later. Is Meta Platforms a Buy, Sell or Hold? Turning to Wall Street, analysts have a Strong Buy consensus rating on META stock based on 42 Buys, three Holds, and one Sell assigned in the past three months, as indicated by the graphic below. After a 40.62% rally in its share price over the past year, the average META price target of $707.16 per share implies 2.59% upside potential. See more META analyst ratings Disclosure

‘She never sleeps': This platform wants to be OnlyFans for the AI era
‘She never sleeps': This platform wants to be OnlyFans for the AI era

CTV News

time4 hours ago

  • CTV News

‘She never sleeps': This platform wants to be OnlyFans for the AI era

OhChat is an eight-month-old startup that uses artificial intelligence to build lifelike digital doubles of public figures. (Andrew Brookes/via CNN Newsource) She doesn't eat, sleep or breathe. But she remembers you, desires you and never logs off. Her name is Jordan – the AI-powered 'digital twin' of former British glamor model Katie Price – and people can pay her to act out their 'uncensored dreams.' 'You couldn't get any more human. It's like looking at me years ago,' Price, who shot to fame in the late 1990s as a peroxide-blonde tabloid model and Playboy cover star, told CNN. 'It's my voice. It's literally me. It's me.' On June 9, she joined the ranks of creators, celebrities and AI-generated avatars to be digitally immortalized by OhChat, an eight-month-old startup that uses artificial intelligence to build lifelike digital doubles of public figures. Its patrons can live out their 'spicy fantasies' through these AI avatars, OhChat's Instagram page states. The platform has attracted 200,000 users, most of which are based in the United States. OhChat sits at the provocative intersection of AI, fame and fantasy – where intimacy is simulated and connection is monetized. It goes a step further than platforms such as OnlyFans, where users pay to gain access to adult content from content creators. It also comes amid growing ethical concerns around AI – from its role in how people earn a living to how they form intimate connections – underscoring questions about whether AI companies are doing enough to ensure the technology isn't being misused. 'This creates exactly the right environment for the human to be left behind completely - while still being exploited,' Eleanor Drage, a senior research fellow at the University of Cambridge's Leverhulme Centre for the Future of Intelligence, told CNN. A 'lovechild between OnlyFans and OpenAI' OhChat CEO Nic Young described the platform as the 'lovechild between OnlyFans and OpenAI,' in an exclusive interview with CNN. Once activated, the avatars run autonomously, offering 'infinite personalized content' for subscribers. Jordan, for example, is marketed on the platform as 'the ultimate British bombshell.' The tiered subscription model allows users to pay US$4.99 per month for unlimited texts on demand, $9.99 for capped access to voice notes and images, or $29.99 for unlimited VIP interaction. Price, like other creators on the platform, receives an 80 per cent cut from the revenue her AI avatar generates, according to Young. OhChat will keep the remaining 20 per cent. 'You have literally unlimited passive income without having to do anything again,' Young told CNN. The platform 'is an incredibly powerful tool, and tools can be used however the human behind it wants to be used,' he added. 'We could use this in a really scary way, but we're using it in a really, I think, good, exciting way.' Since launching OhChat in October 2024, the company has signed 20 creators – including 'Baywatch' actress Carmen Electra. Some of the creators are already earning thousands of dollars per month, Young said. 'It takes away the opportunity cost of time,' he told CNN. 'Just don't touch it at all and receive money into your bank account.' To build a digital twin, OhChat asks creators to submit 30 images of themselves and speak to a bot for 30 minutes. The platform can then generate the digital replica 'within hours' using Meta's large language model, according to Young. Katie Price Price, seen here in 2024, shot to fame in the late 1990s as glamor model called Jordan. (Hannah Young/Shutterstock via CNN Newsource) Price's AI avatar is trained to mimic her voice, appearance and mannerisms. Jordan can 'sext' users, send voice notes and images, and provide on-demand intimacy at scale – all without Price lifting a finger. 'They had to get my movements, my characteristics, my personality,' said Price, who described her digital twin as 'scarily fascinating.' Price's avatar is categorized as 'level two' out of four on the platform's internal scale, which ranks the intensity and explicitness of their interactions. 'Level two' means sexualized chats and topless imagery, but not full nudity or simulated sex acts. Creators contributing to the platform decide which level their avatar will be. Price told CNN that creating a digital version of herself has left her feeling 'empowered.' The digital twin offers a round-the-clock connection that even her subscription-based OnlyFans account cannot match, she said. 'Obviously, I sleep, whereas she doesn't go to sleep; she's available,' she said. Ethical questions The rise of AI avatars like Jordan invites deeper scrutiny into a new frontier of digital labor and desire – where creators risk being replaced by their own likeness, fans may be vulnerable to forming emotional attachments to simulations, and platforms profit from interactions that feel real but remain one-sided. Sandra Wachter, professor of technology and regulation at the University of Oxford, questioned whether it is 'socially beneficial to incentivize and monetize human-computer interaction masquerading as emotional discourse.' Her remarks reflect concerns around emotional dependence on AI companions. While OhChat is for adults, it enters an ecosystem already grappling with the consequences of synthetic intimacy. Last year, a lawsuit involving drew global attention after the mother of a teenager alleged that her son died by suicide following a relationship with the platform's chatbot. Elsewhere, social media users have gone viral describing ChatGPT 'boyfriends' and emotional bonds with such digital entities designed to mimic human affection. 'It's all algorithmic theatre: an illusion of reciprocal relationship where none actually exists,' said Toby Walsh, a professor of artificial intelligence at the University of New South Wales in Sydney, Australia. OhChat strikes what Young called a 'balance between immersion and transparency,' when asked whether users are informed that they are speaking with AI instead of a real person. OhChat is 'clearly not presenting itself as an in-person or real experience,' he said. 'It isn't in the users' interest to be reminded overtly that this is all AI, but we're very clear about that upfront and in the entire experience and offering of the platform.' But it's in Young's interests to keep users hooked on the platform with personalities like 'Jordan,' even if she isn't real, says Walsh. 'These platforms profit from engagement,' he told CNN, 'which means the AI is optimized to keep users coming back, spending more time and likely more money.' Éamon Chawke, a partner at the intellectual property law firm Briffa, notes that there are risks for creators' reputations as well, especially for high-profile figures like Price and Electra. 'Vulnerable fan users may become overly attached to avatars of their heroes and become addicted,' Chawke told CNN. 'And if their avatar is hacked or hallucinates and says something offensive, reputational harm to the public figure is likely.' While Young says ethics 'can be a hard thing to define in this industry,' he said the platform operates within 'a hell of a lot of strong boundaries.' Young said OhChat uses safeguards that build on those used by Meta's Facebook – which has struggled to control content its own platform in the past. Each creator signs an agreement outlining the exact behavioral rules for their digital twin, he said, including the level of sexual content permitted. Avatars can also be revoked or deleted at any time, he added. 'It's within their control and at their sole discretion whether or when to ever stop their digital twin, or delete it,' he told CNN. But Young is prepared to face the tough questions; in his vision of the future, digital duplicates will be the norm. 'I can't imagine a future where every creator doesn't have a digital twin,' he said. 'I think it just will be the case, with absolute certainty, that every single creator and celebrity will have an AI version of themselves, and we want to be the layer that makes that happen.' By Olivia Kemp.

DOWNLOAD THE APP

Get Started Now: Download the App

Ready to dive into a world of global content with local flavor? Download Daily8 app today from your preferred app store and start exploring.
app-storeplay-store