Next enhances customer messaging security with Infobip

UK clothing brand Next has collaborated with global cloud communications platform Infobip to enhance customer security and the messaging experience.
The partnership to implement robust security measures is in response to fraud, which is estimated to cost the UK economy more than £219bn ($296.2bn) annually.
Infobip's Signals, an AI and machine-learning powered solution, is designed to combat artificially inflated traffic.
Infobip's advanced communications technology has enabled Next to block an estimated 175,000 artificial messages each month, safeguarding customers against potential fraud and ensuring the reliability of SMS communications.
Next customer contact experience technology head Raz Razaq stated: 'At Next, we are committed to protecting our customers from fraud while continuing to provide the rich, responsive and reliable communication that they expect from us. To benefit from the latest anti-fraud technology, we partnered with Infobip to help keep both our customers and infrastructure safe from new and emerging threats. Combined, Infobip Signals and RCS will create secure conversational experiences for our customers.'
In addition to security, Next is working to provide a richer messaging experience. The retailer has adopted Rich Communication Services (RCS) for Business, also powered by Infobip.
RCS offers multimedia capabilities and verified sender profiles, which help strengthen Next's brand identity and building trust with customers. This advanced messaging platform enhances the interactivity and value of communications with customers.
Infobip Enterprise, UK and Nordics head James Stokessaid: 'Infobip is helping support one of the UK's best-known high-street retailers in their mission to provide a safe and seamless customer experience. Our AI-enabled solutions offer peace of mind, while the capabilities of RCS offer a richer customer experience.
'In the last year, we've seen a 500% growth in the adoption of RCS, a testament to the desire from brands like Next to offer customers an elevated experience, delivering personalised and conversational interactions. We look forward to continuing to provide first-class customer experiences through this collaboration.'
"Next enhances customer messaging security with Infobip" was originally created and published by Retail Insight Network, a GlobalData owned brand.
The information on this site has been included in good faith for general informational purposes only. It is not intended to amount to advice on which you should rely, and we give no representation, warranty or guarantee, whether express or implied as to its accuracy or completeness. You must obtain professional or specialist advice before taking, or refraining from, any action on the basis of the content on our site.
Fehler beim Abrufen der Daten
Melden Sie sich an, um Ihr Portfolio aufzurufen.
Fehler beim Abrufen der Daten
Fehler beim Abrufen der Daten
Fehler beim Abrufen der Daten
Fehler beim Abrufen der Daten

Try Our AI Features

Explore what Daily8 AI can do for you:

Learn with AIFact CheckingText to SpeechAI Summary

Related Articles

Yahoo

5 hours ago

• Yahoo

Google Messages wants to help you nag contacts to try RCS

Google's been a big proponent of RCS, the standard that modernizes text messaging with features like high-quality media, typing indicators, and read receipts. Apple added support for the standard last year, effectively negating some of the benefits of its proprietary and exclusive iMessage platform, which offers similar features to RCS. Now, Google's working on a feature to increase RCS adoption on the Android side. According to an APK teardown from Android Authority, Google Messages is readying a feature that'll autofill a message to contacts who aren't currently using RCS, encouraging them to enable the feature on their device. Once activated, when Messages detects that the person you're texting is using SMS, it'll present the option to "Text an invite" that reads: Hi! I noticed you're using SMS to text. We can share high-quality media and send secure messages when we're both on RCS. Want to try? On Android, the link in the invite text currently redirects to the Play Store listing for the Google Messages app, even if Google Messages is already installed. That won't help anyone who's currently using Messages with RCS turned off, but it's possible that link behavior or even the contents of the message could change before this feature rolls out. Compared to SMS, RCS definitely allows for a superior texting experience. I'm not sure many people will be convinced to try it by an automated text message, but the feature should still raise awareness about RCS generally. This new feature was discovered in the latest beta build of the Google Messages app; it's not live just yet. Considering Messages already detects whether the person you're texting is using RCS, though, this addition seems pretty simple to implement. I'd expect to see this rolling out on the user side in the near future.

Yahoo

2 days ago

• Yahoo

Twilio Expands RCS With Orange: Will Secure Messaging Drive Growth?

Twilio TWLO is taking another step toward transforming business messaging through its new partnership with Orange to scale Rich Communication Services (RCS) across France. This move could help Twilio strengthen its presence in Europe while meeting growing demand for more secure, interactive and engaging messaging is seen as the natural evolution of SMS, offering businesses features like branded messages, images, carousels, actionable buttons and verified sender identity. In France, RCS messaging now covers more than 70% of smartphones, and projections indicate this will climb to 85% coverage by the end of growth opens significant market potential for Twilio. According to the company's own research, 81% of consumers prefer RCS over SMS, and 75% of businesses plan to invest in it this demand for cloud communication services continues to grow, security remains at the forefront of enterprise priorities. Twilio's RCS addresses this by enabling verified, branded communication that builds consumer more companies look to stand out in crowded digital channels, secure and trusted messaging could become a key growth driver for Twilio's communications platform. In the first quarter of 2025, the communication segment delivered $1.10 billion in revenues, reflecting a 13% year-over-year increase. Messaging remains the largest revenue contributor to this growth, supported by rising adoption across key international markets such as Europe, Latin America and Asia-Pacific. Twilio faces formidable competition from Bandwidth Inc. BAND, a CPaaS provider distinguished by its ownership of a Tier 1 global network. Bandwidth's diversified client base, spanning telecom operators to tech giants like Microsoft, Google and Cisco, reflects its strong developer trust and platform flexibility. Bandwidth's ability to embed voice, messaging, and 911 services directly into applications makes it a strategic choice for embedded communications, boosting its revenue Inc. RNG challenges Twilio with a full-stack UCaaS platform offering integrated voice, video, messaging and contact center capabilities. RingCentral's subscription model ensures steady cash flow, while its recent AI innovations, like AI Receptionist and RingSense, position RingCentral as a leader in intelligent enterprise communications. Shares of Twilio have returned 7.9% year to date compared with the Zacks Internet – Software industry's growth of 12.9%. Image Source: Zacks Investment Research From a valuation standpoint, TWLO trades at a forward price-to-sales ratio of 3.58, significantly below the industry's average of 5.67. The company carries a Value Score of F. Image Source: Zacks Investment Research The Zacks Consensus Estimate for Twilio's 2025 earnings is pegged at $4.49 per share, revised downward by a cent over the past 30 days. The estimated earnings figure suggests year-over-year growth of 22.34%. Image Source: Zacks Investment Research Twilio currently flaunts a Zacks Rank #1 (Strong Buy). You can see the complete list of today's Zacks #1 Rank stocks here. Want the latest recommendations from Zacks Investment Research? Today, you can download 7 Best Stocks for the Next 30 Days. Click to get this free report Ringcentral, Inc. (RNG) : Free Stock Analysis Report Twilio Inc. (TWLO) : Free Stock Analysis Report Bandwidth Inc. (BAND) : Free Stock Analysis Report This article originally published on Zacks Investment Research ( Zacks Investment Research

Android Authority

2 days ago

• Android Authority

Google Messages will help you shame your friends into finally turning on RCS (APK teardown)

Edgar Cervantes / Android Authority TL;DR To take full advantage of RCS messaging features, everyone in the chat needs to have RCS enabled. Google Messages is working on a feature that would prompt you to send friends without RCS a message asking them to turn it on. Messaging on Android is better than it's ever been, and a big part of that is due to the arrival of Rich Communication Services (RCS) support. While that's absolutely helped start pulling down some of the walls between Android and iOS, RCS's support for everything from emoji reactions to high-quality media attachments has seriously upgraded the texting experience even when you're just chatting with fellow Android users. Authority Insights story on Android Authority. Discover You're reading anstory on Android Authority. Discover Authority Insights for more exclusive reports, app teardowns, leaks, and in-depth tech coverage you won't find anywhere else. An APK teardown helps predict features that may arrive on a service in the future based on work-in-progress code. However, it is possible that such predicted features may not make it to a public release. While all that's great, using RCS has one big asterisk attached to it: everybody involved needs to be on board. With Google Messages, at least, the carrier doesn't matter so much, but both you and the person you're talking to need to have RCS in Messages flipped on. Today we're looking at Google's new build of the Messages app, and within we spotted a few very interesting text strings: Code Copy Text Text an invite "You can share high-quality media and send secure messages when we're both on RCS." Invite this contact to RCS chat "Hi! I noticed you're using SMS to text. We can share high-quality media and send secure messages when we're both on RCS. Want to try? With a little more finagling, we were able to coax the app to show us one of these notices: Once this feature is live, Messages will be able to detect when the person you're texting with isn't using RCS, and offer you the option to send them a 'friendly' reminder to get with the program and turn it on — or to actually get the program, and switch to Messages in the first place. We can imagine that RCS hold-outs will quickly find themselves peppered with these texts from their more RCS-friendly contacts. Will that be enough to annoy them into making the switch? Looks like we'll find out! Got a tip? Talk to us! Email our staff at Email our staff at news@ . You can stay anonymous or get credit for the info, it's your choice.