Latest news with #Yiwugo
Associated Press
a day ago
- Business
- Associated Press
"Pet Economy" Booms: Yiwugo Provides One-Stop Access to 30,000+ Products
YIWU, China, June 19, 2025 /PRNewswire/ -- the official website of the Yiwu Commodity Market, is the largest commodity wholesale market in the world. This year, the pet economy has seen explosive growth, with the pet products market continuing to expand. Data from Yiwugo reveals that since the opening of the Yiwu market in 2025, the search popularity for 'pet supplies' has remained exceptionally high. For nearly half a year up to early June, 'pet supplies' consistently ranked among the top 50 most-searched keywords on Yiwugo. It is reported that the pet supplies zone in Block 5 of the Yiwu International Trade Market covers 8,000 square meters, with annual sales exceeding 2 billion RMB. Over 80% of these products are exported to Europe, the Americas, Africa, and Southeast Asia, accounting for approximately 10% of China's total pet supplies exports. An article published on the Yiwu Index on June 6, 2025 covering the pet economy stated, 'Yiwu's pet supplies sales reached 3 billion RMB in 2024, representing about 15% of China's total pet supplies exports. Yiwu has become the largest specialized pet supplies market in China, offering over 30,000 distinct product items, covering every aspect of pet care, from food and apparel to housing, travel, and daily essentials.' Regarding the rapid growth in product variety and professional specialization within Yiwu's pet supplies market, Mr. Wang Sheng, who is in charge of Zhejiang Fengpei Pet Articles Firm, and the Secretary-General of the Yiwu China Small Commodities City Pet (Aquatic) Supplies Industry Association, is particularly well-positioned to comment. Since entering the industry with his wife in 2008, Wang has focused on building a one-stop pet supplies procurement base. Today, their company boasts an extensive catalog of nearly 30,000 product items. As a vertically integrated company combining manufacturing and trade, Fengpei far surpasses industry standards in both product design and quality. In 2016, the company was among the first to identify the gap between the diverse market demand for pet harnesses and the limited supply options available. Determined to enhance product quality and create more exquisite harnesses, Wang meticulously researched the market and collaborated with a professional design team. That year, Fengpei launched several original harness designs, featuring superior raw materials, reinforced thickness, significantly improved strap durability, and extended service life. They quickly became popular in the domestic pet supplies market and soon gained traction internationally, with overseas buyers competing for orders. Mr. Wang stated, 'during the peak year, we sold more than one million units.' Since then, harnesses have become Fengpei's signature product, establishing the company as a premium industry player. While continuously elevating product professionalism and expanding its categories, Wang has also implemented a systematic management structure across all levels of production and sales. This has propelled the company to become a supplier to multiple renowned domestic and international brands. Now serving as Secretary-General of the Yiwu China Small Commodities City Pet (Aquatic) Supplies Industry Association, Wang shoulders greater responsibility for industry development. Some of Fengpei's long-term clients, originally mom-and-pop shops, have grown into branded enterprises with thousands of employees. Aided by Yiwugo platform, the company has secured increasing orders from high-quality domestic and international companies, providing crucial momentum during its recent growth surge. Mr. Wang recalled that a few years ago, a well-known overseas chain supermarket contacted him via Yiwugo requesting product samples. After several rounds of supplier evaluations, the company won the order by leveraging Yiwu's unique advantages in raw materials and logistics, coupled with outstanding product quality and exceptional cost-effectiveness. The partnership continues strongly to this day, with annual orders for certain products exceeding one million RMB during peak seasons. As a merchant who has personally witnessed the booming development of Yiwu's pet supplies market, Wang is profoundly grateful for the support from both the Yiwu market and Yiwugo platform. He firmly believes that as more industry players enter and enrich the market, the pet supplies sector in Yiwu will continue to flourish with even greater vitality! View original content to download multimedia: SOURCE
Yahoo
22-05-2025
- Business
- Yahoo
Toy Trends from Yiwu: Who's the Next Big Hit after POP MART?
YIWU, China, May 22, 2025 /PRNewswire/ -- the official website of the Yiwu Commodity Market, is the largest commodity wholesale market in the world. As one of Yiwu's flagship categories, "toys" consistently rank among the top search keywords on Yiwugo's trending lists. In recent years, dark horses like MOLLY and LABUBU have emerged in the toy sector, with sales performance far exceeding market expectations. Over time, the toy market continues to produce new breakout hits. On March 26, 2025, POP MART released its annual financial report for 2024, which shows that the company achieved a revenue of CNY 13.04 billion in 2024, representing a 106.9% year-on-year increase. Among this, the domestic revenue from Chinese mainland accounted for CNY 7.97 billion, up 52.3% from the previous year. Ms. Yu Le, a merchant on Yiwugo's platform operating Candy House Phone Accessories, leveraged her authorization granted by POP MART to incorporate both original and fan-designed variations of the brand's characters into product designs. This strategy has attracted a surge of e-commerce and livestreaming clients, with many individual clients' monthly purchases reaching millions of CNY. Yiwugo's big data analysis revealed that, in February 2025, overseas buyers began inquiring about aquatic toys like water guns, which entered their peak sales season in April. By mid-to-late May, orders for these water toys were largely fulfilled. Ms. Wang Ziding, owner of Yuchen Toys on the Yiwugo platform, shared that electric pulse water guns have been a top seller in overseas markets this year. Equipped with fully automatic water absorption and balanced pressure for extended range shooting capability, these water guns have made a striking debut. As production scaled up over the past two years, prices became more competitive, fueling booming demand both domestically and abroad. It's common for single clients to order around 100 cases per purchase. Meanwhile, another domestic hit has emerged: the "firework water gun". Inspired by a 2024 viral short video featuring a makeshift water gun made from a perforated plastic water bottle that sprays water in firework-like patterns, manufacturers quickly rolled out upgraded versions. These toy guns overhauled traditional nozzles, with a standard 120-hole nozzle that creates rotating water patterns mimicking fireworks under pressure. Wang noted that by April, the company's daily output of 20,000 firework water guns still struggled to meet demand. Another rising star in the toy market is polymer clay sheets. As a versatile material for DIY crafts, fashion accessories, and art education, polymer clay caters to everyone from children to professional artists, with applications spanning global markets. Mr. Shi Yan, a veteran in the polymer clay industry, operates Effectouch Polymer Clay Arts & Crafts on Yiwugo, where the business has been operating for over 11 years. With factories in Dongyang, Jinhua (Zhejiang Province) and Hebei Province, the company uses proprietary formulas to produce clay with a smooth texture, high malleability, fade-resistant and colorfast properties, and resistance to cracking or discoloration. Its extensive color library of over 1,000 shades meets diverse global client needs. Shi added that the company has established a U.S. design division, which gathers cutting-edge market insights, ensuring their designs remain globally relevant and infused with fresh creative elements. In 2021, the DIY craft trend surged, driving the company's sales to a peak. After connecting with Effectouch through Yiwugo, a Brazilian client regularly purchased around two shipping containers of polymer clay products per month. These products flew off the shelves immediately upon arrival in Brazilian stores. As Effectouch expanded its offerings in recent years, polymer clay sheets have gained popularity not only as raw materials for crafts, beaded accessories, and DIY jewelry but also as children's toys and early education tools. The company maintains partnerships with global retail giants like Walmart for over a decade, with many bulk orders now leaning toward cultural and sports-related applications. As Shi emphasized, polymer clay, as a high-quality medium, can play diverse roles. Its versatility in shapes and colors makes it a compelling choice for consumers. He believes polymer clay will continue to outperform in global markets in the coming years. From the tech-driven thrill of pulse water guns to the vibrant creativity of polymer clay, the Yiwu toy industry is proving itself as a global "hit-making machine". Innovation here doesn't require grand narratives - it thrives in the tiny details that spark imagination and childlike wonder, compelling consumers worldwide to pay for play. And that, perhaps, is the timeless business code of the "World's Supermarket". View original content to download multimedia: SOURCE Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
Associated Press
26-04-2025
- Business
- Associated Press
Yiwugo App Sees Overseas Downloads Surge as Hiking Poles and Fitness Equipment Sales Skyrocket
YIWU, China, April 26, 2025 /PRNewswire/ -- the official website of the Yiwu Commodity Market, is the largest commodity wholesale market in the world. Since April 14, 2025, the downloads of the Yiwugo app has surged by 200% in the Trending and Top Free charts of Google Play, driven by international tariff policy adjustments. The app has climbed into the top 30—and even top 10—download rankings across shopping app lists in countries such as the U.S., France, and Malaysia. Many merchants on the platform have reported a notable increase in direct inquiries from international buyers. According to the Yiwu Index, the outdoor and leisure product sales in Yiwu market exceeded 2 billion yuan in 2024, maintaining an annual growth rate of approximately 9%, underscoring significant market potential. As an emerging sector, outdoor sports equipment has demonstrated robust performance in both domestic and international markets. Big data analysis conducted by Yiwugo also reveals that transaction volumes for hiking poles doubled year-on-year between January 1 and April 1, 2025. Growing enthusiasm for mountaineering, hiking, and skiing has fueled domestic demand, while markets in Europe, the U.S., Russia, and Malaysia have also driven a spike in orders. Additionally, the National Health Commission's advocacy for balanced diets and weight management has sparked a wave of purchases for fitness and weight-loss equipment across China. Zhu Jinming, owner of Haoyang Outdoor Articles Firm which has specialized in mid-to-high-end hiking poles for over two decades, noted a steady rise in orders from clients in Russia and Brazil since 2021. One long-term Russian client, purchasing from Haoyang since 2007, now places annual orders exceeding 1 million yuan. The durable materials and reliable after-sales service of the company keep clients returning, even after trying other suppliers. Similarly, Haoyang also performs well in the domestic market, with an average of around 500 cases per scenic spot during peak tourist seasons like 'May Day' at destinations such us Mount Huangshan and Mount Sanqingshan. Yan Peng, founder of Linuo Vanguard Sport, has been a stalwart in Yiwu for over two decades, serving clients primarily from Europe, North America, and beyond. The company's flagship products—dumbbells, barbells, and exercise bikes—have become synonymous with quality. By investing hundreds of yuan more per ton in chrome plating to ensure rust resistance, or adding an extra inner cloth layer to sandbags to prevent leakage, Linuo has cemented clients' trust over 20 years. This dedication has also drawn growing recognition through the Yiwugo platform and word-of-mouth referrals. One Spanish client family spanning two generations has collaborated with Yan for nearly eight years. Since partnering with Linuo, their order volume has doubled, with each shipment now amounting to at least one container. Domestically, Yan notes a clear surge in sales of home fitness equipment like dumbbells, barbells, and competition bikes, driven by China's national push for fitness and weight management. 'Purchasing trends are shifting toward more professional-grade gear,' he observes. The philosophy of embracing nature and prioritizing health has transcended elite circles, evolving into a lifestyle embraced by billions worldwide. As transaction figures pulse on the Yiwugo platform in early 2025, they may well hint at the blueprint of the next global trend. View original content to download multimedia: SOURCE
