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Al Jabal Al Akhdhar Festival 2025 from July 15
AL JABAL AL AKHDHAR: The Governorate of Al Dakhiliyah is preparing to launch 'Al Jabal Al Akhdhar Festival,' scheduled to run from July 15 to 30 August.
A preparatory meeting, held in the Wilayat of Al Jabal Al Akhdhar on Sunday, discussed the organisational and logistical plans for the festival. The meeting was attended by Shaikh Sultan bin Mansour al Ghufaili, Wali of Al Jabal Al Akhdhar, along with representatives from government and private entities, civil society organisations and event operators.
The upcoming edition of the festival will feature a range of tourism, entertainment and cultural activities that highlight the unique natural and climatic features of Al Jabal Al Akhdhar, reinforcing its status as a premier summer destination for visitors from within and outside the Sultanate of Oman.
The meeting also emphasised enhancing institutional coordination among stakeholders to ensure a well-organised festival that meets visitors' expectations. Discussions also covered improving the overall tourist experience, reviewing event site readiness, infrastructure plans, health monitoring, and visitor flow management, along with all supporting services.
A visual presentation was given summarising the outcomes of the 2024 Al Jabal Al Akhdhar Summer Festival, including visitor numbers, hotel occupancy rates and community engagement levels. This step aims to build on past successes and achieve greater economic and tourism impact this year.
Additionally, the meeting outlined various planned activities, including theatrical performances, entertainment programmes, sports events and cultural showcases.
A special presentation introduced the 'Gulf Knights Forum,' a new addition to this year's festival, targeting equestrian enthusiasts from GCC countries. The forum will feature heritage and competitive programmes, enriching the festival's regional appeal and fostering cultural exchange.
Al Jabal Al Akhdhar Festival 2025 aligns with Al Dakhiliyah Governorate's efforts to boost domestic tourism, stimulate economic activity and create temporary employment opportunities by supporting small and medium enterprises (SMEs) and local producers, offering them participation and promotional opportunities.
The governorate is also promoting summer events through its 'Our Summer is Cool' campaign, which highlights the temperate climate and tourist attractions of Al Dakhiliyah Governorate. — ONA
