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Salesforce Inc. (CRM) Unveils AI-Powered Marketing Cloud Next to Enhance Marketing
Salesforce Inc. (CRM) Unveils AI-Powered Marketing Cloud Next to Enhance Marketing

Yahoo

timea day ago

  • Business
  • Yahoo

Salesforce Inc. (CRM) Unveils AI-Powered Marketing Cloud Next to Enhance Marketing

Salesforce Inc. (NYSE:CRM) is one of the 13 best software stocks to buy now. On June 13, analysts at Stifel reiterated a 'Buy' rating on the stock with a $375 price target following the company's Marketing and Commerce Focused event in Chicago. Pixabay/Public Domain The event allowed Stifel analysts to interact with the company's partners and customers. During the event, Salesforce unveiled Marketing Cloud Next, a platform combining ExactTarget, Pardot, Datorama, and Evergage into a single, integrated solution. The integrated platform will have built-in Data Cloud and Agentforce capabilities to address long-standing fragmentation across marketing technology. Featuring agentic artificial intelligence capabilities, Marketing Cloud Next will feature agents capable of answering customers' questions in chats, texts, and emails. It can also draft marketing campaigns and briefs that summarize them. Salesforce Inc. (NYSE:CRM) is a cloud-based software company that provides customer relationship management (CRM) services. It offers a platform for businesses to connect with their customers meaningfully by managing sales, service, marketing, commerce, and IT teams in one place. While we acknowledge the potential of CRM as an investment, we believe certain AI stocks offer greater upside potential and carry less downside risk. If you're looking for an extremely undervalued AI stock that also stands to benefit significantly from Trump-era tariffs and the onshoring trend, see our free report on the best short-term AI stock. READ NEXT: 12 Best Healthcare Stocks to Buy Now and 10 Stocks Analysts Are Upgrading Today. Disclosure: None. Sign in to access your portfolio

Despite Limited Near-Term Catalysts, Oppenheimer Reaffirms Salesforce (CRM) at Overweight
Despite Limited Near-Term Catalysts, Oppenheimer Reaffirms Salesforce (CRM) at Overweight

Yahoo

time5 days ago

  • Business
  • Yahoo

Despite Limited Near-Term Catalysts, Oppenheimer Reaffirms Salesforce (CRM) at Overweight

Salesforce Inc. (NYSE:CRM) is one of the 10 best tech stocks to buy according to billionaires right now. On June 9, an analyst at Oppenheimer reiterated his Outperform rating on the stock and maintained a $370 price target. In this latest note, the analyst pointed to a positive tone from the company management in their recent meeting, particularly around product demand, AI platform capabilities, and early-stage pipeline momentum. Within the AI platforms, he was specifically upbeat about traction in Agentforce and Data Cloud. Copyright: drserg / 123RF Stock Photo However, despite the constructive messaging, the analyst acknowledged that short-term catalysts appear limited. The recent announcement of a potential deal with Informatica Inc. (NYSE:INFA) is also weighing on sentiment for now. The company's historical track record in integration of acquired companies is not particularly strong, and thus the market is still cautious on the long-term synergies of this acquisition. That said, the Oppenheimer analyst maintains a longer-term positive view, citing Salesforce's strong position in the evolving AI landscape. The firm believes Salesforce is well placed to serve as a primary data layer and system-of-records provider in enterprise AI adoption. In the first week of June, an analyst from Cantor Fitzgerald also initiated coverage on Salesforce with an Overweight rating and a price target of $325. He cited the company as one of the highest-quality businesses within their coverage. Salesforce Inc. (NYSE:CRM) is a cloud-based software company specializing in customer relationship management (CRM) solutions. The company offers a comprehensive suite of cloud-based applications for sales, service, marketing, and analytics, enabling businesses to connect with their customers more meaningfully. Its platform is designed to help organizations streamline their operations, enhance customer engagement, and drive growth through data-driven insights. While we acknowledge the potential of CRM as an investment, we believe certain AI stocks offer greater upside potential and carry less downside risk. If you're looking for an extremely undervalued AI stock that also stands to benefit significantly from Trump-era tariffs and the onshoring trend, see our free report on the best short-term AI stock. READ NEXT: The Best and Worst Dow Stocks for the Next 12 Months and 10 Unstoppable Stocks That Could Double Your Money. Disclosure: None.

14 Benefits Of Electing A Board Of Directors For Your Business
14 Benefits Of Electing A Board Of Directors For Your Business

Forbes

time5 days ago

  • Business
  • Forbes

14 Benefits Of Electing A Board Of Directors For Your Business

getty A board of directors plays a key role in shaping an organization's path by providing oversight, guidance and accountability to drive long-term success. As a company evolves, bringing on a board can offer valuable structure and perspective, especially in critical periods of growth. However, deciding when (or whether) to formalize that kind of leadership isn't always straightforward. Below, 14 members of the Forbes Business Development Council share how companies can benefit from appointing a board and what they should consider before taking that step. Electing a board of directors adds enhanced investor and stakeholder confidence, improved corporate governance, strategic oversight, access to networks and resources and succession planning. Firms consider establishing a formal board during periods of rapid growth, when strategic direction, formal governance structures and increased market credibility become essential. - Salice Thomas, Wipro Limited Boards offer firms expert guidance, accountability and broader networks. Leaders gauge readiness by assessing needs like external oversight, specialized skills (finance and legal), investor and partner credibility or strategy exceeding current capacity. If these needs are critical, forming a board is a wise decision. - Anoop Anthore, Salesforce Inc. Electing a board of directors brings strategic guidance, accountability and credibility, helping businesses scale and make better decisions. Leaders should consider it when the company is growing, seeking investment or facing complex challenges that require diverse expertise and governance. - Shay Solomon, Check Point Software Technologies Ltd. In my experience, electing a board adds strategic clarity, accountability and fresh perspective. It becomes essential when a company is scaling, entering new markets or navigating complex decisions—sharpening execution and positioning the business for sustainable, long-term growth. - Rahul Saluja, Cognizant From my experience, electing a board of directors significantly enhanced strategic decision-making, brought diverse expertise and improved overall governance, helping us grow sustainably. Leaders should consider establishing a board when needing external insights, navigating rapid growth or preparing to scale effectively. - Tomer Warschauer Nuni, PRIM3 Capital Forbes Business Development Council is an invitation-only community for sales and biz dev executives. Do I qualify? Our social enterprises are private for-profit companies, but having led boards in the past, boards can help leaders sharpen and hold executives accountable for long-term goals and achievements. Electing a board is useful when leaders need to expand their resources, for example, if a company is looking for outside investment funds. - Wayne Elsey, The Funds2Orgs Group Our board provides strategic guidance and diverse expertise that we lack internally, while opening doors to valuable partnerships. Leaders should consider forming a board when facing scaling challenges, seeking accountability or when expertise gaps limit growth. The right timing emerges when you need an objective outside perspective on long-term decisions or governance structures separate from management. - Vivek Vishal, Honeywell A board of directors adds strategic depth by offering diverse perspectives and real-world experience. They help pressure-test ideas, improve execution and flag blind spots. It's worth bringing in a board when you're growing or hitting complexity—seasoned leaders help avoid repeat mistakes and shape smarter, more sustainable decisions. - Anna Jankowska, RTB House Electing a board of directors brings a much-welcomed, and in many cases, needed array of perspectives and expertise that we might not have in-house. Utilizing a board's expertise enhances our decision-making processes and helps us navigate complex challenges. Additionally, tapping into a board's network opens doors to partnerships and investments we wouldn't have accessed otherwise. - Scotty Elliott, AmeriLife The biggest benefit a board brings is a non-biased view. Startups, generally in the digital space, have been culprits of looking solely from the founders' viewpoint. Since they are emotionally involved and sometimes feel they know the answers to all the problems, they can benefit greatly by having a board of directors. Just an example, but any organization will benefit by having a BOD by their side. - Mustansir Paliwala, Zomara Group Bringing on a board of directors gives you smart people to bounce ideas off, keeps you accountable and helps you make better big-picture decisions. It's worth doing when things start getting more serious with growth or funding. - Andrew Faridani, BreezeMaxWeb Although my own businesses operate independently, I've served with organizations that have boards of directors, and I've seen how powerful they can be, not just for oversight, but for idea cross-pollination. A well-chosen board brings in diverse brains who challenge assumptions and spot blind spots the founder can't always see. - Bryce Welker, The CPA Exam Guy A board is not just an advisory layer; it is a formal redistribution of strategic ambiguity. When growth, complexity or exposure outpace an organization's internal checks, a board institutionalizes dissent, perspective and alignment. The right time is not based on revenue; it is when internal conviction starts needing external validation. - Alexander Masters, MBA, BIDA, Siemens I believe that a board of directors can bring balance and mitigate risk. Giving voice to those who experience structural and operational issues on a daily basis can help top management understand the real critical issues of the organization and the difficulties in developing and implementing strategic projects. - Davide Sartini, SpA

Klarna Saved $2 Million After Cutting Ties With Salesforce
Klarna Saved $2 Million After Cutting Ties With Salesforce

Bloomberg

time04-06-2025

  • Business
  • Bloomberg

Klarna Saved $2 Million After Cutting Ties With Salesforce

Klarna Group Plc Chief Executive Officer Sebastian Siemiatkowski said his company saved around $2 million after it severed ties with Salesforce Inc. in favor of data tools it built using artificial intelligence. Previously, data on Klarna's relationships with merchants was spread over multiple platforms owned by Salesforce as well as in emails, calendars, and cloud documents, Siemiatkowski said at the SXSW London conference. Now the fintech giant is in the process of consolidating the data in one place and will use AI to make better sense of it.

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