Latest news with #NarayanSubramaniam


Hindustan Times
5 days ago
- Automotive
- Hindustan Times
Ultraviolette F77 electric motorcycle enters European market, launched in…
Ultraviolette Automotive has launched the F77 electric motorcycle in 10 European countries, marking the brand's foray into the continent. Check Offers Ultraviolette Automotive, the electric high-performance two-wheeler manufacturer, has announced its foray into the European market. The homegrown EV manufacturer has launched the Ultraviolette F77 electric sportsbike in 10 different European countries, which are Germany, France, the UK, Ireland, Austria, Italy, Switzerland, Belgium, the Netherlands, and Luxembourg. The two-wheeler manufacturer has launched its flagship performance motorcycles - the F77 Mach 2 and the F77 SuperStreet in Paris on Monday, following its successful debut in Germany. The company stated that this launch reinforced Ultraviolette's ambition to establish itself as a global force in the EV segment. Speaking on the launch of the F77 Mach 2 and F77 SuperSport, Ultraviolette Automotive's CEO and co-founder, Narayan Subramaniam, stated, 'The launch of the F77 in Germany, France, the UK, and other European countries is a defining moment for Ultraviolette and a landmark achievement for India's automobile landscape. This launch signifies Ultraviolette's entry into Europe's most influential two-wheeler markets and underlines our intent to be a global force in the electric mobility revolution. As an Indian company, we are proud to bring futuristic design and cutting-edge technology to the world. This is a moment of global recognition for the talent and capability within India's engineering and manufacturing ecosystem. Through our strategic distributor partnerships, we are not only expanding into Europe but also delivering a world-class ownership experience that reflects the best of what India has to offer." The F77 electric motorcycle is capable of accelerating from 0-60 kmph in 2.8 seconds. Powering the EV is a 10.3 kWh battery pack that enables the bike to churn out 100 Nm torque. It is capable of running at a top speed of 155 kmph. It gets the company's proprietary artificial intelligence system Violette AI, switchable dual-channel ABS sourced from Bosch. Some key features include 10 levels of regenerative braking, four levels of traction control, dynamic stability control, etc. Check out Upcoming EV Bikes in India. First Published Date: 16 Jun 2025, 14:50 PM IST


NDTV
5 days ago
- Automotive
- NDTV
Ultraviolette F77 Mach 2 And F77 SuperStreet Launched In Europe
In a bold move that underscores its global aspirations, Bengaluru-based electric motorcycle maker Ultraviolette Automotive launched its high-performance electric motorcycles - the F77 Mach 2 and F77 SuperStreet, at an exclusive event held at the Eiffel Tower in Paris, France. This marks the company's official entry into the European market, following its initial foray in Germany earlier this year. The European launch is a significant milestone in Ultraviolette's journey as it aims to position itself as a global player in the electric mobility space. The UV electric motorcycles will go on sale in 10 European nations of Germany, France, UK, Ireland, Austria, Italy, Switzerland, Belgium, Netherlands, and Luxembourg. Backed by a strong network of strategic investors and advanced R&D operations based in India, the company is steadily expanding its international footprint. UV Automotive aims to have 30-35 per cent of its revenue from overseas market. Also, to begin with, the electric motorcycles will be manufactured in India and imported into Europe. Narayan Subramaniam, CEO & Co-founder of Ultraviolette, stated, "The launch of the F77 in Germany, France, the UK, and other European countries is a defining moment for Ultraviolette and a landmark achievement for India's automobile landscape. This launch signifies Ultraviolette's entry into Europe's most influential two-wheeler markets and underlines our intent to be a global force in the electric mobility revolution. As an Indian company, we are proud to bring futuristic design and cutting-edge technology to the world. This is a moment of global recognition for the talent and capability within India's engineering and manufacturing ecosystem. Through our strategic distributor partnerships, we are not only expanding into Europe but also delivering a world-class ownership experience that reflects the best of what India has to offer." The F77 Mach 2 and F77 SuperStreet are powered by a 10.3 kWh battery and deliver peak power output of 30 kW. The setup enables rapid acceleration from 0 to 60 kmph in just 2.8 seconds, while delivering a peak torque of 100 Nm and a top speed of 155 kmph, positioning them among the fastest electric motorcycles in their class. The motorcycles also come equipped with a switchable dual-channel ABS developed in partnership with Bosch, 10 levels of regenerative braking, four levels of traction control, and dynamic stability control. To mark the European debut, Ultraviolette has announced special pre-booking prices valid until July 31, 2025. The F77 Mach 2 is available at a starting price of 8,990 euros (regular price 9,990 euros), while the F77 SuperStreet is being offered at 9,290 euros (regular price 10,390 euros).


India Today
5 days ago
- Automotive
- India Today
Ultraviolette expands globally, F77 launched in 10 European countries
Bengaluru-based electric two-wheeler manufacturer Ultraviolette has officially launched its high-performance electric motorcycles — the F77 MACH 2 and F77 SuperStreet — across ten European countries. The global debut took place against the stunning backdrop of the Eiffel Tower in its entry into Germany, Ultraviolette's expansion now includes the UK, France, Ireland, Austria, Italy, Switzerland, Belgium, Netherlands, and Luxembourg — making it the first Indian electric two-wheeler brand to establish such a broad retail footprint in launch of the F77 in Europe is a defining milestone not just for Ultraviolette, but for India's automotive industry at large,' said Narayan Subramaniam, CEO & Co-founder. 'We are proud to present a product that reflects the best of Indian innovation, design, and engineering to the world.' The F77 MACH 2 offers an aggressive, race-inspired ride, while the F77 SuperStreet caters to riders looking for upright comfort blended with performance. Both bikes come equipped with a 10.3kWh battery, 30kW peak power, and 100Nm torque, enabling 0–60 km/h acceleration in just 2.8 seconds and a top speed of with tech, the motorcycles feature Ultraviolette's proprietary Violette A.I., switchable Bosch Dual-Channel ABS, 10 levels of regenerative braking, 4 traction control levels, and dynamic stability control, offering a next-gen electric riding experience with enhanced safety and Rajmohan, CTO & Co-founder, remarked, 'This launch is the result of years of R&D and relentless innovation from India. The F77 is our vision of the world's most advanced electric motorcycle, built to perform and compete globally.'To celebrate its European entry, Ultraviolette is offering special introductory prices for pre-bookings until July 31, 2025:F77 MACH 2: Starting at 8,990 (regular: 9,990)F77 SuperStreet: Starting at 9,290 (regular: 10,390)Ultraviolette is backed by global investors such as Lingotto (EXOR N.V.), Qualcomm Ventures, Zoho Corp, TVS Motor Company, and Speciale Invest, reflecting strong confidence in its global to Auto Today Magazine
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Business Standard
5 days ago
- Automotive
- Business Standard
Ultraviolette launches F77 e-bikes in Paris, targets 10 EU markets
Bengaluru-based electric two-wheeler maker Ultraviolette launched its flagship motorcycles — F77 MACH 2 and F77 SuperStreet — in Paris today, and claimed to have become the first Indian e2W maker to export bikes to the European Union (EU). Speaking to Business Standard, Narayan Subramaniam, CEO and Co-founder of Ultraviolette, said that the certification process for their bikes in the EU took more than a year as it is stringent, but this opened up 40 other markets for the e2W maker. Subramaniam added, 'While we're going live in multiple countries, Paris was chosen for [the launch] for symbolic reasons. The Eiffel Tower is Europe's most iconic monument — a good place to start. But yes, we'll hold other country-specific events too.' Ultraviolette has already debuted in Germany. The prices have been consciously kept competitive with comparable ICE models in order to draw volumes. While the EU has a strong motorcycling culture — both for daily commute and longer drives — there are hardly many options in the electric motorcycle space with pricing parity with ICE, Subramaniam claimed, adding that BMW bikes are a popular option in Europe. For pre-bookings up to 31 July, the special starting price is €8,990 for the F77 MACH 2 (regular price thereafter €9,990), and the F77 SuperStreet will be available at a special price starting at €9,290 (regular price €10,390). The company is targeting countries like Germany, Italy, France, Spain, Portugal and the UK, which account for over 70 per cent of Europe's two-wheeler volumes, in the first phase. For FY26, it aims to pilot its vehicles in these markets, and Subramaniam expects to sell around 10,000 bikes — including India and exports — in FY26, the bulk of which would come from India. 'With our upcoming product launches, we are targeting a little over 100,000 vehicles next year,' he said. The firm plans to launch 10 products in three years. The company is in expansion mode — it can make 30,000 units a year working in three shifts and aims to take this to 300,000 units in two years. It is also scouting for land for the next phase of expansion. He added that when Ultraviolette started its journey in 2016–17, their (Subramaniam and his Co-founder Niraj Rajmohan's) goal was to build a 'global brand from India' leading in design and technology. 'So most of our product planning has always kept global markets in mind. For example, we recently unveiled a scooter called Tesseract, and while it gained traction in India with pre-orders, there is also a lot of interest in Europe and other global markets. We have included features like 14-inch wheels and radar tech keeping the international markets in mind,' he elaborated. The company has raised $70 million so far and has spent the bulk of it on R&D. Ultraviolette, which has so far sold around 2,000 electric two-wheelers, is backed by marquee investors such as Lingotto (a subsidiary of Exor N.V, which has controlling stakes in iconic brands like Ferrari, Stellantis, The Economist group, etc), Qualcomm Ventures, Zoho Corporation, TVS Motors and Speciale Invest. Niraj Rajmohan, CTO and Co-founder of Ultraviolette, added, 'This isn't just the introduction of motorcycles into new markets, it's the global unveiling of years of relentless research, engineering and innovation, born in India. We set out with a bold ambition to build the most advanced electric motorcycle in the world. Today, we are delivering that vision to international customers.' The founders believe that the European foray will boost sales in India as well, as consumers gain confidence in quality.


Time of India
5 days ago
- Automotive
- Time of India
Ultraviolette eyes 35% revenue from exports by 2028
Premium electric motorcycle manufacturer Ultraviolette has announced its official entry into the European market , marking a major milestone in its global expansion strategy. The company is aiming for international sales to contribute up to 35 per cent of its overall revenue by 2028, PTI reports. Ultraviolette will retail its flagship high-performance electric motorcycles — the F77 MACH 2 and F77 SuperStreet — across key European markets including Germany, France, the UK, Ireland, Austria, Italy, Switzerland, Belgium, the Netherlands, and Luxembourg. The company will export completely built units (CBUs) from India, with distribution handled through local partners. Explaining the rationale behind choosing Europe as the first global destination, CEO and Co-founder Narayan Subramaniam cited the region's strong motorcycling culture and appreciation for design and performance. "The fact that certification for Europe allows us to now retail in 40 countries was a major factor. These are among the most stringent standards in the world," he told PTI. Built for Global Scale from Day One Ultraviolette's motorcycles have been developed with a global outlook from the outset. 'We were clear that we want to build a brand out of India that can scale globally. So, component selection, design, software architecture — all were designed with global markets in mind,' Subramaniam added. The company views 2025 as a 'pilot year' for the European venture, focusing on establishing brand presence, distributor networks, and understanding consumer preferences. Full-scale operations and expanded ambitions will follow over the next few years. Plans for Further Global Expansion Post-Europe Once firmly established in Europe, Ultraviolette plans to expand into Southeast Asia and Latin America. These markets are under consideration for future growth phases following success in Europe. On the possibility of setting up local manufacturing in Europe, Subramaniam said, "For now, we will be manufacturing in India and exporting to Europe, thanks to relaxed EV import duties ." However, he acknowledged that local assembly could be considered in the future as volumes increase. With its strategic European launch and ambitious export revenue targets, Ultraviolette is positioning itself as a global electric mobility innovator. By leveraging India's manufacturing strengths and targeting discerning international markets, the company aims to establish a strong global footprint in the premium electric motorcycle segment.