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HomePlunge Announces Partnership with MLB Player, Inc.
HomePlunge Announces Partnership with MLB Player, Inc.

Malaysian Reserve

time6 days ago

  • Business
  • Malaysian Reserve

HomePlunge Announces Partnership with MLB Player, Inc.

Major League Baseball Players to Receive Special Discount on HomePlunge, the original bathtub cold plunge SAN FRANCISCO, June 16, 2025 /PRNewswire/ — HomePlunge, the leading provider of premium bathtub cold plunges, is thrilled to announce a new partnership with the MLB Players, Inc., the business arm of the Major League Baseball Players Association. This exciting collaboration offers Players an exclusive $400 discount on HomePlunge products, accessible through a dedicated web portal. The partnership underscores HomePlunge's commitment to supporting elite athletes in pursuit of peak performance and recovery. Designed for convenience and effectiveness, HomePlunge provides players with a powerful tool to enhance recovery, reduce muscle soreness, and boost overall well-being. 'We're honored to partner with the MLB Players, Inc. and provide Major League Baseball players with access to our state-of-the-art bathtub chiller,' said Christopher Francis, Founder, at HomePlunge. 'This collaboration reflects our dedication to helping athletes recover faster and perform at their best, and we're excited to support the community of baseball Players with this exclusive offer.' MLB Players can now take advantage of the $400 discount by visiting the HomePlunge portal on the website, making it easier than ever to integrate cold therapy into their training and recovery routines. For more information about HomePlunge and its CES award winning cold plunge, visit About HomePlungeHomePlunge is a trusted name in cold plunge therapy, offering a high-quality, user-friendly bathtub chiller designed to support recovery, wellness, and performance while seamlessly integrating with the user's daily routine. With a focus on innovation and customer satisfaction, HomePlunge empowers athletes, fitness enthusiasts, and wellness seekers to unlock the benefits of cold therapy. About MLB Players, Players, Inc. is the business arm of the Major League Baseball Players Association. The Major League Baseball Players Association is the collective bargaining representative for all professional baseball players of the 30 Major League Baseball teams. MLB Players, Inc. serves as the exclusive group licensing agent for all commercial business interests and licensing activities involving active Major League and Minor League Baseball players. Follow @MLBPA on Instagram and X.

‘Future of baseball' startup wants to change the game for other sports
‘Future of baseball' startup wants to change the game for other sports

Technical.ly

time10-04-2025

  • Business
  • Technical.ly

‘Future of baseball' startup wants to change the game for other sports

Startup profile: Diamond Kinetics Founded by: CJ Handron, William Clark Year founded: 2014 Headquarters: Pittsburgh, PA Sector: Sportstech Funding and valuation: $45.5 million raised at an undisclosed valuation, according to PitchBook Key ecosystem partners: Major League Baseball, Major League Baseball Players Association, USA Baseball, Marucci Sports, Elysian Park Ventures, TNC Ventures, SeventySix Capital A decade after its founding, one Pittsburgh-based startup is proving that staying local doesn't mean thinking small. When cofounders CJ Handron and William Clark founded North Shore-based Diamond Kinetics in 2014, the concept of 'sportstech' was still in its infancy. Five years later, former Phillies player Ryan Howard called the startup 'the future of baseball. ' Fast forward to today, and the widespread use of its DK Bat Sensor to track swing data and help baseball players improve their performance is just one highlight in a portfolio of achievements. Now, Diamond Kinetics is trying to live up to that title and eyeing possible expansion into other sports. 'We started tinkering with this in a conference room at the University of Pittsburgh,' Handron told 'and now it's something that has been used tens of millions of times by hundreds of thousands of people.' Over the last decade, the company has raised over $45 million, putting that money toward evolving into a comprehensive sports technology platform. High-profile partnerships have helped it accelerate this growth even more. Diamond Kinetics secured a partnership with Major League Baseball in 2022 as its Trusted Youth Development Platform. Through the partnership, Diamond Kinetics' tech was integrated with MLB initiatives and content, giving young players across the country a way to track their progress, compete with friends and engage in an MLB-themed digital experience. The company has also forged partnerships with the Alliance Fastpitch, a California-based national league system for amateur fastpitch softball, and the Baltimore-based Ripken Baseball and Cooperstown-based All-Star Village to launch new in-app content to help user training. Plus, just last year, it acquired the youth sports streaming platform SidelineHD. In addition to livestreaming games, the platform uses AI to create video highlights that can be shared by families and friends. At the time, Handron said the acquisition aligned perfectly with the company's vision of providing a unified and complete experience for young athletes, allowing Diamond Kinetics to deliver more value to its users as they move from practice time to real games. Throughout all of the company's growth and success, it has remained headquartered in Pittsburgh because the city has a 'perfect recipe' of talent, sports interest and a supportive, early-stage technology ecosystem, Handron said. 'This city, and its affinity for sports, and the technical capabilities coming out of both Pitt and Carnegie Mellon,' Handron said, 'gave us an opportunity to find early investors and get people who were interested in what we were doing.' sat down with Handron at StudioMe in Oakland to learn more about Diamond Kinetics' origins, how it secured its major partnerships and his advice for other startups in the sportstech space. Watch or listen to the interview below.

MLB weighs a salary cap as potential lockout looms in 2026
MLB weighs a salary cap as potential lockout looms in 2026

NBC News

time10-04-2025

  • Business
  • NBC News

MLB weighs a salary cap as potential lockout looms in 2026

For decades, Major League Baseball has stood alone among the major U.S. sports leagues as the only one without a salary cap. Team owners may test that dynamic at the end of next year. MLB owners as well as Commissioner Rob Manfred's office have begun privately contemplating what a new league economic structure could look like as the league heads toward a new Collective Bargaining Agreement with players, according to people familiar with the matter. The league's current CBA expires on Dec. 1, 2026. MLB officials have discussed adding both a salary cap and a salary floor, said the people, who asked not to be named because the discussions are private. The Major League Baseball Players Association, however, has long been against a salary cap, and the group says its position hasn't changed. The result is a potential lockout in December of next year when the current CBA expires — one that appears increasingly likely given the opposing positions of both sides. If MLB owners are ultimately successful in forcing through a salary cap, it would end decades of limitless spending that's led to increasingly disproportionate spending between teams in the league. Critics of the format say the variability results in a competitive imbalance that reduces fan enjoyment and retention of star players in small markets. The remaining three major sports leagues in the U.S. — the National Football League, the National Hockey League and the National Basketball Association — all have salary caps. The NHL adopted its cap in 2005. The NFL introduced a cap in 1994, and the NBA has had one since 1984. While MLB maintains a luxury tax and revenue sharing, there's no formal limit on what teams can spend on a roster. Manfred addressed the issue of a salary cap last week on FS1′s 'The Herd.' 'We do hear a lot about it from fans, particularly in smaller markets,' said Manfred. 'But the reality is we're two years away from the end of the [bargaining] agreement. We're just not in a position where we are talking about or have made decisions about what's ahead in the next round of bargaining. I think that a lot of water is going to go over the dam before we need to deal with that issue.' In the meantime, the delta in spending between MLB's highest spending teams and the lowest has reached an all-time high. This season, the New York Mets are spending $323 million on players. The Miami Marlins are paying just over $67 million. There are nine teams spending more than $200 million on players in 2025, and there are five spending less than $100 million, according to MLB calculations obtained by USA Today. When including the league's luxury tax, the Los Angeles Dodgers will spend more than $500 million — a record amount — given the value of their contracts this year, which include deferred payments. The Mets will pay more than $400 million. The large gaps are evidence of 'a massive disparity problem,' Manfred said in a New York Times article this week. 'I am really cognizant of it, and I'm sympathetic to fans in smaller markets who go into the season feeling like they don't have a chance in the world to win,' Manfred said. 'I think our game turns on fans having hope when you enter the season. I think it's a really important issue that we need to pay attention to.' This isn't the first time MLB has considered installing a salary cap. In 1994, a stalemate over spending led to an MLB strike and the cancellation of the World Series that year. Players successfully prevented a cap then, and nothing has changed, according to Tony Clark, the MLBPA president since 2013. 'We've always believed in as free a market system as possible, such that the individual player can realize his value against the backdrop of teams that are interested in his services,' Tony Clark, MLBPA president, told The Athletic in February. 'A cap is an artificial lever that is the ultimate salary restrictor, independent of where you are on the salary food chain.' Both sides appear to be preparing for an impasse. The MLBPA has a so-called 'war chest' of money to help non-star players afford a work stoppage, and it's prepared to use it as soon as December 2026, according to people familiar with the union's thinking. The money derives from licensing fees from baseball cards, video games and other merchandise. The size of the war chest is unclear, but people close to the matter say it's larger than that of the last round of bargaining, when it was considered a record amount. The union executive board voted in December to withhold 100% of 2024 licensing money to prepare for bargaining to replace the current labor contract, said the people familiar. Diverging spending While the concept of introducing a salary cap has consistently been a nonstarter with the players' union, there's some evidence suggesting reforming MLB's economics could be good for players. The average MLB salary hasn't kept pace with the league's increase in revenue, which has grown at a rate of 4.1% per year in the past decade, according to Joel Litvin, former president of league operations for the NBA and a lecturer at Columbia University, who teaches a course called 'The Business of Professional Sports Leagues and Franchises.' That's not the case in the NBA, NHL and NFL, which have a cap, said Litvin. 'Had salaries been tied to revenues (as they are in the other leagues), the players would have earned an additional $2.3 billion in salaries over that period,' Litvin wrote in a Sports Business Journal op-ed last month. His calculations conclude players' salaries have increased 3% per year over the past ten years. 'The best outcome — for both teams and players — would be a salary cap/revenue-sharing system, which would promote competitive meritocracy and eliminate economic risk faced by both players and teams of a revenue/salary imbalance,' wrote Litvin, who worked for the NBA from 1988 to 2015 and managed the NBA's salary cap for years. While the MLBPA isn't against a salary floor, it views any restrictions on what a player could earn in a free market as unacceptable, according to people familiar with the matter. Unrestricted spending has led to outsized deals in baseball, such as the Mets' 15-year, $765 million contract for Juan Soto this offseason — the largest contract in the history of American sports. The deal surpassed Shohei Ohtani's 10-year, $700 million contract signed in 2023, though Ohtani's $70 million per year remains tops in the U.S. on an annual basis. Still, while the best MLB players benefit from the current rules, most of the league's players don't see the big bucks. This isn't all that different from any sport, where stars command the biggest contracts. But that's where the concept of a salary floor could help tip the scales for the MLBPA. Small market clubs would be forced to pay higher salaries for their 26-man rosters. Competitive balance While the commissioner's office, owners and executives legally can't discuss the upcoming CBA publicly, talk in private of changing the rules has started to heat up. Executives across the league have hinted at a growing desire to address the problem — including, surprisingly, those that work for the Dodgers and Mets, the two teams who benefit most from the current league rules. 'I think greater parity would be a benefit to the game,' Dodgers CEO Stan Kasten told CNBC Sport just days after the Dodgers won the World Series last year. 'It doesn't help that our revenue per game is 10 times that of a team on the bottom. It really isn't good for anyone. We have revenue sharing in our league, so we hope to close that gap, but I think there are other ways to achieve that. We see a lot of examples in the other sports.' Mets President of Baseball Operations David Stearns echoed Kasten's sentiments in a CNBC Sport interview earlier this year. 'I think there is a conversation that needs to occur, and it is ongoing, as to the importance to baseball closing some of those spending gaps,' Stearns said. 'I think it's primarily important because markets like Milwaukee, markets like Tampa — when you draft and develop, sign and develop a star, you should have the ability and the capability to really keep those stars in smaller markets. We've seen other sports figure out how to make that happen. Baseball has had a tougher time figuring out how to make that happen.' While some sports fans may enjoy dynasties, more parity generally increases fan engagement — at least that's the case in the NBA, Commissioner Adam Silver told CNBC Sport in October. 'The data is absolutely crystal clear that the more competition you have, the more it drives interest in the league,' Silver said. Eight out of the last 10 World Series champions have payrolls in the top 10 most expensive for that specific year. As the Wall Street Journal noted, since 1998, teams ranked in the top five in payroll have averaged 89 wins a season, while teams in the bottom five have averaged 74 wins. Still, the randomness of the MLB playoffs has equalized the World Series winner. The league has had 16 different World Series champions since 1998, more than any other of the major U.S. sports leagues. Yet, just one team has won the World Series with a bottom 10 payroll since 1998 — the 2003 Florida Marlins, who ranked 21st in terms of spending. The MLBPA views stingy owners as the principal problem in competitiveness rather than outsized spending from teams like the Mets, who haven't won a World Series since 1986, and Dodgers, who have won just two championships in the past 36 years. The RSN problem As the Dodgers' Kasten noted, part of what's causing spending discrepancies for MLB teams is local media revenue. Even with nationally broadcast games, MLB teams have heavily relied on regional channels to house much of each team's games. While NBA and NHL also air games on these networks, a broader assortment of games are nationally available. While the Dodgers make more than $300 million per year from their 25-year deal with Charter Communications (originally signed with Time Warner Cable in 2013), smaller market teams like the Marlins make about $50 million. Those figures may decline as fewer people subscribe to the cable bundle and regional sports networks are increasingly tiered by pay-TV providers to more expensive packages, further diminishing subscriber numbers. Main Street Sports, the largest portfolio of these regional networks, emerged from a lengthy bankruptcy earlier this year after renegotiating deals with teams. Some teams accepted lower fees, while others walked away from their networks for other options. MLB's national media rights deals expire in 2028, and the league's goal is to sell more packages of games to both new and old media partners, similar to the NBA's recently inked $77 billion deals, people familiar with the matter have said. MLB also hopes to take back many of their local rights to sell them as new national packages, which would replace the current RSN-dominated model. Industry bankers and consultants, however, are skeptical MLB could garner a blockbuster media rights deal akin to the NBA or NFL, even with a larger package of games. A salary cap could help MLB if it can't generate the same type of huge TV rights fees as the NBA and NFL. MLB has recently struck deals with streamers — but they have yielded far less revenue. Roku pays $10 million a year for 18 games for its free ad-supported streaming Roku Channel, while Apple spends $85 million annually to stream 'Friday Night Baseball.' ESPN opted out of its $550 million-per-year deal with the MLB earlier this year because the sports media giant felt it was overpaying. 'Everyone knows that 2028 is going to be a reset,' said Shirin Malkani, co-chair of the sports industry group at Perkins Coie. 'The league will have a new collective bargaining agreement, and I do think they will try to get a salary cap. Without a salary cap, it's a system of haves and have-nots among the teams. Layer in the local media rights fee disparities and there can be a real disparity in terms of funding payroll.'

Bobby Witt Jr. injury update: Kansas City Royals shortstop injures forearm vs. Mariners
Bobby Witt Jr. injury update: Kansas City Royals shortstop injures forearm vs. Mariners

USA Today

time13-03-2025

  • Sport
  • USA Today

Bobby Witt Jr. injury update: Kansas City Royals shortstop injures forearm vs. Mariners

Bobby Witt Jr. injury update: Kansas City Royals shortstop injures forearm vs. Mariners Show Caption Hide Caption Detroit Tigers visited by Major League Baseball Players Association Major League Baseball Players Association executive director Tony Clark talks to reporters March 5, 2025, about several topics in Lakeland, Florida. Kansas City Royals star shortstop Bobby Witt Jr. was forced out of Wednesday's spring training game against the Seattle Mariners after being hit by a pitch on the forearm in the fifth inning. Last season, the Royals made the playoffs for the first time since winning the World Series in 2015. They even won their first round playoff series against the Baltimore Orioles. Expectations for the team are high heading into 2025, with some even believing an AL Central title could be on the table. Much of the Royals' success in 2024 came from Witt. He led the team in basically every category you can think of en route to a second-place finish in American League MVP voting. MLB News: Just how 'insane' will Dodgers' Japan Series be? Shohei Ohtani and Co. resume world tour Bobby Witt Jr. injury update While trailing 5-1 with two outs and no one on in the top of the fifth inning, Witt was hit in the forearm by a 95.9 mph sinker from Seattle's Andrés Muñoz. Witt was promptly replaced on the basepaths by Tyler Tolbert, who would end up scoring after stealing second base and coming home on a Vinnie Pasquantino double. The Royals said Witt would "undergo further evaluation." Later Wednesday, they said Witt "has a left forearm contusion. X-rays are negative for a fracture. He will be reevaluated in the morning." Bobby Witt Jr. stats Heading into Wednesday's action, Witt had played in 10 spring training games, posting a .296 batting average and .996 OPS, with two home runs and four RBI. Witt was one of the best players in baseball during the 2024 regular season, posting career highs in batting average (.332 - led AL), OPS (.977), home runs (32), RBI (109), hits (211), doubles (45) and runs (125). Witt was honored with his first All-Star selection, as well as his first Gold Glove and Silver Slugger Awards. How long will Bobby Witt Jr. be out? It is unclear at this point. The Royals said Witt would be reevaluated Thursday morning. Opening day for the Royals is scheduled for Thursday, March 27 at 3:10 p.m. local time, a home game against the Cleveland Guardians. MLB News: New Era MLB crossover hats mocked online as Texas Rangers caps pulled This story has been updated with new information.

Dave Roberts tops MLB managers with new contract, barely cracks top 50 in sports
Dave Roberts tops MLB managers with new contract, barely cracks top 50 in sports

USA Today

time10-03-2025

  • Business
  • USA Today

Dave Roberts tops MLB managers with new contract, barely cracks top 50 in sports

Dave Roberts tops MLB managers with new contract, barely cracks top 50 in sports Show Caption Hide Caption Detroit Tigers visited by Major League Baseball Players Association Major League Baseball Players Association executive director Tony Clark talks to reporters March 5, 2025, about several topics in Lakeland, Florida. Fresh off his second World Series title, Los Angeles Dodgers manager Dave Roberts signed an extension with the organization worth $32.4 million over the next four years. That's an average annual value (AAV) of $8.1 million, pushing Roberts past Chicago Cubs manager Craig Counsell – five years, $40 million ($8 million AAV) – for the highest-paid manager in MLB. This was not an unexpected deal. Roberts was heading into the final year of his contract, and with talks of the extension heating up in recent weeks, it was only a matter of time before the two parties came to an agreement. USA TODAY's Bob Nightengale noted, "Roberts was in the final year of his three-year contract extension that paid him $4 million this season and now doubles his contract, making him the highest-paid manager on an annual average value basis." Still, despite the massive payday, Roberts is not one of the wealthiest managers/coaches in sports, which is surprising considering Roberts and Counsell earn significantly more than the third-highest-paid manager in MLB, Arizona's Torey Lovullo ($5 million). Despite MLB being one of the largest professional sports organizations in the world, the wealthiest manager in the league's salary would barely make a dent compared with some of the larger contracts. Here's where Roberts ranks among coaches across major sports: MLB News: Art Schallock, MLB's oldest-living player, dies at 100 Where does Roberts rank among American coaches/managers? Among American head coaches, Roberts boasts the 44th-largest salary, according to Sportico, with several NFL, NBA, college football and college basketball coaches ahead of him. Highest paid managers in sports NFL Andy Reid (Kansas City) - $20 million NBA Steve Kerr (Golden State) - $17.5 million College football Kirby Smart (Georgia) - $13 million College basketball Bill Self (Kansas) - $10.6 million MLS Phil Neville (Portland Timbers) - $1 million NHL Mike Sullivan (Pittsburgh) - $5.5 million Is Roberts worth that much? Roberts is one of the best managers in MLB. His .627 regular season winning percentage as with the Dodgers (he also had one game as San Diego Padres manager) is the best among active managers. Including the playoffs, Roberts' winning percentage is .618, which is sixth best all-time among qualified managers. In fact, there isn't a single manager who has coached since 1950 with a better winning percentage. Shockingly though, Roberts' incredible knack for winning games has earned him only one Manager of the Year Award. Roberts earned the hardware in 2016 after leading the Dodgers to a 91-71 record in his first year on the job. MLB News: Athletics unveil updated renderings for new Las Vegas stadium. See locker room, bullpens The USA TODAY app gets you to the heart of the news — fast. Download for award-winning coverage, crosswords, audio storytelling, the eNewspaper and more.

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