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Perfect Moment reports preliminary annual loss
Perfect Moment reports preliminary annual loss

Fashion Network

time2 days ago

  • Business
  • Fashion Network

Perfect Moment reports preliminary annual loss

Perfect Moment said preliminary full-year revenue is expected to decline 12% to $21.4 million, despite a 2.6% increase in revenue in the fourth quarter. Excluding Hugo Boss collaboration revenue, which concluded in fiscal 2024, annual revenue rose approximately 1% year-over-year. The revenue decline was partly attributed to the bankruptcy of Matches Fashion, one of the brand's largest wholesale partners, as well as increased investments in leadership, infrastructure, and brand repositioning. As a result, the company expects to report a net loss of approximately $16 million for the year. Still, digital engagement and brand visibility continued to surge in fiscal 2025. Content featuring Perfect Moment reached more than 934 million people organically. Digital media coverage drove over 16.6 billion monthly unique visitors globally over the 12-month period, up 108% year-over-year, while social media followers grew 15% to over 440,000 across Instagram, Facebook, and TikTok. The year also included high-profile collaborations with Johnnie Walker Blue Label and the BWT Alpine Formula 1 Team. 'This past year has been one of consolidation and transformation,' said Perfect Moment chairman, Max Gottschalk. 'We've taken decisive steps to meaningfully upgrade our management team, address inefficiencies and instill a culture of operational discipline. I'm extremely excited about the trajectory we are now on—and this is just the beginning.' Under a new senior leadership team, which includes talent from Canada Goose, LVMH, and Timberland, Perfect Moment has begun executing a focused strategy aimed at long-term profitability and brand equity growth. Notably, the London-headquartered luxury skiwear brand secured over $12.7 million in wholesale pre-orders for its Autumn/Winter 2025 season, up 30% over the prior year and a new company record (excluding past collaborations). Since September, Perfect Moment has also signed five new regional agencies and opened 50 new accounts globally, expanding its sales footprint. The launch of U.S. and European distribution hubs, along with enhanced logistics, has led to lower duties and operating expenses. Moreover, the brand has reduced its reliance on promotions. Looking ahead, the company plans to expand beyond ski into year-round luxury outerwear and accessories. 'Our strategy is clear: to expand from slope to après, blending technical performance with fashion-led design across seasons,' said Jane Gottschalk, president and chief creative officer. 'We have built a community, not just a customer base, and we are ready to take our brand to the next level.'

Perfect Moment reports preliminary annual loss
Perfect Moment reports preliminary annual loss

Fashion Network

time2 days ago

  • Business
  • Fashion Network

Perfect Moment reports preliminary annual loss

Still, digital engagement and brand visibility continued to surge in fiscal 2025. Content featuring Perfect Moment reached more than 934 million people organically. Digital media coverage drove over 16.6 billion monthly unique visitors globally over the 12-month period, up 108% year-over-year, while social media followers grew 15% to over 440,000 across Instagram, Facebook, and TikTok. The year also included high-profile collaborations with Johnnie Walker Blue Label and the BWT Alpine Formula 1 Team. 'This past year has been one of consolidation and transformation,' said Perfect Moment chairman, Max Gottschalk. 'We've taken decisive steps to meaningfully upgrade our management team, address inefficiencies and instill a culture of operational discipline. I'm extremely excited about the trajectory we are now on—and this is just the beginning.' Under a new senior leadership team, which includes talent from Canada Goose, LVMH, and Timberland, Perfect Moment has begun executing a focused strategy aimed at long-term profitability and brand equity growth. Notably, the London-headquartered luxury skiwear brand secured over $12.7 million in wholesale pre-orders for its Autumn/Winter 2025 season, up 30% over the prior year and a new company record (excluding past collaborations). Since September, Perfect Moment has also signed five new regional agencies and opened 50 new accounts globally, expanding its sales footprint. The launch of U.S. and European distribution hubs, along with enhanced logistics, has led to lower duties and operating expenses. Moreover, the brand has reduced its reliance on promotions. Looking ahead, the company plans to expand beyond ski into year-round luxury outerwear and accessories. 'Our strategy is clear: to expand from slope to après, blending technical performance with fashion-led design across seasons,' said Jane Gottschalk, president and chief creative officer. 'We have built a community, not just a customer base, and we are ready to take our brand to the next level.'

Beyond The Slopes: Perfect Moment's Bold Expansion Moves In Global Luxury
Beyond The Slopes: Perfect Moment's Bold Expansion Moves In Global Luxury

Associated Press

time4 days ago

  • Business
  • Associated Press

Beyond The Slopes: Perfect Moment's Bold Expansion Moves In Global Luxury

By JE Insights, Benzinga DETROIT, MICHIGAN - June 16, 2025 ( NEWMEDIAWIRE ) - Despite broader economic concerns dominating business headlines, one sector seems to have proven relatively resilient: high-end skiwear and luxury apparel. Driven by robust sentiment among affluent consumers and an expanding demand profile - especially among emerging markets - luxury brands have navigated tricky waters better than many of their more austere competitors. Making strategic moves to capitalize on this trend is luxury ski and activewear brand Perfect Moment Ltd. (AMEX: PMNT). The functional fashion firm is executing an aggressive global expansion plan, primarily through exclusive retail openings and key wholesale partnerships. Fundamentally, the idea is to tap into pockets of growth within a complex ecosystem. As Grand View Research points out, the North American ski apparel market may reach a valuation of $3.06 billion by 2030, implying a compound annual growth rate of 5.3% from 2025. Furthermore, it's not just one region that experts believe will see expansion. According to the same resource, the global ski equipment and gear market size reached $15.9 billion in value in 2023. This industry may expand by a CAGR of 5.4% from 2024 to 2030, potentially culminating in total revenue of $22.9 billion. According to Grand View Research, one global catalyst for the interest in ski-related equipment and apparel is the proliferation of resorts, slopes and related facilities. Stated differently, Perfect Moment isn't just aiming to deliver a better product; rather, it's moving in on burgeoning consumer dynamics. To address behavioral pivots in the market, the company is implementing three growth strategies: retail expansion in elite ski destinations, global wholesale partnerships and a shift toward year-round luxury outerwear. This has been paired with the largest shareholder, founder and Chairman Max Gottschalk buying additional shares in the open market, demonstrating his confidence in the company. Elevating The Luxury Experience Through Destination Retail In December last year, Perfect Moment announced the opening of its first European seasonal store at Kitzbühel, a popular ski resort located in the Austrian Alps. Renowned for its world-class skiing experiences, it draws athletes and enthusiasts from across the globe. Situated at the center of the resort, the Perfect-branded store will offer customers an exclusive luxury ski shopping experience, including special in-store events designed for connecting with the local community, the company said. Company co-founder and creative director Jane Gottschalk expressed the strategic importance of the retail launch, 'The opening of our new store in this awe-inspiring location follows our success in other high-end retail markets. It furthers our exploration of establishing physical retail locations at select luxury destinations—particularly locations that embody our love for skiing and the alpine lifestyle.' In addition to the prime location, Perfect Moment also elevated the interior design of the store - an ode to the brand's core ethos of blending fashion with functionality. As the press release stated, '[s]leek, metallic surfaces evoke the winter season, while soft, textured and translucent elements create a harmonious balance.' As well, red accents punctuate the overall ambiance, reflecting the company's signature color. To be clear, Perfect Moment isn't just launching retail locations for its own sake. As Bain & Company discussed, high-end brands are increasingly investing in seasonal boutiques and curated shopping experiences, thereby fostering exclusivity. Moreover, the expansion into Austria aligns with the company's own successful New York SoHo seasonal store model. Global Expansion And Strategic Market Positioning In early January of this year, Perfect Moment announced that it had partnered with globally renowned sales agencies in a bid to boost brand awareness and expand its international footprint. Per the company's press release, the strategic partnerships may strengthen wholesale distribution across key regions, including Europe and Asia. Additionally, the agencies will seek to expand the company's presence in luxury retailers and exclusive boutiques while complementing Perfect Moment's direct-to-consumer (DTC) pivot. Although the fashion brand reports that it has witnessed significant growth in its e-commerce directive, the wholesale business remains a critical pillar for luxury-focused enterprises. As the industry source The Business of Fashion bluntly pointed out, '[t]he notion that there are wholesale brands and direct-to-consumer brands is dying.' To succeed, the most ambitious companies integrate both models. Fundamentally, as the publication noted, 'the idea of being either a DTC or wholesale brand is being supplanted by the understanding that each channel has its strengths and weaknesses, and that most brands need both to thrive.' Perfect Moment's leadership team understands this development, thereby front-running it by commanding a footprint in both avenues. As for the global expansion initiatives, Southern Europe represents a hub for luxury fashion. As noted in the company's press release, Italy, France and Spain are home to some of the world's most influential fashion retailers and luxury shoppers. Japan is also one of the world's biggest luxury markets, with consumers paying premiums for high-quality craftsmanship and exclusivity. Finally, Perfect is building momentum for the Winter Olympics, set to take place next year. The company is working nonstop on a special collection for the high-profile event, potentially positioning itself favorably. In the last edition of the Winter Olympics, the competition drew more than two billion viewers. Strengthening The Year-Round Luxury Outerwear Market In mid-January, Perfect Moment issued another statement reflecting its global ambitions, partnering with two internationally renowned sales agencies to elevate awareness and lift sales growth in key European markets. Specifically, the agencies will expand Perfect Moment's wholesale distribution to luxury retailers and exclusive boutiques, mirroring the company's concurrent global strategies. However, a key distinction in the announcement is the focus on perennial demand. As industry publication DC Fashion Week noted, designer jackets are no longer relegated to outerwear driven by seasonal necessity. Instead, such attire now represents statement pieces. Responding to this consumer pivot, some luxury brands have adapted to this trend, delivering expressive products that are also functional. Naturally, this behavioral shift aligns with Perfect Moment's form-meets-functionality ethos. Perfect Moment has zeroed in on the DACH countries (Germany, Austria and Switzerland) for its European expansion. Perfect Moment notes that these nations benefit from a consumer base with a relatively high disposable income and strong winter sports cultures. Perfect Moment is also expanding into Benelux, a politico-economic union comprising Belgium, the Netherlands and Luxembourg. Similar to consumers in the DACH region, Benelux buyers have an affinity toward high-end, technical outerwear. With their higher-income base, Perfect Moment reports that the region's customers are fashion-forward, and are willing to pay a premium for quality, purpose-driven attire. Perfectly Timed: Expanding Luxury With Precision Perfect Moment is capitalizing on anticipated sustained strength in the luxury apparel market by executing a calculated expansion strategy across retail and wholesale channels. Through exclusive retail openings in premier ski destinations, the company is reinforcing its presence in high-profile luxury hubs while enhancing brand exclusivity. Simultaneously, Perfect Moment is broadening its international reach by securing key partnerships in Europe and Asia, ensuring that its designs are positioned within high-end retailers and boutiques that cater to affluent, fashion-conscious consumers. Beyond traditional ski apparel, the company is actively helping shape the evolving luxury outerwear market. With demand for premium jackets and performance-driven fashion rising beyond seasonal constraints, Perfect Moment is expanding into high-value regions where technical craftsmanship and statement fashion pieces resonate with discerning buyers. By balancing retail expansion with strategic wholesale partnerships, the brand is embedding itself deeper into the global luxury ecosystem, potentially strengthening its foothold in a competitive but lucrative industry. Featured image byCanvaonPixabay. This post contains sponsored content. This content is for informational purposes only and is not intended to be investing advice. This content was originallypublished on further disclosureshere. View the original release on

Perfect Moment May Be The Trending Skiwear Brand To Watch
Perfect Moment May Be The Trending Skiwear Brand To Watch

Associated Press

time02-06-2025

  • Business
  • Associated Press

Perfect Moment May Be The Trending Skiwear Brand To Watch

By Meg Flippin Benzinga DETROIT, MICHIGAN - June 2, 2025 ( NEWMEDIAWIRE ) - Forget Canada Goose or Moncler, it appears that when it comes to trending brands, Perfect Moment Ltd. (NYSE: PMNT) may be the one to watch. The luxury ski apparel company, which has been outfitting skiers and swimmers for decades, has been making a name for itself among celebrities, influencers and sports enthusiasts - with a focus on making its mark among the top echelons of high-end skiwear and lifestyle apparel. It's not by accident. Perfect Moment, which has a storied history that dates back to the early 80s, melds high-performance garments and statement designs to create ski, swim and lifestyle outerwear and apparel that appeals to the masses. The company says its retro-inspired vivid and bold color palettes complement technical fabrics to deliver fashion, form, function and fun for women, men and children. While the luxury line appeals to well-heeled customers, it's meant to be affordable enough for everyone. That hasn't been lost on the millions of consumers who follow and engage with the brand on Social Media, enabling Perfect Moment to garner record brand coverage during the fiscal year ended March 31, 2025. 'Our highest-ever numbers demonstrate our brand's rising cultural relevance, deepening consumer appeal and strong growth momentum as we enter our next phase of growth and evolution,' says Jane Gottschalk, Perfect Moment president and chief creative officer. 'We couldn't be more excited about what we have achieved and the phenomenal opportunities ahead.' Record-Setting Year For the fiscal year 2025, Perfect Moment set a record in total number of unique visitors per month across digital platforms, hitting 16.6 billion globally and marking a 108% increase year-over-year. The brand also reached a record 934 million in total social audience based on content posted by global key opinion leaders about the brand - including celebrities, influencers, models, media publications and fashion industry notables - who the company reports organically posted about Perfect Moment during the year. During the ski season, Perfect Moment's key opinion leaders reached 597.1 million people on social media. The company's own followers currently exceed 440,000 across its social media platforms – Instagram, Facebook and TikTok - up about 15.2% year-over-year. That, says the company, places Perfect Moment among the world's most followed luxury brands. 'The tremendous global reach and influencer engagement we've achieved over the past year has elevated our brand awareness to levels rivalling our closest peers, including Moncler and Canada Goose,' noted Gottschalk. A Following Among Celebrities It's not surprising that Perfect Moment is creating such a buzz. In addition to being a fixture on the slopes with its high-performance skiwear, the company has expanded into new categories, including a line of apparel and accessories designed for customers off the slopes. Its lifestyle brand includes sweaters, pants and jackets while its accessories include hats, gloves, scarfs, bags and ski goggles. That has resulted in a following among well-known celebrities and influencers that Perfect Moment is capitalizing on by teaming up with its celebrity and influencer fans. During the fourth quarter alone, the company got a lot of attention on social, with numerous Instagram posts by high-profile celebrities and influencers. The company reports that these include Priyanka Chopra Jonas, the award-winning global film and fashion icon who has 92.5 million followers, Anitta, a Brazilian singer, songwriter, actress and businesswoman with 64.2 million followers, Miranda Kerr, Australian model and founder of Kora Organics with 14.4 million followers and Sara Sampaio, a Portuguese model and movie actress with 8.5 million followers. Other influencers to talk up the brand include Victoria Brito, a Brazilian model, dancer and designer with 2.4 million followers, Rachel Brosnahan, an American-British actress and comedian with 1.1 million followers and Xandra Pohl, a professional DJ and 2024 Sports Illustrated swimsuit model with 551,000 followers. Perfect Moment is also building brand awareness through new partnerships, including its recent collaboration with Johnnie Walker, the scotch whiskey distiller. The two teamed up to launch a limited-edition Johnnie Walker Blue Label Ice Chalet. Unveiled by Johnnie Walker Blue Label ambassador and Perfect Moment shareholder actress Priyanka Chopra Jonas, the new blend comes with a bottle and bag designed by Perfect Moment and inspired by what's referred to as the 'Blue Hour,' when skiing is done and socializing commences. Perfect Moment also launched a capsule ski wear collection for both women and men, featuring coordinating designs, which have been inspired by the Johnnie Walker Blue Label Ice Chalet design. The launch was supported by several curated brand experiences, exclusive press coverage and organic influencer engagement, further underscoring Perfect Moment's trajectory as a leading brand in performance luxury. The launch received coverage in InStyle, which boasts 4.3 million followers, Refinery29, which has 3.4 million followers and L'Officiel Brazil with 543,000 followers, noted Perfect Moment. The Momentum Continues All of that branding could pay off nicely for a company going after the global luxury ski apparel market that is forecasted to reach $2.9 billion by 2033, and the luxury outerwear market, which is expected to reach $32.15 billion by 2033. It has already booked a record number of wholesale pre-orders for its Upcoming Autumn/Winter collection, with the orders already exceeding the company's wholesale orders for last year's Autumn/Winter collection by 30%, reports Perfect Moment. Excluding collaborations, Perfect Moment says this marks the largest wholesale book in the company's history and serves as a testament to its wide array of celebrity and influencer backers. The orders come from new and existing customers, with the latter increasing their year-ago levels of orders. From the slopes to the streets, Perfect Moment is outfitting women, men and children and seems to be garnering a lot of attention along the way. With a large social media presence, the company may be pushing out some of the endearing luxury brands, making a name for itself that could resonate for months and years to come. Featured image sourced fromShutterstock. This post contains sponsored content. This content is for informational purposes only and is not intended to be investing advice. This content was originallypublished on Benzinga. Read further disclosureshere. View the original release on

Perfect Moment Announces $6.4 Million Series AA Convertible Preferred Stock Private Placement
Perfect Moment Announces $6.4 Million Series AA Convertible Preferred Stock Private Placement

Associated Press

time01-04-2025

  • Business
  • Associated Press

Perfect Moment Announces $6.4 Million Series AA Convertible Preferred Stock Private Placement

Perfect Moment Ltd. (NYSE American: PMNT) ('Perfect Moment' or the 'Company'), the high-performance luxury skiwear and lifestyle brand, today announced that it has closed a private placement financing of approximately $6.4 million of its newly created 12% Series AA Convertible Preferred Stock. The 1,723,989 shares of Series AA Convertible Preferred Stock are convertible into shares of common stock at a fixed price of $1.1601 per common share. Participants in the offering include Max Gottschalk, co-founder and chairman of Perfect Moment, who personally invested $2.0 million, reflecting his continued confidence in the company's new leadership team and long-term growth strategy. Other investors include institutional investors as well as Kahala19, LLC, who invested a further $2.0 million in the new offering. Kahala also converted its previously issued $2.0 million convertible promissory note into common stock at its original $1.00 per share conversion price. As a result of the conversion, Perfect Moment has eliminated all convertible debt outstanding. The Company intends to use the net proceeds to support strategic growth initiatives, working capital, and general corporate purposes. ThinkEquity LLC acted as placement agent in connection with the private placement. Manatt, Phelps & Phillips, LLP represented the Company and Sichenzia Ross Ference Carmel LLP represented the placement agent. Strategic and Operational Momentum The investment follows the recent appointment of a new executive leadership team—comprising seasoned operators from Canada Goose—underscoring investor conviction in Perfect Moment's long-term strategic direction. In a short time, the new team has launched a comprehensive transformation program focused on operational efficiency, sustainable growth, and brand elevation. Key initiatives already underway include structural cost reductions across the supply chain and corporate functions, enhanced gross margin discipline through improved sourcing and pricing strategies, and more agile inventory and channel management. These efforts are delivering tangible results while building a scalable foundation for growth. At the same time, the organization is doubling down on its brand-building agenda. With strong alignment between creative and commercial functions, Perfect Moment is focused on expanding its product architecture, accelerating global omnichannel reach, and deepening engagement with its customer base. 'This is a defining moment for the brand,' said Perfect Moment's President and Chief Creative Officer, Jane Gottschalk. 'We've always had a clear vision—to create technically beautiful pieces that merge performance with fashion, and speak to a lifestyle that's bold, active, and expressive. Now, with the right leadership team and infrastructure in place, we believe we finally have the platform to scale that vision globally. It's incredibly energizing to see the business and brand aligning with such momentum.' Key Terms of the Offering Each share of Series AA Preferred Stock is convertible into five shares of the Company's common stock at the option of the investor, at an initial conversion price of $1.1601 per share, subject to customary adjustments. Beginning six months after the closing date, the Company may require conversion of the Preferred Stock if its common stock trades above 200% of the then conversion price, with average daily volume exceeding 200,000 shares for 20 out of 30 consecutive trading days, subject to certain conditions. The Series AA Preferred Stock will pay cumulative cash dividends on each share of Series AA Preferred Stock at an annual rate of 12.00% and is not redeemable. The Series AA Preferred Stock is non-voting, except as required by applicable law. The Company has agreed to file a resale registration statement with the U.S. Securities and Exchange Commission covering the resale of the shares of common stock underlying the Series AA Preferred Stock. Please refer to the Company's forthcoming Current Report on Form 8-K for the complete terms of the transaction, which is filed with the Securities and Exchange Commission and made available at Securities Law Disclosure The securities sold in the private placement have not been registered under the Securities Act of 1933, as amended (the 'Securities Act'), or any state securities laws, and are being issued and sold in reliance upon exemptions from registration under Section 4(a)(2) of the Securities Act and Rule 506 of Regulation D. These securities may not be offered or sold in the United States absent registration or an applicable exemption from registration under the Securities Act. This press release does not constitute an offer to sell or the solicitation of an offer to buy any securities, nor shall there be any sale of securities in any jurisdiction in which such offer, solicitation, or sale would be unlawful. About Perfect Moment LTD. Perfect Moment is a high-performance luxury skiwear and lifestyle brand that blends technical excellence with fashion-forward designs, creating pieces that effortlessly transition from the slopes to the city, the beach, and beyond. The brand was born in 1984 in the mountains of Chamonix, France, relaunched by Max and Jane Gottschalk in 2012, and acquired by the company in 2017 and 2018. Initially the vision of extreme sports filmmaker and professional skier Thierry Donard, the brand has been built on a sense of adventure which it has sustained for more than 20 years. Fueled by his personal experiences, Donard was driven by a desire to create pieces that offered quality, style and performance, pushing the wearer in the pursuit of every athlete's dream: to experience 'The Perfect Moment.' In 2012, British-Swiss entrepreneurial couple Jane and Max Gottschalk took ownership of the brand. Under Jane's creative direction Perfect Moment was injected with a new style focus, one that reignited the spirit of the heritage brand, along with a commitment to improving fit, performance and the use of best-in-class functional materials. As such, the designs evolved into distinct statement pieces synonymous with the brand as we know it today. Today, the brand is available globally, online and at major retailers, including MyTheresa, Net-a-Porter, Harrods, Selfridges, Saks, Bergdorf Goodman and Neiman Marcus. Perfect Moments' global luxury ski apparel market is expected to reach $1.7 billion in 2024 and grow at a compound annual growth rate (CAGR) of 6.2% through 2033, according to Business Research Insights. Its expanding market for luxury outerwear is expected to reach $17.9 billion in 2024 and grow at a 6.7% CAGR through 2033, reports Business Research Insights. Learn more at Forward-looking Statements This release contains forward-looking statements that relate to expectations or forecasts of future events. Forward-looking statements may be identified by the use of words such as 'expect', 'anticipate', 'believe', 'may', 'will' and other similar expressions that predict or indicate future events or trends or that are not statements of historical matters. Such forward-looking statements include statements relating to our use of proceeds from the transaction. Forward-looking statements are based on current expectations that are subject to known and unknown risks and uncertainties, which could cause actual results or outcomes to differ materially from expectations expressed or implied by such forward-looking statements. These factors include, but are not limited to, risks and uncertainties described in the Company's filings with the Securities and Exchange Commission, including Item 1A (Risk Factors) of the Company's Form 10-K for the year ended March 31, 2024 and its subsequently filed periodic reports. You are cautioned not to place undue reliance upon any forward-looking statements, which speak only as of the date made. Although it may voluntarily do so from time to time, the Company undertakes no commitment to update or revise the forward-looking statements, whether as a result of new information, future events or otherwise, except as required by applicable securities laws. CONTACT: Company Contact Julie Robinson, Brand Director Perfect Moment Tel +44 7595178702 Email contact Investor Contact Ronald Both or Grant Stude CMA Investor Relations Tel (949) 432-7566 Email contact KEYWORD: UNITED KINGDOM EUROPE INDUSTRY KEYWORD: FASHION RETAIL SKIING/SNOWBOARDING SPORTS LUXURY CONSUMER WOMEN SOURCE: Perfect Moment Ltd. Copyright Business Wire 2025. PUB: 04/01/2025 08:31 AM/DISC: 04/01/2025 08:32 AM

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