Latest news with #Iconic
Time Out Dubai
2 days ago
- Lifestyle
- Time Out Dubai
Your complete guide to Dubai Internet City
Welcome to Dubai Internet City. This part of town is known to be home to some very cool offices and is a real hotspot when it comes to commuters. If you like this: Your ultimate guide to every Dubai neighbourhood You're more likely to be working here than you are living, but there are places to permanently pitch your tent, as well as grab a bite or hangout on your lunch break. If you're planning a visit (or you're already there), here's everything you need to know. Your ultimate guide to Dubai Internet City Renting in Dubai Internet City Average rent price/housing type: Dhs160,000 per year (one-bedroom apartment). It's more common to visit Dubai Internet City than to be living in it, as most buildings are commercial rather than residential. However, there are a few properties spread across the area and neighbouring areas including Dubai Media City. The average one-bedroom apartment is currently rented for an annual average of Dhs160,000 according to the latest data from Property Finder. However, there are some incredible towers currently in the works, including the Iconic and Damac Casa projects, but they'll set you back a dirham or two. Where to eat in Dubai Internet City Since this neck of the woods is surrounded by offices, it's no surprise that it's packed with tasty lunch spots. For some classic Lebanese bites, swing by Ka'ak Al Manara, or if you're in the mood for a sit-down Italian special, you can't miss the burrata risotto at Marini. If you've only got time to grab and go, pick up a superfood salad and a matcha latte at Joga before getting back to work. Things to do in Dubai Internet City With pretty Palm Jumeirah views from one side and sweeping city views from the other, for an impressive view visit Twenty Three Rooftop Bar. If you're searching for other spots that offer up an energetic evening, nip in to garden on 8 for some live sports, or an elegant mixed drink at JATO Bar and Kitchen. Or if you need somewhere to catch some rays, book in for a budget-friendly (and redeemable) pool day at Coco Lounge. Yoga-lovers definitely need to give a class a go at Zen Yoga, or feel the burn at a barre class at Zoga (just around the corner). Transport in Dubai Internet City Al Khail Metro Station has been renamed to Al Fardan Exchange Metro Station (Credit: RTA) Since it has a lot of commuters, the transport links in and out of Dubai Internet City are pretty great. Not only are you located next to Sheikh Zayed Road, but you can also easily access Jumeirah Beach Road and Dubai Marina. There are a selection of buses running through the neighbourhood, including the 88 to Deira City Centre, the 84 to JBR and Dubai Marina and the 83 to Al Ghubaiba bus station. Meanwhile, there are two Dubai Metro stations you can access from either end of the area, Al Fardan Exchange and Dubai Internet City. Both of these stations sit on the red line. Living in Dubai? 3 expert tips (you might not know) to selling your car in Dubai It's not only about the price 5 must-know Emirates ID perks you should seriously be using A game-changer Don't say 'let's go', say 'yalla': 20 very Dubai words we use every day It's time to swot up on the Dubai lingo
Scoop
4 days ago
- Business
- Scoop
Iconic Auckland Eats 2025 Top 100 Dishes Revealed After Record Number Of Nominations
Press Release – Tataki Auckland Unlimited Iconic Auckland Eats continues to grow as a celebration of Aucklands culinary scene, says Ttaki Auckland Unlimited Director Destination, Annie Dundas. Food lovers in search of a quick bite or a special meal out in Tāmaki Makaurau Auckland have a new source of inspiration, thanks to the release of the Iconic Auckland Eats 2025 list of Top 100 dishes. Presented by Tātaki Auckland Unlimited, on behalf of Auckland Council, Iconic Auckland Eats celebrates the diversity and quality of Auckland's food scene and its hospitality industry. Inclusion in the annual Top 100 list is driven by personal nomination stories submitted by the public about their favourite dishes. Any dish can be nominated to become an Iconic Auckland Eat, whether it's sold from a local bakery, market stall, food truck, café or fine-dining restaurant. Nominations are reviewed by judges to determine the Top 100 list. In 2025 Iconic Auckland Eats celebrates two milestones – its fifth anniversary and a record number of nominations. This year the public submitted 3109 nominations through the Iconic Auckland Eats website, an increase of 67 per cent from the 1857 nominations received in late 2023 for the Top 100 list announced in early 2024. 'Iconic Auckland Eats continues to grow as a celebration of Auckland's culinary scene,' says Tātaki Auckland Unlimited Director Destination, Annie Dundas. Tātaki Auckland Unlimited launched Iconic Auckland Eats in 2020 with the support of Restaurant Hub, New Zealand's largest online restaurant booking network. 'Food fans active on social media love to share content about dishes they love and learn about new ones to try. Our friends in hospitality have really embraced Iconic Auckland Eats and encourage their customers to nominate dishes. We have very passionate people in all parts of Auckland who want to share food stories from their region. It's been really nice to see how that's evolved in the past five years and helped to boost the success of hospitality businesses,' Dundas says. In 2025, there are 77 dishes new to the Iconic Auckland Eats Top 100 list, with 39 businesses debuting on the list. 'It's wonderful to see how Auckland's dining options offer such variety – this is reflected with the new additions to this year's list,' Dundas says. Of the 23 dishes returning to the Iconic Auckland Eats Top 100 list in 2025, only two have been on the list since its inception – lamingtons from Sugar at Chelsea Bay and Depot's fish sliders. Nominations are assessed by judges on a range of criteria: a dish that's well-loved, representative of local culture and people, a timeless classic, and/or a 'signature dish'. The list not only celebrates food, but also in-store experiences, people, history, heritage and culture. This year's judges were Annie Dundas, along with renowned food-industry figure and The Kitchen Project Manager, Connie Clarkson and Restaurant Hub co-owner, Mark Gregory. The Top 100 list is compiled from the judges' recommendations and an evaluation of nominators' stories about their favourite dishes. In a new initiative for 2025 there are five winning dish-nomination stories, instead of one story. In previous years the winning nominator won vouchers to eat all Top 100 dishes from the year's Iconic Auckland Eats list, but this year the five winning nominators will each receive $500 worth of vouchers to spend at their choice of Iconic Auckland Eats Top 100 list venues. Connie Clarkson says Iconic Auckland Eats shows off food offerings not just in the city centre, but in neighbourhoods across the region. 'Iconic Eats is a love letter from the food lovers of Auckland to the cooks, chefs and their whānau who step up to the plate to deliver the food that brings them joy every day. It transcends place, price, nations and neighbourhoods, complexity, simplicity and time. We are really lucky.' Mark Gregory says; 'For me, Auckland's restaurant scene is more than just a collection of great places to eat; it's a dynamic expression of the city's personality — inventive, confident, and increasingly global in outlook. The range of cuisines and styles in the Iconic Auckland Eats Top 100 list showcase the region's cultural diversity — where local influences sit alongside East Asian, Middle Eastern, and European traditions, often blended in uniquely Aotearoa ways.' Iconic Auckland Eats also provides an opportunity for visitors to Auckland to learn about the region by enjoying its food. 'We've seen Iconic Auckland Eats picked up internationally, whether it's from journalists coming here and writing about it or travel agents popping information into itineraries. It's nice to share the places that Aucklanders think of as great with visitors and each other,' Dundas says. Karen Thompson-Smith, Tātaki Auckland Unlimited Head of Tourism, says she is thrilled with Iconic Auckland Eats' building momentum. 'Food and beverage services are a vital part of Auckland's vibrancy and are a major contributor to the region's visitor economy. We know that trying local cuisine is a must-do activity for most visitors coming to New Zealand,' she says. In the year to March 2025, food and beverage services accounted for 17.4 per cent of domestic and international visitor spending in Auckland, according to Infometrics. Iconic Auckland Eats 2025 Top 100 list (in alphabetical order) *Dish previously included on an Iconic Auckland Eats Top 100 list ** Business new to the Iconic Auckland Eats Top 100 list Business name Dish name Agak Agak Food ** Malaysian Nasi Campur Ahi Tuna Hūhunu Ailimteh Nasi Lemak Bungkus ** Nasi Lemak Bungkus Alma Beef Tongue, Preserved Lemon, Olive Amano Chitarra, scampi, tomato & chilli* Apéro Seared Lamb Rump, Jus with Carrot Purée and Kasundi Aryeh ** Black & White Thoughts Ashby Pies ** Beef Cheek & Cheese Pie Azabu Volcano Sushi Rolls* Bali Nights Ikan Bakar Jimbaran* Banh Mi Boy Lemongrass Chicken Banh Mi Bar Magda Noel's charcoal steak, soy butter, scallion Bari's Pizza ** Deluxe Pepperoni Pizza Beast & Butterflies ** Market Fish of the Day, scampi bisque, mussels, prawns, burnt tomatoes, fennel Bestie Cafe Towpath Cheese Toastie BFC Korean Chicken ** Seasoned Cup Chicken Boda Eggplant Bibimbap Bossi Olive Fritte Bridgehouse Warkworth ** Fresh Steamed Mussels Broke Boy Taco Birria Tacos Bunga Raya X.O. CHICKEN Burnt Butter Diner Chilli Fried Eggs Candela Lamb belly pintxo with mojo verde Carmel – Israeli Street Food Crispy Falafel Pita* Casita Miro Churros Con Chocolate Cassia Pani Puri* Cheese On Toast Bacon Jam Toastie* Cibo West Coast whitebait omelette with ginger, soy & lime butter Cocoro The Sashimi Platter* Depot Fish Sliders* Duo Raw Fish on Toast Eden Noodles Dumplings In Spicy Sauce* Esther Puff bread & taramasalata Farina Padella Isabella Farm House Cafe Pimp My Cheese Scone – Benedict Pimp Fatima's Lamb Chawarma Federal Delicatessen Chicken Salad Sandwich* First Mates, Last Laugh ** Pan-Fried John Dory FishSmith Battered Westmere Butchery Pork Sausage Forest ** Smoked purple kumara, caper brine glaze, Marmite cream, rosemary greens, paprika Forester Bar & Grill ** Skin-on Snapper Fort Greene ** The Reuben Frat's Pizza ** Hawaiian Pizza Gemmayze Street Babaganouj* Gerome Rolled Baklava, Greek Nuts, Gooseberry Compote, Metaxa Syrup, Mascarpone Giapo World Famous Hokey Pokey GOAT By Sid Chopra ** GOAT Champaran Hapunan Adobo Del Diablo* Hello Beasty Prawn + Crab Toast* Hill House Cafe Pimp My Scone – The OG Pimp Huami Fruit Wood Roasted Peking Duck* INCA Spicy Tuna Tostada Ipoh Malaysian Cuisine Lorbak Izu ** Tuna Ceviche Jia Qi Sweets – Chow Luck Club Foodie Market ** Dragon's Beard Candy Khu Khu ** Kumara Spring Roll Kingi Hot smoked kahawai from Little Barrier with horseradish Lebanese Grocer ** Chicken Shawarma Leigh Eats ** Fish & Chips Lot Nineteen Cinnamon Rolls* Lucky Gs Thigh Guy Mae Nam Khong ** Drunken Spicy Duck Mairangi Bay Bakery ** Braised Beef Short Rib Pie MASU by Nic Watt Wagyu Kimchi Gyoza Black Origin Wagyu Beef & Kimchi Gyoza, Pickled Cucumber, Soy Vinegar Mekong Baby Braised Crispy Pork Belly, Caramelised Chilli & Soy, Asian Slaw* Metita ** Handpicked Beef Scotch, 55 day dry-aged, palusami purée, ravigote Mint As Waiheke Island, Burgers & Shakes ** Mint As Burger Moxie Restaurant ** Beef Wellington, potato and truffle foam, pumpkin seed and parsley pesto Mumbaiwala ** Dahi Puri Nanam Lechon Ockhee Tofu BBQ Gui Ohui Restaurant ** Pāua Tortellini Onslow Chatham Islands Crayfish Éclair, Organic Egg, Spiced Bisque, Herbs Our Land ** East Coast Brisket Paradise Lamb Biryani* Peach's Hot Chicken Peanut Butter Mousse Pie Pici Pici Cacio e Pepe* Prego Risotto All'Anatra Ragtag Duck Carnitas Tacos* Ramen Takara ** Jade Ramen Red Crab ** Sweet And Sour Chicken Rhu ** Honey toast with whipped yoghurt and nectarines Richoux Patisserie ** Steak, Jalapeño and Cheese Pie San Ray ** Quinoa Toast with Smoked Fish and Pickled Egg Shelley's Kitchen ** Malaysian Spiral Curry Puffs SkyBar Gold Bar* Smiths Matakana ** Chef's Loaded Fries Sugar at Chelsea Bay Raspberry Lamington* Tacoteca ** Ora King Salmon Aguachile (please note this changes with the season so fish varies) Tala Raw Ramen Tempero ** Pão de Queijo (Cheese Bread) The 'Ansum Pasty Company ** Proper Cornish Pasty The Blue Breeze Inn Steamed Bao Bun with roasted pork belly & pickled cucumber* The Engine Room Twice Baked Goats Cheese Souffle* The Glass House Brick Bay Leigh Skin-On Snapper The Local Waiheke Fish Taco The Lodge Passionfruit Drizzled Pavlova The Sugar Dealer ** Raspberry Cheesecake Brownie Tiger Bar & Restaurant ** Korean Fried Cauliflower, Gochujang Glaze, Sesame, Kimchi Vietnam Cafe Spare Ribs Rice Noodles Soup The five winning dish-nomination stories Noel's charcoal steak, soy butter, scallion from Bar Magda – nominated by Elle Pitts They have turned that steak into something great. Cooked over charcoal perfectly, and then that sauce. I could drink that sauce. I could bath in that sauce…smothered over the perfectly cooked and seasoned steak. Just divine. Deluxe Pepperoni Pizza from Bari's Pizza – nominated by Simran Patel It combines halal pepperoni and bell peppers [capsicums] with delicious, hot honey. Out of all the halal pepperoni pizzas I've had around the world this has to be the best! Halal pepperoni is so hard to come across, so that's another reason why it deserves to win. Dumplings in Spicy Sauce from Eden Noodles – nominated by Karol Troncoso Every time I visit Eden Noodles; I watch the lady at the door making dumplings with such precision. Her care and skill make every bite perfect. These dumplings reflect Auckland's diverse food scene – handmade, flavourful, and crafted with passion. Risotto All'Anatra from Prego – nominated by Jodi Pretscherer It is like a creamy bowl of happiness. I can't eat this without having my 17-year-old and husband 'taxing' it. It's a must-have at this iconic restaurant. Spare Ribs Rice Noodles Soup from Vietnam Café – nominated by Joshua Jo This dish has been a favourite of mine since I was 10 years old. I'm nearly 40 now and nothing has changed, in the best way. The dish's flavour, quality, and presentation remain consistent, and I'll gladly drive from the other side of Auckland for it. Notes: Now in its fifth year, Iconic Auckland Eats aims to support the hospitality sector and showcase Auckland's world-class cuisine and diverse food story An initiative by Tātaki Auckland Unlimited on behalf of Auckland Council, Iconic Auckland Eats is an annual list of the top 100 dishes available in Tāmaki Makaurau Auckland, as nominated by the public and reviewed by a judging panel Iconic Auckland Eats submissions are nominated by food-loving locals and visitors to Tāmaki Makaurau, who also share a brief story about why they love the dish. There were 3109 nominations submitted 5 February – 5 March 2025 via Food and beverage services employ more than 150,000 people in the Auckland region, 15 per cent of the total Auckland workforce. More than 32,000 businesses, or 14 per cent, of Auckland's businesses are in the food and beverage-service sector.
Yahoo
7 days ago
- Entertainment
- Yahoo
Beach Boys' 2023 ‘Grammy Salute' Special to Re-Air After Brian Wilson's Death
To honor the life of Beach Boys mastermind Brian Wilson, who died Wednesday (June 11) at age 82, CBS will re-air A Grammy Salute to the Beach Boys on Sunday from 9-11 p.m. ET/PT. The live concert special was taped at Dolby Theatre in Hollywood on Feb. 8, 2023, three days after the 65th annual Grammy Awards were held in Los Angeles. The special originally aired on April 9, 2023. It was No. 1 in its time period with 5.18 million viewers and was the night's No. 2 primetime broadcast in viewers. (The night's champ was its lead-in, the venerable 60 Minutes, with 6.43 million viewers.) The two-hour program had the largest audience for a Grammy Salute special since A Grammy Salute to Prince, which aired on April 21, 2020. More from Billboard The Top Six Performances From 'A Grammy Salute to the Beach Boys' Jonas Brothers, Eric Church, Keke Palmer & More Performers Announced for 'Macy's 4th of July Fireworks' Special KATSEYE Pick the Best 'Fits to Match Their Personas, From Versace to Wales Bonner: Shop Them Now A Grammy Salute to the Beach Boys featured performances by Andy Grammer, Beck, Jim James, Brandi Carlile, John Legend, Charlie Puth, Fall Out Boy, Foster the People, Hanson, Norah Jones, Lady A, John Legend, Little Big Town, Luke Spiller, Taylor Momsen, Michael McDonald, Take 6, Mumford & Sons, My Morning Jacket, Pentatonix, LeAnn Rimes, St. Vincent and Weezer. It also featured appearances by fellow music icons Elton John and Bruce Springsteen; actors Tom Hanks, Drew Carey and John Stamos; Recording Academy CEO Harvey Mason Jr.; and former chair of the academy's board of trustees Jimmy Jam. The special was produced by Tenth Planet Productions. Joel Gallen, Rick Krim and Irving Azoff served as executive producers and Rick Austin as co-executive producer. Gallen also directed the special. The Beach Boys entered into a partnership with Azoff's Iconic Artists Group (Iconic) in 2021 to preserve and grow their legacy in a digital era. 'This celebration highlights, once again, the power of the Beach Boys music to influence today's biggest artists and reach new generations of fans,' said Jimmy Edwards, president of Iconic. The Beach Boys special followed such previous Grammy-branded specials as The Beatles: The Night That Changed America (2014), Stevie Wonder: Songs in the Key of Life – An All Star Grammy Salute (2015), Stayin' Alive: A Grammy Salute to the Music of The Bee Gees (2017), Elton John: I'm Still Standing – a Grammy Salute (2018), Aretha! A Grammy Celebration for the Queen of Soul (2019), Let's Go Crazy: The Grammy Salute to Prince (2020) and Homeward Bound: A Grammy Salute to the songs of Paul Simon (2022). Best of Billboard Kelly Clarkson, Michael Buble, Pentatonix & Train Will Bring Their Holiday Hits to iHeart Christmas Concert Fox Plans NFT Debut With $20 'Masked Singer' Collectibles 14 Things That Changed (or Didn't) at Farm Aid 2021
Yahoo
7 days ago
- Entertainment
- Yahoo
On eve of anti-Trump protests, downtown L.A. curfew turns nightlife hub into ghost town
On a game night in Los Angeles, 10-year-old Boomtown Brewery in the Arts District can host 500 fans just five minutes walking distance from the Dodger Stadium shuttle at Union Station. With the Dodgers hosting its archrival San Francisco Giants over the weekend, one might expect the cavernous brew hall with giant projection screens to be packed with revelers. But ever since Tuesday, the only long line was the stretch of unused parking meters that formed a perimeter around the brewery. That's because an indefinite 8 p.m. to 6 a.m. curfew imposed on downtown Los Angeles following days of immigration enforcement demonstrations has turned this nightlife hub into a practical ghost town. Now, instead of customers belting out their favorite songs at Friday karaoke, the establishment is shuttered while city officials prepare for a day of widespread protests against Trump administration policies Saturday. The curfew covers most of Chinatown, Skid Row and the Fashion and Arts districts from the 5 Freeway to the 110 Freeway, and from the 10 Freeway to where the 110 and 5 freeways merge. Along with area bars and restaurants, civic institutions and art organizations have also been affected. The Los Angeles Philharmonic's Seoul Festival canceled its final performance on Tuesday and the Mark Taper Forum canceled productions of Hamlet on Tuesday and Wednesday. The Center Theatre Group released an update Wednesday saying they received an exemption from the mayor's office to continue its performances, not counting Saturday, which will be closed for the so-called "No Kings" demonstrations. Iconic Angels Flight, the over 100-year-old funicular cable car, is moving its final service from 10 p.m. to 8 p.m. until the curfew ends. Inside Boomtown, marketing manager Nick Gingold was pleased to see a gathering of about 20 regulars who stopped by Wednesday at 6 p.m. The brewery became aware of the curfew via social media and Mayor Bass' televised announcement Tuesday, shortly after 4 p.m. 'I don't think we actually received an official notice from the city, as far as I know,' Gingold said. The mayor's office did not respond to questions about whether it provided curfew notices. The brewery amended its closing time to 7:30 p.m., meaning it shuttered two and a half hours early on Tuesday and Wednesday. That same early closing bell will cut the brewery operating time in half on Thursdays and leave only four and a half of the regularly-scheduled 11 hours for business on Fridays. Read more: Downtown L.A. is under curfew after protest turmoil: What to know Gingold said the closure would sting Boomtown but didn't want to speculate on revenue losses. Boomtown is not alone in changing its hours. Angel City Brewery, also located in the Arts District, has amended its normal 4 p.m. to midnight weeknight schedule. The brewery posted on Instagram that it was closing Wednesday and Thursday at 7 p.m. though it opened at 1 p.m. on Thursday. Chinatown's Melody Lounge went one step further, announcing on Instagram that it was temporarily closing its doors throughout the curfew's duration. 'It's been a rough few years for Los Angeles with the pandemic, the shutdown, film industry strikes and now this,' Gingold said. 'Let me be clear, we support our Latino community throughout this time and stand with them.' Boomtown posted on Instagram on Tuesday that the store promised to stay open 'as long as it's safe to do so' to serve as a meeting place for the community. Read more: Bass enacts curfew in downtown L.A. to stem chaotic protests 'We celebrate diversity and reject divisiveness. We celebrate immigrants and reject hate and we support our neighbors,' one post noted. Chris Dombos, a special effects artist who lives in the Arts District, found his way into Boomtown, appreciative of the brewery's solidarity. 'This is a time of rising fascism where a city like Los Angeles, built by immigrants, is under attack and needs allies,' said Dombos, 44, who has observed some of the protests. Dombos, 44, described the curfew as a political stunt and called on the mayor's office to investigate the 'brutal tactics' by Los Angeles police officers. He said constant flyovers by authorities have been 'terrorizing' the neighborhood. Sarah Carmean, who enjoyed a light draft at Boomtown, lamented with service-industry employees missing tips or hours. 'These are the people who really lose out with the curfews,' she said. 'They are dependent on that money to pay bills." Chef Genevieve Gergis, owner of acclaimed restaurants Bestia and Bavel in the Arts District, called the curfew 'a broad and vague overreach' and criticized city leadership. Read more: Protests and curfew cancel L.A. Phil and 'Hamlet' as arts groups' losses mount She said neither of her restaurants were anywhere near protests and she only heard of the curfew from television. 'The lack of guidance for small businesses and those who work in the area are being swept up in this blanket policy with no explanation or details,' she wrote in an email. 'This sudden, unexplained action feels like it was enacted without any care or consideration.' Mina Park, co-owner and chef at Baroo, the Los Angeles Times 2024 Restaurant of the Year, said she closed her modern Korean eatery on Wednesday in the wake of the curfew and was still trying to plan out what to do. 'We have a lot of cancellations and concerns because of the protests and the curfew,' she said. 'It's hard to run a business with this uncertainty.' Park said she'll likely have to throw out some fresh food, but also didn't feel she could complain much. 'Having to close for a couple of days is nothing compared to what so many families are going through,' she said of the ICE raids. 'It's really hard to see what's happening with the community.' Sign up for Essential California for news, features and recommendations from the L.A. Times and beyond in your inbox six days a week. This story originally appeared in Los Angeles Times.
Refinery29
11-06-2025
- Entertainment
- Refinery29
I Tried Shakira's New Hair Line Isima & It Actually Helped My Itchy Scalp
I'm often terrified of trying new hair products. I have scalp psoriasis, and many formulas leave my skin painfully (and embarrassingly) red, flaky, and itchy. But when I heard Shakira's new haircare line, Isima, included products specifically for parched, sensitive scalps, I decided to step out of my comfort zone and give it a try. I know what you're thinking, do we need another celebrity beauty line? I thought the same thing. But this one kind of made sense. For years, the Colombian musical icon has been candid about her own hair struggles, from damage due to constant styling and coloring to scalp issues brought on by the intense demands of life in the spotlight. While Shakira may not be a trichologist herself, I was confident she'd collaborate with the right experts to create something that works for the both of us. The performance-focused brand offers a comprehensive range of products developed to meet the diverse needs of Latina hair, which, of course, includes all colors, textures, and patterns. The line features eight products, including moisturizing shampoos and conditioners, exfoliating scalp scrubs and serums, a curl cream playfully named Curls Don't Lie, a deeply reparative peptide hair mask, and a featherlight hair oil that softens without heaviness. At the core of every formula is the brand's TriModal Method, a proprietary approach grounded in biotrichology that simultaneously supports the scalp, strengthens the inner hair shaft (cortex), and protects the outer layer (cuticle). ' "I feel like I have my hair more under control and can wear it more natural and be organic about it. I don't have to be so exposed to hair dryers and curling irons and flat irons. I can just let it be." shakira ' "I'm really happy where I am right now with my hair, especially with my products from Isima," Shakira told Refinery29 Somos. "I feel like I have my hair more under control and can wear it more natural and be organic about it. I don't have to be so exposed to hair dryers and curling irons and flat irons. I can just let it be." Since starting Isima a week ago, I have also just let my hair just be: I've been air drying not using any styling tools. While the line is inclusive of various hair types, many of the formulas cater to those with hair like Shakira's: wavy to curl and often dry or damaged from years of bleaching, dyeing, and heat styling. My hair, by contrast, is straight and virgin, but I still found plenty to love. I started with Iconic, a densifying scalp serum, applying about four full drops directly to my scalp and massaging it in with a soft-bristled scrubber. Ten minutes later, I shampooed with Reset, a clarifying cleanser, then followed with Suavísima, a rich, hydrating conditioner. Out of the shower, I sealed it all in with All In, a restorative leave-in treatment. The full routine left my hair feeling clarified and refreshed and, best of all, never greasy or weighed down. If I had one complaint about the products I used, it's the scent. While the line is marketed as having a soft, floral fragrance, it leaned more toward the territory of a high school boyfriend's cheap cologne. It's not offensive enough to stop me from using the products, but it's definitely not the signature scent I'd like to carry in my hair all day. ' "Isima meets people's complex hair needs. It's about innovation, freedom, and science." shakira ' But what's most important is that "Isima meets people's complex hair needs," as Shakira says. "It's about innovation, freedom, and science." It's also for the girls who want to give the most without doing the most. The name Isima is inspired by the Spanish word "ísima," a suffix used to emphasize the elevated, the best, and the most. It captures Shakira's vision of creating products that don't just work, but also elevate hair to its softest, healthiest, and fullest state. Rooted in both Latin American language and culture, the name also reflects the brand's commitment to sourcing powerful, heritage-rich ingredients from across the region, honoring beauty rituals passed down through generations, and reimagining them through modern science. The Somos team was among the first to try Isima. Each of us has different hair types and hair concerns. Here's what we can say about the products. Reset Clarifying Shampoo, $32 Think of this as your hair's reset button. Designed to gently lift away buildup from product, oil, and city grime, this shampoo brings your scalp back to balance without leaving your strands dry or stripped. It's a great weekly refresh, especially if you're layering on styling products or dry shampoo. Riquísima Hydrating Shampoo, $32 This one's a rich, lathering shampoo made for hair that craves moisture. It delivers a nourishing cleanse that leaves strands softer, smoother, and noticeably more manageable. Suavísima Hydrating Conditioner, $32 If your ends feel brittle, this conditioner is a game-changer. Thick and creamy but not heavy, it helps detangle, soften, and bring life back to dull or overworked strands. Superbomba Triple Peptide Hair Mask, $38 Superbomba is the hero of the line. This reparative mask leaves your hair feeling like silk. It's especially great for hair that's been through heat styling, coloring, or just general neglect. Leave it on while you answer emails or binge your latest show. It's worth giving it the extra minutes. Iconic Densifying Scalp Serum, $42 This leave-on scalp treatment is all about supporting fuller, healthier-looking hair. It's lightweight, non-greasy, and easy to apply. Just massage a few drops into your scalp. With continued use, it aims to bring volume and strength from the root up. We haven't used it long enough to see those kinds of results, but it has definitely cleared build-up on our scalps, so things are off to a good start. This is a do-it-all leave-in that smooths, softens, detangles, and protects without leaving your hair feeling coated or heavy. It's ideal for busy mornings or low-maintenance styling days, and it helps keep your hair strong and silky, whether you're heat styling or air drying. This styling cream brings definition, bounce, and hold to textured hair. It's ideal for waves, curls, or coils that need moisture and structure. Whether you're going for soft definition or a more sculpted look, this product gets your curls where you want them. Delicia Reparative Hair Oil, $36 This is a lightweight, high-shine oil that works just as well for frizz control as it does for adding a silky finish. It smooths ends, adds polish, and gives your hair that glossy, just-styled look, minus the grease. Note: a little goes a long way.
