Latest news with #GoColors
Khaleej Times
11-06-2025
- Business
- Khaleej Times
Apparel Group and Go Colors launch first international store in Dubai
Apparel Group has announced the international debut of Go Colors with the launch of its first store outside India at Silicon Central Mall, Dubai. This strategic expansion brings Go Colors' extensive range of everyday and occasion-based bottomwear to a new global audience, marking a key milestone in the brand's global growth journey. Founded in India, Go Colors has built a presence across the country with a network of over 750 stores and a product portfolio that spans western, ethnic and fusion styles. The brand offers more than 50 bottomwear silhouettes in an extensive palette of colours, with inclusive sizing options designed to cater to women and girls across different age groups and body types. In Dubai, Go Colors has entered into a partnership with Apparel Group, one of the region's leading retail conglomerates. The collaboration marks a strategic step forward for both companies—extending Go Colors' reach into international markets while introducing a distinct, function-forward fashion label to Apparel Group's diverse brand portfolio. Notably, this also represents Apparel Group's first partnership with an Indian-born fashion brand in the UAE. Sharing his perspective on the UAE retail landscape, Gautam Saraogi, CEO & Founder of Go Colors, said: 'The UAE stands out as one of the most vibrant and diverse retail landscapes globally. Its cosmopolitan mix of over 200 nationalities makes it a powerful platform for inclusive, comfort-first brands like Go Colors. Our entry into Dubai marks more than international expansion — it's a step towards engaging with a global audience that values style, versatility, and everyday wearability. We see immense potential in the region and are excited to grow in such a dynamic retail ecosystem.' Neeraj Teckchandani, CEO of Apparel Group, added: 'At Apparel Group, we take pride in identifying and nurturing promising brands with strong potential. Go Colors' distinctive focus on inclusive, stylish, and affordable bottomwear aligns with our commitment to offering versatile fashion options for every customer. We're excited to welcome them into our retail ecosystem and look forward to driving their growth across the Middle East.' The Dubai store will house a curated selection of products, including leggings, palazzos, trousers, joggers, and other wardrobe essentials designed to work across different occasions — from casual and workwear to festive looks. The expansion signals Go Colors' growing ambitions in international markets, starting with the Middle East.
Arabian Post
09-06-2025
- Business
- Arabian Post
Apparel Group Unveils Go Colors' First Global Store
Arabian Post Staff -Dubai Apparel Group has marked a significant milestone by launching Go Colors' inaugural international store at Dubai's Silicon Central Mall, signalling the brand's entry into the global retail market. This expansion represents a strategic step for Go Colors, which has established a strong presence in India with its vibrant and affordable fashion offerings. The move aims to capitalise on Dubai's status as a retail hub, known for its diverse, fashion-conscious clientele and high footfall of international shoppers. Go Colors is part of the Apparel Group, a leading retail conglomerate that manages over 75 global brands across the Middle East, India, and beyond. The launch in Dubai is designed to leverage the city's cosmopolitan market, introducing Go Colors' distinct range of colourful apparel, accessories, and lifestyle products to a broader audience. The brand's identity revolves around youthful, trendy designs and a commitment to affordable pricing, which has resonated well with the domestic market and is now poised to attract the diverse demographics of Dubai's shoppers. ADVERTISEMENT Dubai's Silicon Central Mall, a recently developed retail complex situated in the heart of Dubai Silicon Oasis, was chosen for its strategic location and modern infrastructure. The mall is rapidly emerging as a key destination for technology and lifestyle retail, combining innovation with shopping experiences. This aligns with Go Colors' dynamic brand ethos and the Apparel Group's ambition to expand its footprint in premium retail locations. The new store covers approximately 2,000 square feet and features a wide array of products tailored to appeal to men, women, and children, maintaining the brand's core focus on versatility and style. The decision to launch Go Colors internationally reflects broader trends in the retail sector, where Indian-origin brands are increasingly seeking growth beyond domestic boundaries. This expansion is facilitated by Dubai's robust economic framework, ease of doing business, and a strong retail infrastructure that attracts international brands looking to establish a presence in the Middle East. Industry experts note that the Middle East retail market continues to grow steadily, driven by a young population, rising disposable incomes, and a blend of traditional and contemporary shopping preferences. Go Colors' entry into the Dubai market comes amid intensifying competition among apparel brands vying for consumer attention in the region. The brand's strategy focuses on differentiating itself through vibrant colour palettes, frequent new collections, and price accessibility. This approach is expected to attract not only the local UAE residents but also expatriates and tourists, who constitute a significant share of Dubai's retail consumers. By emphasising a youthful and energetic brand image, Go Colors aims to fill a niche that balances trendy fashion with everyday affordability. The Apparel Group's leadership expressed confidence in the growth potential of the new store. The group's CEO highlighted that the launch represents a blend of innovation, market understanding, and the ability to connect with diverse consumer groups. He underlined the importance of Dubai as a gateway for international expansion and pointed to the group's extensive experience in managing multiple global brands as a key asset in navigating new markets. The leadership's vision for Go Colors involves not only store expansion within the UAE but also potential future openings in other strategic locations worldwide. Operationally, the new store employs a mix of local staff trained in customer engagement and product knowledge, ensuring a high standard of service that aligns with the brand's values. The layout of the store is designed to offer a seamless shopping experience, combining colourful, eye-catching displays with intuitive product categorisation. This allows customers to easily navigate through seasonal collections, casual wear, and accessories. Additionally, the store integrates digital elements such as QR codes for product information and promotions, reflecting a growing trend towards blending physical and digital retail experiences. ADVERTISEMENT Market analysts observe that the Apparel Group's expansion strategy is well-timed, considering the growing appetite for fast fashion and lifestyle brands in the Middle East. The region's retail sector is adapting rapidly to shifts in consumer behaviour, with increased demand for value-oriented yet stylish apparel. Go Colors' proposition fits into this paradigm by offering fresh designs frequently, thus catering to consumers seeking variety without compromising affordability. This trend is underscored by data indicating increased spending on casual and lifestyle clothing across GCC countries, driven by younger demographics and evolving fashion sensibilities. While the launch signals optimism, challenges remain for Go Colors as it enters a competitive and sophisticated market. Established international brands and regional players alike have entrenched customer bases, and consumer expectations for quality, trendiness, and service are high. Success will depend on how effectively Go Colors can localise its product offerings, adapt to cultural preferences, and sustain a compelling value proposition. The Apparel Group's experience in the Middle East retail sector, including managing franchises and original brands, is expected to play a crucial role in mitigating these challenges. The store opening is also part of a wider retail resurgence in Dubai, as the city continues to attract global investors and shoppers post-pandemic. Retail experts point to increased foot traffic in malls and rising consumer confidence as indicators of a robust recovery. Government initiatives promoting tourism, retail innovation, and business-friendly policies have contributed to this positive environment. For Go Colors, entering this market now could provide early mover advantages as consumer habits stabilise and purchasing power strengthens.
Zawya
09-06-2025
- Business
- Zawya
Apparel Group and Go Colors launch first international store at Dubai's Silicon Central Mall
Dubai, UAE – Apparel Group proudly announces the international debut of Go Colors with the launch of its first store outside India at Silicon Central Mall, Dubai. This strategic expansion brings Go Colors' extensive range of everyday and occasion-based bottomwear to a new global audience, marking a key milestone in the brand's global growth journey. Founded in India, Go Colors has built a strong presence across the country with a wide network of over 750 stores and a product portfolio that spans across all occasions offering more than 50 bottomwear silhouettes in an extensive palette of colors, with inclusive sizing options designed to cater to women and girls across different age groups and body types. In Dubai, Go Colors has entered into a partnership with Apparel Group, one of the region's leading retail conglomerates. The collaboration marks a strategic step forward for both companies—extending Go Colors' reach into international markets while introducing a distinct, function-forward fashion label to Apparel Group's diverse brand portfolio. Notably, this also represents Apparel Group's first partnership with an Indian-born fashion brand in the UAE. 'This is a significant step for us as we expand outside India.' said Gautam Saraogi, CEO & Founder of Go Colors. 'Dubai is a diverse and dynamic market, and we're excited to bring our range to customers here in partnership with Apparel Group, whose retail expertise and strong presence in the region make them an ideal collaborator for this milestone. The Middle East presents a promising opportunity for growth, and Dubai is a strategic starting point for our journey in the region.' Neeraj Teckchandani, CEO of Apparel Group, added: 'At Apparel Group, we take pride in identifying and nurturing promising brands with strong potential. Go Colors' distinctive focus on inclusive, stylish, and affordable bottomwear aligns with our commitment to offering versatile fashion options for every customer. We're excited to welcome them into our retail ecosystem and look forward to driving their growth across the Middle East.' The Dubai store will house a curated selection of products, including leggings, denims, trousers, joggers, and other bottomwear essentials designed to work across different occasions — from casual to workwear looks. The expansion signals Go Colors' growing ambitions in international markets, starting with the Middle East. About Apparel Group: Apparel Group is a global fashion and lifestyle retail conglomerate based in Dubai, UAE, with a growing network of 2,300+ stores and a diverse portfolio of 85+ international brands across 14 countries. The Group has established a strong presence in the GCC—Bahrain, Saudi Arabia, Kuwait, Qatar, and Oman—and continues to expand across key markets including India, Southeast Asia, South Africa, and Egypt. Offering an integrated omni-channel experience, Apparel Group represents global names such as Tommy Hilfiger, Skechers, ALDO, Charles & Keith, and Tim Hortons. Its sustained growth is driven by a multicultural workforce of 27,000+ and steered under the leadership of its founders, Sima Ganwani Ved and Nilesh Ved. About AppCorp Holding: AppCorp Holding, led by Founder and Chairman Nilesh Ved, is a multi-billion-dollar transnational holding that, through its flagship company Apparel Group, operates across 14 countries, managing 2,300+ stores and representing 85+ international and homegrown brands with a workforce of 27,000+ employees. The holding has built a diverse portfolio spanning retail, food and beverage, real estate, logistics, healthcare, education, and investment. For more information, visit About Go Colors Go Colors [Go Fashion (India) Limited], a publicly listed company in India, is a leading brand specializing in women's bottom wear. Our extensive collection offers a diverse range of colors and styles to complement any top, all conveniently available under one roof. Go Colors has a network 750 plus exclusive brand stores across India and is also present in 2000 plus large format stores. Our product portfolio spans across all occasions offering more than 50 bottomwear silhouettes in an extensive palette of colors, with inclusive sizing options designed to cater to women and girls across different age groups and body types. Committed to offering premium quality products, we strive to maintain affordability without compromising on quality. Additionally, with 750 plus stores across India, our brand is easily accessible to customers nationwide. Prem Ramachandran The Dream Earth Dubai, UAE Email: prem@
Business Standard
03-06-2025
- Business
- Business Standard
Go Fashion gains after broker initiates 'Buy' rating
Go Fashion (India) rose 2.77% to Rs 884.50 after a domestic brokerage initiated coverage with a 'buy' rating and a target price of Rs 1,127, citing strong brand presence and first-mover advantage as key growth catalysts. The brokerage highlighted that Go Fashion, which operates under the brand 'Go Colors', is a category leader in the womens bottom-wear segment with an 8% share in the organized market. Leveraging its early-mover advantage, Go Colors has built a robust direct-to-consumer (D2C) brand, selling a wide range of products through 776 exclusive brand outlets (EBOs) across 180 cities. The brokerage noted that bottom wear, positioned as a core wardrobe essential, serves functional and repeat-use needs. Its lower dependence on fashion trends, compared to top wear, supports steady demand and enables better pricing discipline. Looking ahead, the brokerage expects Go Fashions revenue to grow at a 16% CAGR over FY25-28, driven by 18% growth in EBO and online channels. EBITDA and PAT are forecast to grow at 19% and 20% CAGR, respectively, during the same period. Go Fashion (India) is a women's bottom-wear brand in India, with a market share of approximately 8% in the branded womens bottom-wear market. On a standalone basis, the company reported 52% jump in net profit to Rs 19.9 crore on a 13% increase in total revenue to Rs 204.8 crore in Q4 FY25 over Q4 FY24.
Business Standard
02-05-2025
- Business
- Business Standard
Go Fashion sizzles after Q4 PAT climbs 52% YoY to Rs 20 cr
Go Fashion (India) rallied 9.48% to Rs 858.95 after the company's standalone net profit jumped 52.41% to Rs 19.89 crore on 12.69% increase in revenue from operations to Rs 204.81 crore in Q4 FY25 over Q4 FY24. Profit before tax (PBT) climbed 47.62% YoY to Rs 25.42 crore during the quarter ended 31st March 2025. EBTDA rose 16% to Rs 62.4 crore in Q4 FY25 from Rs 53.9 crore posted in Q4 FY24. EBITDA margin improved to 30.5% in Q4 FY25 as against 29.7% in Q4 FY24. In Q4 FY25, same store sales growth (SSSG) for exclusive brand outlet (EBOs) stood at 2% and same cluster sales growth (SCSG) for EBOs stood at 6%. On full year basis, the companys standalone net profit jumped 12.95% to Rs 93.49 crore on 11.19% increase in revenue from operations to Rs 848.16 crore in FY25 over FY24. Average Selling Price (ASP) for FY25 stood at Rs 769. As on 31st March 2025, total EBOs stood at 776 stores. Cash & cash equivalents stood at Rs 249 crore as on 31st March 2025. Gautam Saraogi, CEO, Go Fashion (India), said, Over the years we have evolved from a leggings and churidar focused brand into a comprehensive bottom wear player. This transformation is reflected in the growth of our average selling price which stood at Rs. 769 mainly driven by a shift in our product mix. We have maintained a strong full-price sales of 95.4%, highlighting both the strength of our pricing strategy and the continued acceptance of our products in the market. Our disciplined inventory management has resulted in a maintaining our inventory days at 102 days. We believe there is room to optimize this further by a few more days, which will contribute to a stronger balance sheet and support long-term, sustainable growth. We have successfully converted over 50% of EBITDA into operating cash flow. Looking ahead, we intend to sustain this as a core financial discipline, supported by robust inventory management. In FY25, we added a net total of 62 new stores, bringing our total store count to 776. Some store openings originally scheduled for Q4 FY25 were delayed due to store readiness issues and have opened in Q1 FY26. During the last year, we were focused on rationalizing our store portfolio, and all our store closures have been completed. With these closures done, we aspire to do a net addition of ~120 stores annually. Go Fashion (India) is a womens bottom-wear brand in India. It is engaged in the development, design, sourcing, marketing and retailing a range of womens bottom-wear products under the brand, Go Colors
