
Pinterest forecasts a boho revival and digital detox for Summer 2025
Pinterest's 2025 Summer Trend Report signals a seasonal pivot towards rustic minimalism, nostalgia-fuelled fashion, and nature-led lifestyle choices, as digital-weary consumers—led by Gen Z—embrace tactile aesthetics and conscious escapes.
The platform's internal data reveals a dramatic uptick in searches for 'digital detox' (+72 percent) and related 'vision boards' (+273 percent), indicating a widespread appetite for screen-free, bucolic retreats. Pinterest users are turning to 'nature bathing' and 'farmhouse cottage interiors,' reshaping summer aspirations around wellness, sustainability, and simplicity.
Aesthetic references like the 'Martha Stewart lifestyle' are gaining traction, with renewed interest in flower gardens, garden-to-table cuisine, and classic Americana. Rustic charm and organic materials dominate home decor trends, as users seek to recreate countryside sanctuaries. Fashion prediction
A crochet comeback and nostalgic resurgence for Summer 2025 is defined by a modern revival of the early 2000s boho aesthetic. Searches for 'crochet short dresses' have soared by over 2,000 percent while 'boho chic summer outfits' (+1,071 percent) and 'crochet micro shorts' (+1,393 percent) show a growing preference for handcrafted, tactile styles.
Simultaneously, a yearning for mid-2010s nostalgia is reviving styles from the Summer 2015 era. Pinterest reports triple-digit growth in searches for 'low-rise shorts,' 'skorts,' and even 'lip gloss keychains' (+3,045 percent), reflecting Gen Z's playful embrace of thrift culture and 'yolo' summer fashion.
The season's standout colour, Dill Green, forecasted in Pinterest's 2025 Palette, is enjoying broad adoption across gender-neutral and linen-heavy ensembles. Searches for 'green jeans outfits' rose a staggering 1,627 percent, cementing the hue's cross-category appeal. Beauty
Astrology continues its cultural hold on Gen Z, this time expressed through makeup. Interest in zodiac-inspired beauty aesthetics—led by Virgo (+2,006 percent), Cancer (+1,888 percent) and Gemini (+1,676 percent) looks—translates cosmic identity into personalised palettes.
Cool-toned beauty trends are also on the rise, with surging demand for 'baby blue cat eye nails' (+909 percent) and 'cool-toned dark blonde hair' (+843 percent). Nail art echoes seasonal themes, drawing on tropical fruits, hibiscus motifs, and Mediterranean-inspired colourways.
Demand for handcrafted styles, nature-led interiors, and emotionally resonant aesthetics offers fertile ground for curated capsule collections, nostalgia-infused campaigns, and limited-run beauty collaborations.
With Gen Z leading the seasonal reset, authenticity, sustainability, and storytelling will be key to connecting with this influential cohort—online or off.
Data Source: Pinterest Internal Data (Global, Jan–Mar 2025).
Hashtags

Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles


Daily Mirror
23 minutes ago
- Daily Mirror
Today's horoscope as Taurus feels unstoppable
Today's horoscope for Monday, June 23 sees one star sign is in the mood to work hard, and another takes on too much responsibility It's Monday, June 23 and one star sign tries to reign in their spending, as another makes a new friend. There are 12 zodiac signs - Aries, Taurus, Gemini, Cancer, Leo, Virgo, Libra, Scorpio, Sagittarius, Capricorn, Aquarius, and Pisces - and the horoscopes for each can give you the lowdown on what your future holds, be it in work, your love life, your friends and family or more. These daily forecasts have been compiled by astrologer Russell Grant, who has been reading star signs for over 50 years. From Aries through to Pisces, here's what today could bring for your horoscope - and what you can do to be prepared. Aries (Mar 21 - Apr 20) The next four weeks are set to be some of the most enjoyable of your year. Activities, invitations and new opportunities will bring with them the chance to enjoy some fun and laughter, travel and entertainment. Romance too, is in store if you are single. Taurus (Apr 21 - May 21) Today you are unstoppable. You just want to get on and do what you have to do and you are determined to enjoy this too. You know your own mind and because of this you are eager to share your ideas with workmates and housemates. Gemini (May 22 - June 21) You will be happiest when able to get on with your work. You're in the right mood for tasks such as making phone calls, taking meetings and workshops and catching up on correspondence. This is also a good day for strengthening relationships with colleagues and clients. Cancer (June 22 - July 23) With so much going on it's not going to be easy keeping on top of it all. You should pay close attention and keep notes of everything you are committing to. If you don't, you may end up making promises that are going to be hard to fulfil. Leo (July 24 - Aug 23) It isn't a good idea to prioritise personal fulfilment above financial security. You will want to kick yourself later for having spent money that should have gone on everyday expenses. If you have been through some difficult and tough times, these problems are nearing an end. Virgo (Aug 24 - Sept 23) Still waters run deep. You might see someone everyday but this is your first chance to really talk to them and as you do, they will reveal aspects of their character that have previously remained concealed. You're intrigued and will want to find out more. Libra (Sept 24 - Oct 23) You're in for a hectic month ahead on the social front. Just be careful not to take on more than you can cope with. Friendship activities will be fun but they will also be demanding. Too much of a good thing could therefore have a negative effect on your health. Scorpio (Oct 24 - Nov 22) Managers insist that they are keeping all options on the table and their response to some last-minute suggestions will prove they're telling the truth. Be sure to make the most of this uplifting phase. Your drive to achieve, no matter what the task, will give you an edge over others. Sagittarius (Nov 23 - Dec 21) The actions of a friend have left you puzzled. For the sake of this friendship, it is essential that you do something about it. You might think about taking them to one side for a quiet word to find out what's wrong. Perhaps the signs have been evident, yet you have chosen to ignore them until now. Capricorn (Dec 22 - Jan 20) You're eager to tackle specific tasks. Issues that arise now will present new challenges. This will keep your mind interested and active. Meeting up with or talking to someone you used to work with will be particularly rewarding as you both inspire each other. Aquarius (Jan 21 - Feb 19) Your dynamic and cheerful mood will attract others like bees to honey. If you have feelings for someone but have not yet done anything about it, sharing an interest or attending an event together will give you a chance to find out whether they feel the same way about you. Pisces (Feb 20 - Mar 20) Do your best to keep out of other people's business. Avoid getting involved in financial talks and dealings especially if you sense someone is going to ask to borrow some money. If you do get drawn in, it will take a long time to resolve issues that arise.


Scottish Sun
6 hours ago
- Scottish Sun
Horoscope today, June 23, 2025: Daily star sign guide from Mystic Meg
Click to share on X/Twitter (Opens in new window) Click to share on Facebook (Opens in new window) OUR much-loved astrologer Meg sadly died in 2023 but her column will be kept alive by her friend and protégée Maggie Innes. Read on to see what's written in the stars for you today. ♈ ARIES March 21 to April 20 Think before you speak today – but don't dwell on words for too long. You can't control how other people react, and your chart blend of moon insight and Uranus inner strength can help you cope with this. Love-wise, a work connection is so tempting, but would it be worth any upheaval? Deep down, you know. 3 Your daily horoscope for Monday ♉ TAURUS April 21 to May 21 Saturn's steady hand on your dreams can bring them closer to reality – as you work with what you have, instead of fretting over what you don't. The plans you make are rooted in reality, and a time of waiting can be nearly over. Pluto pushes an unlikely passion prospect, and yet, there's something there. Get all the latest Taurus horoscope news including your weekly and monthly predictions ♊ GEMINI May 22 to June 21 Pausing your ever-active mind and taking time to notice what's going on with a friend can bring some big feelings to the surface. This in turn can open a shared career path back up. If you're in love, you have such a sensitive moon chart – and can send messages across any space, or time, just with your eyes. Get all the latest Gemini horoscope news including your weekly and monthly predictions ♋ CANCER June 22 to July 22 Accepting the extra energy of the sun and using it well, is your zodiac task today. So instead of going with the flow, you are ready to take charge and set the pace. In love terms, too, a couple can reconnect so completely when taking part in a community event. Single? Your soulmate makes and sells unique items. Get all the latest Cancer horoscope news including your weekly and monthly predictions ♌ LEO July 23 to August 23 You may choose not to think about money most of the time – but today it demands a little attention. Recent cash actions may have lacked thought, but the results can be good if you see them through, rather than letting them drop. A clean break, maybe a little time away from a complex contract, can clarify so much. Get all the latest Leo horoscope news including your weekly and monthly predictions ♍ VIRGO August 24 to September 22 Conflict between inner and outer goals can stir your chart up today. Combat this with your usual efficient approach and make a priorities list – but lead with feelings rather than logic. Then you can speed through a set of tasks faster than you expect. Passion is on the move, as two hearts both pick up the pace. Get all the latest Virgo horoscope news including your weekly and monthly predictions 3 Extra imagination overflows from your chart thanks to Neptune – and you have several options in how to use this Credit: Getty ♎ LIBRA September 23 to October 23 You start the day with deep feelings – some of which you may not understand, as they are powered by maverick planet Uranus. But the one thing that's sure, is you should listen to them, and let them lead you. So that sense of taking the wrong direction can disappear. Passion is so special, be ready for anything, all day. Get all the latest Libra horoscope news including your weekly and monthly predictions ♏ SCORPIO October 24 to November 22 If you feel yourself getting caught in a negative spiral, your chart is so clear today – you've got this. Instead of expecting someone else to rescue you, you can be your own emotional supporter and coach. So you can cruise through setbacks at your own special pace. In love, do try to see the person, not the behaviour. Get all the latest Scorpio horoscope news including your weekly and monthly predictions ♐ SAGITTARIUS November 23 to December 21 Extra imagination overflows from your chart thanks to Neptune – and you have several options in how to use this. In love, instead of taking the same romance route, try a new daring passion path. At work, swap silence for an open-ended talk. And at home, sharing a hands-on activity can re-start the talking, too. Get all the latest Sagittarius horoscope news including your weekly and monthly predictions ♑ CAPRICORN December 22 to January 20 You may be tiring of the extra effort you've made at home – but try to stay patient, as a conclusion can be close. Someone who looks to you to lead has some exciting plans to share that could change everything. You've got a warm, but firm, negotiating style that could be the perfect missing piece of a new business puzzle. Get all the latest Capricorn horoscope news including your weekly and monthly predictions 3 If you're in love, Mars energy simmers like a volcano and a partner can feel the sensual heat Credit: Supplied ♒ AQUARIUS January 21 to February 18 Sticking to a script, especially in a family, may feel a challenge – but Saturn is there to support you. You can give a little, but stick to the path you know you must take. If you're in love, Mars energy simmers like a volcano and a partner can feel the sensual heat. Single? Red writing and sultry eyes identify a soulmate. Get all the latest Aquarius horoscope news including your weekly and monthly predictions ♓ PISCES February 19 to March 20 You are ready to be stronger, louder – and step up if you need to, at home or work. There is a strand of sociable energy in your chart that draws all eyes towards you the moment you walk into a room, or appear on a screen. You just have to be yourself. Cash indecision can go when you work out what matters most to you. Get all the latest Pisces horoscope news including your weekly and monthly predictions


Daily Mail
15 hours ago
- Daily Mail
EXCLUSIVE Experts reveal what 30-year-olds should look like now - and why it's changed
Age is just a number - but thanks to beauty treatments, sophisticated skincare routines, the subtle plastic surgery, that number is getting harder to figure out based on how someone looks. Back in the '90s, the face of a 30-something-year-old looked very distinct, but now, age-reducing procedures and modern makeup techniques has made age a lot more ambiguous. Gen Z TikTok users are regularly expressing their disbelief when they discover a celebrity has a '3' in front of their age - such as when fans were stunned to learn Bridgerton star, Nicola Coughlan, was 37-years-old. In March, fans were left stunned over Anne Hathaway's youthful appearance after the 42-year-old showed off her stunning glow at the Moncler Grenoble Fall/Winter 2025 Show, with the actress throwing people into a tailspin thanks to her flawless skin. And in May, Kris Jenner - who is almost 70 - debuted a new look that left fans gushing that she appeared decades younger. Social media has certainly changed the perception of what middle-age should look like. In the past, TV shows like Cheers or Seinfeld very painted a different image of what a person in this 30s looks like, with many of the characters appearing much older than what it is perceived today of people in their 30s. 'The perception of 30 has changed because cosmetic procedures have become normalized, especially on social media,' Dr. Ann Monis, a Clinical and Forensic Psychologist at Medical Anti-Aging told the Daily Mail about the phenomenon. '[Influencers and public figures are sharing] their injectables, skin treatments and surgical tweaks,' Dr. Monis explained. 'That constant visibility shifts what we think is typical for 30.' Dr. Monis added that the shift isn't just cultural, but psychological as well. 'This is happening because repetition changes how the brain sets expectations,' the medical professional explained. 'When someone sees the same kind of edited or altered face over and over, the brain will then start treating that image as the baseline. It becomes the new 'normal' even though it is not natural or accurate.' She said in the past, people tried to dial back the clock all at once, whereas now, due to a combination of accessibility and new procedures, the change is happening slowly and from an earlier age. 'What used to be considered early signs of aging is now something people feel they need to erase before it fully appears,' Dr. Monis pointed out. Dr. Joshua Korman, a board-certified plastic surgeon and founder of Korman Plastic Surgery, based in Northern California, agreed, noting that '30 years ago, 50 really was kind of middle age.' 'I think a lot of times middle age may be 70 now,' Dr. Korman, who has worked as a plastic surgeon for 30 years, continued. Dr. Korman claimed the ideal face of a 30-year-old is: 'No pimples and no wrinkles.' '[People are] turning to technologies and medications to make the skin more rejuvenated, even at a young age, like in the 20s and as people approach 30,' he said. Dr. Korman shared that we age in four ways, which can be remedied through various treatments. 'We age with gravity, volume loss, skin texture and dynamic wrinkles, the wrinkles when we smile,' he explained. 'So there's treatments for each one of those things, and surgical stuff really deals with the gravity.' Dr. Monis noted the normalized surgical approach to halting age has resulted in an unrealistic standard being set and normalized - something she personally has noted. 'Patients will bring in filtered photos, not to say they want to look enhanced, but because they believe that's how people their age actually look,' she revealed. Dr. Monis warned this can lead to people constantly aiming for a version of 30 that 'is not even grounded in reality.' 'The constant exposure to curated faces has trained people to see youth as a polished look, not a stage of life,' she said.