Tech Leaders Converge at LEAP to Shape Saudi Arabia's Digital Future
The technological landscape of Saudi Arabia continues to evolve at an unprecedented pace, with Vision 2030 driving a remarkable digital transformation across multiple sectors. At the upcoming LEAP Riyadh conference, leading technology executives from global corporations will converge to showcase their innovative solutions and share insights into the Kingdom's rapidly changing digital ecosystem.
Kyndryl's Senior Vice President and Managing Director for the Middle East and Africa, Pieter Bil, emphasizes the profound changes occurring in the Saudi market. 'Digital is now at the heart of our customers' operations,' Bil notes, highlighting the country's commitment to technological advancement.
Kyndryl is set to demonstrate its strategic partnership with Google, focusing on cloud offerings specifically tailored to the travel and transport industry. The company will also introduce Kyndryl Bridge, an open integration platform designed to connect technologies, data, and teams, ultimately accelerating digital transformation.
The conference serves as a critical platform for knowledge exchange, partnership development, and technological innovation. By bringing together global technology leaders and local stakeholders, LEAP Riyadh creates an environment where cutting-edge solutions can be explored, discussed, and implemented. The event reflects the Kingdom's proactive approach to technological advancement, positioning Saudi Arabia as a potential regional and global leader in digital innovation.
SAS, another key participant, brings a comprehensive perspective on the Kingdom's technological evolution. Asad Makki, Customer Advisory Manager, points out the significant strides in technological adoption, particularly in sectors like banking. The company is approaching LEAP with a collaborative spirit, partnering with Microsoft and MIS to showcase cross-industry solutions. Visitors can expect to experience innovative AI Smart City solutions and a virtual reality presentation demonstrating AI-powered forecasting and simulation techniques.
For these technology executives, LEAP represents more than just a conference—it's an opportunity to witness and contribute to a transformative digital journey. They are not merely observers but active participants in shaping the technological future of Saudi Arabia. Their collective expertise, innovative solutions, and strategic insights provide a comprehensive view of how technology can drive economic diversification, enhance operational efficiency, and create new opportunities across various sectors.
Juniper Networks' Fayez Eweidat provides additional context to the market's transformation, describing the rapid digitalization and improved infrastructure for emerging technologies like AI, cloud, IoT, and 5G. The company's participation at LEAP centers around its 'The NOW Way to Network' theme, with a particular focus on demonstrating the benefits of AI-Native Networking. Eweidat emphasizes the event's importance in facilitating discussions, understanding customer challenges, and showcasing solutions that can foster long-term relationships.
Cybersecurity takes center stage with Zscaler's participation. Saeed Agha, VP of Emerging Markets, highlights the Kingdom's embrace of cloud-first strategies and Zero Trust frameworks. Zscaler is particularly excited to showcase its Zero Trust Exchange platform, which addresses critical aspects of cybersecurity and data protection. The company's expanding local data center footprint underscores its commitment to meeting the region's specific data sovereignty and compliance requirements.
These technology leaders collectively paint a picture of a dynamic and rapidly evolving digital landscape in Saudi Arabia. Their participation in LEAP Riyadh represents more than just a showcase of technological capabilities; it symbolizes a deeper commitment to supporting the Kingdom's ambitious Vision 2030 goals. Each company brings unique perspectives and solutions that address critical aspects of digital transformation, from network infrastructure and cloud computing to artificial intelligence and cybersecurity.
As Saudi Arabia continues to invest in digital infrastructure and embrace emerging technologies, events like LEAP Riyadh become increasingly significant. They serve as a testament to the Kingdom's commitment to innovation, its ability to attract global technological talent, and its vision of becoming a hub for digital transformation in the Middle East and beyond.
The excitement is palpable among these technology leaders. They see immense potential in the Saudi market, driven by a combination of visionary leadership, strategic investments, and a genuine commitment to technological advancement. LEAP Riyadh 2025 promises to be a pivotal moment in the Kingdom's ongoing digital transformation journey.
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