Latest news with #SAS


Daily Mail
4 hours ago
- Entertainment
- Daily Mail
EXCLUSIVE New SAS series cast leaked as stars jet out to Morocco to film remake - but will Ant Middleton make a return to the reality show after he was cut from The Amazing Race?
The SAS franchise is in the midst of a major makeover, with a slew of stars now touching down in Morocco to begin filming the new season. Daily Mail Australia can reveal six 'Aussie celebrities' have secretly arrived in Marrakesh to film an 'all-new version' of the hit survival series. Dubbed SAS Hotel, the hush-hush series is said to be unlike anything fans have seen before. Described by insiders as part military boot camp, part luxury mind game, the series is slated to air in the UK first but could very well land on Channel Seven late next year. 'It's a wildcard version of SAS with a twist,' one well-placed source said. From A-list scandals and red carpet mishaps to exclusive pictures and viral moments, subscribe to the DailyMail's new showbiz newsletter to stay in the loop. 'It's still brutal, still physically and mentally demanding but with an added psychological edge that really messes with the recruits. 'It's Who Dares Wins meets The White Lotus.' In a spicy twist, this elite showdown pits six Aussies against six Brits, with challenges designed to test national pride as much as endurance. Among the stars spotted arriving in Morocco are 'reality Queen' Jessika Power, singer and actress Natalie Bassingthwaighte, and Neighbours legend Ryan Maloney. All chosen for their recognisability in both the UK and Australia. 'There's a definite strategy here, everyone has to be a big name in both markets,' the insider reveals. 'It's all about building a format that can travel globally.' Jamie Marinos from this year's season of Married At First Sight was also reported to have turned down a spot on the show. She has confirmed the series would be outside the bounds of what her current contract with Channel Nine would allow. Questions have also swirled around the involvement of former SAS frontman Ant Middleton, who has helmed both the UK and Aussie versions of the show. While he was once the face of the franchise, his recent antics while filming The Amazing Race Australia may have tarnished his appeal. Brendan Fevola had Ant and his brother Dan disqualified from the Celebrity Edition of the show following an off-camera incident overseas. The drama unfolded during a day off from filming when Dan allegedly got into a heated argument with TikTok stars Luke and Scott O'Halloran. Dan reportedly yelled at the brothers and used inappropriate language late at night when most of the cast had already gone to bed. Ant was not directly involved in the incident but was disqualified along with his brother. Brendan, who was competing on the show with his daughter Leni, is reportedly said to have confronted Dan over the behaviour. He allegedly gave producers an ultimatum: remove the Middleton brothers or he and Leni would walk. Shortly after, Ant and Dan were sent home and cut from the series. SAS Hotel location sources say Ant has not appeared in Morocco and therefore it would be fair to say he is not a part of the project. Meanwhile, sightings of sports stars, TV personalities and actors from the UK have been seen coincidentally arriving on the same day. The official list will be announced in the coming weeks. Filming is expected to wrap in just four weeks, with stars returning home by August 2 – win or lose. And if SAS Hotel strikes a chord with British audiences, insiders say it could pave the way for a full SAS Australia revival - with a whole new look and feel. So, with the cat now officially out of the bag, the pressure is on for our Aussie celebs to fly the flag and survive whatever this mysterious SAS Hotel throws at them.


Forbes
21 hours ago
- Business
- Forbes
Great AI Needs Great (Synthetic) Data
Jennifer Chase is Chief Marketing Officer and Executive Vice President at SAS. Every year, I am asked what marketing innovation I am most excited about, and for 2025, my answer may be surprising. I know you're probably expecting me to say AI agents or AI-created interactive marketing assets, but bear with me as I explain just why I think synthetic data generation should be the most hotly anticipated tech by marketers this year. As marketers, we are not data poor. However, we are data starved. And by that, I mean marketers are starved of cost-effective, high-quality data that we can use to create hyper-personalized marketing. For AI models to effectively run, the model input data must be complete and of good quality. And too often, our datasets have gaping holes. Synthetic data generation is a component of generative AI (GenAI), and with this tech, marketers can generate artificial datasets that share the attributes and characteristics of real customer data, but without any liabilities and limitations. According to Gartner, 'By 2026, 75% of businesses will use generative AI to create synthetic customer data, up from less than 5% in 2023.' Why is this important? Well, for marketers, I believe there are three main reasons: We need good quality data for the development of AI applications. However, this can be a challenge when privacy considerations and regulations are of utmost importance. Synthetic data can help with data privacy by creating data with the same patterns as real data, but with none of the identifying information. This level of data anonymity can help us safeguard personal data. As communications and marketing leaders, we are the trusted stewards of customer data, and I am excited about the role synthetic data can play in helping us protect it. Eradicating bias in our datasets should be a paramount consideration for all marketers. Not only is it unethical, but it also leads to inaccurate analyses that can negatively affect campaign and customer journey effectiveness. The wonder of synthetic data generation is that we can create more representative datasets. For instance, certain groups may be underrepresented, leading to biased model predictions. However, using synthetic data generation, we can create supplementary data for underrepresented groups, ensuring a fair distribution. Additionally, synthetic data can be designed to exclude biases that are often present in datasets. Organizations spend a lot of time acquiring and preparing data. And it's not a one-time process. Data decays. The generation of synthetic data can help limit some of the associated costs that come with that decay. A great way to improve efficiency using synthetic data in marketing is using it to perform look-alike modeling. Using generated data with the same features, structures and attributes as real-life datasets can help brands identify new audiences quickly and at-scale. Something marketers probably don't spend much time thinking about is the cost of data labeling. This is a hidden cost associated with data analysis. Annotating large datasets is time-consuming and expensive. When using data-generation technology, make sure it's designed to include data labeling automatically. Synthetic data has tremendous upside, from privacy protection to mitigating bias and reducing costs, all while improving overall marketing effectiveness. However, with this potential comes responsibility. Marketers must establish clear governance within their organization around when to use synthetic data. Beyond this, make sure you have defined guidelines for labeling and identifying the use of synthetic data to avoid misuse and misunderstanding. As a CMO, I'm always looking for ways to reduce costs while not reducing effectiveness, and synthetic data fits this bill for me. With the myriad ways it can aid marketing, especially in rapid experimentation, I believe synthetic data is going to cement its place in the continued evolution of marketing. Forbes Communications Council is an invitation-only community for executives in successful public relations, media strategy, creative and advertising agencies. Do I qualify?


Channel Post MEA
a day ago
- Business
- Channel Post MEA
SAS Announces AI Models and Solutions For Health Care Industry, Payer Organizations
SAS has announced a new solution – SAS Health Cost of Care Analytics – targeted to health care payers and providers to support effective decision making about quality and cost of care. Available in July 2025, SAS Health Cost of Care Analytics taps into health claims data and enables health care organizations to construct and analyze claims as episodes of care by stitching together codes and patterns all along a 'care journey' from detection to treatment to care management. The health care analytics solution built on the data and AI platform SAS Viya can enable more cost-effective treatment pathways, reduce unwarranted admissions, decrease the length of hospital stays and more. SAS will introduce SAS Health Cost of Care Analytics and other data and analytic solutions for health care payers and the industry at AHIP 2025 in Las Vegas. Per Gartner, 'Payers increasingly need sophisticated data and analytics to achieve outcomes such as identifying rising risk populations, improving quality measure performance, managing the total cost of care and personalizing experiences.' SAS Health Cost of Care Analytics supports the industry with unique features that include: Flexible definitions for episodes of care. Users can analyze claims as episodes of care using transparent clinical definitions of their choice and detect associations for a holistic patient view. Users can analyze claims as episodes of care using transparent clinical definitions of their choice and detect associations for a holistic patient view. Value and care outcome measurement. The solution categorizes services and their care costs as being value-added or potentially avoidable. Additionally, expected and risk-adjusted costs are automatically calculated and can then be used as quality/efficiency measures or payment metrics. Other quality metrics, such as length of stay, are also captured. The solution categorizes services and their care costs as being value-added or potentially avoidable. Additionally, expected and risk-adjusted costs are automatically calculated and can then be used as quality/efficiency measures or payment metrics. Other quality metrics, such as length of stay, are also captured. Risk-based calculations to compare provider performance. Using medical claim data and applying user-selected rules, the solution attributes episodes of care to providers, facilitating the measurement of cost and quality of care relative to patient severity or to set reimbursement targets. Using medical claim data and applying user-selected rules, the solution attributes episodes of care to providers, facilitating the measurement of cost and quality of care relative to patient severity or to set reimbursement targets. Analytic insights with simplified data management. The product supports data validation and simplified data ingestion into the SAS Health common data model to create data repositories. 'As health care incentives focus in on value, providers and payers must identify the drivers of cost, quality and outcomes to make decisions about protocols and provider contracts,' said Brett Davis, Senior Manager, Health Care Advisory at SAS. 'Going far beyond traditional claims grouping, SAS Health Cost of Care Analytics generates valuable insights to identify variations and opportunities for improvement when assessing financial risk, all while understanding members in more detail.' Ready-made AI models for health care Also new on the market to support payers and providers are ready-made AI models. Complementing its health care solutions portfolio, SAS' AI models are built from decades of expertise in applying scalable and trustworthy AI to real-world use cases and are designed to tackle business challenges with precision and efficiency. The newly available models include: SAS Medication Adherence Risk : Medication adherence has long been a measure of patient health outcomes and a key factor in regulatory quality assessments (e.g., quality ratings for Medicare Advantage, Medicaid and Exchange). SAS Medication Adherence Risk enables managed care organizations to identify where resources are needed for timely and targeted intervention, resulting in enhanced patient engagement, better health outcomes, improved quality metrics and lower health care costs. : Medication adherence has long been a measure of patient health outcomes and a key factor in regulatory quality assessments (e.g., quality ratings for Medicare Advantage, Medicaid and Exchange). SAS Medication Adherence Risk enables managed care organizations to identify where resources are needed for timely and targeted intervention, resulting in enhanced patient engagement, better health outcomes, improved quality metrics and lower health care costs. SAS Document Analysis : The SAS Document Analysis model is an intelligent document processing pipeline focused on extracting contextual information from scanned document images and generating structured data assets. The AI model converts scanned images into summarized data for medical reviewers, allowing them to evaluate records more effectively and efficiently. The SAS Document Analysis model's enhanced analysis of unstructured claims data has already shown a 400% efficiency gain over manual review in one of the largest U.S. health insurers. : The SAS Document Analysis model is an intelligent document processing pipeline focused on extracting contextual information from scanned document images and generating structured data assets. The AI model converts scanned images into summarized data for medical reviewers, allowing them to evaluate records more effectively and efficiently. The SAS Document Analysis model's enhanced analysis of unstructured claims data has already shown a 400% efficiency gain over manual review in one of the largest U.S. health insurers. SAS Payment Integrity for Health Care Detect and Prevent: The payment integrity models offer capabilities for addressing issues with health billing errors and claim discrepancies, detecting fraud and preventing improper claims. The models are designed to accelerate implementation of SAS solutions that health care programs within private insurance plans and government-funded programs use to meet regulatory compliance requirements, operate transparently, and more efficiently manage and contain costs associated with fraud, waste and abuse.


Times
a day ago
- Politics
- Times
Inside Britain's top secret nuclear bunker
Secure vaults containing decades-old enriched uranium and plutonium are dotted across Britain's sprawling atomic weapons establishment site in the Berkshire countryside. Some are underground, inside 1960s-era buildings, guarded by police on the roof tops armed with C8 Carbine assault rifles used by the Special Air Service (SAS). Cameras keep watch and security guards patrol the perimeter — lined by a fence and razor wire, like a prison — and 56 dogs are on hand to sniff out any sign of toxic chemicals. 'The guards and guns are not here to protect us, they are here to protect the material,' said one of the scientists giving a tour of the grounds. 'You can't get anywhere near them [the vaults] even if you tried,' added another. There are measures in place to ensure that if an airliner hit the site inadvertently, the risk of a radioactive fallout would be minimised. The threat of terrorists trying to steal the uranium is greater than that of a jet deliberately bombing the site. It is the first time in more than a decade that journalists have been allowed access here. On one side of the 700-acre site are crumbling chimneys towering above an 'out of service' factory where uranium was once enriched. Due to its international treaty obligations, Britain no longer enriches material. Once its stockpile runs out, it will be recycled. It is at this site in the quaint village of Aldermaston that scientists examined the teapot containing the lethal polonium-210 used to kill Alexander Litvinenko, the Russian defector, in London in November 2006. Some £15 billion is now being poured into modernising the facility, once a Second World War air force base and now home to 9,500 employees — 1,000 more than there were two years ago. The Ministry of Defence is drawing up designs for the next generation of sovereign nuclear warheads, known as Astraea, and the focus on Britain's nuclear programme is intensifying. The Astraea, also known as the A21/Mk7, will replace the Holbrook warheads on the Trident missiles deployed on Britain's four nuclear deterrent submarine boats. It has been two decades since the AWE (Atomic Weapons Establishment) worked on warheads, which is why the site needs a huge investment programme to prepare the facilities. Astraea is being developed in parallel with the US W93/Mk7 warhead but not together with the US because the nuclear material cannot be transported plan is for the warhead to be ready for use in the 2030s, although it is still in design phase. Amid warnings of a 'third nuclear age' in which Britain is threatened by multiple enemies including Russia, speed will be critical. 'This is a new era of threat and there's a sense of urgency. We need to step up,' said Marina Dawes, director of science at the site. The nuclear bombs are made up of fissile materials including uranium, plutonium and other components such as high explosives. For the first time, the bombs that are produced will never have been tested in real life. The UK, along with others, has agreed not to test its nuclear bombs in the way Robert Oppenheimer oversaw the testing of the world's first nuclear weapon, nicknamed Trinity, in the Jornada del Muerto desert within the Alamogordo Bombing Range in New Mexico, in July 1945. Instead, scientists and engineers in the UK today rely on the Orion laser, which enables them to simulate the hot and dense conditions at the moment of detonation but without the need for nuclear materials. 'We create the condition at the moment of detonation,' said another scientist, showcasing the equipment. This isn't a giant death ray, but a bespoke scientific tool,' added another. Twelve lasers beam down on to one tiny target — no more than 5mm long and painstakingly created by hand over many months. There is an entire building for a super-computer, which is able to make four trillion calculations in a second. It has stored data from previous experiments and is used to validate tests to ensure what the scientists are creating will work in a realistic scenario. Bunkers store massive quantities of high explosives across the base. At Aldermaston, the components are manufactured before they are shipped off to another site, at AWE Burghfield, less than ten miles away. There they are put together and later weaponised ready for use. Transporting the materials is a huge endeavour involving highly secure trucks, escorted by more than 50 vehicles, including a tow truck, police cars and motorbikes. Down the road is the Blacknest site, where scientists monitor for seismic signals that may suggest another country has tested a nuclear weapon. Those who work at Aldermaston are proud of the work they do. 'Being a nuclear weapons state is an awesome responsibility. It is the most serious of serious things,' said another senior employee at the site. At Aldermaston and other defence nuclear industry sites, salaries average £45,500 — 20 per cent higher than the UK average — yet they are still desperate to recruit. Women from diverse backgrounds and the neuro-diverse are among those being targeted. At present, only 20 per cent of the workforce is female, according to Mandy Savage, the engineering director. YouGov polling commissioned by the MoD found that in March this year, 65 per cent of those polled supported maintaining the UK's independent nuclear deterrent. This was the highest level of support since the MoD began polling in June 2018. Amid fears the US could bomb Iran's nuclear facilities, triggering a wider conflict in the Middle East, John Healey, the defence secretary, was given his first tour of the site on Thursday. He said the technology being developed was 'keeping us all safe every minute of the day'. He added: 'The skilled men and women working here play a fundamental role in deterring global conflict and that cannot be underestimated.'


Business Wire
2 days ago
- Business
- Business Wire
KIOXIA Highlights Flash Storage Solutions for What's Next in Cloud, AI, and Beyond at HPE Discover Las Vegas 2025
SAN JOSE, Calif.--(BUSINESS WIRE)--Next week at HPE ® Discover Las Vegas 2025, KIOXIA America, Inc., the inventor of NAND flash memory, will showcase how its industry-leading flash storage solutions are helping modernize IT infrastructures across cloud, AI, and hybrid environments—from the edge to the data center, and even into space. "KIOXIA is proud to highlight how our innovations are accelerating customer workloads, increasing storage efficiency, and supporting HPE's vision for AI-ready infrastructure—on Earth and beyond.' A recognized leader in flash storage and SSD technologies, KIOXIA continues to drive the industry forward with advancements making use of PCIe ® 5.0 technology, Enterprise and Datacenter Standard Form Factor (EDSFF), and 24G SAS (SAS-4). These innovations enable higher performance, increased density, and improved energy efficiency—helping customers lower total cost of ownership while advancing infrastructure optimization. As a longtime HPE collaborator, KIOXIA supports HPE's mission to accelerate data-first modernization. KIOXIA's best-in-class SSDs power a wide range of HPE solutions including enterprise servers, storage, and modern data centers—delivering consistent performance from the edge to the cloud. At this year's event, KIOXIA will also highlight its contributions to the HPE Spaceborne Computer-2 project, which leverages KIOXIA SSDs to enable cutting-edge research in a test environment aboard the International Space Station (ISS). 'Each year, at HPE Discover Las Vegas, HPE underscores how collaboration can drive digital transformation,' said Neville Ichhaporia, senior vice president and general manager of the KIOXIA SSD Business Unit. 'At this year's event, KIOXIA is proud to highlight how our innovations are accelerating customer workloads, increasing storage efficiency, and supporting HPE's vision for AI-ready infrastructure—on Earth and beyond.' KIOXIA will demonstrate its latest technologies in booth #3010 at the Venetian ® Conference and Expo Center in Las Vegas from June 23–26. Live Booth Demonstrations Featuring HPE ProLiant: Empowering Data Centers with Low Power and Fast Storage: Featuring the new KIOXIA CD9P Data Center Series Enterprise NVMe™ SSDs Accelerating Enterprise Performance with KIOXIA High Speed SSDS: Featuring KIOXIA CM9 Series Enterprise E3.S NVMe SSDs High Capacity QLC Storage for the AI Age: Featuring 122.88 terabyte KIOXIA LC9 Series Enterprise NVMe SSDs Unlocking Database Storage Potential: Featuring KIOXIA RM7 Series Enterprise Value SAS SSDs Other On-Site Demos: HPE Spaceborne Computer-2: Features 130 terabytes of KIOXIA SSDs, supporting high performance and edge computing aboard the ISS Beyond the ISS: Showcasing the next stage of space exploration for KIOXIA SSDs Life After SATA: Demonstrating the value of SAS as a cost-effective replacement for legacy SATA SSD storage KIOXIA SSD Product Lineup: Including PCIe 5.0 and Enterprise and Datacenter Standard Form Factor (EDSFF) drives New Product Highlights: KIOXIA will spotlight recently launched SSDs engineered for HPE platforms and enterprise performance: KIOXIA CD9P Series Data Center NVMe SSDs: Newly announced PCIe 5.0 NVMe 2.0 EDSFF E3.S form factor SSDs KIOXIA CM9 Series Enterprise NVMe SSDs: Next-generation NVMe SSDs built with BiCS FLASH™ Generation 8 TLC 3D flash memory KIOXIA LC9 Series Enterprise NVMe SSDs: High-capacity QLC SSDs KIOXIA will participate in several speaking sessions and panel discussions that focus on its new products and its longstanding collaboration with HPE, including: Breakout Session:"HPE and KIOXIA: Proven Data Storage from the Data Center to Outer Space" June 24 at 2:30pm (Veronese 2403) and June 25 at 3:00pm (Titian 2301B) Dr. Mark Fernandez, Principal Investigator for Spaceborne Computer-2 at HPE, explores the HPE and KIOXIA collaboration on both Earth and in space—from the Spaceborne Computer-2 project aboard the ISS to next-stage space missions. The session also discusses the critical role SSDs play in enabling next-gen workloads and sustainable storage. Expo Hall AI Theater Session:"KIOXIA and HPE: Innovation from the Data Center to Space" June 25 at 11:00am Dr. Fernandez explains how HPE and KIOXIA are working together to bring compute to space through the Spaceborne Computer project enabling advanced research on the International Space Station. This session also introduces KIOXIA's new SSD, and describes the collaboration with HPE to usher in the next phase of digital transformation in data centers. KIOXIA is also sponsoring the HPE Discover 2025 Welcome Reception and Celebration Event at Sphere, headlined by Kenny Chesney. For more information, please visit and follow the company on X, formerly known as Twitter and LinkedIn ®. About KIOXIA America, Inc. KIOXIA America, Inc. is the U.S.-based subsidiary of KIOXIA Corporation, a leading worldwide supplier of flash memory and solid-state drives (SSDs). From the invention of flash memory to today's breakthrough BiCS FLASH™ 3D technology, KIOXIA continues to pioneer innovative memory, SSD and software solutions that enrich people's lives and expand society's horizons. The company's innovative 3D flash memory technology, BiCS FLASH, is shaping the future of storage in high-density applications, including advanced smartphones, PCs, automotive systems, data centers and generative AI systems. For more information, please visit © 2025 KIOXIA America, Inc. All rights reserved. Information in this press release, including product pricing and specifications, content of services, and contact information is current and believed to be accurate on the date of the announcement, but is subject to change without prior notice. Technical and application information contained here is subject to the most recent applicable KIOXIA product specifications. Notes: HPE and ProLiant are registered trademarks of Hewlett Packard Enterprise Company and/or its affiliates. The Venetian Resort Hotel Casino is a trademark of LAS VEGAS SANDS CORP. The NVMe word mark is a registered or unregistered trademark or service mark of NVM Express, Inc. in the United States and other countries. PCI Express and PCIe are registered trademarks of PCI-SIG. LinkedIn is a trademark of LinkedIn Corporation and its affiliates in the United States and/or other countries. Definition of capacity: KIOXIA Corporation defines a megabyte (MB) as 1,000,000 bytes, a gigabyte (GB) as 1,000,000,000 bytes and a terabyte (TB) as 1,000,000,000,000 bytes. A computer operating system, however, reports storage capacity using powers of 2 for the definition of 1GB = 2^30 bytes = 1,073,741,824 bytes and 1TB = 2^40 bytes = 1,099,511,627,776 bytes and therefore shows less storage capacity. Available storage capacity (including examples of various media files) will vary based on file size, formatting, settings, software and operating system, and/or pre-installed software applications, or media content. Actual formatted capacity may vary. Other company names, product names and service names may be trademarks of third-party companies.