Reduced screen time, better sleep: The pet effect on modern Indians
The modern Indian lifestyle is fast-paced, digital-heavy, and often stressful. Yet, a growing number of Indians are finding relief and balance through an unexpected source: their pets.Having a pet is exceptionally good for mental health - as we all know. Pets help reduce stress and anxiety, increase social interaction, and provide a sense of purpose. Studies have shown that interacting with pets can also lower cortisol levels (a stress hormone) and increase oxytocin, often called the 'love hormone'.advertisementNew-age pet parents are reaping even greater benefits from having a furry companion at home. A new survey highlights the significant impact pets have on their owners' daily routines, mental well-being, and even digital habits. Indian pet owners, in a Mars (a global pet care company) X Calm India survey, admit to spending less time on social media because of their pets.
Over half (57 per cent) of Indian pet parents report spending less time on social media because they prefer to engage with their pets. Real-time cuddles over Reels for them!Not just social media, 92 per cent of respondents said that their pets help them unplug from screens altogether.
Pets help people unplug from screens altogether. (Photo: Unsplash)
advertisementImproved sleep quality is another benefit modern Indian pet parents are enjoying in the company of their fur buddies. 79 per cent of Indian pet parents and 59 per cent of global pet parents report that their pets help improve their sleep quality.The presence of a pet provides comfort and a sense of security, which can ease anxiety and promote relaxation at bedtime.Pets are also helping people become more socially connected and making them go outdoors.'We live in a high-rise society in Ghaziabad, and our pet poodle, Cheddar, is the reason we're socially active,' says Aparna, a law student. 'People in the society know us because of Cheddar. He gets so much attention that we end up chatting with other pet lovers and parents. We're even invited to pet birthday parties! I don't think we would've been even a little socially active if it weren't for him,' she tells us.Aparna is, of course, not alone. Almost 70 per cent of Indian pet parents feel their pets have improved their social lives, often through interactions with other pet owners or community activities. That's not all. Their outdoor activities are also courtesy of their four-legged friends.The new survey says that 61 per cent are motivated to go outdoors and walk specifically because of their pets.advertisementWork-life balance? Well, 93 per cent of Indian pet parents say that their pets prompt them to take breaks from work or chores.While pets are undoubtedly emerging as silent therapists and offering much-needed emotional support, India is also grappling with a growing pet abandonment crisis.As more Indian couples choose a DINK (Dual Income, No Kids) lifestyle and welcome pets into their homes, an alarming trend is surfacing - that of giving them up. A 2024 report revealed that 38 per cent of respondents were considering giving up their pet dogs, while a staggering 57 per cent were thinking of parting ways with their cats.Yes, pets bring immense joy and emotional well-being, but it's equally important to acknowledge the responsibility that comes with being a pet parent.Trending Reel
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However, the key is understanding their origin, craftsmanship, and market demand. While some pieces may be an investment, others are meant to be cherished for their beauty and personal meaning rather than financial return. So, it's about balancing passion with prudence." Aditi Daga keeps it short and sweet and opines the same, "Rare gemstones do hold value and are appreciating assets." Top Three Gemstones For The Contemporary Indian Bride Sunita Shekhawat says, "For the modern Indian bride, emeralds, rubies, and sapphires remain timeless favourites. Emeralds bring a fresh vibrancy and symbolise prosperity, rubies exude passion and strength, while sapphires add a touch of royal elegance. Together, they beautifully blend tradition with contemporary style." Achal Gupta adds, "Well, without any doubt big solitaire diamonds, vintage-inspired sapphires, and rich emeralds for contrast are the top three gemstones. Together, they create a bridal palette that's classy, elegant, versatile, and forward-thinking." Conclusive Take On The Future Of Gemstones And Indian Brides Sunita Shekhawat says that the contemporary brides lean towards expression of their individuality over opting for gemstones as status symbols, "Indian brides today crave individuality, sustainability, and stories behind every stone. Gemstones will no longer just be symbols of status but powerful expressions of identity and values. Expect a surge in ethically sourced gems, bold colour combinations, and personalised designs that break the mold-making every bridal piece as unique as the bride herself." Golu Bhai and Ishmita Badalia add a different point of view, "The future is brilliant and undeniably diamond studded. As Indian brides seek luxury with meaning, we foresee solitaires and standout diamonds continuing to dominate, with accent gemstones adding flair. It's the age of bold elegance, and the big rock is here to stay." Let us be honest, the brides of today follow the 'all that sparkles is a big rock' jewellery mantra while following their hearts desires and aesthetics alike.
