Upper Deck teams up with DC Studios and NASCAR's 23XI Racing for Superman card series
Image Source: Getty
Upper Deck, a popular company that makes sports and entertainment trading cards, has teamed up with DC Studios and NASCAR's 23XI Racing to create a cool new set of Superman-themed trading cards.
This exciting project mixes the fast world of NASCAR racing with the famous DC superhero.
Fans can now collect special cards showing a Superman-designed race car driven by Tyler Reddick. This news is creating a lot of buzz for collectors and racing fans, offering a fun way to enjoy both.
Superman-themed trading cards hit the track
Upper Deck has launched a special set of trading cards that combine the thrill of NASCAR with the iconic Superman character, exciting fans of both racing and superheroes.
This is the first time Upper Deck has made cards for 23XI Racing, starting with a partnership that began in 2024.
The cards feature a Superman-themed race car that Tyler Reddick will drive on June 28, 2025, at EchoPark Speedway near Atlanta in his No. 45 Toyota Camry XSE. Fans can buy the first set of these cards now on Upper Deck's e-Pack website, with another set coming on race day.
This project ties into the new Superman movie, directed by James Gunn, which hits theatres on July 11, 2025.
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The collaboration offers a fun way for NASCAR and superhero fans to collect something special. Upper Deck's president, Jason Masherah, said they want to give fans new ways to enjoy their favourite sports and characters.
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Katherine Legge finishes 32nd in NASCAR Mexico City debut even after extreme heat melted her shoe
A growing partnership with NASCAR and DC
This partnership between Upper Deck, 23XI Racing, and Warner Bros. Discovery Global Consumer Products is all about creating cool experiences for fans. Steve Lauletta, President of 23XI Racing, says they want to connect with fans in fun ways, and these cards let fans hold onto special memories.
The Superman race car will be racing in the NASCAR Cup Series race, live on TNT at 7 pm ET, the first 2025 Cup Series race on the network.
Upper Deck is known for making great collectibles, and with 23XI Racing's creative ideas, this is a big deal for fans. They will also be making more DC-themed cards in 2025, including Batman and Wonder Woman. This partnership is all about Superman's return to the big screen and Upper Deck growing in the world of sports and entertainment collectables, and making fans happy in both the racing and superhero worlds.
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