Capillary To Expand Global Loyalty Footprint With Kognitiv Deal
KUALA LUMPUR, May 15 (Bernama) -- Capillary Technologies, an artificial intelligence (AI)-powered loyalty management firm, has acquired Kognitiv, a provider of omnichannel loyalty solutions, in a move to strengthen its global footprint and expand its presence in the North American market.
This marks Capillary's fourth acquisition in the loyalty sector since 2021, reinforcing its strategy of growth through mergers and acquisitions, according to a statement.
"The acquisition represents a pivotal moment in Capillary's journey to redefine how brands foster customer relationships," said Capillary Technologies Co-founder and Chief Executive Officer (CEO), Aneesh Reddy.
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