
SWG3 and distillery launch Velvet Odyssey whisky
The events venue and distillery teamed up with renowned visual artist Jim Lambie for the creation of Velvet Odyssey.
The collaboration, celebrating SWG3's 20th anniversary, stems from the long-standing friendship between SWG3 managing director Andrew Fleming-Brown, and Clydeside Distillery founder Andrew S. Morrison.
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Velvet Odyssey is a richly-layered dram crafted from Loch Katrine water and 100 per cent Scottish barley.
Matured in first-fill bourbon barrels and finished in a Pedro Ximénez sherry butt, the 48.5 per cent ABV whisky showcases notes of tropical fruit, toffee, oak spice, and dark chocolate.
Mr Fleming-Brown said: 'SWG3 was a very different space back then, very rough around the edges, full of potential, with car mechanics as our neighbours and the air thick with activity.
"When we hosted the Comme des Garçons Guerrilla Store in 2006, Jim had the idea to take one of the Daimlers from the wedding car garage downstairs and transform it with layers of psychedelic vinyl tape.
"It really captured the spirit of that time.
"I managed to get a small piece of the car back last year, and now it's on display at The Clydeside Distillery for the launch.
"A nice way of reconnecting with the early days as we mark 20 years."
This specially crafted spirit is housed in a bottle adorned with Jim Lambie's revisited artwork.
Mr Lambie said: "It was exciting to revisit the original design and think about how it could live again on the label and packaging.
"The memories came flooding back - the pop-up store, the line of Daimlers, and the idea to create something inspired by John Lennon's Rolls-Royce.
"To see it come back to life nearly 20 years later, on a bottle made just across the road, is pretty special."
Commenting on the whisky, Mr Morrison said: "The result is a unique expression with real intensity, depth of colour, and natural sweetness.
"It's quite unlike anything else we've produced and felt like the right match for this project."
Velvet Odyssey is available in limited quantities from The Clydeside Distillery shop and online store for £85.
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