Mother Dairy hikes milk prices by up to ₹2 per litre, effective April 30

Mother Dairy on Tuesday raised milk prices by up to ₹2 per litre, effective Wednesday, April 30, according to news agency PTI.
Mother Dairy, a subsidiary of the National Dairy Development Board, sources milk from 10 lakh farmers across 12 states and sells through 4 lakh retail outlets across India.
The raise came just a month after the company launched 'Promilk', a high-protein milk product aimed at tackling India's widespread protein deficiency, particularly in the Delhi-NCR region. Priced at ₹70 per litre, the new cow milk variant delivers 40 grams of protein per litre, contains 4 per cent fat and 11.5 per cent SNF (solids-not-fat), and is fortified with vitamins A and D. It will be sold in 500 ml and 1-litre packs via both online and offline retail stores from Thursday.
At the launch, Mother Dairy Managing Director Manish Bandlish said the new product is designed to meet nutritional needs in a country where "70-80 per cent of Indians struggle to meet daily protein requirements, with 93 per cent unaware of their nutritional needs."
'Protein is a vital part of a balanced diet,' Bandlish said, highlighting that Promilk delivers 30 per cent more protein than regular milk while keeping the taste familiar.
The company aims to begin with 50,000 litres per day and is considering expanding beyond Delhi-NCR based on initial consumer response.
Within three months, it also plans to roll out more 'Pro' range offerings like high-protein curd and paneer.
(With PTI inputs)

Try Our AI Features

Explore what Daily8 AI can do for you:

Learn with AIFact CheckingText to SpeechAI Summary

Related Articles

The Hindu

26 minutes ago

• The Hindu

I-T Dept's data analysis has nudged taxpayers to declare ₹30,298 crore of foreign assets, income

The Income Tax Department's efforts to match data obtained from other countries, including Switzerland, with income tax returns (ITRs) filed in India has resulted in taxpayers reporting additional foreign assets worth ₹29,208 crore and additional foreign income of ₹1,089.88 crore, the government said. In a statement issued on Friday evening, the Ministry of Finance also sought to address some allegations on social media that the black money of Indians stored in Swiss banks had ballooned. 'Some media reports have suggested that money deposited in bank accounts of Indian entities in Switzerland has increased,' the statement noted. 'It is reported that the data pertains to different types of funds, including deposits from enterprises, banks and individuals.' It added that Switzerland has been providing India annual financial information about Indian residents under the Automatic Exchange of Information (AEOI) agreement signed by the two countries. The first such data transmission was in 2019 and has 'continued regularly' since then, 'covering even those accounts suspected of involvement in financial irregularities'. On the basis of such information received from other countries, the Central Board of Direct Taxes (CBDT) undertakes a review of the data and identifies taxpayers whose cases require 'further verification', the statement added. 'For AY 2024-25 (FY 2023-24), CBDT compared the data shared under AEOI with the information about foreign assets and income filed in the ITRs by the taxpayers, for the purpose of verification,' the statement said. 'The analysis covered all jurisdictions, including Switzerland.' Following this, SMSs and emails were sent to various taxpayers whose foreign assets and incomes were not reported in the correct schedules of the ITRs asking them to review their returns. 'As a result, a total of 24,678 taxpayers reviewed their ITRs and 5,483 taxpayers filed their belated return for the A.Y.2024-25, reporting foreign assets valuing to Rs. 29,208 crores and additional income of Rs.1,089.88 crores as foreign income,' the statement said. 'Suitable action under the extant provision of law is under consideration for non-responsive taxpayers,' it added.

India Gazette

44 minutes ago

• India Gazette

Indian deposits in Swiss banks increase threefold in 2024 Media

Citizens of India hold about $3.78 billion in the European tax haven Indian deposits in Swiss banks rose threefold year-on-year in 2024, to about $3.78 billion, the PTI news agency reported, citing data from the Swiss National Bank (SNB). The current total in the European tax haven is the highest since 2021, when Indian deposits in Swiss banks reached a 14-year high of $4.13 billion, according to SNB data. Indian politicians have long claimed that Swiss banks hold unaccounted or "black money," believed to be proceeds from corruption. The Swiss authorities, however, have consistently stated that the assets held by Indians in Switzerland should not be automatically assumed to be illegal. Bern has previously committed to cooperating with New Delhi to combat tax evasion and fraud. Switzerland and India signed a joint declaration on the introduction of automatic exchange of information on tax matters in 2016. Under this agreement, Switzerland provides India with detailed financial information on Indian residents who hold accounts with Swiss financial institutions. The exchange, the first of which took place in 2019, is annual. The Swiss authorities have reportedly shared information about hundreds of Indian account holders suspected of financial misconduct, in response to India submitting evidence to support the claims. Switzerland has long been considered a tax haven due to its low taxes and stringent privacy laws. The UK topped the list of Swiss bank deposit owners in 2024, while India was in 48th place, up from 67th at the end of 2023, the PTI report added. (

Mint

an hour ago

• Mint

Air India bookings down 20 pc; fares dip up to 15 pc after Dreamliner crash

Air India flight bookings have dipped by around 20 per cent on international as well as domestic routes, while average fares have dropped by 8 to 15 oer cent as an effect of the Ahmedabad plane crash last week, Indian Association of Tour Operators (IATO) President Ravi Gosain said on Friday as per a report. The Air India plane crash on June 12 shocked the nation as AI-171 carrying 242 passengers and crew members crashed in Ahmedabad. All on board expect one died on the spot, with the total death toll being pegged at over 270 considering that the Boeing 787 Dreamliner crashed into a residential building in the Meghaninagar area of the city shortly after takeoff. An Air India spokesperson did not respond to a query seeking comments from the airline, PTI reported. "Following the unfortunate incident involving Air India, we have observed a temporary decline in bookings, particularly on international sectors. While the exact percentage varies by route, our estimates indicate a dip of around 18–22 per cent on international bookings and a 10–12 per cent decline domestically in the immediate aftermath. However, this appears to be a short-term sentiment-driven reaction, as confidence typically stabilizes over time," Gosain was quoted as saying by PTI. IATO president Ravi Gosain also informed that a moderate fare adjustment had been observed across key routes of Air India, dropping by up to 12 per cent on domestic routes and 15 per cent on international ones. "On an average, ticket prices have reduced by 8–12 per cent on domestic sectors where the airline competes directly with low cost carriers like IndiGo and Akasa. On international routes, especially to Europe and Southeast Asia, fares have seen a drop of 10–15 per cent, depending on route occupancy and competition. These reductions are mix of promotional strategies and yield correction due to lowered demand," Gosain told the news agency. Asked whether there have been cancellations by travellers for Air India flights booked via tour operators, the IATO president said, "Yes, we have witnessed a noticeable rise in cancellations, particularly from corporate and high-end leisure travellers who prefer to switch to alternative carriers". He informed that the increase in cancellations was 15–18 per cent internationally, and 8–10 per cent domestically over the past week. However, this trend may normalise in the coming days as no systemic safety issue has been reported and authorities like DGCA reaffirm Air India's compliance with international safety standards. Federation of Associations in Indian Tourism & Hospitality (FAITH) General Secretary Rajiv Mehra also shared that an up to 20 per cent decline in bookings has been observed for Air India flights while the fares have turned cheaper by about 10 per cent on certain sectors where there is high competition with other carriers. "As far as Air India is concerned, fares are around 10 per cent cheaper for both domestic and international routes than other airlines on certain sectors. Besides, there is a 15-20 per cent decline in new bookings for Air India flights on domestic as well as international routes after the crash," Mehra said. He asserted that all airlines have to pull up their socks as far as aircraft maintenance is concerned, to ensure passengers.