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Report: Most 2026 BMW Models Will Receive a Price Hike on July 1

Report: Most 2026 BMW Models Will Receive a Price Hike on July 1

Car and Driver07-06-2025

BMW will raise prices on many of its 2026 models starting on July 1, according to a report from CarsDirect.
The increase will amount to about 2 percent of the existing MSRP, with the price hike ranging from $1100 to $2500.
Several models will escape the price bump, including the 2026 iX SUV and 2026 M2 coupe.
The vast majority of BMW models will likely get more expensive starting next month. As reported by CarsDirect, a bulletin was sent to BMW dealerships last week stating that the MSRP of most 2026 BMW models will go up by 1.9 percent beginning on July 1, 2025. The price increases will reportedly not affect 2025 BMW inventory. BMW has so far released pricing for many, but not all, of its 2026 model year lineup, with pricing for models such as the 7-series, X1, and 2-series not yet available.
The nearly 2 percent price increase also won't affect every model in BMW's lineup. The main exceptions are its 2026-model-year EVs, the i5 and the iX. (Pricing for the 2026 i4 and i7 has not been published.) The Alpina XB7, 2026 2-series Gran Coupe, and 2026 M2 are also reportedly unaffected.
BMW
On the top end, the price hikes amount to $2500 for models such as the X5 M, which rises from $127,200 to $129,700, according to CarsDirect. The lowest increases are for the 4-series Coupe and Z4 roadster, which each see a bump of $1100. These figures exclude the destination fee, which Car and Driver reports as part of the price, and it's unclear if the freight charge will change for any BMW models when the calendar turns to July.
CarsDirect says the bulletin doesn't blame the import tariffs implemented by the U.S. government for the price hikes, instead stating that the rises are "in line with past pricing communications, and account for inflation and enhancements to standard equipment where applicable."
Slight increases in the MSRP are common for new model years, but we wouldn't be surprised if the tariffs are also playing a factor. A previous report from Automotive News stated that BMW wouldn't raise prices on imported models until the end of June. We've reached out to BMW for comment regarding these reported price increases and will update the story if we hear back.
Caleb Miller
Associate News Editor
Caleb Miller began blogging about cars at 13 years old, and he realized his dream of writing for a car magazine after graduating from Carnegie Mellon University and joining the Car and Driver team. He loves quirky and obscure autos, aiming to one day own something bizarre like a Nissan S-Cargo, and is an avid motorsports fan.

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