Brabus is building a whole island in Abu Dhabi (and it's super luxury)
If you thought supercars were the height of luxury, think again – Brabus is parking its signature swagger right in the middle of Abu Dhabi with an entire island of designer real estate.
That's right, the German performance powerhouse known for turning Mercedes-Benz models into roaring beasts is now turning its attention to something even more extravagant: building an actual island.
Welcome to Brabus Island. Set to rise in the upscale Al Seef District, this 100,000-square-metre megaproject will be home to 450 ultra-luxe residences, including 350 apartments and 100 waterfront villas.
Think of it as James Bond's dream home – sleek, modern and just minutes from Zayed International Airport (because of course you'd arrive by private jet).
The high-rise apartments will range from two to four bedrooms and clock in anywhere between 1,100 and 5,000 square feet.
As you might expect from the brand that trademarked the phrase '1-Second-Wow,' the interiors are fully customisable and as tailored as a BRABUS G-Wagen – residents can choose from chic design schemes like Black and Bold, White Bliss, or Gray Haven and upgrade finishes just like you would on one of their handcrafted supercars.
Meanwhile, the villas – all located on either waterfront or beachfront plots – promise privacy, prestige and just the right amount of dramatic flair.
Construction is kicking off in summer 2025, with handovers starting in 2028. And in case you were wondering, prices range from around $790,000 to a cool $7.33 million.
This marks Brabus' first foray into real estate, but it seems like Abu Dhabi's coastline is fast becoming the new showroom floor for luxury brands.
Next up? A floating yacht village, perhaps…
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