Powering football innovation on and off the pitch
MUNICH: The 2024/25 UEFA Champions League season reached its spectacular conclusion recently at Munich Football Arena.
As the Official Smartphone Product Partner of the competition for the third consecutive year, OPPO celebrated the event with a series of football-related CSR programmes and cultural activations around the final as well as reaffirming its commitment to supporting football through innovation in technology and social initiatives.
By integrating cutting-edge technology into football and strengthening connections between fans and the game worldwide, OPPO continues to empower footballers and supporters to truly "Make Your Moment", creating unforgettable experiences both on and off the pitch.
Inside the Champions Village at Munich Football Arena, OPPO brought together football culture, highlights from the UEFA Champions League history, and the sporting spirit of Munich alongside the company's latest AI technologies and camera innovations.
Football fans from around the world were given the chance to take AI-powered selfies with a virtual avatar of Spanish football prodigy and OPPO Global Brand Ambassador Lamine Yamal at the interactive booth, making their own hero moment powered by OPPO AI.
Inter Milan legend Marco Materazzi, also made a surprise appearance at the OPPO Hospitality Lounge, where he met with fans and demonstrated the latest OPPO technology.
Fans take a virtual selfie with virtual Lamine Yamal powered by OPPO AI.
Alongside the OPPO and UEFA Champions League highlights on display at the Champions Village, the event also featured a showcase of OPPO's latest AI and photography technology.
On the eve of the UEFA Champions League Final, OPPO invited Global Brand Ambassador Kaka, and Brazilian football legend Cafu, to lead a series of charity football training clinics for youth athletes from Brazil in Munich, providing a rare opportunity for the young footballers to learn directly from their football idols.
Following the training, former England international and popular broadcaster Micah Richards also joined for an exclusive 5v5 match with the up-and-coming players, with the legends using OPPO's AI-powered technology to capture picture-perfect moments from the pitch.
On the day of the final, OPPO also brought together Kaka, UEFA Champions League legend Esteban Matías Cambiasso Deleau and Chinese youth women footballers for a game of the ancient Chinese football-like sport, Cuju, connecting diverse football cultures past and present while showcasing football's unifying power.
Through this extensive programme of activities surrounding the competition, OPPO is creating a global platform that connects fans and players through football.
By helping to promote football, improve players' technical skills and provide inspiration from football heroes, these programmes create valuable opportunities for youth development, elevating both the game and football culture globally.
Alongside its activations at this year's final, OPPO has also been implementing a range of diverse sports development and talent cultivation programs worldwide throughout the season in its third year as the Official Smartphone Product Partner of the UEFA Champions League.
Since beginning its partnership with the UEFA Champions League, OPPO has continued to empower football fans worldwide, with its advanced technologies and products making it easier than ever for fans to capture, share and relive the game's most thrilling moments.
Inside the stadium, OPPO's cutting-edge devices enable fans to preserve iconic match highlights and amplify their passion for football. Beyond the stadium, OPPO is also collaborating with global communities to provide development platforms, resources and technologies that drive the sustainable growth of football.
Moving forward, OPPO remains committed to connecting football fans worldwide through technology and unlocking the sport's untapped potential while empowering more football players and fans to "Make Your Moment".
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