MAJRA hosts leading private sector entities, presents key sustainable impact projects
MAJRA – National CSR Fund, the UAE's leading federal authority on corporate social responsibility (CSR) and sustainability in the private sector, hosted key private sector companies, members of Board of Trustees, and its Impact Seal Cycle 1 winners to present sustainable impact projects. The event, which featured high-level executives and decision-makers, focused on attracting contributions towards these high-impact projects, as well as accelerating private sector engagement in the UAE's sustainability agenda. This objective will be achieved by connecting investors to initiatives stemming from the Fund's Impact Retreat held in November last year.
The key projects included initiatives that stood out at the Investopia 2025 summit, which emphasised sustainability and CSR policies in line with the UAE's vision to advance social impact and corporate responsibility in charitable and humanitarian works. The event also featured verified sustainable impact projects, which are a carefully curated selection of high-impact sustainability projects that have undergone rigorous assessment to ensure alignment with national priorities and investment viability.
Other projects from the 'Future100,' a joint initiative between the Ministry of Economy, Government Development and the Future Office, and Majra to recognise and support 100 small
and medium-sized enterprises (SMEs) driving sustainability and future economic competitiveness, were also present at the gathering.
H.E. Abdullah Al Saleh, Undersecretary of the Minister of Economy and Vice Chairman of the Board of Trustees of Majra, emphasised the importance of private sector involvement in national efforts to enhance sustainability, stating, 'As the UAE strives to achieve its sustainable development goals, the private sector has a pivotal role in supporting and implementing transformative projects.' H.E. further noted that the gathering marks a significant step towards achieving the national goal of incorporating sustainability principles into the UAE's business sector. The gathering does not only offer a platform to shed light on these impactful projects but also contributes to building partnerships that will drive long-term value for investors and leave a lasting positive impact on the society in the UAE.'
The event focused on Majra's 'Impact Retreat' that was held in November 2024, during which business leaders and policymakers discussed the private sector's role in advancing national sustainability goals. The next phase of the initiative requires implementing these ideas through in-kind and financial support and strategic partnerships to implement projects of national priority verified by key relevant ministries and transform them into practical solutions that will have a lasting social and environmental impact. Notably, collaborations were established with the Ministry of Education, Ministry of Health and Protection, Ministry of Industry and Advanced Technology, Ministry of Climate Change and Environment, and Ministry of Culture.
Sarah Shaw, Chief Executive Officer of Majra, said: 'At Majra, we are not just encouraging sustainable thinking - we are creating tangible opportunities for the private sector to make impactful change in society. In line with national and international ESG frameworks, we are
empowering companies to make quantifiable impact by matching investors with high-potential government-verified sustainability projects. The event served as a dynamic platform for collaboration, innovation and investment in developmental projects while developing sustainability policies and initiatives, with the participation from our platinum, gold and silver Impact Seal Cycle 1 winners - companies that have proven excellence in driving CSR & sustainability, as well as prominent private sector investors.'
Majra continues its advocacy of corporate social responsibility by providing businesses with verified and high-impact opportunities to contribute in a more meaningful way. The gathering was a significant step towards this vision, transforming commitments into actionable contributions that benefit the UAE's economic and environmental progress.
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Hi Dubai
3 days ago
- Hi Dubai
MAJRA National CSR Fund Signs MoU with Careem to Expand Summer Support for Delivery Captains
In a move to safeguard delivery captains during the UAE's scorching summer months, the MAJRA National CSR Fund has signed a Memorandum of Understanding with Careem to boost its annual summer support initiatives across four emirates. The agreement, formalized in the presence of Abdullah bin Touq Al Marri, Minister of Economy and Chairman of MAJRA's Board of Trustees, aims to enhance conditions for more than 60,000 delivery riders in Dubai, Abu Dhabi, Sharjah, and Ras Al Khaimah. This year's campaign will see a significant expansion in services, including mobile, air-conditioned rest stations and sustainable, solar-powered cooling hubs. These stops will provide free Wi-Fi, drinking water, and refreshments at high-traffic delivery zones. Careem CEO and co-founder Mudassir Sheikha emphasized the importance of the initiative, calling it 'tangible, on-the-ground support' designed to help captains work more safely and comfortably in extreme heat. In addition to rest areas, Careem is distributing 'Captain Kits' containing towels, water bottles, and hydration supplements. Through a partnership with the Pakistan Association Dubai, delivery captains will also receive free health screenings throughout the summer. MAJRA CEO Sarah Shaw said the initiative aligns with the UAE's 'Year of Community,' reinforcing MAJRA's commitment to supporting on-the-ground projects that promote welfare and resilience among frontline workers. News Source: Emirates News Agency
Web Release
3 days ago
- Web Release
Shaikha Nasser Al Nowais meets with leading French travel and tourism tech companies to promote innovation in the sector
H.E. Shaikha Nasser Al Nowais, Secretary-General elect of the United Nations Tourism for the 2026–2029 term, held a series of meetings with representatives of leading French travel and tourism technology companies. The discussions focused on advancing innovation and integrating cutting-edge technologies in the sector. Participants emphasized the critical role of digital solutions in improving service efficiency and strengthening the sector's readiness to adapt to rapid technological shifts. The meetings were held on the sidelines of Her Excellency's participation in VivaTech 2025 in Paris, held under the theme 'The New Frontiers of Innovation.' The meetings are part of Her Excellency's ongoing efforts to foster dialogue with the private sector in the tourism industry, in preparation for her assumption of office as UN Tourism Secretary-General early next year. Her Excellency said: 'Technology is a key pillar in my vision to develop a sustainable and responsible tourism sector both regionally and globally, given its vital role in creating innovative tourism models based on global best practices. It further improves quality of life while maintaining privacy and offering outstanding tourism experiences to visitors and tourists around the world.' H.E. emphasised the importance of increasing private?sector investment in digital solutions that support tourism sustainability and building an integrated digital infrastructure that enhances operational efficiencies in tourism. During the discussions, Her Excellency underscored the importance of strengthening partnerships between the UN Tourism and private tourism companies to develop new initiatives and projects that facilitate mobility and communication across countries, and improve tourism destinations, particularly in light of challenges such as climate change and evolving travel and tourism trends.
Web Release
3 days ago
- Web Release
Hospitality Advisory Council discusses new national initiatives to boost growth and employment opportunities in the sector
The Hospitality Advisory Council convened its second meeting of 2025 under the chairmanship of H.E. Abdulla bin Touq Al Marri, Minister of Economy and Chairman of the Emirates Tourism Council. The session brought together 16 Council members, including CEOs and senior executives from leading national and international hotel groups. Discussions focused on a range of new national initiatives developed in partnership with the private sector to accelerate the growth of the UAE's hospitality sector. The initiatives also aim to generate employment opportunities across all sectors of this vital industry. H.E. Bin Touq said: 'Thanks to the vision and guidance of our wise leadership, the UAE's tourism and hospitality sectors continue to thrive. In the first quarter of 2025, hotel revenues reached AED 13.5 billion, with over 8.4 million guests recorded, a two per cent increase compared to the same period in 2024. Total hotel nights reached 29.3 million, and the national hotel occupancy rate stood at 81.3 per cent during the same period.' H.E. added: 'These impressive figures reflect the UAE's strong commitment to advancing its hospitality industry in line with global best practices. We have invested heavily in developing hotel and entertainment infrastructure across all seven emirates, organizing major international events, and delivering exceptional hospitality experiences that reflect authentic Emirati heritage and culture. As a result, the UAE has become one of the world's leading hospitality destinations today.' The Minister of Economy continued: 'The year 2025 marks a major milestone for UAE tourism, marked by the election of Shaikha Al Nowais as the first woman globally to serve as Secretary-General of the UN World Tourism Organization for the term 2026-2029. This achievement reinforces the UAE's prominent role in supporting international efforts to advance the global tourism industry.' The meeting's discussions covered a comprehensive array of key files and initiatives that support the UAE's efforts to enhance the growth and competitiveness of its hospitality sector. Participants emphasized the importance of promoting collaboration between the public and private sectors to meet the objectives of the National Tourism Strategy 2031, which aims to establish the UAE as the top global tourism brand by the next decade. The Council also reviewed the newly launched 'Summer Hospitality Camp' program by the Ministry of Economy. It is designed to support Emiratization across hospitality-related sectors by offering hands-on training to school and university students in real-world environments such as hotels and tourism facilities, in addition to its structured learning tracks. Established by the Emirates Tourism Council, the Hospitality Advisory Council serves as a strategic advisory body to the Chairman of the Emirates Tourism Council on matters specific to the hospitality sector. It provides insights and data on industry developments, recommends private-sector initiatives to drive sector growth and reinforce the UAE's position as a leading global tourism destination, and offers feedback on government tourism policies and initiatives.
