YouTube Star Jesser Signs With CAA
Jesser, the YouTuber billed as the largest individual sports creator on the platform, has signed with CAA for representation in all areas.
Jesser (full name: Jesse Riedel) currently has nearly 29 million subscribers on YouTube, where his channel has generated more than 7 billion lifetime views. According to his team, Jesser has more than 36 million followers across social media. He was previously repped by Night.
More from Variety
CAA Launches Global Family Office Advisory Led by Julie Zorn
Tensions Erupt Inside Wall Street Journal Over Competing Projects About Imprisoned Journalist Evan Gershkovich (EXCLUSIVE)
CAA Expands Media and Entertainment Partnerships Department With 3 New Key Hires (EXCLUSIVE)
Riedel, 26, is a two-time winner of the Streamy Awards' Sports Creator of the Year award. He is known primarily for his basketball videos and gameshow-like formats on his YouTube channel. His videos have featured collaborations with sports stars including Jalen Ramsey, Damian Lillard and James Harden, as well as CAA clients Jaren Jackson Jr. and Julius Randle. Jesser's popular YouTube series 'Guess the NBA Player' has featured stars including Giannis Antetokounmpo, Gilbert Arenas and Chet Holmgren.
Jesser has been a marquee creator partner for the NBA for several years, having been a part of the judge's table for the 2025 NBA Slam Dunk Contest, appearing in multiple celebrity all-star games and launching an official apparel collab with the league last year.
Riedel is the founder of Bucketsquad, a multichannel creator-centered content and commerce company. Its sports and streetwear brand, Bucketsquad Apparel, launched in 2022 and will generate 'eight figures' in direct-to-consumer ecommerce revenue in 2025, the company says. In addition, Jesser has worked with brands such as Nike, Gatorade, DraftKings, Adidas, SoFi, Meta, EA Sports, Under Armour, Nintendo, Nerf, Reebok, Axe, Amazon, Champs and Sour Patch Kids.
Jesser is expanding his brand and content into soccer, football and baseball, and will be hosting live events this year such as his upcoming creator basketball event on June 21, 2025, at VidCon in Anaheim.
Best of Variety
New Movies Out Now in Theaters: What to See This Week
What's Coming to Disney+ in April 2025
The Best Celebrity Memoirs to Read This Year: From Chelsea Handler to Anthony Hopkins
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
USA Today
13 hours ago
- USA Today
Colorado coach Deion Sanders making 'progress' with health issue
Colorado football coach Deion Sanders has made 'progress' as he battles back from an unspecified health issue and is moving around again outdoors, his son Deion Jr. said in a YouTube video posted Saturday. The video shows Sanders fishing at his estate in Texas with former Colorado two-way star Travis Hunter. 'It's a beautiful thing,' Deion Sanders Jr. says in the video. 'Coach Prime back active, moving around. God is great. Not back active moving around, but it's progress.' Sanders Sr. has been away from his job in Colorado since April and did not attend Colorado's annual youth and high school camps in June, even though operating such camps is listed in his employment contract as one of his official duties. The timing of his return to campus remains unclear. This is usually a dead time of year for head coaches in college football, but he is due to make an appearance at a Big 12 Conference media event in Frisco, Texas, on July 9. The video showed him on a boat in a lake encouraging Hunter as the Jacksonville Jaguars rookie reels in a fish. 'Bring him out,' Sanders tells Hunter. 'C'mon T. Hunter. There you go. T. Hunter!' Sanders, 57, previously said on social media June 11 that 'everything is OKAY' and that he would provide a full update upon his return to Colorado. "I'm excited to get back to Colorado to be at home with my staff, team & all associated to our program,' Sanders wrote on social media on June 11. Sanders also mentioned the issue on a podcast in late May with former NFL cornerback Asante Samuel. 'I hope you're feeling better,' Samuel said to Sanders. Samuel asked him if he ever tried fasting. Sanders responded by saying 'what I'm dealing with right now is at (a) whole nother level' but said he's coming back after losing about 14 pounds. Sanders previously battled issues with blood clots in his legs for years and had to miss a Pac-12 Conference media event in Las Vegas because of it in July 2023. Follow reporter Brent Schrotenboer @Schrotenboer. Email: bschrotenb@
USA Today
18 hours ago
- USA Today
Is Philly water ice the same as Italian ice? No, and here's why
Philly-style water ice makes a great 7th inning treat – Photo courtesy of Catherine Smith This article, originally published in June 2019, was updated in June 2025. Fans of the podcast "Not Gonna Lie with Kylie Kelce" recently discovered another 'uniquely Philly' passion of Kelce's: water ice. 'WTF is water ice? Are we talking about snow cones?' asked YouTube viewer @treysullivan9248. Kelce, like any true Philadelphian, aggressively but understandably, clarified: 'No, Trey! We are not talking about snow cones!' Advertisement Kelce — media personality, podcast host, and wife of retired Philadelphia Eagles center Jason Kelce — went on to say that water ice is a Philadelphia summer staple that's basically frozen sugar water. "You can't go wrong with it,' she said. What is Philly-style water ice? Philly kids love their Philadelphia water ice – Photo courtesy of Catherine Smith Most similar to a fresh fruit slushie, water ice has been Philadelphia's favorite summer treat for generations. Each spring, as the weather starts to warm up and hint at summer, we celebrate with our favorite seasonal treat. Moms line up with their kids at their favorite water ice stands. Excited children study the freezer full of colorful tubs. One asks, "Can I have strawberry on the bottom and mango on top?' The teenager behind the counter happily obliges, filling the bottom half of the plastic cup with an icy strawberry mixture and topping it off with another pale-yellow scoop. Advertisement While Philadelphians have been enjoying water ice for generations, the consumption of ice and fruit combinations goes back a couple of thousand years to ancient Sicily (and can be traced even further back to Asia, Persia, and Mesopotamia). To beat the summer heat, according to food historian Liz Williams, ancient Sicilians devised creative means to both refresh and delight. Long before the invention of coolers and refrigeration, the people of Sicily were ingeniously experimenting with ice. Runners were sent up the almost 11,000-foot Mount Etna, Europe's highest active volcano, to collect snow and ice that could be combined with lemons, limes, and other fresh fruits to create a cool and refreshing summer treat. Over the years, Sicilians mastered a method of storing the ice in caverns beneath the volcano before transporting it to other parts of Italy. As they did so, the practice of mixing ice and fruit, known as granita, spread throughout Italy. Different regions developed their own versions of the fruit and ice combination, as well as sorbets and gelato. Fast forward some 2,000 years to the early 1900s, at the peak of Italian immigration to the United States. Approximately 2 million Italians immigrated here at that time, the majority coming from Southern Italy with hopes of escaping the intense poverty back home. Advertisement Men and women looked for creative ways — like peddling granita — to make money while establishing themselves and seeking employment. Just as the different regions of Italy developed different versions of granita over the years, American cities with high concentrations of Italians, especially Sicilians, began developing their versions. How do you serve Philadelphia water ice? Traditional water ice (pronounced "wooder ice" with the local accent) is made with three simple ingredients: fresh fruit, sugar and water. While it was once made by hand, today the ingredients are combined in a metal, cylindrical machine. A mixer inside the metal barrel rotates and scrapes the edges as the mixture begins to freeze and stick to the walls. After reaching the correct consistency, the water ice is transferred into tubs and served up fresh. Where is Philadelphia water ice made? Enjoy a refreshing treat at John's Water Ice – Photo courtesy of Kae Lani Palmisano As water ice has grown in popularity, new stands and mass-produced water ice franchises have popped up. Kids especially love Rita's Water Ice, a chain now available in over 30 states. Two of Philadelphia's most beloved water ice stands are John's Water Ice and Pop's Homemade Water Ice. John Cardullo, founder of John's Water Ice, owned a diner in the heart of South Philly's Italian Market neighborhood and often served water ice as a dessert. In 1945, as the water ice grew in popularity, he decided to close the diner, turn it into office space for his heating repair company, and open a simple water ice stand next door. Advertisement The two seasonal businesses provided Cardullo with steady income in both winter and summer. John's Water Ice still operates out of this original location on Christian Street, with a second location in Huntingdon Valley. Filippo Italiano of Pop's Homemade Water Ice sold his homemade Italian water ice from a cart he pushed around the neighborhood. As word of his refreshing treat spread, children and families began lining up outside his garage waiting for him to open. Since he lived across the street from an urban park, Italiano realized he was well-known enough to quit lugging his heavy cart around in the heat and let people come to him instead. In 1932, he converted his garage into a storefront. Decades later, his grandchildren still serve water ice out of this same location. Advertisement If you're visiting Philadelphia, head over to one of the mom-and-pop stands where you know you'll be met with the tastiest and most authentic Philadelphia water ice experience. Just be prepared, as many are cash only. John's is easily walkable from the Liberty Bell and Center City, while Pop's is located right off the Broad Street Line subway, a perfect place to stop before or after a Phillies game.
Business Upturn
a day ago
- Business Upturn
Is ‘Bloodhounds' returning for season 2? Everything we know so far
Ever since Bloodhounds dropped on Netflix in June 2023, fans have been hooked on its intense action and the unbreakable bond between its leads. The big question on everyone's mind: Is Bloodhounds Season 2 actually happening? Let's dive into the latest updates, from confirmation details to what the next chapter might hold. Is Bloodhounds Season 2 Confirmed? Good news, fans! Netflix gave Bloodhounds Season 2 the go-ahead on January 16, 2025. The announcement hit social media with a teaser clip on YouTube featuring stars Woo Do-hwan and Lee Sang-yi, sparking a frenzy online. Production is already rolling, with filming kicking off in September 2024 and the cast gathering for a script reading in early 2025. It's safe to say the show's coming back with a punch Bloodhounds Season 2 Release Date Speculation No official release date yet, but let's piece together the clues. Filming started last September and is expected to wrap by spring 2025. The first season took about a year and a half from filming to release, so we're looking at late 2025—maybe November or December—or possibly early 2026. Some buzz on X hints at a summer 2025 drop, but that feels ambitious given the timeline. Bloodhounds Season 2 Plot: What to Expect Season 1 followed Kim Gun-woo and Hong Woo-jin, two former marines and boxers, as they teamed up with a benevolent moneylender to dismantle a ruthless loan shark ring led by Myeong-gil. The season ended with their victory, but unresolved dark forces set the stage for new challenges. Season 2 will see Gun-woo and Woo-jin reunite to take down a global illegal underground boxing league led by Baek-jeong. According to Netflix, Baek-jeong uses his overwhelming power to lure Gun-woo into the dark world of underground fighting, promising high-stakes action and emotional depth. The plot is expected to expand on the webtoon Bloodhounds by Jeong Chan, focusing on the duo's fight for justice while navigating new allies and enemies. Ahmedabad Plane Crash Aman Shukla is a post-graduate in mass communication . A media enthusiast who has a strong hold on communication ,content writing and copy writing. Aman is currently working as journalist at
