logo
As EVs stumble, automakers are bringing back a kind of hybrid that promises long range

As EVs stumble, automakers are bringing back a kind of hybrid that promises long range

CNBC30-05-2025

Major automakers are set to resurrect a type of hybrid vehicle that seemed dead in the U.S. just a few years ago to meet a changing consumer demand landscape.Extended-range electric vehicles (EREVs) are a form of plug-in hybrid that falls midway between traditional hybrids and full EVs. EREV cars and trucks rely on battery powered motors for propulsion (like an EV) but also have a relatively small gas engine to use as a generator to keep the batteries charged up (like a typical hybrid). A key difference between EREVs and other hybrids is the relative size of their batteries and gas engines.
Mainstream hybrids and plug-in hybrids (PHEVs) like the Toyota Prius still rely on combustion engines as their main means of propulsion. Thus, they have proportionately smaller batteries, but substantial gas engines that are directly connected to their drivetrains to help move the car. EREVs are much more focused on the electric side of the equation, so they tend to have bigger batteries than other hybrids, but comparatively small gas engines that solely function as generators to top off the batteries when needed.Earlier examples of this type of vehicle – the Chevy Volt and Fisker Karma – were introduced to the U.S market in 2011. These were followed by the BMW i3 and Cadillac ELR in 2014. But EREVs (also known as Range Extended Electric Vehicles, or REEVs), never attracted much interest from American consumers. The Volt was the most popular EREV by far, with GM selling 157,000 over nine years, until it ended production in 2019. That may seem impressive, but it's a blip in the overall U.S. new vehicle market, which saw about 16 million sales each year in that timeframe.
The last EREV sold domestically was the i3, which BMW discontinued in 2022. While there are no new EREVs for sale in the U.S., several are in the pipeline.
This includes an upcoming version of the Ram 1500 pickup truck, set to come to market in early 2026. A Ram spokesman noted that it will have the longest driving range the company has ever offered in a light-duty truck, up to 690 total miles between its gas engine and battery power. An EREV version of the Jeep Grand Wagoneer is also under development, according to the company. Volkswagen is planning to begin production of an EREV pickup truck and SUV under the Scout brand name starting in 2027.
Hyundai Motors plans to introduce EREV versions of its mid-sized SUVs by the end of 2026, according to a spokesman. The vehicles are expected to have more than 560 miles of range, and be sold under the Hyundai and Genesis brands. In addition, a Nissan spokesman confirmed that the company is considering offering EREV options in its mid-size and larger SUVs. "They do offer advantages versus 100% EVs when it comes to hauling and towing," he said, "allowing greater driving range without the need for a large capacity battery, as well as faster refueling."
James Martin, the director of consulting services at S&P Global Mobility, says one reason manufacturers are turning to EREVs is lower production costs. EREV use of smaller and less expensive batteries than full EVs allows manufacturers to keep their expenses down. EREVs are also less complex than plug-in hybrids, Martin said. PHEVs have two functioning propulsion systems and sophisticated controls to allow them to communicate with each other. Most EREVs, by contrast, are solely propelled by their electric motors.
But one of the biggest advantages of EREVs is range. In China, where EREVs are gaining in popularity, the manufacturer BYD offers mid-sized sedans with more than 1,300 miles of claimed range. EREVs also alleviate range anxiety due to the ubiquity of gas stations. Consumers can just fill up with gasoline to charge the battery if a charging port is unavailable. The new EREVs can travel more than 100 miles on batteries alone, then hundreds more using gasoline.
"Range anxiety is still a factor when it comes to choosing an electric vehicle over an internal combustion vehicle," said K. Venkatesh Prasad, senior vice president of research and chief innovation officer at the Center for Automotive Research. "EREVs, allay the range anxiety concern," he said.
These hybrids may especially appeal to consumers who frequently travel long distances, and getting more consumers used to plugging in their vehicles might also appeal to manufacturers. "The actual charging experience of EREVs is very similar to that of BEVs," Prasad said. "So, the market adoption of EREVs is likely to be seen as a good ramp to future BEV purchase considerations," he added.
Charging infrastructure is still lagging in many areas of the U.S., according to iSeeCars.com executive analyst Karl Brauer, which can make a full EV impractical for consumers. EREVs avoid that issue and may also be attractive to consumers who live in apartments or houses that lack charging stations.
A recent report from McKinsey noted that EREVs could also combat cost concerns among consumers, noting that the smaller batteries can shave off as much as $6,000 in powertrain production costs, compared to BEVs. Another factor, according to McKinsey, is that both domestic and European manufacturers have seen how EREVs have gained sales momentum in China, a sign the technology may help to increase electrification adoption in their own marketplaces.
"We expect all levels of hybridization to increase production in North America throughout the decade," said Eric Anderson, the associate director of Americas light vehicle powertrain forecasting for S&P Global Mobility. Hybrids, including EREVs, are a "relatively affordable way for consumers to move up the electrification ladder without a significant monthly payment increase, he said.
While the EV vehicle market continued to grow last year, the pace of growth has slowed considerably. "The BEV market is in the process of shifting from early adopters to a more price-conscious buyer," Anderson said.
Domestic sales of hybrids grew from 1,175,456 in 2023 to 1,609,035 in 2024, according to the U.S. Department of Transportation, a 37% increase. Plug-in hybrids grew 10% in the same period — from 293,578 to 321,774. By comparison, fully electric EVs saw 7% growth, from 1,164,638 to 1,247,656. While overall sales of traditional internal combustion engine (ICE) vehicles continues to dominate, its market share has fallen every year since 2015, according to Edmunds. Last year, ICE vehicle sales fell to 80.8% of total U.S. sales, down from 84% in 2023.
Another attribute that might make EREVs popular with consumers is resale value. Hybrids - which includes EREVs and more common plug-in hybrids - depreciate less than EVs or traditional gas vehicles. Since depreciation is the most expensive part of car ownership, finding a vehicle that better retains its value can provide consumers with significant savings. By contrast, electric cars and trucks lose value faster than any other vehicle type – dropping by 58.8% after five years, compared to the overall vehicle depreciation average of 45.6% and only 40.7% for hybrids, according to research from iSeeCars.
"Electric vehicle sales have been slowing on both the new and used market, with EVs sitting on dealer lots longer despite falling prices," Brauer said. "Consumers are showing increasing appreciation for hybrid vehicles, creating a friendly environment for automakers to introduce more plug-in hybrids as an intermediate step toward full electric vehicles."

Orange background

Try Our AI Features

Explore what Daily8 AI can do for you:

Comments

No comments yet...

Related Articles

2025 Hyundai Ioniq 5 N Review: A Racing Sim You Can Drive on the Road
2025 Hyundai Ioniq 5 N Review: A Racing Sim You Can Drive on the Road

The Drive

time3 hours ago

  • The Drive

2025 Hyundai Ioniq 5 N Review: A Racing Sim You Can Drive on the Road

The latest car news, reviews, and features. It's easy to go gaga over the 2025 Hyundai Ioniq 5 N on a short backroad blast or rip around a track. It's mind-blowingly fast and, more impressively, a genuinely unique driving experience. Though I have to admit, I never completely got over the inherent goofiness of fake manual shifting and the video-game interface. I understand why people love this car, but I wasn't sad when my weeklong test came to a close. A curb weight of 4,861 pounds is a lot—but so is an output of 601 horsepower, which can spike to 641 hp with the 10-second N Grin Boost button. The torque figure of 545 lb-ft also increases to 568 when that button is pushed. Hyundai says the Ioniq 5 N can do a zero-to-60-mph run in 3.25 seconds at maximum attack, but MotorTrend recorded an even more dizzying 2.8-second pull and ran the quarter-mile in 11 seconds flat. In a mass-produced car that can also carry four people and a dog comfortably? That's crazy talk—but it's real. Andrew P. Collins The 5 N's specs, grip, responsiveness, and real-time customizability have been discussed ad nauseam on podcasts, in reviews, and here on The Drive . It looks great and loads a lot of cargo because, as you've also probably read, while it may have the shape of an '80s rally car, it's got the footprint of a crossover. Four adults can easily fit, plus luggage. The $70,000 list price is justified, too. A BMW X3 M50 is about the same money, and while that may feel fancier, the Hyundai is far, far quicker. At least, until it runs out of juice, which does happen annoyingly soon. Hyundai's official max range estimate for this car is 221 miles; expect a bit less if you drive as hard as the car invites you to. Former The Drive staff writer Chris Rosales (now at Motor1 ) called out the weak driving range as the 5 N's 'one major flaw,' and yeah, it does make a long day of adventuring less free-wheeling. Where he's at, at the north end of Angeles Crest Highway in California, you could easily rack up 200 miles bombing canyons. Similar story here in rural New York, where I do my relaxation driving—I can put 100 miles on a car just doing weekend errands. This checker-stripe appears all over the place. But as you can see by the scratches in the door card, the car's not made of the most elite materials. Seating materials, however, felt excellent. Rear cargo room is bountiful—this is an SUV, after all. Door handles tuck away when you put the car in drive. The interior door arm rests kind of float on some backlighting. Here's another perspective on that interesting floating interior door trim design. Not much to see under the hood, but at least the motor cover has some decoration on it. This has to be one of the most creative reflector designs on any car right now. When you do need a charge, the car's supposed to be able to go from 10% to 80% in 18 minutes if you can connect to a 350 kW DC fast charger. A 50 kW DC charger should be able to do it in one hour and 10 minutes. Charging the car to max from 10% on a 240-volt outlet at 10.9 kW would take 7 hours and 20 minutes—even that's not terrible as long as you can just have it plugged in overnight. The cockpit layout is tidy but not aggressively minimalist, and the sporty seats are taut and supportive. It can be driven in near-silence, but the Ioniq 5 N has no chill. It wants to party. It wants to be driven hard. It might even be too stiff to be practical in some regions. Rough roads felt extremely unforgiving to me, and there are a whole lot of those in the Hudson Valley. Andrew P. Collins I'm not saying the car should be softer. On the contrary, the ride felt very well matched to the vehicle's vibe and intentions. And while it punishes you in potholes, it does reward you with a good feel for where the car is below you. Arguably, the 5 N's best party trick is its customizability. As our former reviews editor Chris Tsui wrote wrote last year after his drive at Laguna Seca: 'Eleven driver-selectable, fully variable levels of front-rear torque output mean Ioniq 5 N can go from fully FWD to fully RWD (70 rear, 30 front is the default), while an electronic limited-slip differential and 'N Drift Optimizer' function can simulate a clutch-kick to make smoky slides easier.' I was completely blown away by that idea when I first read about it. Now having now driven it on public roads for an extended period of time, I have some salient thoughts. If you're a car nerd, you can amuse yourself for hours running the same loop, trying it with different power distribution. You'll be able to enjoy and appreciate it at socially acceptable speeds, too. The sliding, I have to admit, I simply could not find a place that seemed safe enough to drift. This brings me to another key factor in what this car's like to drive: You really need to treat it with respect. You can sneeze on the accelerator and warp into the next zip code. An EV that's idling? It's not really, but it's a weirdly impressive imitation. The other images here are just to give you a sense of how deep you can go in the car's customization menu. If you like to tinker with settings, you're going to love this car. Andrew P. Collins But I'm happy to confirm that, unlike with some modern performance vehicles, you don't need to drive this thing like you're in a Mission: Impossible movie to enjoy it. Lastly, you can also select between a traditional EV experience and a simulated 'engine,' where you get a tach that climbs as you push the tall pedal, and then 'shift' with the paddles. The way the car bucks as you 'shift' and stutters if you hit the 'rev limiter' is spectacularly realistic. As a fan of science and technology, I'm deeply impressed with Hyundai's achievement in creating what is essentially a drivable video game. That said, as a driving enthusiast and open-road appreciator, the 5 N kind of leaves me feeling like the kid in this meme: TheOdd1sOut/YouTube I know—one could argue that every modern performance car has a degree of this experience. With today's traction management tech and almost-everything-by-wire, how connected to the road are you, really, in anything built after about 2015? In principle, the idea of a manual mode that can only affect performance adversely, and forces the computer to behave exclusively for my amusement, feels kind of cringey, just like the sound piped in to give the motor an aural character. I'm glad Hyundai allows you to silence it with the push of a button. As long as you can work with a 200-ish mile range EV, this is an easy one to endorse. The Hyundai Ioniq 5 N is absolutely a compelling option if your car budget is in the $70,000 neighborhood. It's got a great combo of novelty, style, and serious speed. Personally, I would rather get a softer, cheaper EV for getting around and keep my 22-year-old manual Bimmer for fun. I can push that E46 and probably not even break the speed limit. Andrew P. Collins The weight of the wheel in your hand, the sigh of the straight six when you make a higher-rev shift, the momentum transfer through corners. It's cliché to say, but new hardware just doesn't hit the same, even if it does a perfect job simulating a transmission. The other side of that is something I touched on above—the speeds you can hit in this car without even thinking about it. I get that it's cool, and I certainly admire the capability from a technological standpoint. But at the risk of sounding crotchety, do we need mass-market vehicles that snap to 60 mph in under three seconds? The Ioniq 5 N didn't convert me to categorical EV superiority, but it impressed the hell out of me. There's no question this is a good car; it's just not the ultimate performance experience. Andrew P. Collins Want to talk about what the most enjoyable 0 to 60 time is? Email the author at

EV U.S. Sales Lag Will Reprieve ICE, Boost Hybrids
EV U.S. Sales Lag Will Reprieve ICE, Boost Hybrids

Forbes

time5 hours ago

  • Forbes

EV U.S. Sales Lag Will Reprieve ICE, Boost Hybrids

ICE versus EV getty Every other new car bought by Americans in 2030 was supposed to be electric, but as the Trump Administration clears away EV incentives and targets, the total is likely to be less than half that and offer a lifeline to gas powered vehicles and hybrids That represents an unexpected new lease of life for the likes of GM , Ford, and Stellantis brands like Chrysler, Dodge, Jeep and Ram and their combustion technology. They were highly dependent on internal combustion engines and were either slow or reluctant to embrace EVs. A combination of tax credit rollbacks, emissions standards delays and the removal of the Biden Administration and its call for a 50% share for EVs in the new car market in 2030 is a boost for ICE. Manufacturers will also be busily raising production of hybrids, plug-in hybrids, and extended range electric vehicles*. Consultants Roland Berger put it this way in a recent report. 'Delayed adoption of BEVs (EVs) will have cascading effects on the entire automotive value chain, prolonging profitability challenges for electrification-focused players and extending the window of opportunity for ICE-focused legacy players,' the report said. Analysts have been scrambling to slash their forecasts for U.S. EV sales in 2030. Investment bank UBS says EVs will only reach 24% of the new car market or 2.7 million vehicles. Four months ago UBS was predicting 32%. U.S. EV market share is currently around 10%. BloombergNEF now predicts 27%, down from almost 48%. Investment researcher Jefferies is even lower at about 20% along with Roland Berger. Roland Berger was projecting around 40% under Biden's watch. 'Actions taken by the Trump administration to loosen light vehicle emissions standards have effectively halved our forecast for U.S. electric vehicle adoption by 2030 – We now only expect about 20% BEV sales by 2030,' said Brandon Boyle, Senior Partner and Americas Automotive lead at Roland Berger. This compares starkly with Europe's ambitions. The European Union has decreed EV sales shall reach about 80% of new vehicle sales by 2030 on the way to 100% by 2035. Given current market share is barely 20% in Europe, some major humble-pie eating is on the cards. The Mazda MX-30 R-EV is an extended range electric vehicle equiped with a small rotary gasoline ... More engine (Photo by Sjoerd van) Getty Images / Sjoerd van der Wal 'The U.S. market has different dynamics (than Europe): more rural driving, less dense urban cores, and a political environment that could shift depending on the 2028 (Presidential) election,' said Curt Hopkins, CEO of MCQ Markets . MCQ Market says it is a FinTech firm making high-value assets accessible and investable. 'I wouldn't call it a comeback for ICE, but it's not going away overnight either. Hybrids and plug-in hybrids are still very much part of the transition-especially for consumers who aren't quite ready for a full battery-electric experience. Expect those to play a meaningful but gradually shrinking role through the decade,' Hopkins said. Bernstein Research analyst Daniel Roeska said at some point EV demand will accelerate again. Maybe after the 2028 election or after 2030. 'It (the expectation) won't be 50% for a long while,' Roeska said in an interview. '(General Motors, Ford and Stellantis) agreed that U.S. electrification will take a lot longer. Even if the target picture of high EV share in the U.S. has not changed, (manufacturers) are waking up to the fact that they must improve EV profitability without significant volume growth and maintain investments into legacy products for longer,' Roeska said in a recent report. Hard to bet against Tesla Tesla is the current EV market leader and despite a huge increase in competition and lower expectations for the overall market, is expected to retain its ascendancy, said MCQ's Hopkins. 'It's hard to bet against Tesla. They're vertically integrated, have a dominant brand, and continue to lead on software and over-the-air updates. As long as they maintain that pace of innovation, they'll likely still be the U.S. leader in 2030,' said Hopkins. According to Kelley Blue Book , the Tesla Model Y led the U.S. EV market in 2024 with sales of 373,000 and a market share of 28.6%, the Tesla Model 3 was next with 190,000 (14.6%). Then came the Ford Mustang Mach-E with 52,000 or 4.0%. 'That said, keep an eye on some dark horses. Chinese automakers like BYD and NIO are getting serious about international expansion, and if trade policy allows, they could become a factor in the U.S. by the end of the decade.' The All-Electric Ford Mustang Mach-E (Photo by) Getty Images 'Among the legacy automakers, Ford, GM, and Volkswagen have all shown real progress. Their ability to scale EV production and leverage existing dealer networks could help them close the gap, especially as more affordable models hit the market,' according to Hopkins. Twice the power, half the weight, half the cost He doesn't expect any game-changing battery technology before 2030, just incremental improvements in battery design. The long- promised solid-state battery revolution – twice the power, half the weight, half the cost - isn't close as researchers stumble over mass production techniques. And the trouble is that as consumers hear about this huge, imminent improvement, they are likely to be wary of buying an EV, and risk having its residual value torpedoed by game-changing technology. That could put the skids on EV demand as 2030 approaches. More bad news for EV makers came this week, courtesy of a survey of 15,000 drivers around the world by oil-giant Shell. The survey showed drivers in America are becoming more reluctant to switch to EVs from ICE vehicles. Those considering switching fell three percentage points to 31% compared with a year ago. In Europe, the reluctance was more ominous given the massive EV targets set for 2030. According to the survey, 41% said they would consider switching to an EV, down from 48% last year. Shell operates 75,000 charging points around the world including the U.S., Europe and China. *(Hybrids use computer power to combine for maximum efficiency with gasoline engines, and have relatively small batteries. They provide maybe 1 mile of electric-only driving. PHEVs have bigger batteries which can be charged independently and can provide up to 75 miles of electric-only transport. EREVs, like the Mazda MX30 R-EV, use small combustion engines to charge the battery. The MX30 R-EV is always powered by electricity.)

Ford isn't going to love RAM's new warranty offering
Ford isn't going to love RAM's new warranty offering

Miami Herald

time8 hours ago

  • Miami Herald

Ford isn't going to love RAM's new warranty offering

Starting with the 2026 model year, RAM is doubling down on its comeback strategy by offering something no other full-size truck brand does: a 10-year or 100,000-mile limited powertrain warranty. That's right-twice the current coverage on gas-powered RAM trucks, and a full five years longer than what Ford and GM currently offer. It's not just the half-ton RAM 1500 that's getting the extra protection. The new warranty extends to heavy-duty 2500 and 3500 models, chassis cab trucks, and even the ProMaster commercial van. Buyers of the off-road-ready Power Wagon and high-performance RHO also qualify. The only real exclusions? Fleet buyers and the all-electric ProMaster EV. That means for individual buyers, whether purchasing or leasing, this warranty could be a serious reason to reconsider a Ford F-150 or Chevy Silverado. So why the sudden move? According to RAM CEO Tim Kuniskis, the answer is simple: consumer behavior has shifted. Today's truck buyers are financing over longer terms and holding onto their vehicles longer than ever-12.6 years on average. Yet no truck brand has changed their warranty to reflect that reality. "We think this gives people a real reason to switch," Kuniskis said. And he's not wrong. Truck buyers are famously brand-loyal, with roughly 75–80% sticking with the same make when they buy again. But loyalty can shift if one brand clearly takes better care of its owners-especially in the long haul. Offering a longer warranty also sends a strong message: RAM believes in the durability of its new powertrains. That includes the returning 5.7-liter HEMI V-8, now offered once again as an option on the 2026 RAM 1500, and the twin-turbo Hurricane inline-six that debuted just last year. RAM is coming off a rocky year. The 2025 RAM 1500 launch hit production delays, early trims were priced too high, and removing the V-8 left a bad taste for longtime fans. But the brand is attempting to turn the page. Under new leadership, including Kuniskis' return from retirement, RAM has slashed prices, brought back the HEMI, and even announced a NASCAR comeback for 2026. The company has also rolled out a new marketing push with the tagline "Nothing Stops RAM". This warranty announcement isn't just a sales gimmick; it's part of a larger turnaround strategy designed to restore consumer confidence and boost conquest sales. Ford and Chevy now face a choice: match RAM's warranty or risk looking second-best in a segment where perception matters as much as specs. So far, neither has hinted at making a similar move. That leaves RAM as the sole brand offering a decade of peace of mind on core powertrain components: engine, transmission, transfer case, driveshafts, and axles. And in a world where trucks now cost as much as some luxury cars, that could be a powerful differentiator. If Ford and GM aren't worried yet, they probably should be. Copyright 2025 The Arena Group, Inc. All Rights Reserved.

DOWNLOAD THE APP

Get Started Now: Download the App

Ready to dive into a world of global content with local flavor? Download Daily8 app today from your preferred app store and start exploring.
app-storeplay-store