Labubu 3.0 is being released via lucky draw in Hong Kong
Just as we thought Hongkongers' attention spans were shifting more towards other collectibles like Crybaby, Pucky, or Chiikawa, Labubu returns to grab us all by the throat once again. Popmart is launching the third edition of their globally famous Labubu series on April 25, and here's how you might get first dibs.
Since Popmart is a Chinese brand, they've already dropped the goods for the mainland Chinese market online on the evening of April 24. As you might expect of viral items, the plushie monsters have already been seen on second-hand shopping platforms like Carousell with wildly inflated prices – the blind boxes cost RMB99 on the official website, but are being sold for as much as HK$1,500 at the moment.
Buying Labubu 3.0 in Hong Kong is slightly different, as sales will be conducted via lottery. Hongkongers have until noon on April 25 to sign up on Popmart for their lottery, and the results will be announced at 5pm the same day. Chosen customers will then need to physically go to their pre-chosen Popmart store by 9pm on Saturday, April 26, to make their purchases. We are also unable to buy singular Labubu blind boxes and must purchase a carton of six in one go, priced at $720. Each customer can only buy one carton.
Following on from the viral pastel-coloured plushies of version one's 'Tasty Macarons' series and the seated version two's 'Have A Seat' series, version three is named 'The Monsters Big Into Energy' series. Featuring tie dye-like gradient colours, the coat of Labubu 3.0 is longer and furrier than previous editions. Its eyes, one tooth, claws, and two-toned ears will also reflect its overall colour scheme. They come in six regular colours – red, light orange, peachy pink and yellow, blue, light green, and purple – while the rare secret colour will be black and grey fur with rainbow eyes and teeth.
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Times
3 hours ago
- Times
Labubu-led frivolity a fable of modern China
T here's a generational row brewing in China. At its heart is a fluffy, anthropomorphised monster with a mischievous, buck-toothed smile called Labubu. In keychain form, it has been seen adorning the designer bags of A-listers like Rihanna and David Beckham. Among the young and trendy in China (and increasingly globally), there's a frenzy to collect the latest or rarest iteration. Labubus are not expensive, retailing from 69 yuan each (the equivalent of £7, though in the UK they start from £13.50). But limited stocks and the fact they are sold in 'blind boxes' — you don't know which Labubu you'll get until after purchase — has driven hype and a febrile second-hand market. Earlier this month, a human-sized Labubu sculpture sold for more than one million yuan (£110,000) at a Beijing auction. Shares in Pop Mart, the Hong Kong-listed company behind it, have more than quintupled since the beginning of last year and its stores are the scenes of long queues and occasional fights.
Daily Mail
12 hours ago
- Daily Mail
The eye-watering price a rare Labubu doll sold for at auction
A one-of-a-kind Labubu doll has sold for a staggering $150,000 at auction. The collectible dolls, beloved for their odd but cute look, have become a worldwide sensation with a loyal cult following. The sharp-toothed doll that's over four feet tall was a hot item at the Yongle International Auction in Beijing this month. Most of the plush, furry dolls, which have big teeth and elf-like ears, are pocket-sized and cost around $30. The auction was the first to be dedicated to Labubu-brand products, which are made by Chinese toy company Pop Mart. Nearly 1,000 participants were bidding online or in person for at least one of 48 lots that were up for sale. By the end of the auction, all of the Labubu collectibles were sold, racking in more than $500,000 in sales. The auction house is now planning to hold more events dedicated to this toy brand due to the 'growing momentum of pop art in the auction market.' These trendy dolls have taken the world by storm, and have featured as arm candy for A-listers like Rihanna, Dua Lipa, and Blackpink member Lisa. The fan favorite toys were created by Hong Kong-native Kasing Lung in 2015. Lung created Labubu after being inspired by a character in a picture book series full of magical creatures. Pop Mart describes Labubu as a 'small monster with high, pointed ears and serrated teeth' that is 'kind-hearted and always wants to help, but often accidentally achieves the opposite.' What started out as a $30 toy has since become a product that has been spotted on resale websites for thousands of dollars and has even featured as an alternative bouquet toss at a wedding. Besides the mint-green Labubu figurine, the Beijing auction sold a similar-sized doll for over $100,000, that toy being one of 15 in the world. Other items in the Labubu collection sold for over $1,000 each. Each buyer was required to pay an additional 15 percent brokerage fee, along with the winning bid amounts. 'As a trendy toy in China, Labubu is now becoming a global artwork as it has truly sparked a craze around the world,' Zhao Xu, the founder of Yongle Auction, told state-owned outlet The Beijing News via CNN. Labubus are now being seen as a status symbol, with wealthy people hanging them off their pricey Hermès bags A person holds up Labubu dolls in a store in Beijing this month Because of these dolls, Pop Mart is taking over the toy market with a yeh$46.1 million marketing cap. The company finished 2024 with $1.8 billion in revenue, with $700 million coming from non-mainland shoppers, according to Fortune. 'We've seen the community play a huge role in fueling this movement—whether it's fans sharing display shelves, TikTok videos, or styling their bag charms,' said Emily Brough, Pop Mart's head of IP licensing for the Americas. 'We're seeing surging interest from Gen Z and millennials, particularly those drawn to fashion, art, and nostalgia-infused collectibles.' With the Labubu phenomenon rising, the company, which currently has over 500 stores, is looking to keep move forward. 'In the US, we've had families queuing at 6:00 am for store openings and first-time collectors grabbing blind boxes alongside seasoned fans,' Brough said. 'With a goal of 50 US store openings this year, Pop Mart's community is only growing.'
Scottish Sun
2 days ago
- Scottish Sun
Georgia Kousoulou and Tommy Mallett get married for a second time as they say ‘I do' in stunning outdoor wedding
take two Georgia Kousoulou and Tommy Mallett get married for a second time as they say 'I do' in stunning outdoor wedding Click to share on X/Twitter (Opens in new window) Click to share on Facebook (Opens in new window) THE Only Way Is Essex lovebirds Georgia Kousoulou and Tommy Mallett have had a second wedding. The reality TV stars put on a lavish event on the Spanish island of Mallorca on Friday, which also marked Georgia's 34th birthday. Sign up for the Entertainment newsletter Sign up 3 Georgia Kousoulou and Tommy Mallett have had a second wedding ceremony Credit: Instagram/@georgiakousoulou 3 The couple first met while filming Towie Credit: Instagram They first tied the knot in 2023 in an understated ceremony, but finally got to have their "dream wedding." "Our Dream wedding finally happened," they posted to Instagram alongside two photos from their outdoor ceremony. "Best day of our lives. Surrounded by so much love. Can not wait to get all of our pictures & videos back to show you how incredible it was & you'll be able to watch it all." Georgia looked stunning in an embellished white gown complete with a thigh-high split and which she paired with a strappy pair of silver stilletos. Tommy opted for a sand coloured suit and open white shirt for his big days. They married at an opulent Spanish villa and said 'I do' under a canopy of red flowers. The couple's two children, Brody, four, and Gigi, seven months were in attendance as were plenty of their Towie friends. Some of the other reality stars to be at their nuptials included, Chloe Ross, Sam Mucklow and Danielle Armstrong. Their friends gushed over the stunning ceremony in the comments section of Georgia's Instagram post. "No words!! Still speechless.. everything was perfect from start to finish. Wedding of the year! You looked breathtaking. Thank you for letting us be part of the day.. love you so bloody much 🤍 ROUND 2 BABY!!!!!" wrote hairdresser Amber Dowding. Inside Tommy Mallet and Georgia Kousoulou's luxury family holiday to Mallorca Danielle Armstrong added: "Literally the best wedding EVER!!! Love you guys congratulations 🥂 Round 2 later." Wedding planner, Johanna Lane commented: "My gorgeous friends & the best bride & groom ever 🙌 What a day." Georgia previously opened up to The Sun about the couple's first wedding. ecember 2023 was a much more low-key affair and ended with a humble Chinese takeaway. "We came back to mine and had a Chinese. It was unreal. It is so me and Tommy," she said. "I literally got back, got my PJs on straight away and we had a Chinese." She added: "The best bit about it was that we hired tables. So we had a top table…And we all just stuffed our faces with Chinese … it was actually brilliant. So good."
