Austin FC and YETI extend relationship and announce new offerings for the 2025 season

This story has been updated to add photo video.
Change is no stranger to Austin, and the city's sole professional sports team is no different. As Austin FC takes the field for its fifth season, the team will do so with a freshly designed uniform and new faces on the field.
However, one thing that won't be changing in the near future is having 'YETI' emblazoned on the front of each jersey. On Tuesday night, Austin FC and YETI, the club's founding partner, announced that the organizations have agreed to a multi-year partnership extension.
Austin-based YETI is best known for its iconic coolers, drinkware, outdoor equipment and has been the leading sponsor of Los Verdes since the club's inaugural season in 2021.
'It's hard to imagine two organizations that better capture the spirit of Austin than YETI and Austin FC,' said Austin FC President Andy Loughnane. 'YETI has been a special part of our club since the very beginning, we look forward to our continued partnership for years to come.'
More: First look: Austin FC pays homage to fans with 'Heartbeat Kit'. Here's how to get jersey.
The two brands don't just work together on the field as in 2024, Austin FC and YETI launched Evergreen — a year-round platform to amplify ongoing sustainability initiatives. The Evergreen initiative led to Q2 Stadium earning True Certification for zero waste through three pillars: Green & Clean, Resource Efficiency, and Waste Diversion.
In collaboration with YETI, water stations will continue to be available inside Austin FC's Q2 Stadium, allowing fans to sustainably refresh and rehydrate. Fans can enjoy these YETI water stations at the Southeast, Northwest, or Southwest corners of the stadium
'It's been incredible watching the Austin community embrace and celebrate Austin FC over the last four years,' said Bill Neff, head of marketing for YETI. 'The Austin FC organization has been such a great partner and we're really proud of all we've accomplished together. We look forward to building on this partnership in the coming years.'
Beyond the uniform sponsorship, YETI will now integrate its products in the different club spaces of Q2 Stadium. This includes the introduction of the new YETI Camino bag.
Last week Austin FC came out with a new green-on-green jersey, a first for the club, for the 2025 and 2026 seasons. This jersey features YETI on the front as well as design details created in conjunction with the team's fans.
Beck Andrew Salgado covers trending topics in the Austin business ecosystem for the American-Statesman. To share additional tips or insights with Salgado, email Bsalgado@gannett.com.
This article originally appeared on Austin American-Statesman: Austin FC to YETI extend sponsorship and announce new 2025 offerings

Try Our AI Features

Explore what Daily8 AI can do for you:

Learn with AIFact CheckingText to SpeechAI Summary

Related Articles

Business Insider

an hour ago

• Business Insider

Tesla (TSLA) Invites a Small Group of People to Test Its Robotaxi Service

EV maker Tesla (TSLA) has started inviting a small group of people to try out its robotaxi service in Austin, Texas. The test could begin as early as Sunday, according to Reuters. Riders must be at least 18 years old, and a Tesla employee will sit in the front passenger seat during each ride. Furthermore, the test will use about 10 Model Y SUVs running on Tesla's Full Self-Driving software. Those who receive the invitation can download Tesla's Robotaxi app to call a ride, and are asked to share their feedback on the experience. Confident Investing Starts Here: This trial is important for Tesla as the company shifts its focus from building affordable electric cars to working on robotics and artificial intelligence. Unsurprisingly, CEO Elon Musk says that safety is the top priority, with humans monitoring the cars remotely. He believes that the robotaxi service can grow quickly if the trial goes well. Still, experts are worried about Tesla's approach, which relies solely on cameras and AI, rather than incorporating additional sensors like lidar or radar. These worries grow in conditions like fog, heavy rain, or bright sunlight. As a result, some lawmakers and safety experts want more caution, which led a group of Austin-area Democratic lawmakers to ask Tesla to wait until September, when new state rules for autonomous vehicles take effect. It is worth noting that self-driving services are expensive and risky, and companies like Tesla, Waymo (GOOGL), and Zoox (AMZN) have already faced federal investigations and recalls after accidents. What Is the Prediction for Tesla Stock? Turning to Wall Street, analysts have a Hold consensus rating on TSLA stock based on 14 Buys, 12 Holds, and nine Sells assigned in the past three months, as indicated by the graphic below. Furthermore, the average TSLA price target of $286.14 per share implies 11% downside risk.

New York Post

2 hours ago

• New York Post

Another buyer has made offer for Rays in potential twist

Another potential Rays buyer has thrown a hat in the ring. Trip Miller, the founder of a Memphis hedge fund, is the latest to join the billionaire race to own the Rays as he created a group that made an all-cash offer to Rays owner Stu Sternberg, according to The Athletic. 'We made an offer last week,' Miller said, per The Athletic. 'We have had contact with the club over the past month, specifically about our offer. 4 Rays' current owner, Stuart Sternberg, answered reporters' questions in March. Kim Klement Neitzel-Imagn Images 'If there is an exclusivity period that expires soon, and I don't know when it expires, we would welcome the opportunity to have a deeper discussion with the Rays about our offer.' It was reported Wednesday that Sternberg was in 'advanced talks' to sell the franchise with a group led by Jacksonville homebuilder Patrick Zalupski having executed a letter of intent to purchase the club. 4 Patrick Zalupski is the founder, chairman and CEO of Dream Finders Homes, a Florida-based homebuilder. University of Florida Zalupski's group's offer was reported to be $1.7 billion, according to Sportico. As for Miller's offer, he did not reveal the number but included that he and his group are willing to raise the number if necessary. The Rays are currently in need of a new stadium as they can't play at Tropicana Field after the stadium sustained damage from Hurricane Milton in October 2024. Tampa Bay has instead played at George M. Steinbrenner Field in Tampa — home to the Yankees' spring training and Low-A team. 4 Tropicana Field was ravaged by Hurricane Milton in October 2024. AFP via Getty Images The stadium issue is something that MLB is hoping a new owner would solve, as Sternberg had a deal in place to begin building a new 30,000-capacity stadium in downtown St. Petersburg before the plans ended because of financing delays. 'The league, that's what they're looking for — someone who can not only buy the club but solves the stadium problem,' Miller said. While finding a new stadium is a priority, relocating out of Central Florida is seemingly not an option. 4 Rays legend Evan Longoria puts on a jersey after signing an honorary one-day contract, alongside current Rays owner Stu Sternberg. AP 'This is not a relocation play to another state,' Miller said. 'You won't see the Rays relocating out of Central Florida, whether it was our group or another group.' Miller said that Orlando is not out of the realm of possibilities for relocation and that, all in all, the total investment for the team and a new stadium will be more than $3 billion.

Yahoo

2 hours ago

• Yahoo

Amazon's Powerful AWS Custom Chip To Get An Upgrade - Why Is It Important?

Inc (NASDAQ:AMZN) Amazon Web Services could soon announce an update to its Graviton4 chip, sparking a rivalry with Intel Corp (NASDAQ:INTC) and Advanced Micro Devices (NASDAQ:AMD). The chip could include 600 gigabits per second of network bandwidth, CNBC reported on Wednesday. Benzinga has reached out to Amazon for its comment. Hyperscalars like Amazon, Microsoft Corp (NASDAQ:MSFT), Alphabet Inc (NASDAQ:GOOGL), and Meta Platforms (NASDAQ:META) migrated towards custom chips to curtail costs, tackle compatibility issues, and address supply crises. Trending: Maker of the $60,000 foldable home has 3 factory buildings, 600+ houses built, and big plans to solve housing — According to Amazon, its latest cloud computing chip, Graviton4, offers significant advancements in performance and energy efficiency. It's the fourth generation of AWS's custom-engineered data center chips, first introduced in 2018. Graviton4, based on Arm-architecture, boasts four times the performance of Graviton1 and is even more energy-efficient than its predecessor, Graviton3. With 73 billion transistors, it's being adopted by major customers like SAP and Epic Games for high-performance and reliable cloud experiences. This innovation, alongside other custom AWS chips like Trainium and Inferentia for AI, underscores Amazon's leadership in cloud computing technology. Amazon manufactures Graviton4 central processing unit at its Annapurna Labs in Austin, Texas. Rami Sinno, director of engineering at Amazon Web Services (AWS) Annapurna Labs, cited strong demand for chips that outpaced the supply. AWS Senior Director Gadi Hutt told CNBC about Amazon's initiatives to provide an alternative to Nvidia Corp's (NASDAQ:NVDA) costly graphics processing units. Hutt told CNBC. that Anthropic's Claude Opus 4 AI model launched on Trainium2 GPUs and Project Rainier. Trainium3 is coming up in 2025, he has committed $8 billion to Anthropic. Also, Amazon chief Andy Jassy recently highlighted the company's extensive leveraging of Generative AI to drive value. Jassy highlighted Generative AI's crucial role within AWS for developers and optimizing internal functions such as fulfillment and customer service. He also pointed to developing AI agents to automate tasks and accelerate innovation. As Amazon commits huge spending and Capex to AI, it is imperative that it design its own chips based on custom needs rather than relying on NVIDIA. Jassy stated that this AI-driven transformation might reduce the corporate workforce in the coming years. Read Next: Invest early in CancerVax's breakthrough tech aiming to disrupt a $231B market. Back a bold new approach to cancer treatment with high-growth potential. If there was a new fund backed by Jeff Bezos offering a 7-9% target yield with monthly dividends would you invest in it? Photo by Deep Pixel via Shutterstock Up Next: Transform your trading with Benzinga Edge's one-of-a-kind market trade ideas and tools. Click now to access unique insights that can set you ahead in today's competitive market. Get the latest stock analysis from Benzinga? This article Amazon's Powerful AWS Custom Chip To Get An Upgrade - Why Is It Important? originally appeared on © 2025 Benzinga does not provide investment advice. All rights reserved.