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Directive 8020 is straight up a playable version of The Thing
Directive 8020 is straight up a playable version of The Thing

Digital Trends

time09-06-2025

  • Entertainment
  • Digital Trends

Directive 8020 is straight up a playable version of The Thing

It's no secret that developer Supermassive Games is inspired by horror movies. The studio's brand of choose your own adventure horror games has always pulled ideas from classic slashers and adapted those ideas into original stories. With Directive 8020, the latest entry in its long running Dark Pictures anthology, that inspiration is clearer than ever. I played a quick slice of it at Summer Game Fest and I'm happy to report that Supermassive has basically just made John Carpenter's The Thing, but playable. That isn't apparent right away when my demo begins. I start in the middle of a dramatic conversation between two of its main characters who set up the sci-fi world and express some concerns with an operation to Mars. For the purposes of the demo, it's basically just a way for Supermassive to show off how strong its cinematic chops have gotten. The character models approach hyperrealism, and the acting doesn't feel far off from a Hollywood movie. After that quick introduction, things rapidly heat up. One of those characters winds up facing down his doppelganger, leading to a thrilling little fight scene. While those bits have some minimal interaction, I get to do a lot more when a doppelganger suddenly mutates into an enormous flesh monster pulled straight from a John Carpenter movie. I'm tossed into a straight-up stealth horror sequence where I need to get past a patrolling monster and sneak my way to a ladder. I can use a scanner to track its position through walls. Though it's a bit of a standard stealth hiding sequence, it's a remarkably tense one. I'm legitimately terrified of getting caught, likely because the monster that's chasing me is just so grotesque with its human face hanging from its hulking body. I almost get to the end undetected, but it spots me at the last moment. I make a run for the ladder and grab it with a second to spare. It's another true movie moment. Recommended Videos Even with all these tells, I don't fully pick up on how much Supermassive is making The Thing in space until the next cutscene. The ship's crew has a potential doppelganger contained in a cell and must decide if he's friend or foe. I'm given the choice to either shoot him dead or spare him. Naturally, I shoot the sucker dead. That's where I learn about the biggest way that Directive 8020 is evolving the Dark Pictures formula. As soon as I make my choice, a pop up appears on screen that asks me if I want to rewind. I'm no longer stuck with my bad decision. When it happens, a developer from the Supermassive team come over to me and explains exactly how that works. By opening a menu, players can now see exactly how a chapter's story tree will branch. It doesn't show what the choices are, but it shows how many permeations there are from the jump. In my case, there were three ways my encounter could have gone. It turned out that the guy I shot was legitimately a human (whoops), but certain story choices earlier on could lead to a mimic being there instead — hence three possible outcomes. And don't worry: If you're a purist, there will be a mode that disallows you from using rewinds, so you have to live with your bad choices. All of this seems like a smart evolution for a formula that Supermassive Games has nearly perfected at this point. The few choices I had to make felt impactful and I like having a little more classic horror gameplay in that bit of stealth. More than anything, I just like running away from gross body horror monsters that would make David Cronenberg proud. I'm ready to be grossed out. Directive 8020 launches on October 2 for PS5, Xbox Series X/S, and PC.

Fambase Revolutionizes Skincare Commerce: Interaction Builds Trust, Trust Drives Retention
Fambase Revolutionizes Skincare Commerce: Interaction Builds Trust, Trust Drives Retention

Yahoo

time19-05-2025

  • Business
  • Yahoo

Fambase Revolutionizes Skincare Commerce: Interaction Builds Trust, Trust Drives Retention

Fambase empowers skincare creators to build trust through interaction and turn it into lasting customer loyalty. AUSTIN, TX / / May 19, 2025 / As influencer-driven e-commerce loses its effectiveness in an oversaturated digital landscape, a quiet transformation is underway in the skincare category. Unlike products driven by fleeting trends or impulse buys, skincare purchasing decisions demand deeper interaction, trust, personalization, and thoughtful engagement. Recognizing this shift, more skincare creators are turning to interactive, trust-centric platforms like Fambase. Unlike impulse-driven shopping, skincare purchases involve careful consideration of factors such as skin type, sensitivities, existing routines, and budget constraints. Traditional platforms, optimized for broad reach and mass appeal, often fall short in supporting this complex decision-making process. As one active user in the Fambase skincare community explained, "I've impulsively purchased plenty of viral skincare products that ultimately weren't right for me. What genuinely influences my decision now is someone taking the time to explain precisely why a product might or might not suit my particular needs." From One-Way Presentations to Collaborative Shopping Conventional live-commerce formats typically involve creators showcasing products while viewers passively watch. However, this one-way broadcast model fails to build the level of trust essential for skincare-related purchases. Fambase addresses this gap by fostering interactive product demonstrations and real-time community engagement. During Fambase live streams, hosts can spotlight a co-host's screen with a simple double-tap, offering viewers clear, real-time views of product applications and authentic results. Meanwhile, community members actively participate by uploading video comments directly into live chats, sharing genuine experiences and transparent feedback. Interactive polls further engage the audience, enabling them to vote on product feedback and selections. This creates a collaborative shopping environment where decisions are informed by authentic peer input, not just creator promotions. As one verified skincare creator on Fambase remarked, "Live sessions now feel more like interactive conversations among friends rather than presentations to passive viewers, significantly enhancing audience participation and trust." Driving Conversions Through Trust, Not Promotions On Fambase, creator-managed storefronts combined with authentic community reviews are reshaping the e-commerce landscape. Rather than relying on flash sales or time-limited offers, creators nurture repeat purchases and customer loyalty through personalized recommendations and meaningful interactions. A long-time Fambase community member shared her experience, "When I purchase skincare on Fambase, it's largely due to my trust in the creator's product selection logic and the genuine user feedback within the community. Transparent interactions and credible reviews inspire my repeated purchases far more effectively than promotional discounts." This trust-first approach has proven to be a more effective driver of conversion and retention than traditional discount-based tactics. A More Sustainable and Focused Shopping Experience The evolving skincare commerce landscape underscores a critical insight: trust is not a byproduct of exposure alone, but the result of sustained, authentic engagement. Fambase's invite-only structure and comprehensive administrative controls ensure a focused, reliable shopping environment. This structure empowers creators to conduct interactive live shopping events with highly engaged audiences, driving higher conversion rates and fostering lasting customer relationships through ongoing community interaction and credible product feedback. Looking ahead, Fambase remains committed to advancing this community-driven commerce model, enabling creators to grow sustainable e-commerce businesses through authentic engagement and trust-based customer retention. About Fambase Fambase is an interactive e-commerce and live-streaming platform designed for creators who prioritize trust, authenticity, and meaningful community engagement. By empowering creators to build deeper relationships with their audiences, Fambase facilitates a sustainable and retention-focused approach to online commerce. Media Contact Elena WintersFambase Marketing Teamcontact@ SOURCE: Fambase View the original press release on ACCESS Newswire Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data

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