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The Star
11 hours ago
- Health
- The Star
From cushy life to offering a lifeline
Beacon of light: Florence and her staff in a discussion at the Sneham office in Seri Berapit, Bukit Mertajam. — ZHAFARAN NASIB/The Star Corporate high-flyer finds a greater calling to help those in need BUKIT MERTAJAM: She once sat in posh boardrooms, drawing a high salary, steering corporations and troubleshooting problems across Asia. At the peak of her career, Datuk Dr Florence Sinniah did something few dare to do – she walked away. Not for a higher post or early retirement, but to listen to the cries of people crushed by grief or despair. 'I left when I was doing my best work. My performance was consistently in the top tier. 'But I knew I had another calling,' said Florence, founder and chairman of Sneham Malaysia – a renowned toll-free suicide prevention helpline. From corporate corridors to hospital wards, Florence wore many hats. She has worked as a psychiatric nurse, a midwife and a senior human resources (HR) director in multinational companies. It was during her HR career – navigating the mental breakdowns of top-performing employees – that she discovered her purpose. 'One case that changed me was an engineer who broke down from the pressures of managing a global team. 'I realised then that I had the ability to connect with people deeply, and that the mental health of people cannot be an afterthought,' she said in an interview. That realisation planted the seed that would grow into Sneham, which in Tamil means 'love' or 'friendship'. Florence began volunteering with the Befrienders hotline in 2009, quietly taking the graveyard shift from midnight to 6am every Friday – just to be there for those in crisis. By 2018, she knew she had to go further. She resigned and launched Sneham in October that year. Today, Sneham is powered by 35 dedicated volunteers, supported by 48 members in total. It's more than a hotline – it's a lifeline for those trapped in darkness. 'In a world where emotional pain is often invisible, just having someone to listen without judgment can save a life,' she said. Since 2019, Sneham has answered 9,235 calls, responded to 2,292 WhatsApp messages, provided 128 in-person counselling sessions, and reached 193 schools and communities with outreach programmes. During the pandemic period, calls surged from 375 in 2019 to 1,885 in 2023, showing how isolation and despair gripped a higher number of people. But running a lifeline isn't easy. Florence is candid about the struggles. 'We're constantly working to expand our volunteer pool and secure enough funding to keep going,' she said. In 2020, Sneham was recognised globally with the Stars of Covid Award – one of 100 selected from over 1,600 nominations. Behind the numbers lies the beating heart of a woman who gave up comfort to sit with people in their darkest moments – simply to remind them that they matter. Meanwhile, the Star Golden Hearts Award (SGHA) returns for the 11th edition to honour everyday Malaysians whose compassion and selflessness have made a lasting impact on others. With McDonald's Malaysia as the new strategic partner, SGHA is poised to broaden its reach and deepen its impact nationwide. This year also marks the debut of the McDonald's Caring Hearts Award – a special recognition honouring individuals or grassroots groups whose heartfelt acts of kindness have uplifted lives in profound and lasting ways. Since its inception in 2015, SGHA has honoured more than 100 individuals and organisations whose efforts have inspired action, transformed lives and strengthened communities nationwide.
The Star
2 days ago
- Politics
- The Star
Malaysia proposes Asean Institute
Hand-in-hand: Zambry (sixth from left) with other Asean Higher Education Ministers joining hands for a photo shoot before the start of the meeting in Langkawi. — ZHAFARAN NASIB/The Star. LANGKAWI: Malaysia has proposed establishing a dedicated Asean Institute for members of the region, says Datuk Seri Dr Zambry Abdul Kadir. The Higher Education Minister said while some countries already have Asean-related research centres at the university level, there is currently no comprehensive institute that brings together the expertise of all Asean member states across various fields. 'Malaysia has offered to host this proposed Asean Institute. 'The rationale is that Malaysia possesses the necessary expertise, with institutions such as Universiti Kebangsaan Malaysia (UKM), particularly through the Institute of Malaysian and International Studies, already conducting studies on Asean and international affairs,' he said during a press conference after the Asean Higher Education Ministers' Roundtable: Envisioning the Next Decade and Beyond here yesterday. Zambry said following the discussions with the vice-chancellor of UKM, the proposal has been positively received. He said Malaysia will prepare a concept note to be shared with all Asean members, and the proposal will be submitted to the Asean Secretariat for consideration during the leaders' meeting scheduled for October in Kuala Lumpur. Zambry said another key development during the roundtable is the adoption of the Kuala Lumpur Declaration on Higher Education. He said the matter is highly significant for Asean's long-term vision toward 2045. 'The previous Kuala Lumpur Declaration on Higher Education was adopted in 2015, also in Kuala Lumpur. 'With that declaration reaching its 10-year term, a new framework is required to guide the future direction of Asean higher education,' he said, adding that all member states have officially adopted the declaration during the meeting. He said the new declaration, which covers 2025 to 2045, aligns with the broader Asean vision in 2045. In another development, Zambry said the Higher Education Ministry is working closely with the Foreign Ministry on the whereabouts of seven Malaysian students in Iran. 'During my recent visit to Iran few weeks ago, I was informed that there are about seven Malaysian students there. 'Although some of them may not be officially registered with our embassy, but as Malaysian citizens, we still have a responsibility to look after their well-being,' he said. He added that the ministry will continue to monitor their status and provide assistance as necessary. On Tuesday, the Foreign Ministry issued an advisory for all Malaysians in Iran to leave the country immediately due to the increasingly tense security situation following Israel's aggressive actions against Iran. In a statement, the ministry said the situation in Iran remains volatile and could deteriorate without prior warning. Tensions between Iran and Israel have escalated since last Friday following an unprovoked airstrike by Israel on Iranian territory, reportedly killing several senior military officials and scientists.
The Star
6 days ago
- Business
- The Star
Hairdressers in the dark over expanded SST rules
Grooming in progress: A traditional indian barber attending to a customer in Kepala Batas, Penang. — ZHAFARAN NASIB/The Star BUTTERWORTH: Barbers and hair salon operators here are in the dark over the expanded Sales and Service Tax (SST), with some raising concerns over compliance and potential cost implications upon its implementation. Barbershop operator Rashidan Wan Hamid, 56, only learned about the expanded SST through news reports and conversations with industry peers. He said business operating costs would be affected if barbershops were subject to the expanded tax. ALSO READ: It's an unkind cut, say hairdressers 'I foresee an impact on both my services and expenses. If the service tax is imposed, we will have to reassess everything, from pricing to profit margins. 'Naturally, business will slow down if prices go up because customers may cut back on grooming services,' he said, adding that any form of taxation will inevitably affect small traders. Rashidan urged the government to review the implementation and consider postponing it until the economy improves. Barbershop owner Muhammad Zulfaqaruddin Mohd Shaiful, 22, said he was unsure how the expanded SST would affect the industry. He said there was a lack of clarity on how the tax would be applied and whether barbershops like his would fall under its scope. 'If the tax is imposed, it will impact my operations and service pricing,' he said, adding that rising costs could affect customer retention. As a young entrepreneur still building his customer base, Muhammad Zulfaqaruddin said affordability is key to retaining clients in a competitive market. He added that barbershops often operate on thin profit margins, and absorbing the additional cost could make it harder for smaller operators like him to stay competitive. For now, he will run his business as usual and follow any instructions from the government regarding the SST. Female Muslim spa and hair salon operator Aufa Insyirah Mohamad Halimi, 25, said her business has yet to receive any instructions regarding the imposition of SST. 'At the moment, we are operating as usual. I am uncertain whether my business falls under the expanded tax category,' she said. However, Aufa Insyirah said that if her business is required to comply, service prices would likely change based on the total value of treatments customers receive. 'Service prices won't be increased unless there is a rise in material costs or a revision of the minimum wage,' she added. The reviewed and expanded SST rates, as announced in Budget 2025, will come into effect on July 1. The Finance Ministry said in a statement on June 9 that the measure is to strengthen the country's fiscal position by increasing revenue and broadening the tax base. The existing tax scope will be expanded to cover six types of services: rental or leasing, construction work, financial, private healthcare, education and beauty.
The Star
10-06-2025
- The Star
Penang's call for mindful tourism
Historical heritage: A couple of German tourists taking photos and videos of Leong San Tong Khoo Kongsi, the country's largest Hokkien clanhouse, in George Town. — ZHAFARAN NASIB/The Star GEORGE TOWN: Penang hopes that sustainable tourism will be taken seriously as the nation gears up for Visit Malaysia 2026. While tourists are welcome to explore the beauty of the city, state tourism and creative economy committee chairman Wong Hon Wai reminds everyone about responsible travel practices to safeguard Penang's rich cultural heritage, iconic buildings and natural environment. 'Penang is home to numerous historic places of worship, including temples, mosques, churches and shrines that reflect our diverse religious landscape. 'Visitors should be mindful of local sensitivities and dress modestly out of respect for the religious practices and traditions observed at these sites. 'These places are not just tourist attractions. They are active centres of faith and worship in the local communities. 'We welcome everyone to experience Penang's cultural richness, but we also ask that they do so with understanding and respect,' Wong said. Wong, who also serves as the chairman of Penang Global Tourism, expressed optimism as Penang prepares to maintain its status as a premier destination for all tourists. 'Tourists should also be mindful of littering, especially cigarette butts, and defacing the iconic murals,' he said. Wong also said visitors should stay on designated trails and not disturb local wildlife or vegetation while visiting scenic hills, parks and beaches. 'It is important to do our part to keep them clean and undisturbed. Sustainable tourism is a necessity,' he said. Meanwhile, Penang Tourist Guide Association chairman Clement Liang said while Penang is generally safe, visitors need to remain vigilant. He also stressed the importance of observing local customs. 'Malaysia may be more relaxed than some countries, but beachwear like bikinis is not appropriate in places of worship. Respect goes a long way,' he added. Penang police chief Comm Datuk Hamzah Ahmad reminded tourists that they are subject to local laws and should always follow police advice. He urged those driving to use designated parking areas and avoid haphazard parking, to prevent traffic congestion. 'The police are committed to ensuring the safety and comfort of all visitors, and we will take action against anyone who disrupts public order. 'We want everyone to enjoy their time in Penang, but they must also help maintain a safe and orderly environment,' he said.
The Star
04-06-2025
- Business
- The Star
Farmers adopt tagging system ahead of durian fest
Fahmi (right) showing a poster of the tagging system for durians using QR codes. — ZHAFARAN NASIB/The Star Govt aid prioritised for those onboard initiative to protect Penang brand PENANG has rolled out its 'Track and Trace' smart monitoring system for durian to ensure the authenticity of the state's prized fruit. The system was launched ahead of the Penang Durian and Fruit Festival, to be held from June 23 to July 20, at Persiaran Queensbay in Bayan Lepas. State agrotechnology, food security and cooperative development committee chairman Fahmi Zainol said some 60 farmers had committed to use the tagging system, launched on June 1, while 20 large-scale farm operators had already registered. 'Farmers must apply for the tagging themselves and provide valid land ownership documents. Applications through intermediaries will not be accepted,' he said at a press conference in Komtar. Fahmi urged durian farmers to register for the smart monitoring system to prevent durians from other areas being labelled as being from Penang. Through the system, each durian from Penang would be tagged with a QR code. Consumers just need to scan to verify whether the durian is truly from Penang or not. Fahmi said the initiative, under the state Agriculture Department, was developed in collaboration with Mimos Bhd. 'The tracking system was previously used in conjunction with the (Covid-19) vaccination programme,' he said. He added that the government had proposed making the use of a durian-tagging system mandatory for farmers. Those who register will be prioritised for government aid, promotional efforts, and participation in official programmes. Registration can be done through the Agriculture Department, Federal Agricultural Marketing Authority (Fama) or the state executive councillor's office. Fahmi said the tagging system was required for those wishing to participate in the upcoming Durian and Fruit Festival, to ensure the quality and authenticity of the durian sold. He said the system would benefit consumers and farmers, offering price transparency. It would also enhance the farmers' reputation and export potential, particularly to China. 'The month-long festival aims to promote local fruits, especially Penang's famous durian, while supporting farmers and strengthening the state's agricultural sector through tourism and marketing initiatives,' he said. The event is a joint effort by his office, the state Agriculture Department and Fama. Fahmi said the festival aimed to elevate the status of local fruits by showcasing the uniqueness and quality of the renowned durian and other tropical produce. He said the event would serve as a direct marketing platform to help small-scale farmers increase their sales and income through direct engagement with consumers. The festival is part of the state's broader strategy to promote agrotourism, positioning Penang as a premier destination for both domestic and international visitors seeking agricultural experiences. He said the initiative also sought to strengthen the cooperative economy by enhancing the participation of cooperatives in agriculture and the marketing of local produce. 'We hope this year's Penang Durian and Fruit Festival will provide added value in several key areas. 'The event offers a platform for local entrepreneurs to promote fruit-based products to a broader market, enhancing visibility and sales potential,' he said, adding that the festival was expected to raise public awareness of the importance of healthy eating, by encouraging the consumption of local fruits. Fahmi also said the event could serve as a catalyst for new business networking opportunities among entrepreneurs and cooperatives in the agriculture sector. It was earlier reported that Penang would roll out a Track-and-Trace system to allow comprehensive monitoring of locally grown durian, particularly from Balik Pulau, in conjunction with the upcoming fruit season. The system aims to address growers' complaints regarding fraudulent sales and the misrepresentation of Penang durian. The project was a collaboration between the Penang tourism and creative economy committee, Fama, state Agriculture Department, Malaysian Quarantine and Inspection Services, and the Domestic Trade and Cost of Living Ministry in Penang.
