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Shoppers are racing to buy Aussie collagen brand Calmerceuticals that sells one every minute
Shoppers are racing to buy Aussie collagen brand Calmerceuticals that sells one every minute

7NEWS

time17 hours ago

  • Health
  • 7NEWS

Shoppers are racing to buy Aussie collagen brand Calmerceuticals that sells one every minute

There's a collagen craze happening across Australia right now and it's not just another influencer trend. One homegrown brand is causing a serious stir in the beauty world, selling one product every minute and struggling to keep up with demand. Meet Calmerceuticals, the inner-beauty brand that's winning over Aussies, scientists and skincare lovers alike. Behind it is Rose Rayner, a beauty entrepreneur who spent more than seven years in deep research mode, building a collagen formula from the ground up. After trying countless supplements with big promises and little science, Rose took matters into her own hands and the result is what the brand calls one of the most scientifically backed formulas on the market. Her hero product, the VERISOL® Enhanced Marine Collagen, is already a cult favourite, thanks to its visible results and high dose of bioavailable ingredients. Each $95 box contains 14 ready-to-drink sachets (with 10,000 mg of collagen peptides per serve), and customers say it's helped improve everything from skin firmness to nail strength and glow. The secret is a unique blend of VERISOL® F collagen peptides (proven to reduce wrinkle depth by up to 70 per cent), Cultavit® B-complex for healthy hair and nails, plus skin-loving actives like hyaluronic acid, vitamin C and polyphenol antioxidants. The brand says the formula is designed to survive digestion and actually reach your bloodstream, which is a major difference from other powders and collagen pills that often go to waste. It comes in two fruity flavours, Wild Berry or Mango & Mandarin and you can buy either 14 or 28 sachets at a time, depending on how committed you are. For those after a more instant skin fix, the brand's Deep Hydrating Collagen Facemask is also a major hit. At $69 for a pack of five, it's a luxe hydrogel treatment that visibly plumps, hydrates and brightens your face in just 20 minutes. The biodegradable formula is gentle yet powerful, blending hydrolysed collagen with niacinamide, hyaluronic acid and botanical extracts. It helps even out skin tone, reduce pigmentation, smooth texture, and calm any redness. Perfect before an event or as a Sunday night ritual, the mask has become a go-to for many who want their skin to look dewy, fresh and firm without piling on makeup. What sets Calmerceuticals apart is its clinical credibility. Rose worked with Australian scientists for nearly a decade to test and refine her formula, benchmarking it against market leaders and proving its results through independent trials. In fact, her work has even landed her in Forbes, and the brand has caught the eye of US investors as it plans a global expansion into salons, Amazon Australia and more. Demand is skyrocketing, especially as winter dries out our skin and we all look for more effective ways to glow. Whether you're a beauty minimalist or a skincare obsessive, Calmerceuticals is shaping up to be one of the most trusted (and best-selling) names in collagen right now.

The Best Greens Powders
The Best Greens Powders

WIRED

time05-02-2025

  • Health
  • WIRED

The Best Greens Powders

I tried the Wild Strawberry Kiwi flavor of Groove, which tasted fantastic—fresh, sweet, bright—and the Ginger Peach flavor, which was a little spicy, a little sweet, and reminded me of a wellness juice shot. Both were delicious. One thing I will say is that the scoop design has a little groove on the back that collects powder and makes things a bit messy, so I recommend storing the scoop outside of the powder bag. It also took a little bit longer to dissolve than some other brands I tried. But it tastes like a mocktail or a bottled juice, not like a supplement. Each serving contains 20 calories, 5 grams of carbohydrates, 2 grams of fiber, your daily values of vitamins C and D, a ton of Vitamin B12, plus 8 percent of your daily iron. There are superfoods, vitamins, minerals, fiber (not much, but it's there), antioxidants, probiotics, and digestive enzymes. The brand touts Alpha GPC (a form of choline), freeze-dried coconut water, and of course the ever-buzzy superfoods like various grasses and spirulina. I noticed higher energy levels than with other greens powders I tried, less bloating, and happier digestion. Let it be known that these greens don't taste like fruits or veggies at all, really. If you want your greens to taste more green, another brand might be a better option. But for me, this hit the spot. This greens powder is very subtle. It's almost unflavored, both the plain version and the Wild Berry version. The instructions aren't super clear—the packaging says to add a scoop to juice, water, or milk. I mixed mine with 10 ounces of water and it was fine. It didn't taste great and it didn't taste bad. It's vaguely earthy, a little sweet, but mostly neutral. Because of that, I think this is the best candidate for mixing into other drinks. You'll get a kick of 'healthy' flavor without risking overpowering whatever it is you're drinking. Each serving contains 25 calories, 5 grams of carbohydrates, 2 grams of protein, 3 grams of dietary fiber, a bunch of vitamins (including K, A, B1, B2, B3, B6, B12, and B5), folate, calcium, iron, magnesium, iodine … the list goes on. The brand lists each ingredient and the reasons for inclusion on the website, a deep dive that I appreciate (though again, these are not regulated by the FDA). You'll get probiotics. You'll get enzymes. You'll get the superest of superfoods. I noticed higher energy levels and a healthier-feeling gut. If you already have a morning smoothie routine going, or you want something that tastes healthy without tasting like straight-up grass, I think adding in this powder makes sense.

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