Latest news with #Transsion
Mint
16-06-2025
- Entertainment
- Mint
Infinix aims to be known as gaming-first brand, eyes tier 2, tier 3 cities: India CEO
With mobile gaming booming in India, smartphone makers are racing to capture a slice of the action. Among them is Transsion sub-brand Infinix, which is now positioning itself as a gaming-first company in a market crowded with performance-driven phones. The company, which recently launched the GT 30 Pro in India, is now doubling down on its push to reach mobile gamers. 'We want to be known as the gaming-first brand,' Anish Kapoor, CEO of Infinix India, told Mint in a recent conversation. Citing industry data, Kapoor estimates there are now close to 600 million gamers in India, and says the market is evolving rapidly. 'It's growing phenomenally well in India,' he said. 'We want to be part of that journey… we are looking at building up that community and giving that journey to people probably in tier 2, tier 3 as well. Wherein they see it as an aspiration to be an e-sport gamer as it is a recognized medal sport now.' While many smartphone brands focus on raw specs to appeal to gamers, Kapoor said Infinix's approach is more holistic. 'They are talking about performance — we will bring you X chipset and that's the first thing, and that chipset is equal to gaming,' he said. 'If you look at the design language of the phone or anything else… our understanding of gaming is much different from what we have seen for these brands.' Kapoor believes a gamer's identity extends beyond the hardware specs. 'I think people want to look like a gamer, they want to be identified as a gamer. It is not that they are just carrying a normal phone and they think it's a gaming phone,' he said. 'So we are trying to build in a personality as well when we look at the overall capability of the phone.' With the new GT 30 Pro, Kapoor said Infinix wanted to take things further. The phone includes dedicated gaming triggers and improved haptics, features he claims are typically reserved for far more expensive phones. 'We are trying to bring a console-level experience,' he said. 'Putting gaming triggers in the phone and bringing it down to 26,000 or 27,000 rupees is not easy. You usually only see this in phones priced at 50,000 or higher.'
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Business Standard
14-06-2025
- Business
- Business Standard
Chinese tech giants tap India as export base to US, Africa, West Asia
Chinese smartphone and electronics companies have started sending products from their Indian plants to places like West Asia, Africa, and even the United States, according to a report by The Economic Times. These markets were earlier mostly supplied by China and Vietnam. This shift follows the Indian government's efforts to encourage exports and the expansion of local factories in India. Regulatory filings show the strategy is already paying off. Oppo Mobiles India booked ₹272 crore in export revenue during FY24, while Realme Mobile Telecommunications (India) reported ₹114 crore, according to documents filed with the Registrar of Companies on May 12. Television push: Hisense steps out Appliance major Hisense Group plans to start shipping televisions and white goods made in India to West Asian and African markets early next year, the news report said. 'The designs and everything done in Hisense's China facility will be replicated here,' said Ajay Singhania, managing director of partner Epack Durable, which is investing ₹100 crore in a new plant at Sri City. Since border tensions flared in 2020, officials have informally urged Chinese firms to deepen localisation — working with Indian partners, building domestic distribution networks, exporting from India and inducting Indians into senior roles. While the first three targets are progressing, no major Chinese electronics company has yet appointed an Indian chief executive. Lenovo and Transsion join in Lenovo Group will soon export servers and laptops assembled in India, complementing Motorola smartphones already shipped to the US from Dixon Technologies. Dixon, which also makes handsets for Transsion Holdings' Itel, Tecno and Infinix brands, is expanding capacity by 50 per cent to meet overseas orders. Transsion has begun sending shipments to Africa. Industry executives say Haier is evaluating similar moves, and brands such as Vivo, OnePlus and Xiaomi are negotiating export partnerships, the news report said. Policy tailwinds: PLI scheme Several of the new export programmes ride on India's production-linked incentive scheme. Few Chinese brands qualified directly, but contract manufacturers such as Dixon are beneficiaries. A promoter of a leading assembler noted that exporting has been 'a long-time ask of the government,' predicting more companies will follow, the Economic Times reported. Smartphones became India's top export item in FY25, with shipments jumping 55 per cent year-on-year to $24.14 billion. Apple accounted for roughly $17.4 billion and Samsung for most of the rest. Now a clutch of Chinese brands is queuing up to join the list.
Mint
21-05-2025
- Mint
Infinix GT 30 Pro set to launch in India soon, colour variants officially revealed
Infinix has officially confirmed that its gaming-focused GT 30 will be launching in India soon. The Transsion sub-brand has also confirmed that the new device will be available in two colour variants, Blade White and Dark Flare, and will continue to feature RGB lighting on the back, just like its predecessor. The announcement by Infinix India comes shortly after the phone was introduced in the global market, alongside the XPAD GT gaming tablet, GT Buds 4 wireless earphones, and a power bank. While the specifications for the Indian variant of the GT 30 Pro aren't yet clear, a look at the global variant should give us a fair idea of what to expect. The Infinix GT 30 Pro (global variant) comes with a 6.78-inch 1.5K AMOLED display with a 144Hz refresh rate and a 2160Hz touch sampling rate. It offers 1100 nits of brightness in High Brightness Mode (HBM) and is protected by Corning Gorilla Glass 7i on the front, with an IP64 rating for water and dust resistance. As for performance, the GT 30 Pro is powered by the MediaTek Dimensity 8350 Ultimate processor with support for LPDDR5x RAM and UFS 3.1 storage. The GT 30 Pro comes with a dual camera setup with an 108MP primary shooter and an 8MP ultra-wide angle lens. On the front is a 13MP shooter for selfies and video calls. It packs a 5,500 mAh battery and comes with support for 45W of wired fast charging and 30W of wireless charging along with the ability to reverse wireless charge at 5W. The GT 30 Pro runs on Infinix's own XOS 15 ,based on Android 1,5 and is promised to receive two years of OS updates and three years of security patches. Infinix GT 30 Pro starts at MYR 1,299 (around ₹ 26,000) for the 12 GB RAM/256 GB storage variant, and MYR 1,499 (around ₹ 30,000) for the 12 GB RAM/512 GB storage variant. Based on the pricing of the GT 20 Pro and other phones launched by Infinix in the last year, it is safe to assume that the GT 30 Pro could also be priced under ₹ 25,000 mark in India. However, this is all speculation at the moment, and the official price will only be revealed when the GT 30 Pro makes its official debut in India
Yahoo
07-04-2025
- Business
- Yahoo
In March 2025 Elliptic Labs Launched on Seven Smartphone Models With Transsion and vivo
OSLO, Norway, April 07, 2025--(BUSINESS WIRE)--Elliptic Labs (OSE: ELABS), a global AI software company and the world leader in AI Virtual Smart Sensors™ currently deployed in over half a billion devices, is announcing the seven smartphone models that are shipping with its AI Virtual Smart Sensor Platform™ in March 2025. Transsion launched five models: the Tecno Camon 40, 40 Pro, and 40 Pro 5G and Infinix's Note 50 and 50 Pro smartphones. vivo shipped two models: the vivo V50 Lite and V50 Lite 5G smartphones. For year-to-date 2025, Elliptic Labs has shipped its AI Virtual Smart Sensor Platform on a total of 11 smartphone models. Along with the seven smartphone models announced in March 2025, Elliptic Labs also unveiled its AI Virtual Tap-to-Share Sensor™ at the Mobile World Congress 2025 show in Barcelona. The new AI Virtual Tap-to-Share Sensor enables seamless device-to-device sharing between iOS and Android smartphones—allowing users to share contact info, photos, and files with a simple tap. Notably, this technology works without requiring a pre-existing connection between the devices. "In March 2025, Elliptic Labs maintained strong momentum in its smartphone business," said Laila Danielsen, CEO of Elliptic Labs. "We announced the shipping of our AI Virtual Smart Sensor Platform™ with vivo and Transsion—two top-5 global smartphone makers—across seven smartphone models. In addition to shipping on these models, we also introduced a new product for the smartphone market: the AI Virtual Tap-to-Share Sensor. We're excited about this innovation because it extends our AI Virtual Seamless Sensor to enable interoperability between smartphones, including iOS and Android. With the AI Virtual Tap-to-Share Sensor, you can share images, contact information, and files to another phone with a simple tap—even without a prior connection between the devices!" AI Virtual Proximity Sensor INNER BEAUTY Elliptic Labs' AI Virtual Proximity Sensor detects when a user holds their phone up to their ear during a call, allowing the smartphone to turn off its display and disable its screen's touch functionality. This keeps the user's ear or cheek from triggering unwanted actions during the call, such as hanging up or dialing numbers. Turning off the screen also helps conserve battery life. Proximity detection is a core capability that is used in all smartphones, but Elliptic Labs' AI Virtual Proximity Sensor is a unique, software-only solution that delivers robust proximity detection without the need for a dedicated hardware sensor. By replacing hardware sensors with software sensors, the AI Virtual Proximity Sensor reduces device cost and eliminates sourcing risk. INNER BEAUTY is a registered trademark of Elliptic Labs. AI Virtual Smart Sensor, AI Virtual Proximity Sensor, and AI Virtual Smart Sensor Platform are trademarks of Elliptic Labs. All other trademarks or service markets are the responsibility of their respective organizations. About Elliptic Labs Elliptic Labs' AI Virtual Smart Sensor Platform™ brings contextual intelligence to devices, enhancing user experiences. Our technology uses proprietary deep neural networks to create AI-powered Virtual Smart Sensors that improve personalization, privacy, and productivity. Currently deployed in over 500 million devices, our platform works across all devices, operating systems, platforms, and applications. By utilizing system-level telemetry data to cloud-based Large Language Models (LLMs), the AI Virtual Smart Sensor Platform delivers the unrivaled capability to utilize output data from every available data source. This approach allows devices to better understand and respond to their environment, making technology more intuitive and user-friendly. At Elliptic Labs, we're not just adapting to the future of technology – we're actively shaping it. Our goal is to continue pushing the boundaries of contextual intelligence, creating more intuitive and powerful experiences for users worldwide. Elliptic Labs is headquartered in Norway with presence in the USA, China, South-Korea, Taiwan, and Japan. The company is listed on the Oslo Stock Exchange. Its technology and IP are developed in Norway and are solely owned by the company. View source version on Contacts PR Contacts: Patrick Tsuipr@ Investor Relations: Lars Holmø
Khaleej Times
05-03-2025
- Business
- Khaleej Times
Chinese smartphone brands gain popularity in Middle East
In recent years, Chinese smartphone brands have seen a steady rise in their sales in the Middle East. According to data released by Singapore-based market research firm Canalys, smartphone shipments in the Middle East (excluding Türkiye) reached 11.5 million units in the second quarter of 2024, marking a 20 per cent year-on-year increase. In the third quarter of 2024, the Middle East smartphone market (excluding Türkiye) grew by two per cent year on year, with shipments reaching 12.2 million units, according to Canalys' research. Notably, three major Chinese brands — HONOR, Transsion, and Xiaomi — account for nearly 50 per cent of the region's market share. Arabian Gulf Business Insight observed that Chinese smartphones are winning over Middle Eastern consumers with better camera quality, larger battery capacities, and affordable pricing. The Middle East is one of the earliest adopters of 5G technology. This new generation of telecommunications technology has advanced industries such as software, internet services, and e-commerce in the region. According to a mainstream newspaper in the UAE, the region's digital economy is projected to hit $780 billion by 2030, which would significantly outpace the global average through the end of the decade. The rapid development of the digital economy and continuous improvement of digital infrastructure, such as mobile internet, have boosted the smartphone market in the region. At Dubai Festival City Mall in the UAE, a Chinese smartphone brand's consumer experience store displays a variety of foldable smartphone models, attracting shoppers to explore, consult and test the devices. Azhad, a store employee, particularly presented the Honor Magic V3, the latest model unveiled by Chinese smartphone maker HONOR. He explained that this model boasts a long battery life, a lightweight design, and a built-in translation feature supporting ten languages, including Chinese, English, and Arabic. 'Since its launch, the model has become the best-selling smartphone in our store,' Azhad said. In recent years, Chinese smartphone brands such as Xiaomi, Transsion, and HONOR have introduced a range of cost-effective and high-performance models, while also continuously expanding their sales channels. The strong performance and trendy designs of these models have frequently placed them at the forefront of the sales charts on Middle Eastern e-commerce platforms. 'Chinese smartphones prioritize customer demand, offer high-quality specifications, and often bring forth groundbreaking innovations,' said Ahmed Al Zarouni, a UAE tech expert and writer who has been closely monitoring the smartphone industry. He observed that after more than a decade of development, Chinese smartphone brands have become major players leading global smartphone advancements. The popularity of Chinese smartphones in the Middle East is attributed to Chinese companies' adaptability and commitment to meeting local consumers' diversified needs. According to a senior executive with HONOR's Middle East and Africa division, since establishing their presence in the Middle Eastern market, Chinese smartphone brands have been increasing their R&D investment, enhancing after-sales services, and launching innovative products and services to provide users with more personalized experience. He noted that in 2024, HONOR's smartphone sales in the Middle East and Africa grew by 66 per cent year on year. Market analysts pointed out that the Middle Eastern smartphone market is rapidly developing. For companies looking to establish or increase their presence in the region, it is crucial to understand local culture and consumer preferences, and flexibly adjust marketing strategies in line with local conditions. With the rapid advancement of large artificial intelligence (AI) models, Chinese smartphone manufacturers are accelerating the application of AI technology in their devices. 'Chinese smartphone brands have been innovating their AI applications, making smartphones an essential tool for our life and work,' said Ahmed, as he showcased a Chinese smartphone model featuring an advanced translation app enabled by large AI models, which can provide accurate multilingual translations. According to forecasts from International Data Corporation, 170 million next-generation AI smartphones will be shipped in 2024, representing almost 15 percent of the total smartphone market. As Middle Eastern countries push forward the AI development, Chinese smartphone brands, including HONOR, Xiaomi, and OPPO, have rolled out new AI smartphone models in the region since 2025, striving to expand their market presence. Ahmed noted that Chinese companies boast unique advantages in smartphone R&D and manufacturing, and in particular, they are making constant breakthroughs in AI technologies. These strengths will further propel their development in the region, said Ahmed.
