18 hours ago
- Lifestyle
- South China Morning Post
Style Edit: Discover Thai wellness rituals with Pañpuri, whose products draw on traditional modalities to offer uplifting fragrances that also balance body, mind and spirit
In a world that's increasingly loud, fast and disconnected, Thai wellness brand Pañpuri offers a tranquil retreat and the chance to slow down. Founded by Vorravit Siripark, Pañpuri taps into 5,000 years of Thai wellness traditions – redefining what it means to feel well, from improving physical health to radically transforming your way of life.
Siripark says he loves the gentle, holistic nature of Thai wellness. 'It doesn't force or fix – it restores. It's about finding the balance between body, mind and spirit, often through rituals that are quiet, grounding and deeply sensorial.'
Pañpuri has been bringing distinct fragrances, skincare and spa products from Thailand to a global audience for more than two decades, with an approach that is firmly rooted in the country's rich and long-standing
wellness traditions
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Vorravit Siripark has built Pañpuri's fragrance category on the basis that scents can restore you. Photo: Handout
Siripark started the brand while seeking stillness and time for himself amid his hectic career as a management consultant. What began as a search for balance in his own life soon turned into what he calls a personal exploration that led him to rediscover 'Thai rituals for wellness – rituals that slow you down, bringing you home to yourself'.
Pañpuri's latest collection, the Burnout Antidote Wellness Fragrance Series perfectly embodies this spirit. Its fragrances have been created to address the sense of being overwhelmed, fatigued and emotionally disconnected that many of us feel today. They are part of Pañpuri's evolving focus from simply creating product-based offerings to building an immersive, sensorial universe.
The Andaman Sails fragrance is a tribute to the enigmatic beauty of the Andaman Sea. Photo: Handout
The brand's commitment to making its products truly meaningful to customers is evident in every detail: Pañpuri adheres to its ZeroList standard, which rejects the use of 2,300 harmful or questionable ingredients, ensuring products are pure, effective and environmentally conscious.
For instance, instead of using alcohol – which may cause skin irritation – as a base for products, Pañpuri incorporates natural moringa oil. The gentler alternative is found in Siripark's favourite products: perfume oils, which he describes as 'intimate' and 'grounding'.
The perfume oil roller is a practical solution when travelling. Photo: Handout
The recent launch of a signature scent, Andaman Sails, beautifully reflects this soft, supportive Thai approach to wellness. A tribute to the enigmatic beauty of the Andaman Sea, the scent seems to drift on an ocean breeze, evoking warmth and quiet. On a practical note, the brand's perfume oil roller is also perfect for travelling.