Latest news with #SebastianHamann


Cision Canada
6 days ago
- Business
- Cision Canada
Shopware presents new product innovations: Agentic Commerce and B2B solutions for complex business models
SCHÖPPINGEN, Germany, June 17, 2025 /CNW/ -- Today, Shopware introduced Agentic Commerce and new AI-driven solutions shaping the future of e-commerce, placing a stronger focus on AI while furthering their expansion into B2B. The keynote emphasized why—when faced with challenges and uncertainties—merchants require a reliable technology partner to meet the demands of today and plan for tomorrow. Shopware AI Sebastian Hamann, Co CEO, introduced Shopware AI based on human shopping behavior: "On the one hand, there are rational purchasing decisions, based on need and fact-based analysis. On the other, emotional decisions, driven by feelings, impulses, and subconscious factors. The future of digital commerce begins where AI meets real merchant needs." Shopware AI combines both, encompassing all AI-powered features, from image and text editing to tools that enhance the shopping experience and the new chat-based Copilot. This assistant supports merchants managing routine tasks, ultimately saving time for customer service or strategic work. The AI-powered Image Editor, a new function, allows merchants to easily place products into scenes with realistic shadows and reflections, resulting in high-quality campaign images which are automatically uploaded into the Shopware Media Manager and ready to be utilized. Agentic Commerce Agentic Commerce enables intelligent agents to handle decisions, shortening the sales cycle from quote to purchase. Shopware AI aims to increase revenue, lower integration costs, create differentiated shopping experiences, and drive monetization. The launch of the Copilot is the first step, with further features like AI Agents to follow soon. Shopware also announced the "Agentic Commerce Alliance," bringing together AI-first companies to establish common standards and share practical AI patterns. Some well-known partners are already on board. B2B Components Over 60% of Shopware's merchants operate in B2B or hybrid models- including companies like Toyota and Ritter Sport. "Complex Commerce is becoming reality—and Shopware powers it," Hamann said. New 'B2B Components' support growth at every stage, including: Organization Units: Define parameters like shipping addresses or payment methods to reduce manual errors. Advanced Product Catalogs: Create custom product catalogs for faster quote processes. The Community Hub The open-source model remains a strategic advantage which is why Shopware introduced the Community Hub to strengthen collaboration: Knowledge sharing: Gamified content helps users learn faster. Collaboration: Developer productivity has tripled. Networking: Connects members across all levels.
Yahoo
6 days ago
- Business
- Yahoo
Shopware presents new product innovations: Agentic Commerce and B2B solutions for complex business models
SCHÖPPINGEN, Germany, June 17, 2025 /CNW/ -- Today, Shopware introduced Agentic Commerce and new AI-driven solutions shaping the future of e-commerce, placing a stronger focus on AI while furthering their expansion into B2B. The keynote emphasized why—when faced with challenges and uncertainties—merchants require a reliable technology partner to meet the demands of today and plan for tomorrow. Shopware AISebastian Hamann, Co CEO, introduced Shopware AI based on human shopping behavior: "On the one hand, there are rational purchasing decisions, based on need and fact-based analysis. On the other, emotional decisions, driven by feelings, impulses, and subconscious factors. The future of digital commerce begins where AI meets real merchant needs." Shopware AI combines both, encompassing all AI-powered features, from image and text editing to tools that enhance the shopping experience and the new chat-based Copilot. This assistant supports merchants managing routine tasks, ultimately saving time for customer service or strategic work. The AI-powered Image Editor, a new function, allows merchants to easily place products into scenes with realistic shadows and reflections, resulting in high-quality campaign images which are automatically uploaded into the Shopware Media Manager and ready to be utilized. Agentic CommerceAgentic Commerce enables intelligent agents to handle decisions, shortening the sales cycle from quote to purchase. Shopware AI aims to increase revenue, lower integration costs, create differentiated shopping experiences, and drive monetization. The launch of the Copilot is the first step, with further features like AI Agents to follow soon. Shopware also announced the "Agentic Commerce Alliance," bringing together AI-first companies to establish common standards and share practical AI patterns. Some well-known partners are already on board. B2B Components Over 60% of Shopware's merchants operate in B2B or hybrid models- including companies like Toyota and Ritter Sport. "Complex Commerce is becoming reality—and Shopware powers it," Hamann said. New 'B2B Components' support growth at every stage, including: Organization Units: Define parameters like shipping addresses or payment methods to reduce manual errors. Advanced Product Catalogs: Create custom product catalogs for faster quote processes. The Community HubThe open-source model remains a strategic advantage which is why Shopware introduced the Community Hub to strengthen collaboration: Knowledge sharing: Gamified content helps users learn faster. Collaboration: Developer productivity has tripled. Networking: Connects members across all levels. Further information, featured updates, and the keynote can be found on the Special Event page. View original content to download multimedia: SOURCE Shopware U.S. View original content to download multimedia: Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data


Cision Canada
24-04-2025
- Business
- Cision Canada
Shopware hosts 2025 North America Partner Day, focused on solving complex commerce business challenges for merchants
NEW YORK, April 24, 2025 /CNW/ -- Shopware, the leading global open-source e-commerce platform, hosts its North America Partner Day today in Chicago at the historic The Berghoff Restaurant—a nod to Shopware's German roots. The event is designed to harbor collaboration and learning for Shopware's partner community of integrated technologies and agencies. The event theme of " Better Together" reflects Shopware's partner-first and developer-friendly collaborative approach to supporting the needs of merchants. The " Better Together" theme will be woven throughout the day, starting with opening remarks from Shopware CEO and Co-Founder, Sebastian Hamann, celebrating the 25th anniversary for the company and the expanded role partnerships will have in Shopware's vision for the future. Shopware's Chief Product and Technology Officer, Mark Stanley, will unveil the exciting upcoming product roadmap. Some highlights include: "Partner Day is one of the best things we do," said Jason Nyhus, President and GM, US Shopware. "Bringing together our tech and agency partners under one roof to connect, learn and showcase how our solutions are addressing the needs of merchants is special. We all get a chance to educate and inspire one another to continue to drive success. Truly, in this world, we are better together, and this event is a great showcase of that." The program content will focus on complex commerce, including presentations from partners on merchant case studies, and the release of two new research reports from The Rick Watson team. The new reports reveal compelling insights and opportunities from forgotten and underserved categories of commerce. "In the B2B landscape, it's not about being the loudest, it's about being the smartest," said Rick Watson, CEO of RMW Commerce. "These reports are about giving forgotten industries the playbook they've been missing. Partnering with Shopware has allowed us to combine sharp strategy with real-world tools for industrial, legacy sectors. We're moving past noise and focusing on actionable steps that protect and drive margin, retention, and resilience for overlooked sectors." The program will end with growth marketing strategies from Sarah Falcon, SVP of Global Marketing for B2B Ecommerce Association, followed by an after party at The Berghoff. To learn more about Shopware's partner ecosystem—or to join our partner community—visit About Shopware Shopware provides high-performance B2C and B2B ecommerce solutions—with differentiated capabilities in complex commerce business requirements and workflows—enabling global businesses to scale rapidly and efficiently. By combining the robust security of open-source technology with the agility modern businesses demand, Shopware delivers cutting-edge innovation, reliability, and unmatched adaptability. With ready-to-deploy features and a headless, API-first architecture, Shopware empowers merchants to customize and scale the solution, creating a strong customer experience anywhere in the world. Trusted by over 50,000 companies worldwide and supported by an extensive partner ecosystem, Shopware is built to adapt and evolve alongside the ever-changing market landscape. Top industry analysts, including Gartner, Forrester, and IDC, consistently recognize Shopware for delivering impactful solutions that prioritize efficiency and long-term success. Founded in 2000 by Co-CEOs Stefan and Sebastian Hamann in Germany, Shopware continues to lead the industry in ecommerce innovation and performance.