Latest news with #RapiDry
Daily Mail
5 days ago
- Business
- Daily Mail
I'm a beauty editor and this £9 quick-drying nail polish is a game-changer for smudge-free manicures (and it's 20% off)
Shoppers in a hurry can now paint their nails in under a minute thanks to a new polish that saturates nails in colour and leaves them totally dry in just 60 seconds. For a rapid, fuss-free manicure, scores have turned with success to the new OPI RapiDry™ Quick-Dry Lacquer. With a quick-dry solution, the new polish is proving a big hit with time-poor shoppers who have hailed it a 'total game-changer'. And the best news? We have an exclusive 20 per cent off discount code. OPI RapiDry™ Quick-Dry Lacquer Available in a gorgeous array of shades, the new OPI RapiDry™ Quick-Dry Lacquers have been designed to make smudged polish a thing of the past, leaving nails dry in just 60 seconds. The quick-drying new formula also comes with a speedy new Rush Brush, which has been designed with 200 extra bristles and a wide fanning brush for faster product pickup, spreading, and drying. Just enter the code RAPIDRY20 at the checkout for 20 per cent off. The code expires on June 30 2025 at 11:59pm (BST). £7.20 (save £1.80) Shop The new £9 polishes from OPI are saving shoppers both time and expense of traditional manicures thanks to its fast-frying formula that offers up to five days wear. Saving you from accidental smudges and smears, the quick-drying formula dries down in less than a minute thanks to the extra speedy solvents that deliver stunning nail looks in no time at all. And now you can try it out for less as we have an exclusive discount code. Just enter the code RAPIDRY20 at the checkout for 20 per cent off. The code expires on June 30 2025 at 11:59pm (BST). Painting your nails, like applying fake tan, can be a time-consuming experience and can be a disaster when trying to do it in a rush - queue smudges, smears and stress. But now the new OPI RapiDry™ Quick Dry Polish is a fuss-free solution to last-minute manicures, and is sure to be a game-changer for summer social events. Available in a gorgeous array of shades, the new polishes have been designed with a clever formula with extra speedy solvents to whisk away the wetness of your lacquerand Drip Dry Drops to protect against smudges. But that's not all: the quick-drying new lacquers also come with a speedy new Rush Brush, which has been designed with 200 extra bristles and a wide fanning brush for faster product pickup, spreading and drying. And scores of shoppers agree this new formula stays on your nails chip-free for up to five days. In fact, 'very impressed' shoppers are leaving rave reviews for the new OPI RapiDry™ Quick-Dry Lacquer - praising the quick drying time and glossy finish. 'Super nail polish,' raved one five-star review. 'Dries really quick and it's really pigmented. Even one coat would be enough for a nice coverage. It lasted on my nails for 5 days - but I done some house chores during this time.' Another agreed, adding: 'The polish goes on easily, no streaks, looks nice and even. The colour is absolutely beautiful, very vibrant. It dries really quickly! No blowing, no wafting. Having worn it a while it doesn't chip easily and keeps its shine.' And, while the OPI RapiDry™ Quick Dry Polish can be used on its own for a glossy mani fast it can also be paired with with RapiDry's Clearly Fast, a 3-in-1 clear coat that can be worn as a base coat to protect nails from staining or as a top coat for extra shine. Don't forget, MailOnline readers can save 20 per cent off with the OPI discount code RAPIDRY20 which expires on June 30 2025 at 11:59pm (BST).
Yahoo
30-01-2025
- Entertainment
- Yahoo
OPI's New Nail Polish Dries in 60 Seconds — and a Wingstop Collaboration Aims to Prove It
OPI is already Super Bowl prepping — with a Wingstop collaboration, no less. The nail polish brand and fast-food chain have teamed to launch a limited-edition 'Snack in :60' kit, complete with a $15 Wingstop gift card, a 60-second timer and two of OPI's new RapiDry polishes, which retail for $9.99 each and purport to dry within 60 seconds of application. More from WWD The 13 Best Foundations for Acne-Prone Skin to Make Your Blemishes Invisible Suite Talk: Target's Amanda Nusz on Prioritizing Personal Well-being and Serving Others With Intention An Ilia Beauty Ski Suit? Halfdays Is Making It Happen Launching Friday, the kits will be available for free at for as long as supplies last, aiming to encourage consumers to put the polishes' smudge-proof claims to the test. The RapiDry polishes — which launched earlier this month — are OPI's first quick-drying lacquer that aims to combat what the brand has coined 'smudge-stration,' or the frustration consumers feel when nail polish dry time inhibits their to-do list. 'Using equipment from the wall paint industry to torture-test different formulas, we were able to scientifically evaluate the science of drying and smudging,' said Victoria Briand, R&D director, retail and color collections for OPI, adding the brand eventually nailed a formula balance of solvents and drying drops which allowed for a swift dry time, while maintaining color payoff. The brands have tapped TikTok influencer Ashtin Earle to kick off the #Snackin60 challenge on social media. 'The challenge taps into this culture of creative snacking and content creation,' said Lori Pantel, chief marketing officer of OPI parent company Wella North America. 'It's built for shareable moments, easy participation and the perfect blend of beauty and fun.' 'We knew that combining forces with OPI would resonate deeply with our younger fans,' added Mark Christenson, Wingstop's chief revenue officer. The partnership marks the latest in a string of food/beauty collaborations to hit the market: last year, Wonderskin and Chipotle teamed for an avocado-inspired 'Lipotle' lip stain, while launched a limited-edition McDonald's collection. Best of WWD The Best Makeup Looks in Golden Globes History A Look Back at Golden Globes Best Makeup on the Red Carpet, From Megan Fox to Sophia Loren [PHOTOS] The Best Hairstyles in Golden Globes History
