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NOT Ajay Devgn but THIS Bollywood superstar had registered Son Of Sardaar film title under his name
NOT Ajay Devgn but THIS Bollywood superstar had registered Son Of Sardaar film title under his name

Pink Villa

timean hour ago

  • Entertainment
  • Pink Villa

NOT Ajay Devgn but THIS Bollywood superstar had registered Son Of Sardaar film title under his name

Soon after the success of Raid 2, Ajay Devgn is all set to bring another sequel that can rewrite box office records. The actor is now gearing up for the release of Son Of Sardaar 2, a sequel to his Hit comedy drama, Son Of Sardaar, released in 2012. While a bunch of new posters for the upcoming sequel are elevating the buzz, let us take you back to memory lane and shed light on an interesting anecdote related to the title of the movie. Though Son Of Sardaar is now popular as one of Ajay Devgn 's best titles, it was originally registered for an Akshay Kumar movie. Yes, that's true, Khiladi Kumar had blocked the title 'Son Of Sardaar' for a script. It was Akki's kind gesture that allowed Ajay Devgn to use the title. When Akshay Kumar called Ajay Devgn 'brother from another mother' Sonakshi Sinha, who played the female lead in Son of Sardaar, took to her micro-blogging handle Twitter (now X) in 2011 and expressed her gratitude to Akshay Kumar. The actress tweeted, "Big thank you to the Rowdy Rathore Akshay Kumar for letting us have his title - Son of Sardaar! Ur a rockstar." Replying to the same, Akshay Kumar mentioned that Ajay is his brother from another mother. "You are Welcome, but I'm not a Rock Star, darling Ranbir (Ranbir Kapoor) is, I'm a Son of Sardar, that is why I gave it to my 'Brother from a Different Mother' Ajay. Enjoy (sic)," wrote Akshay Kumar. Despite facing an intense clash with Shah Rukh Khan's Jab Tak Hai Jaan, the Ajay Devgn starrer had emerged as a success and marked its entry into the Rs 100 crore net club in style. The movie also had Sanjay Dutt, Juhi Chawla, Vindu Dara Singh, and veteran actress Tanuja in pivotal roles. Interestingly, Salman Khan did a cameo in the movie. Son Of Sardaar 2 posters and teaser Talking about Son Of Sardaar 2, the makers have started digital promotions. Slated to hit the screens on July 25, the sequel boasts an ensemble star cast with Ajay Devgn and Mrunal Thakur in the lead. The makers have released multiple posters with Devgn standing, splitting his legs on two tanks and two tractors, in his signature style. The teaser is expected to arrive in a couple of days. Stay tuned to Pinkvilla for more updates.

Lights, camera, crisis? Hindi films struggle despite 27% box office jump
Lights, camera, crisis? Hindi films struggle despite 27% box office jump

Business Standard

time5 hours ago

  • Business
  • Business Standard

Lights, camera, crisis? Hindi films struggle despite 27% box office jump

Film producers and distributors say the 27 per cent jump in all-India box-office earnings during the first five months of 2025 hides a much grimmer reality. Despite total receipts climbing to ₹4,812 crore from ₹3,791 crore a year earlier, industry insiders describe an 'existential' crisis and an atmosphere of 'nervousness' across the sector, The Economic Times reported. 'Are we looking at numbers or real growth? Last year was an election year. So, it seems there is growth in collection. There is a huge difference between film business in multiplexes and the B-class and C-class centres,' said Yusuf Shaikh, CEO and founder of Janta Cinema, quoted by The Economic Times. Lack of mass entertainers Shaikh mentions the theatres' core audience — the masses — now struggle to find 'credible mass entertainers' on screen. A veteran distributor said that the ritual of weekly movie-going has faded. He said that the audience, for whom watching films in theatres was a ritual, is missing. This has impacted the average opening and collection of Hindi films. Data from Ormax Media underscore the shift. Non-Hindi titles — ranging from English to various regional languages — accounted for 63 per cent of nationwide box-office takings between January and May, only slightly lower than the 67 per cent share logged a year earlier. Hindi films improved their share to 37 per cent, buoyed by hits such as Chhaava and Raid 2, The Economic Times report mentioned. Dependence on big-budget releases Yet a handful of successes cannot reverse broader structural issues, warns media-ech consultant Prashen Kayla. 'One or two hits do not promise change in the business situation. The Hindi film industry is disproportionately dependent on big-budget films. Today, the industry needs more successful mid-budget films,' he said, as quoted by the report. Aamir Khan calls OTT a threat to Hindi cinema Bollywood actor Aamir Khan expressed concern over the growing trend of releasing Hindi films on OTT platforms shortly after their theatrical debut. According to him, this practice undermines the theatrical business model, especially when going to the cinema is increasingly viewed as a premium experience rather than a regular habit. In a conversation with screenwriter and lyricist Javed Akhtar, the issue of Hindi cinema's disconnect with audiences was brought up. Akhtar pointed out, 'The [Hindi] films have lost all connectivity with the audience. Dubbed South Indian films, featuring stars who are unknown to audiences here in North India, are releasing and doing ₹600–700 crore business. Even the few of our films that end up working are also directed by people from the South. What happened to our people?' Khan responded that the challenge is not about regional differences. 'The problem we are facing is something different,' he explained. He criticised the current model of content distribution in the industry: 'Please come and consume our product. If you don't, we'll come and drop it off at your doorstep in eight weeks (through OTT platforms). This is our business model.' OTT platforms reshape viewing habits The rise of OTT platforms has fundamentally altered how audiences consume films. Viewers now prefer the flexibility and affordability of streaming content from the comfort of their homes. Unlike cinemas, OTT allows for on-demand access with features such as pause, rewind, and fast-forward. Subscription costs are also considerably lower than the expenses associated with a theatrical outing. Younger viewers, in particular, have embraced this shift, leading to a decline in habitual theatre-going. While theatres still offer a unique and immersive viewing experience, they have responded by enhancing their offerings — introducing high-end formats like IMAX, luxury recliners, and gourmet concessions — to attract audiences seeking something beyond the standard home setup.

India's biggest superhit film, made producers rich, made 2x at box office, earned Rs…, has a 7.1 IMDb rating, film is…, lead actors are…
India's biggest superhit film, made producers rich, made 2x at box office, earned Rs…, has a 7.1 IMDb rating, film is…, lead actors are…

India.com

time11 hours ago

  • Entertainment
  • India.com

India's biggest superhit film, made producers rich, made 2x at box office, earned Rs…, has a 7.1 IMDb rating, film is…, lead actors are…

Many films dominated the box office in the year 2025. Meanwhile, we tell you about such a film, whose story has been loved by the people, and then the makers became rich. The makers spent Rs 100 crore on this crime-thriller film. As soon as it was released, the movie became a hit in the theatres. The box office collections more than doubled. The film has also received a great rating on IMDb. This film earned double the money, made producers rich, film is… The name of the film we are going to tell you is 'Raid 2'. This film is a Hindi crime thriller directed by Raj Kumar Gupta. This film is a sequel to the 2018 Raid, in which Ajay Devgn played the role of honest income tax officer Amay Patnaik. This movie was a big hit at the box office. This time, apart from Ajay Devgn, stars like Riteish Deshmukh, Vaani Kapoor, Rajat Kapoor, Saurabh Shukla, Govind Namdev, and Supriya Pathak are seen in important roles in the sequel film. In 'Raid 2', Ajay Devgn has once again stolen the show in the role of Amay Patnaik. Raid 2 plot The story of Raid 2 is set seven years later, when Amay Patnaik is transferred to Rajasthan. There, he starts taking action against corrupt politician Dada Bhai (Riteish Deshmukh). Dada Bhai gets upset with Amay's honesty and bravery, and then the real game begins. Riteish Deshmukh has shown his amazing villainy in the film. In terms of acting, he can even compete with Ajay Devgn. There is a great twist in this film, which is revealed in the climax. As soon as it was released, this movie was a hit at the box office and made the makers rich by earning a bumper amount. Box office collection of Raid 2 According to the IMDb report, Ajay Devgn and Riteish Deshmukh's film has been made for Rs 100 crore. According to Bollywood Hungama's report, 'Raid 2' made a gross collection of Rs 176.93 crore in India. The total earnings of the film worldwide are Rs 241.68 crores. It is clear from the collection that 'Red 2' has earned more than double its cost at the box office. The verdict of this film is superhit. Ajay Devgn and Riteish Deshmukh's film 'Raid 2' has got a rating of 7.1 on IMDb. After the movie theaters, it is now ready to knock on OTT. 'Raid 2' will be released on the streaming platform Netflix on June 27, 2025. The song Nasha from the film became very popular, in which Tamannaah Bhatia was seen dancing.

Box office grows 27% in 2025, but Bollywood remains worried
Box office grows 27% in 2025, but Bollywood remains worried

Time of India

time20 hours ago

  • Entertainment
  • Time of India

Box office grows 27% in 2025, but Bollywood remains worried

Film producers and distributors are not enthused with the 27% year-on-year growth in all-India box office collection in the first five months of 2025, saying the growth does not capture the "existential" challenges that have engulfed the industry. These challenges have, consequently, created an acute sense of "nervousness" among all key stakeholders in the film industry, they said. The all-India box office collection rose to ₹4,812 crore between January and May this year from ₹3,791 crore in the year-ago period, according to the May box office report by media and entertainment research firm Ormax Media. "Are we looking at numbers or real growth? Last year was an election year. So, it seems there is growth in collection. There is a huge difference between film business in multiplexes and the B-class and C-class centres," said Yusuf Shaikh, CEO and founder, Janta Cinema, an exhibitor that showcases films at affordable prices. Shaikh said there are two critical challenges in the Hindi film industry . "We have lost 20-25% of the elite audience in theatres in the past few years. Even cheap ticket prices have not brought this audience to theatres," he said. Another major concern, said Shaikh, is the glaring absence of well-made mass entertainers. "It is an irony. Elite audiences are absent in theatres. The masses who come to theatres do not have credible mass entertainers to watch," he said. Most industry veterans believe that, incrementally, a sense of apathy is growing among audiences about watching Hindi films in theatres. "Today, the audience for whom watching films in theatres was a ritual is missing. This has impacted the average opening and collection of Hindi films," said a film distributor, who requested anonymity. "Consequently, today, the mass audience is watching regional or non-Hindi films in theatres." According to Ormax Media, the contribution of non-Hindi films-including English and other language films-to the all-India box office collection in the first five months of 2025 was a huge 63%, indicating an increasing acceptance of non-Hindi content by audiences in the Hindi belt. In the same period last year, the contribution of non-Hindi content to the all-India collection was 67%. This is because the share of collection of Hindi films to all-India collection grew to 37% in January-May 2025 from 33% in January-May 2024. Chhaava and Raid 2 were two noteworthy hits that contributed to this growth. "One or two hits do not promise change in the business situation. The Hindi film industry is disproportionately dependent on big-budget films. Today, the industry needs more successful mid-budget films ," said Prashen Kyawal, a creative, post-producer and media-tech consultant. Producer Rajesh R Nair concurs. "Instead of a big-budget film, we need a few mid-budget films, which have fresh stories and talent. The Hindi film industry must reinvent. Time has come to back fresh stories and new talent," he said.

'Son of Sardaar 2' release date announced, film to hit theatres on this day
'Son of Sardaar 2' release date announced, film to hit theatres on this day

Time of India

timea day ago

  • Entertainment
  • Time of India

'Son of Sardaar 2' release date announced, film to hit theatres on this day

Taking to his Instagram handle, Ajay Devgn shared the first poster of his upcoming film 'Son of Sardaar 2'. The poster featured him wearing a turban along with sharing the release date of the film. Ajay Devgn has finally announced the release date of the film 'Son Of Sardar 2', calling it "a return of Sardaar". Taking to his Instagram handle, Ajay Devgn shared the first poster of his upcoming film 'Son of Sardaar 2'. The poster featured him wearing a turban while standing on two tankers. The movie is set to release in theatres on July 25. The makers have not revealed further details about the movie yet. While sharing the poster, the actor wrote "The Return of the Sardaar. #SOS2 in cinemas near you on 25th July," View this post on Instagram A post shared by Ajay Devgn (@ajaydevgn) The first instalment of 'Son of Sardaar' was directed by AshwDhir. It featured Devgn alongside Sonakshi Sinha and tells the story of Jassi, a man who returns to his ancestral village in Punjab and becomes embroiled in a family feud. The film was known for its mix of humour, action, and romance. While it received mixed reviews, it was praised for its lively performances and engaging soundtrack. The actor was last seen in the film 'Raid 2'. He shared the screen with Riteish Deshmukh in the movie. It was released in theatres on May 1. 'Raid 2' was produced by Bhushan Kumar, Kumar Mangat Pathak, Abhishek Pathak, and Krishan Kumar. Raj Kumar Gupta has helmed the film, which is the sequel to the 2018 crime thriller that captivated audiences with its gripping story of tax raids and corruption. Vaani Kapoor and Rajat Kapoor are also part of the film. 'Raid' was released in 2018 and also starred Saurabh Shukla and Ileana D'Cruz. It was inspired by a real-life raid conducted by the officers of the Income Tax Department in the 1980s. Ileana played Ajay's wife in the movie.

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