17 hours ago
Salehe Bembury's PUMA Velum Sneaker to Debut Next Week
Summary
It's been just under a year sinceSalehe Bemburyrevealedthat he would be applying his sneaker design talents atPUMA, emphasizing his involvement in the PUMA Hoops department. He then went on to unveil acollaborative lifestyle sneakerat the top of the year and has remained relatively quiet since, that is, until this month. Bembury presented Tyrese Haliburton's first signature shoe, thePUMA Hali 1, leading into the NBA Finals and is now back with another announcement.
At last, sneakerheads will be able to get their hands on a Salehe Bembury x PUMA sneaker. The duo's aforementioned lifestyle design, revealed to be thePUMA Velum, is set to drop during Paris Fashion Week next week. Appearing with an orange base, it combines brown, yellow, red, and gray detailing to create a color-heavy composition that Bembury is known for assembling. PUMA and Velum tongue branding is expected to be accompanied by a co-branding hit at the medial heel that we spotted on the initial green colorway.
Look out for Salehe Bembury's PUMA Velum to debut in this orange colorway at a special pop-up in Paris on June 25 and stay tuned for more updates regarding the silhouette as we expect it to arrive on shelves globally later this year.