Latest news with #LibDib
Business Wire
2 days ago
- Business
- Business Wire
Han Soju Selects LibDib for California Distribution
SAN JOSE, Calif.--(BUSINESS WIRE)-- Han Soju, a brand that seamlessly blends centuries-old Korean tradition with modern distillation, announced today that it has chosen LibDib as its distributor of choice in California. Leveraging LibDib's full-service, online distribution platform, Han Soju will now efficiently reach retailers and on-premise accounts statewide. 'Our model was built for companies like Han Soju—those who want both control and scalability without being tied to traditional distributor constraints.' Han Soju's premium line of sojus brings a fresh perspective to the category, delivering a crisp, light, and versatile flavor profile. With fewer calories and lower alcohol content than many Western spirits, Han Soju offers consumers a refreshing option suitable for a variety of occasions—from social gatherings to post-workout relaxation. By merging traditional Korean methods with state-of-the-art distillation, Han Soju has carved out a unique position in the U.S. spirits market. 'Founded in 2002, Han Soju was created specifically to fill a unique niche in the California alcohol market: offering a legal, premium distilled spirit option for On-Premise Beer and Wine-licensed accounts,' said Greg Dathe, Senior Vice President, Sales and Distribution at Han Soju. 'Han Soju is the go-to solution for restaurants and bars seeking to serve spirits without upgrading to a full liquor license. With roots in the Korean distilling tradition and a smooth, clean profile ideal for cocktails, Han Soju continues to lead the category it helped pioneer more than two decades ago.' While the brand has a foothold in chain and liquor accounts, their largest volume and growth potential are the 25,000+ 41 & 42 licenses in California that LibDib enables them to sell into. Although California remains a complex and highly competitive market, as consolidation across the three tiers continues to reshape the alcohol industry, LibDib's technology-driven approach offers a modern alternative. Suppliers like Han Soju maintain control over their pricing, marketing, and buyer relationships while gaining full-service support that includes compliance, logistics, portfolio management, and platform-based advertising. 'Han Soju is an exciting brand with strong growth potential and high-volume opportunity. We're thrilled to welcome them as a Gold Maker on the LibDib platform,' said Cheryl Durzy, Founder and CEO of LibDib. 'Our model was built for companies like Han Soju—those who want both control and scalability without being tied to traditional distributor constraints.' With LibDib, Han Soju gains access to statewide delivery options, servicing orders from single cases to full pallets across wine and beer licenses, making them a great spirit-like ingredient on cocktail menus. The brand can now engage directly with accounts, while LibDib manages backend operations, regulatory compliance, and delivery infrastructure. LibDib currently offers licensed distribution in 18 markets, including California, New York, Texas, Florida, Illinois, and others. Its flexible model allows each supplier to tailor their go-to-market strategy while reducing unnecessary costs and maintaining brand ownership. About Han Soju Han Soju brings a modern twist to an ancient Korean spirit, combining tradition with innovation. The brand's premium sojus are known for their crisp, light taste and versatility, offering a refreshing alternative for today's consumers. About LibDib LibDib, LLC is a licensed wholesale alcohol distributor and technology innovator, offering a compliant three-tier distribution platform for wine and spirits makers of all sizes. With an easy-to-use marketplace, LibDib simplifies the buying and selling experience for both suppliers and trade buyers across the country. Learn more at or follow LibDib on Instagram and LinkedIn.
Business Wire
12-05-2025
- Business
- Business Wire
RNDC and LibDib Expand On Demand Distribution Model to Seven New States
SAN JOSE, Calif.--(BUSINESS WIRE)-- LibDib, the leading digital alcohol distribution platform, in partnership with Republic National Distributing Company (RNDC), proudly announces the expansion of RNDC On Demand to six new markets: Florida, Virginia (wine only), Washington D.C., Maryland, Colorado, Illinois, and South Carolina. 'The expansion of RNDC On Demand gives us access to buyers in key growth markets,' said Jessica Cox, Founder of Just Enough Wines. 'Our experience with the On Demand model in Texas was instrumental in scaling our presence." Share This strategic rollout provides wine and spirits producers—from emerging brands to established suppliers—with more choices to access key markets through a flexible, tech-enabled distribution model. 'Suppliers deserve options, and RNDC On Demand provides flexibility and control,' said Dean Parker, Director of the On Demand program for LibDib and RNDC. 'Together, we're expanding a modern path to market that empowers suppliers to grow at their own pace, backed by RNDC's logistics and service excellence.' Powered by LibDib's proven digital platform, RNDC On Demand allows suppliers to quickly and compliantly enter new markets. Products can be launched and delivered efficiently to on- and off-premise accounts, including national and regional chains. As brands grow, they have the opportunity to transition into full-service RNDC distribution, offering a scalable solution that supports long-term success. 'The expansion of RNDC On Demand gives us access to buyers in key growth markets,' said Jessica Cox, Founder of Just Enough Wines. 'Our experience with the On Demand model in Texas was instrumental in scaling our presence and ultimately transitioning to full-service distribution. We're excited to bring that same momentum to new states.' 'This is about putting control in the hands of the suppliers,' said Cheryl Durzy, Founder and CEO of LibDib. 'RNDC has been a key innovation partner, helping us advance our mission of making distribution accessible to all Makers. With On Demand, we're expanding our reach and offering flexible solutions tailored to each brand's goals, size, and target markets.' In crossover states such as Florida, Colorado, Illinois, Washington D.C., and Maryland—where both LibDib and RNDC On Demand operate—suppliers can work directly with portfolio managers to select the distribution model that best fits their brand and complies with local regulations. Whether launching a new product or expanding market presence, LibDib and RNDC On Demand provide: Access to high-potential markets Scalable pathways to full-service distribution Digital tools to manage products and accounts Support at every stage of business growth By combining digital innovation with trusted distribution expertise, LibDib and RNDC are redefining what's possible in the alcohol beverage industry—empowering suppliers to grow how they want, where they want. With this expansion, LibDib now enables three-tier compliant distribution in 18 states, covering nearly every major U.S. market and approximately 75% of available accounts. Makers interested in distribution in one or more of the 18 markets available can reach out to makers@ or click here for more information. About LibDib LibDib, LLC is a licensed wholesale alcohol distributor and technology innovator, offering a compliant three-tier distribution platform for wine and spirits makers of all sizes. With an easy-to-use marketplace, LibDib simplifies the buying and selling experience for both suppliers and trade buyers across the country. Learn more at or follow LibDib on LinkedIn. About RNDC As a leading national beverage distributor in wine and spirits, RNDC has established its reputation by bringing the industry's brightest talent together, consistently igniting opportunities for our suppliers, customers, and associates. Our expansive national reach empowers suppliers by building strategic relationships with on- and off-premise customers, elevating their brands and connecting them with their target consumers. Operating in the District of Columbia and 39 states across the United States, we are committed to being the most valuable partner to all we serve. With roots extending before Prohibition and a footprint spanning from local to national, digital to DTC, we are ushering in a new era of wine and spirits distribution within the three-tier system. At RNDC, we work in that rare space where commitment to craft meets unrelenting quality. Fueled by passion, we are raising the bar for beverage alcohol distribution—elevating spirits and sales across our value chain. To learn more, visit
