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KPR Mill share price falls 7% as 11 million shares change hands on BSE
KPR Mill share price falls 7% as 11 million shares change hands on BSE

Business Standard

time21-05-2025

  • Business
  • Business Standard

KPR Mill share price falls 7% as 11 million shares change hands on BSE

KPR Mill shares slipped 7.3 per cent in trade, logging an intraday low at ₹1,140.1 per share on BSE amid heavy volume. On BSE, over 11 million shares changed hands around 9:15 AM. Around the same time, KPR Mill share price was down 6.44 per cent at ₹1,151 per share on the BSE. In comparison, the BSE Sensex was up 0.16 per cent at 81,316.9. The market capitalisation of the company stood at ₹39,342.79 crore. The 52-week high of the stock was at ₹1,395.4 per share and the 52-week low of the stock was at ₹744.8 per share. KPR Mill block deal reports Promoters KP Ramasamy, KPD Sigamani, and P Nataraj were likely to sell up to 3.2 per cent stake in the company via block deals, according to reports. As of quarter ending March 2025, KP Ramasamy held 20.34 per cent stake in the company. Similarly, KPD Sigamani and P Nataraj also held 20.34 per cent stake each. Other individual promoters include Parvathi K R, Radhamani D, Jayanthi N, Uma Sekar, and Kalpana Anand. Also Read KPR Mill Q4 results 2025 The company announced its fourth quarter (Q4FY25) results on May 9, 2025. The company's consolidated net profit after tax (PAT) stood at ₹204.55 crore as compared to ₹213.61 crore a year ago. Its revenue from operations stood at ₹1768.98 crore for Q4 against ₹1696.72 crore a year ago. Its Earnings before interest, tax, depreciation, and amortisation (Ebitda) stood at ₹343.84 crore as compared to ₹346.96 crore a year ago. The Ebitda margin for the quarter came in at 19.3 per cent against 20.3 per cent year-on-year (Y-o-Y). About KPR Mill KPR Mill has diversified business spanning across Yarn, Fabrics, Garments and White Crystal Sugar. KPR has earned a great deal of experience over the last 40 years to produce an indelible mark in the textile landscape. The company manufactures a product range of textile varieties such as Readymade Knitted Apparel; Fabrics; Compact, Melange, Carded, Polyester, and Combed Yarn.

KeenePR rebrands to KPR, expands into KSA with new appointment
KeenePR rebrands to KPR, expands into KSA with new appointment

Campaign ME

time05-05-2025

  • Business
  • Campaign ME

KeenePR rebrands to KPR, expands into KSA with new appointment

Dubai-based communications agency KeenePR has rebranded with a new logo, branding colours and a new name, KPR. The agency has introduced a sleeker logo, updated colour palette, and a new approach that reflects its regional growth – including its expansion into Saudi Arabia and the appointment of a new director. Ellie Keene, Founder & CEO of KPR comments, 'When I launched KeenePR in 2019, it was just myself, a laptop and a few smaller clients – it paid the bills and I was happy with that. As word got out, I started to get more client interest, hired one team member and took on more work. Fast forward six years and we now have a team of 7 in Dubai and 1 in Saudi – and over 24 clients on our roster. It occurred to me that the agency wasn't about me anymore, it's about the team. I decided to drop the Keene as a way of showing my team that this agency is all about them – they are the heart and soul of the company.' A look inside the KPR rebrand The rebrand was revealed through teaser posts on Instagram throughout the week. 'We did a countdown on our IG to tease our followers & it really got people talking. The rebrand includes a new logo, colours, look and style to our IG, making it more sophisticated & less playful,' comments Keene. 'Our tone of voice will still be creative, but we are going to ensure we are keeping it slightly more refined. The visual identity is definitely what stands out as being different. We have gone with a similar colour palette to our pastel pink, blue, purple, but added a pop of dark green, which makes it stands out and brings something unique,' says Keene. Additionally, they will be using a blue pastel colour every time they post about Saudi and a pink colour every time they post about the UAE. Expansion & appointment KPR has also expanded into Saudi Arabia, appointing Frankie Hilton as Director of KSA. With over 15 years of experience in lifestyle, luxury, F&B, and beauty PR across the Middle East, Hilton brings her understanding of the Saudi market to the role. Her experience consisted of helping start-up and brands through brand awareness, launching and executing global brand campaigns and celebrity appearances. Some of the brands he has worked with include Magnolia Bakery, Almaz by Momo, Laura Mercier, Kerastase KSA, and the Gap Inc. group under Al Tayer. 'There's a thrilling energy in Saudi Arabia, across the board in Riyadh, Jeddah, Al Ula, the Red Sea, and definitely within the hotel, lifestyle and F&B scene. I have seen many restaurants open without the support of a solid PR launch campaign and get lost amongst the somewhat oversaturated market in places, this is where KPR are here to help, honouring a region where tradition meets innovation, and every campaign feels like a taste of the future,' says Hilton. 'Hilton is the lead in the team on all things Saudi Arabia, having been in Riyadh for the last 6 years creating a footprint in a relatively untouched market when it comes to Marketing & PR, but one to embrace ahead of the Kingdom's Vision 2030,' says Keene.

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