Latest news with #JashanmalGroup
Campaign ME
12-06-2025
- Business
- Campaign ME
Indian cricketer KL Rahul shoots brand collab with Paul & Shark in Dubai
Italian luxury clothing brand Paul & Shark has appointed Indian cricketer KL Rahul as its first global brand ambassador from India, revealed through a digital and social media campaign produced in Dubai. The first chapter of this exclusive collaboration between Paul & Shark and KL Rahul was shot in the heart of the UAE to 'capture a vibrant, modern, and luxurious city, perfectly aligned with the essence of the partnership,' the brand revealed in a statement. Jashanmal Group is the franchise partner for Paul & Shark in the UAE and Kuwait. The campaign featuring KL Rahul is live across Paul & Shark's global platforms and KL Rahul's Instagram, with a special focus on India — a key market in the brand's international distribution network. View this post on Instagram A post shared by KL Rahul👑 (@klrahul) The natural element of water, always central to Paul & Shark's storytelling, frames the imagery and guides the entire narrative, a story deeply connected to the outdoors. Commenting on his role as the brand ambassador, KL Rahul said, 'Paul & Shark just gets my style. The brand is effortless, sharp, and never trying too hard. It stands for quality and quiet confidence, which is exactly how I see fashion too. Being the first Indian to represent them globally makes it even more special, it feels like the kind of partnership that just fits.' As the first-ever Indian athlete to be named a global ambassador for Paul & Shark, KL Rahul will embody the brand's evolving vision of luxury, adventure and modern style. This announcement, in partnership with RBL, marks a milestone moment, highlighting the strategic importance of the Indian market for Paul & Shark—a country with which the brand shares a longstanding relationship in both business and communication. The brand also recently celebrated 15 years in India, with presence across key cities. Paul & Shark CEO Andrea Dini said, 'Paul & Shark has always stood for authenticity, adventure, and luxury. KL Rahul's journey as an athlete, his international appeal, and his distinct sense of style makes him a natural extension of our brand's values. This partnership is not just about fashion — it's about celebrating a way of life that merges sport, travel, and contemporary elegance.' As a family-managed, generational business, the brand remains grounded in heritage while embracing the present and looking to the future, with a strong commitment to responsible practices and sustainability at its core. The partnership launches with Rahul as the face of Paul & Shark's Spring/Summer 2025 collection, celebrating the brand's DNA — a love for the sea, a union of technical innovation and craftsmanship, and a balance between heritage and modernity. The SS25 collection aims to blend elegance and performance in a perfect narrative, with craftsmanship as the protagonist, alongside the brand's iconic pairing of luxurious materials combined with new technologies. Silk, linen, and cashmere are combined with high-performance treatments such as the renowned Typhoon membrane. In every piece of the SS25 collection, the brand attempts to merge quality with functionality in a balance of aesthetics and practicality.
Khaleej Times
11-02-2025
- Business
- Khaleej Times
Jashanmal Group offers gift cards: Thoughtful gifting for every occasion
Jashanmal Group, a leading legacy brand in premium retail since 1919, offers its exclusive range of premium gift cards, redefining the gifting experience for every occasion and milestone celebration, with a seamless blend of luxury and practicality. Designed to align with Jashanmal's century-old legacy of quality, these gift cards offer a thoughtful, convenient solution for modern consumers, allowing recipients the freedom to choose the perfect gift for any occasion. The global gift card market, valued at $450 billion in 2023, is projected to reach $1.5 trillion by 2032, with the MENA region's digital gift card market expected to grow to $6 billion by 2026. This surge reflects a shift toward eco-friendly practices and aligns with COP28 UAE's sustainability goals. Amid this flourishing market, Jashanmal's gift cards emerge as a timely and relevant offering, showcasing the brand's dedication to thoughtful and practical gifting solutions. As the year begins with range of celebratory events and special occasions, these gift cards present the perfect choice for remembrances. A Legacy of Trust and Quality Since its inception, Jashanmal has been synonymous with offering exceptional value and a carefully curated selection of high-quality products. The launch of the premium gift cards reinforces this ethos by introducing an innovative gifting solution that serves as an extension of the brand's dedication to customer satisfaction. By offering recipients the freedom to select from Jashanmal's diverse portfolio of premium offerings— spanning fashion, luxury home decor, travel and electronics—the cards ensure that every gifting moment is reminiscent and personalised. Commenting on the launch, Shuja Jashanmal, CEO of Jashanmal Group, said: "At Jashanmal, we take pride in our legacy of quality and innovation, delivering exceptional value and quality across a diverse range of products. Our mission is to offer our customers products that enrich their lives and elevate their experiences. Our premium gift cards are more than a product, it is an embodiment of our commitment to delivering excellent value, convenience, and luxury choices to our patrons. These cards are a reflection of our vision to make gifting effortless while ensuring every moment of giving is deeply cherished." The Jashanmal premium gift cards are a combination of convenience and luxury, featuring stylish packaging that makes them perfect for milestone celebrations, special occasions and corporate gifting. With reloadable options up to Dh5,000 and extended one-year validity, these cards offer flexibility. Accepted across all Jashanmal stores in the UAE, Oman, Kuwait, and Bahrain (within the country of purchase), it grants seamless access to a diverse range of premium products, including discounted items, ensuring an unparalleled shopping experience for every recipient. "This initiative not only enhances the convenience for our loyal customers but also serves as a powerful tool to introduce new customers to our brand, expanding visibility and fostering long-term loyalty. Ultimately, our goal is to make Jashanmal the first choice for meaningful and personalized gifts, strengthening our connection with the community," Jashanmal further added. Jashanmal invites customers to discover the versatility and elegance of its premium gift cards, available for purchase at all Jashanmal stores. Whether for personal occasions or corporate rewards, these cards deliver a unique gifting experience, rooted in over a century of trust and excellence.
