Latest news with #JCDecaux
Time of India
a day ago
- Business
- Time of India
Mouth to market: A Cannes Lions B2B Special
The Cannes Lions International Festival of Creativity recognises a wide spectrum of creative work, extending beyond Grand Prix winners to include notable campaigns that earn silvers and bronzes. In " BE Extraordinary ," a series collaborating with Harsh Kapadia, CCO, Grey India, we highlight work that warrants discussion for its execution and results. This segment focuses on B2B campaigns, examining their strategic approaches and impact on businesses. Still Open - JCDecaux, DAVID Madrid "Still Open" was a B2B initiative from Madrid that addressed the significant impact of severe flooding on small, street-level businesses, many of which were forced to cease operations. JCDecaux, an outdoor advertising company, in collaboration with DAVID Madrid, responded by converting closed physical storefronts into active commerce channels using their Out-of-Home (OOH) ad spaces. They displayed images of the affected shops and their owners on billboards, particularly in high-traffic areas like Madrid's subway system. Commuters could then donate the price of a product that the shops typically sold, directly to the owners. This initiative utilised premium ad space to support struggling entrepreneurs, demonstrating OOH's capacity to maintain business continuity during emergencies and showcasing its value beyond traditional advertising. This B2B initiative from Madrid addressed the significant impact of severe flooding on small, street-level businesses, many of which were forced to cease operations. JC Decaux, an outdoor advertising company, responded by converting closed physical storefronts into commerce channels using their Out-of-Home (OOH) ad spaces. They displayed images of the affected shops and their owners on billboards, particularly in high-traffic areas like Madrid's subway. Commuters could then donate the price of a product that the shops typically sold, directly to the owners. This initiative utilised premium ad space to support struggling entrepreneurs, demonstrating OOH's capacity to maintain business continuity during emergencies and showing its value beyond traditional advertising. Estibadores - Mibanco, Circus Grey Perú In Peru, a government law was enacted to limit the weight that 'handcart' workers, often informal port or market workers, could carry. While intended to improve their health, this measure inadvertently reduced their income, as their remuneration was directly tied to the weight transported. Mi Banco, a leading bank focused on entrepreneurs and financial inclusion, in collaboration with Circus Grey Perú, addressed this issue by transforming these handcarts into mobile advertising mediums. By making the carts' surfaces available as ad spaces, workers could secure additional income through the sale of advertising. This allowed them to comply with the new weight limits, carry a lighter physical load, and still maintain their earnings. The initiative not only provided a steady income source but also aimed to foster financial inclusion for this essential but often overlooked segment of the workforce. By integrating its services into the daily operations of these small-scale entrepreneurs, Mi Banco positioned itself as a tangible supporter of their well-being and economic progress. Act Like You Know, GoDaddy Airo - GoDaddy (USA) GoDaddy, a recognised provider of website creation tools, launched "GoDaddy Airo - Act Like You Know" to demonstrate the ease of building websites using its new AI-powered features within a complex technological landscape. The campaign's core involved GoDaddy creating a fictional brand to showcase the simplicity of its GoDaddy Airo AI platform. This was achieved by launching a real product: Walter Goggins' Goggle Glasses. Partnering with actor Walton Goggins, GoDaddy established an entire sunglasses company. This included everything from product development to a fully functional e-commerce website and integrated social media content, all constructed using GoDaddy Airo. The campaign functioned as a direct product demonstration, illustrating GoDaddy Airo's practical application by making professional website creation accessible to a broader user base, even those without prior experience. GoDaddy, known for its website creation tools, aimed to demonstrate the ease of building websites using its new AI-powered features amidst a complex technological landscape. GoDaddy created a fictional brand, "Airo," and then showcased the simplicity of its AI platform by launching a real product: Walter Goggins' Goggle Glasses. Partnering with actor Walton Goggins, they established an entire sunglasses company, from product development to a fully functional e-commerce website and social media content, all built using GoDaddy Airo. This campaign functioned as a direct product demonstration, illustrating AI's practical application by making website creation accessible to a broader user base. The Deskbreak Clause - Asics (Golin London / LePub Milan) Asics, a well-known sports footwear company, expanded into the B2B sector with "The Deskbreak Clause," an initiative designed to address the health implications associated with prolonged sitting in professional environments. Recognising that extended sedentary behavior is a significant modern health challenge, Asics, in collaboration with Golin London and LePub Milan, developed a practical solution for corporate wellness. The core of the campaign involved encouraging businesses to incorporate a specific "Deskbreak Clause" directly into their employment contracts. This clause formally encouraged employees to take a 15-minute movement break during their workday. Asics supported this recommendation with data from King's College London, which indicated that just 15 minutes of physical activity could mitigate some of the negative effects of extended sitting. By promoting this concrete, data-backed approach, Asics encouraged businesses to adopt healthier policies for their workforce. The B2B campaign subtly connected Asics' products to tangible health benefits, presenting movement as an essential component of a healthy work-life, thereby positioning the brand as a partner in corporate well-being. (At BE Extraordinary, a series about the winners at Cannes Lions in collaboration with Harsh Kapadia, CCO, Grey India, we peer outside the Grand Prix, and look at clutter breaking work that picked the silvers and the bronzes, but don't often get discussed.)
BBC News
4 days ago
- Business
- BBC News
Appeal against York council decision to block help hubs
The company behind plans for five digital help hubs in York city centre offering free wi-fi, touchscreen maps and defibrillators has appealed a decision to block their hoped to install information points in Parliament Street, St Sampson's Square, Davygate and in April council planning officials refused the plans over their proximity to historic buildings and their impact on pedestrians and public advertising firm said thought had been given to the placement of the hubs and it had been open to changing locations if needed. The appeal is open for public comments until 10 July. Plans for the hubs, designed to replace public phone boxes, were submitted to the council in would have featured a 7.1ft (218cm) screen on one side for advertising with a 2.6ft (81cm) touchscreen and public phone on the promised facilities included charging ports powered by solar including Make It York and the York Disability Rights Forum, said the hubs would clutter streets and impact crowds during large events like York Christmas Market. Listen to highlights from North Yorkshire on BBC Sounds, catch up with the latest episode of Look North.
BBC News
10-06-2025
- Business
- BBC News
Eco-friendly bus shelters planned for York
Plans to replace up to 30 bus stops with new shelters featuring living roofs and digital advertising screens have been lodged with a Channel UK said its scheme in York would see solar-powered shelters with rooftop wildflower and sedum plant beds application also states the shelters would bring "significant social and environmental benefits", with their installation, cleaning and maintenance funded by Foale, City of York Council's chief strategy officer, said the shelters would offer discounted advertising for local small businesses and would give the authority a "communications channel" for public information. The plans come after the council awarded the contract for management of the city's bus shelters to Clear Channel.A 2024 decision to hand it to existing holders JCDecaux was reversed and a transition period is currently in place to allow for the replacement of existing bus new plans state the living roofs on the shelters would feature plants designed to appeal to pollinating insects to help reverse their decline while also absorbing rainwater and added the 62in x 36in (160cm x 93cm) digital screens would be smaller than existing illuminated displays which would help to de-clutter to the Local Democracy Reporting Service, the council is set to receive a portion of the advertising revenue, with one 10-second slot per minute of screen time for its own also pledge a six-figure social value fund to spend on social and environmental causes, and a donation of screen time for two weeks to campaign for York-based date has been set for councillors to consider the plans. Listen to highlights from North Yorkshire on BBC Sounds, catch up with the latest episode of Look North.
Yahoo
16-05-2025
- Business
- Yahoo
3 European Dividend Stocks Yielding Up To 5.3%
As European markets continue to navigate the complexities of global trade tensions, the pan-European STOXX Europe 600 Index has shown resilience, rising for a fourth consecutive week. Amid this backdrop, investors are increasingly looking towards dividend stocks as a way to potentially generate income and add stability to their portfolios. Name Dividend Yield Dividend Rating Bredband2 i Skandinavien (OM:BRE2) 4.36% ★★★★★★ Zurich Insurance Group (SWX:ZURN) 4.47% ★★★★★★ Allianz (XTRA:ALV) 4.42% ★★★★★★ Julius Bär Gruppe (SWX:BAER) 4.40% ★★★★★★ Rubis (ENXTPA:RUI) 6.66% ★★★★★★ S.N. Nuclearelectrica (BVB:SNN) 9.60% ★★★★★★ HEXPOL (OM:HPOL B) 4.75% ★★★★★★ Cembra Money Bank (SWX:CMBN) 4.22% ★★★★★★ OVB Holding (XTRA:O4B) 4.46% ★★★★★★ Banque Cantonale Vaudoise (SWX:BCVN) 4.56% ★★★★★★ Click here to see the full list of 229 stocks from our Top European Dividend Stocks screener. Underneath we present a selection of stocks filtered out by our screen. Simply Wall St Dividend Rating: ★★★★☆☆ Overview: JCDecaux SE is a global outdoor advertising company with a market cap of €3.33 billion. Operations: JCDecaux SE generates revenue through three main segments: Street Furniture (€1.99 billion), Transport (€1.39 billion), and Billboard (€546.60 million). Dividend Yield: 3.5% JCDecaux's dividend payments have been volatile over the past decade, yet they are well-covered by earnings and cash flows with a payout ratio of 45.4% and a cash payout ratio of 14.5%. The company reported strong earnings growth last year, with net income rising to €258.9 million. Despite being dropped from the FTSE All-World Index recently, JCDecaux plans to gradually increase its dividend while balancing investments in capex and M&A activities. Click here and access our complete dividend analysis report to understand the dynamics of JCDecaux. The analysis detailed in our JCDecaux valuation report hints at an inflated share price compared to its estimated value. Simply Wall St Dividend Rating: ★★★★☆☆ Overview: Bank of Ireland Group plc offers banking and financial services in the Republic of Ireland, the United Kingdom, and internationally, with a market cap of €11.49 billion. Operations: Bank of Ireland Group plc generates revenue from several segments, including Retail UK (€550 million), Retail Ireland (€1.62 billion), Wealth and Insurance (€340 million), and Corporate and Commercial (€1.96 billion). Dividend Yield: 4.8% Bank of Ireland Group's dividend payments have been inconsistent over the past seven years, with a history of volatility. Despite this, the dividends are well-covered by earnings, maintaining a payout ratio of 44.4%. The bank's net interest income is projected to exceed €3.25 billion in 2025, indicating robust financial performance. However, challenges include a high level of non-performing loans at 2.2% and a low allowance for bad loans at 55%, which could impact future stability and dividend reliability. Click to explore a detailed breakdown of our findings in Bank of Ireland Group's dividend report. Our comprehensive valuation report raises the possibility that Bank of Ireland Group is priced lower than what may be justified by its financials. Simply Wall St Dividend Rating: ★★★★★☆ Overview: Schoeller-Bleckmann Oilfield Equipment Aktiengesellschaft manufactures and sells steel products worldwide, with a market cap of €515.33 million. Operations: Schoeller-Bleckmann Oilfield Equipment's revenue is primarily derived from its Oilfield Equipment segment, generating €304 million, and Advanced Manufacturing & Services, contributing €395.40 million. Dividend Yield: 5.4% Schoeller-Bleckmann Oilfield Equipment's dividend yield is among the top 25% in Austria, supported by a reasonable payout ratio of 60.9% and cash flow coverage at 43.2%. However, its dividend history is marked by volatility, with a recent reduction to €1.75 per share. The company has expanded its Saudi operations, enhancing strategic growth and sustainability efforts with a new solar-equipped facility that aligns with ESG goals to cut emissions significantly by 2030. Click here to discover the nuances of Schoeller-Bleckmann Oilfield Equipment with our detailed analytical dividend report. The analysis detailed in our Schoeller-Bleckmann Oilfield Equipment valuation report hints at an deflated share price compared to its estimated value. Reveal the 229 hidden gems among our Top European Dividend Stocks screener with a single click here. Have a stake in these businesses? Integrate your holdings into Simply Wall St's portfolio for notifications and detailed stock reports. Take control of your financial future using Simply Wall St, offering free, in-depth knowledge of international markets to every investor. Explore high-performing small cap companies that haven't yet garnered significant analyst attention. Fuel your portfolio with companies showing strong growth potential, backed by optimistic outlooks both from analysts and management. Find companies with promising cash flow potential yet trading below their fair value. This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned. Companies discussed in this article include ENXTPA:DEC ISE:BIRG and WBAG:SBO. This article was originally published by Simply Wall St. Have feedback on this article? Concerned about the content? with us directly. Alternatively, email editorial-team@ Error while retrieving data Sign in to access your portfolio Error while retrieving data
BreakingNews.ie
12-05-2025
- Automotive
- BreakingNews.ie
Safety concerns main issue stopping adults from cycling
Safety concerns are the main barrier preventing more Irish people from cycling, according to a survey. The research indicated that the vast majority of Irish adults rarely or never cycle, with just 13 per cent of Irish adults cycling weekly. Advertisement The most commonly given deterrents were the volume of traffic (66 per cent), dangerous driving (61 per cent), a lack of confidence cycling in traffic (51 per cent) and a lack of segregated cycle lanes (40 per cent). Other reasons given were weather conditions (34 per cent), previous incidents or near-misses (21 per cent) and poor street lighting in the evening (21 per cent). The survey was conducted by polling company IrelandThinks for insurer RedClick, a partner of the Dublinbikes scheme which is operated by JCDecaux on behalf of Dublin City Council. The research was conducted with a nationally representative sample of 1,648 participants. Advertisement It indicated that 82 per cent of Irish adults rarely or never cycle and just 13 per cent of Irish adults said they cycled weekly. This compares to 24 per cent of EU citizens who cycle weekly, 47 per cent of Danes and 42 per cent of Finnish citizens. The research found that 56 per cent of adults in Ireland said safety concerns have stopped them from cycling, with women being over 25% more likely than men to cite safety concerns as a barrier (62 per cent vs 49 per cent). When asked what changes would encourage them or others to cycle more, safer roads and improved driver–cyclist etiquette emerged as the top priority (56 per cent). Advertisement Ireland Death of garda at checkpoint marks 'desperately sa... Read More Other suggestions included more dedicated cycle lanes (38 per cent), more secure parking (22 per cent), greater policing of bike theft (22 per cent), and improved street lighting (17 per cent). The survey also indicates that 35 per cent of adults own a bike, four per cent own an electric bike, one per cent own a cargo bike, and five per cent use RedClick Dublinbikes or another bike sharing service. In Dublin, nine per cent of adults use RedClick Dublinbikes or another bike share scheme.
