Latest news with #GyaneshChaudhary
Time of India
5 days ago
- Business
- Time of India
Vikram Solar's new TVC promotes a brighter future driven by solar energy
HighlightsVikram Solar, one of India's leading solar photovoltaic module manufacturers, has launched its inaugural television commercial ad campaign titled 'Khushiyon Wali Sunshine' to penetrate the growing energy market in the country. The advertisement features a young protagonist who uses the word 'Hanji' as a metaphor for assurance and care, demonstrating how Vikram Solar provides dependable energy solutions in everyday life. The campaign aims to inspire individuals and businesses to adopt clean energy as a joyful choice, reflecting Vikram Solar's commitment to innovation, reliability, and a sustainable future. Vikram Solar , one of India's solar PV module manufacturers , has launched its first ever TVC ad campaign — ' Khushiyon Wali Sunshine '. The launch marks the first of many efforts by the brand to penetrate the growing energy market in the country. At the heart of this debut TVC is a simple yet powerful message- that with Vikram Solar, every challenge finds a seamless, caring solution. The film showcases a spirited young protagonist who uses this simple word – Hanji, that becomes a powerful metaphor for assurance, care, and the brand's promise of a dependable energy solution. Set in a serene hill town, the film follows a local family hosting guests, with their youngest member eagerly taking on every little responsibility, responding to every request with a cheerful 'Hanji'—a word that quietly reassures, 'I am here for you.' Through everyday moments- adjusting lights, ensuring comfort and anticipating needs, the narrative subtly highlights how Vikram Solar powers every corner of the home. The child's gentle affirmation becomes much more than a reply, it establishes that with every ray of sunshine, Vikram Solar is lighting up lives—one 'Hanji' at a time. 'Khushiyon Wali Sunshine' is more than an ad. It's a celebration of Vikram Solar's vision to touch lives - highlighting how households and businesses can transition from traditional energy sources to efficient solar solutions , the company stated in a press release. The 'Khushiyon Wali Sunshine' ad film is now live across multiple TV channels, digital platforms and other media, supported by an integrated strategy that includes social media activations as well. Gyanesh Chaudhary , chairman and managing director, Vikram Solar, said, 'With 'Khushiyon Wali Sunshine,' we aim to inspire individuals and businesses to adopt clean energy not just as a necessity, but as a joyful, forward-looking choice. This campaign reflects our continued commitment to innovation, reliability, and building a brighter, greener tomorrow.' Vikram Solar launched this brand campaign 'Khushiyon Wali Sunshine', aimed at championing clean energy with a human touch, it added. Building on the momentum, the campaign now expands to include Vikram Solar's first-ever TVC, bringing the message of sustainable living and everyday joy to a wider national audience. Watch the video here:
Time of India
12-05-2025
- Business
- Time of India
Vikram Solar to supply 326 MW solar modules for Gujarat's renewable energy park project
Vikram Solar has secured a substantial 326.625 MW solar module supply order from Gujarat Industries Power Company Limited (GIPL) for the Khavda Renewable Energy Park in Gujarat. This order elevates Vikram Solar's total contribution to renewable energy to roughly 577 MW. The delivery of the high-efficiency modules is slated for FY26, strengthening the partnership between Vikram Solar and GIPCL. Tired of too many ads? Remove Ads New Delhi: Vikram Solar has secured a "significant" order from Gujarat Industries Power Company Limited GIPL ) to supply 326.625 MW of solar modules . The high-efficiency solar modules will be supplied for the Khavda Renewable Energy Park in latest order brings Vikram Solar's total contribution to renewable energy to approximately 577 MW, the company modules are scheduled for delivery in FY26. Gyanesh Chaudhary , Chairman and Managing Director of Vikram Solar, stated: "This order reinforces the strong and enduring relationship between Vikram Solar and GIPCL. The Khavda project symbolises a collective push toward energy security and sustainability. With this order, we are contributing to one of the most important renewable energy projects in India."Kolkata-based Vikram Solar specialises in efficient photovoltaic (PV) module manufacturing and has presence across 39 countries.
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Business Standard
23-04-2025
- Business
- Business Standard
Vikram Solar bags 150 MW solar module supply deal from Maharashtra Power Co
Vikram Solar on Wednesday said it has secured a 150 MW solar module supply order from Maharashtra State Power Generation Co Ltd. The leading solar PV module manufacturer in a statement said it has bagged an order for a major renewable power project of 150 MW from Maharashtra State Power Generation Co Ltd (MAHAGENCO), a government of Maharashtra undertaking. The company will provide 150 MW of advanced N-Type Modules. The modules will be supplied in the districts of Jalgaon and Solapur in the state of Maharashtra to MAHAGENCO under Mukhyamantri Saur Krushi Vahini Yojana (MSKVY) project 2.0. The order reinforces the Kolkata-headquartered company's standing as one of the premier names in India's Approved List of Models and Manufacturers (ALMM) list, the statement said. "We are proud to have secured this order, which marks another step forward in our mission to power a greener India through high-efficiency solar solutions. The trust placed in Vikram Solar is a reflection of our commitment to quality, innovation, and sustainability," said Gyanesh Chaudhary, Chairman & Managing Director, Vikram Solar. Chaudhary further noted that "as we continue to expand our presence in key markets, such as Maharashtra, our focus remains on delivering value and excellence to our partners and communities. We view Maharashtra as a high-potential market with a rapidly growing appetite for renewable energy, and we remain optimistic about the region's accelerating demand trajectory." The implementation of this project is anticipated to boost the region's renewable energy capacity, support the reduction of carbon emissions, and advance environmental sustainability, the company added. (Only the headline and picture of this report may have been reworked by the Business Standard staff; the rest of the content is auto-generated from a syndicated feed.)
Time of India
23-04-2025
- Business
- Time of India
Vikram Solar secures 150 MW order in Maharashtra
Vikram Solar , a solar PV module manufacturers, on Wednesday announced the receipt of an order for a renewable power project of 150 MW capacity from Maharashtra State Power Generation Co. Ltd (MAHAGENCO), a government of Maharashtra undertaking. 'As we continue to expand our presence in key markets, such as Maharashtra, our focus remains on delivering value and excellence to our partners and communities. We view Maharashtra as a high-potential market with a rapidly growing appetite for renewable energy, and we remain optimistic about the region's accelerating demand trajectory,' said Gyanesh Chaudhary, Chairman & Managing Director, Vikram Solar. According to the official press release, the strategic order will see Vikram Solar deliver high-efficiency solar modules adding to its project portfolio. It added that the modules will be supplied in the districts of Jalgaon and Solapur in Maharashtra to MAHAGENCO under the Mukhyamantri Saur Krushi Vahini Yojana project 2.0. The commencement of the order delivery is set to be in the FY25-26. The implementation of this project is anticipated to boost the region's renewable energy capacity, support the reduction of carbon emissions, and advance environmental sustainability .
