Latest news with #Fuzzy's
Miami Herald
13-06-2025
- Business
- Miami Herald
Struggling Mexican fast-food chain unveils new comeback strategy
As much as college students like a boozy margarita and cheap tacos, staking an entire business on broke 20-something-year-olds might not be the smartest if trying to make money. Established in 2003 in Fort Worth, Texas, one fast-casual Mexican restaurant chain has become many college towns' favorite hangout spot, thanks to its laid-back environment and delicious tacos and margaritas. Don't miss the move: Subscribe to TheStreet's free daily newsletter Although beloved, the chain closed several locations across multiple states in the past few years, which led it to end the first quarter of fiscal 2025 with 115 restaurants, 13 fewer than the year prior. Related: Popular fast-food burger chain to open first store in new market All the closures might be due to the decline in total restaurant sales, down 13% compared to last year, primarily due to decreased traffic and average check. However, this time, instead of closing existing locations, the Mexican chain is opening a new one with a twist. Dine Brands Global's (DIN) Fuzzy's is opening a new restaurant in Sugarland, a Houston suburb. The shop is located at 1912 Wescott Ave. and will begin serving customers on June 16. However, this newest restaurant is unlike the rest of its traditional locations. It's introducing a new concept with full-service hospitality, digital innovations, and a revamped menu. At this new Fuzzy's, guests order at the counter and collect their food at a pickup window, but it will also still offer tableside service. This shift in its original concept aims to make operations more efficient so orders can be made and delivered to customers faster. Related: Popular chicken chain shares, massive expansion plan "We're excited to pilot this new model that puts hospitality front and center while simplifying the overall experience for our guests," said Fuzzy's President Patrick Kirk in a press release. "Sugar Land is helping us find that sweet spot between fast casual and full-service, with a streamlined menu, bold new taco creations, and a margarita lineup that puts our bar front and center." This new restaurant concept is currently being piloted to obtain customers' feedback. If successful, it will be implemented in more new locations. This expansion looks promising, because Fuzzy's has sealed a deal with the franchisee company NGE Group, which owns the Sugarland location, to open three more restaurants by the end of 2025. A new restaurant concept also means a new menu with exclusive offerings for Fuzzy's, another aspect of what makes its Sugarland location so attractive. The menu additions include an entire line of new tacos, featuring Texas Brisket Taco, Cali-Style Steak Taco, Sonora Relleno for vegetarians, and the Ultimate Nachos. More Food News: Popular pizza chain adds experimental new menu item fans will loveTaco Bell unveils surprising new menu items that threaten McDonald'sStarbucks makes big change that should improve your experience Because consumers appreciate value offerings amid a slowdown in consumer spending, Fuzzy's now allows guests to combine any tacos so they can try more options for a cheaper price. The Mexican chain also focuses on trends by launching new beverages on its menu. The new drinks include cocktails like the Paloma 'Rita, dunked with a bottle of grapefruit Jarritos, the Watermelon 'Rita, and frozen creations like the Fuzz Driver and Double Rum Daiquiri. Related: Veteran fund manager unveils eye-popping S&P 500 forecast The Arena Media Brands, LLC THESTREET is a registered trademark of TheStreet, Inc.
Yahoo
13-06-2025
- Business
- Yahoo
Fuzzy's Taco Shop to expand with new Texas location
American fast-casual restaurant chain Fuzzy's Taco Shop is set to expand its footprint with the launch of its latest establishment, Fuzzy's Tacos and Margs, in the city of Sugar Land, Texas. This new location, set to open on 16 June, at 1912 Wescott Ave, marks a departure from the brand's traditional service model by offering tableside service instead of the customary counter order and pickup window. The Sugar Land restaurant is pioneering the brand's fresh dining experience, complete with full-service hospitality and digital innovations. A refreshed menu will focus on a variety of tacos, including the Texas Brisket Taco, the Cali-Style Steak Taco and the vegetarian-friendly Sonora Relleno, featuring a fried poblano pepper, and the brand's Ultimate Nachos. Guests can also create their own taco combinations. The beverage menu at the new Fuzzy's location has also been updated, featuring cocktails such as the Paloma 'Rita, with a bottle of grapefruit Jarritos, the Watermelon 'Rita, and frozen drinks such as the Fuzz Driver and Double Rum Daiquiri. Fuzzy's president Patrick Kirk stated: 'We're excited to pilot this new model that puts hospitality front and centre while simplifying the overall experience for our guests. 'Sugar Land is helping us find that sweet spot between fast-casual and full-service, with a streamlined menu, bold new taco creations, and a margarita lineup that puts our bar front and centre.' The Sugar Land restaurant is owned by the NGE Group, with brothers Miro and Andrew Nazarian in charge of its operation. The group has agreed to launch three Fuzzy's locations by the end of 2025. The restaurant will open seven days a week, with extended hours on weekends. This strategic expansion follows the chain's recent entry into California, as it continues to grow its presence across the US. "Fuzzy's Taco Shop to expand with new Texas location" was originally created and published by Verdict Food Service, a GlobalData owned brand. The information on this site has been included in good faith for general informational purposes only. It is not intended to amount to advice on which you should rely, and we give no representation, warranty or guarantee, whether express or implied as to its accuracy or completeness. You must obtain professional or specialist advice before taking, or refraining from, any action on the basis of the content on our site. Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
Yahoo
12-06-2025
- Business
- Yahoo
Fuzzy's Taco Shop Pilots New Hospitality-Driven Model in Sugar Land, TX
New location introduces tableside service, tech enhancements, and innovative menu items as part of brand evolution SUGAR LAND, Texas, June 12, 2025--(BUSINESS WIRE)--Fuzzy's Taco Shop is shaking things up in the Houston area with the grand opening of its newest location in Sugar Land, called Fuzzy's Tacos and Margs, on Monday, June 16, 2025. Located at 1912 Wescott Ave #250, the restaurant marks an exciting new offering for the brand, debuting a fresh dining experience with full-service hospitality, digital innovations, and a crave-worthy menu refresh. To celebrate the grand opening, Fuzzy's will give away Free Tacos for a Year* to the first 50 guests in line on opening day (June 16). Additionally, the first 100 guests will also receive a free Fuzzy's Taco Shop t-shirt. Unlike traditional Fuzzy's locations where guests order at the counter and collect their food at a pickup window, the Sugar Land restaurant will offer tableside service. Guests will be welcomed to take a seat and a Tacotender will come take their orders, all while enjoying the brand's signature laid-back vibes. "We're excited to pilot this new model that puts hospitality front and center while simplifying the overall experience for our guests," said Patrick Kirk, President of Fuzzy's. "Sugar Land is helping us find that sweet spot between fast casual and full-service, with a streamlined menu, bold new taco creations, and a margarita lineup that puts our bar front and center." The new location also introduces Fuzzy's refreshed menu, with a strategic focus on tacos, both new and fan-favorites. Guests can enjoy the Texas Brisket Taco, the Cali-Style Steak Taco, and the Sonora Relleno for a delicious fried poblano pepper for a vegetarian option. Other highlights include Ultimate Nachos and the option to combo any tacos together for more variety and value. New beverages introduced in Sugar Land feature cocktails like the Paloma 'Rita, dunked with a bottle of grapefruit Jarritos®, Watermelon 'Rita, and frozen creations like the Fuzz Driver and Double Rum Daiquiri. These additions are designed to elevate the in-store experience while delivering strong beverage value in true Fuzzy's fashion. The Sugar Land location is owned by the NGE group and operated by brothers Miro and Andrew Nazarian. The NGE group has signed an agreement to open three Fuzzy's locations by the end of 2025. "Houston is a vibrant, dynamic city and we can't wait to bring Fuzzy's back to the community and become part of its DNA," said Miro Nazarian, Franchisee and Executive Director of NGE. "This new Sugar Land restaurant represents our shared vision for what the future of Fuzzy's can be: more hospitality, more flavor, and more fun. We're excited to grow the brand and introduce more Texans to the Fuzzy's experience." The restaurant will be open Sunday through Thursday from 10 a.m. to 12 a.m. and Friday through Saturday from 10 a.m. to 1 a.m. For more information and updates, visit or follow @fuzzystacoshop on Instagram and TikTok. *Winners will receive two (2) free tacos each week for 52 weeks. The two free tacos will be loaded to their Fuzzy's Taco Shop Rewards app at the beginning of each week and must be used that week or the offer will expire. All winners are required to have an active Rewards account to redeem their prizes. Entry in line constitutes acceptance of official rules. See restaurant for official rules. About Fuzzy's Taco Shop Founded in 2003 in Fort Worth, Texas, Fuzzy's Taco Shop® is a fast-casual plus restaurant known for fresh flavors and good vibes that take the bite out of life. Offering flavorful tacos, famous margaritas, and fun times, it's all fuzzy here. As of March 31, 2025, Fuzzy's operates 115 restaurants across 15 states, including one company-owned location in Texas. Fuzzy's Taco Shop is franchised by affiliates of Pasadena, Calif.-based Dine Brands Global, Inc. (NYSE: DIN). To find your local Fuzzy's Taco Shop, visit For franchising information, visit About Dine Brands Global, Inc. Based in Pasadena, California, Dine Brands Global, Inc. (NYSE: DIN), through its subsidiaries and franchisees, supports and operates restaurants under the Applebee's Neighborhood Grill + Bar®, IHOP®, and Fuzzy's Taco Shop® brands. As of March 31, 2025, these three brands consisted of over 3,500 restaurants across 19 international markets. Dine Brands is one of the largest full-service restaurant companies in the world and in 2022 expanded into the Fast Casual segment. For more information on Dine Brands, visit the Company's website located at Follow us: Instagram: @fuzzystacoshop TikTok: @fuzzystacoshop Facebook: BR-Fuzzys View source version on Contacts For media inquiries, email us at media@ Sign in to access your portfolio
Business Wire
12-06-2025
- Business
- Business Wire
Fuzzy's Taco Shop Pilots New Hospitality-Driven Model in Sugar Land, TX
SUGAR LAND, Texas--(BUSINESS WIRE)-- Fuzzy's Taco Shop is shaking things up in the Houston area with the grand opening of its newest location in Sugar Land, called Fuzzy's Tacos and Margs, on Monday, June 16, 2025. Located at 1912 Wescott Ave #250, the restaurant marks an exciting new offering for the brand, debuting a fresh dining experience with full-service hospitality, digital innovations, and a crave-worthy menu refresh. To celebrate the grand opening, Fuzzy's will give away Free Tacos for a Year* to the first 50 guests in line on opening day (June 16). Additionally, the first 100 guests will also receive a free Fuzzy's Taco Shop t-shirt. Unlike traditional Fuzzy's locations where guests order at the counter and collect their food at a pickup window, the Sugar Land restaurant will offer tableside service. Guests will be welcomed to take a seat and a Tacotender will come take their orders, all while enjoying the brand's signature laid-back vibes. 'We're excited to pilot this new model that puts hospitality front and center while simplifying the overall experience for our guests,' said Patrick Kirk, President of Fuzzy's. 'Sugar Land is helping us find that sweet spot between fast casual and full-service, with a streamlined menu, bold new taco creations, and a margarita lineup that puts our bar front and center.' The new location also introduces Fuzzy's refreshed menu, with a strategic focus on tacos, both new and fan-favorites. Guests can enjoy the Texas Brisket Taco, the Cali-Style Steak Taco, and the Sonora Relleno for a delicious fried poblano pepper for a vegetarian option. Other highlights include Ultimate Nachos and the option to combo any tacos together for more variety and value. New beverages introduced in Sugar Land feature cocktails like the Paloma 'Rita, dunked with a bottle of grapefruit Jarritos®, Watermelon 'Rita, and frozen creations like the Fuzz Driver and Double Rum Daiquiri. These additions are designed to elevate the in-store experience while delivering strong beverage value in true Fuzzy's fashion. The Sugar Land location is owned by the NGE group and operated by brothers Miro and Andrew Nazarian. The NGE group has signed an agreement to open three Fuzzy's locations by the end of 2025. 'Houston is a vibrant, dynamic city and we can't wait to bring Fuzzy's back to the community and become part of its DNA,' said Miro Nazarian, Franchisee and Executive Director of NGE. 'This new Sugar Land restaurant represents our shared vision for what the future of Fuzzy's can be: more hospitality, more flavor, and more fun. We're excited to grow the brand and introduce more Texans to the Fuzzy's experience.' The restaurant will be open Sunday through Thursday from 10 a.m. to 12 a.m. and Friday through Saturday from 10 a.m. to 1 a.m. For more information and updates, visit or follow @fuzzystacoshop on Instagram and TikTok. *Winners will receive two (2) free tacos each week for 52 weeks. The two free tacos will be loaded to their Fuzzy's Taco Shop Rewards app at the beginning of each week and must be used that week or the offer will expire. All winners are required to have an active Rewards account to redeem their prizes. Entry in line constitutes acceptance of official rules. See restaurant for official rules. About Fuzzy's Taco Shop Founded in 2003 in Fort Worth, Texas, Fuzzy's Taco Shop® is a fast-casual plus restaurant known for fresh flavors and good vibes that take the bite out of life. Offering flavorful tacos, famous margaritas, and fun times, it's all fuzzy here. As of March 31, 2025, Fuzzy's operates 115 restaurants across 15 states, including one company-owned location in Texas. Fuzzy's Taco Shop is franchised by affiliates of Pasadena, Calif.-based Dine Brands Global, Inc. (NYSE: DIN). To find your local Fuzzy's Taco Shop, visit For franchising information, visit About Dine Brands Global, Inc. Based in Pasadena, California, Dine Brands Global, Inc. (NYSE: DIN), through its subsidiaries and franchisees, supports and operates restaurants under the Applebee's Neighborhood Grill + Bar®, IHOP®, and Fuzzy's Taco Shop® brands. As of March 31, 2025, these three brands consisted of over 3,500 restaurants across 19 international markets. Dine Brands is one of the largest full-service restaurant companies in the world and in 2022 expanded into the Fast Casual segment. For more information on Dine Brands, visit the Company's website located at BR-Fuzzys
Business Wire
27-05-2025
- Entertainment
- Business Wire
Get Happy AF With Fuzzy's Taco Shop's New Happy Hour Featuring Items $5 and Under
IRVING, Texas--(BUSINESS WIRE)-- Fuzzy's Taco Shop, the fast-casual+ restaurant brand known for serving up good vibes, is raising the bar on value with its new Happy Hour, featuring items $5 and under. Available for dine-in only, Monday through Friday*, this new lineup is all about big flavor, great prices, and serious summer vibes with everything you need to get Happy AF (At Fuzzy's!). With guests juggling summer travel, packed schedules, and tighter budgets, Fuzzy's Taco Shop delivers a no-stress spot to unwind with tasty tacos and delicious drinks, all without breaking the bank. Fuzzy's Taco Shop has built a loyal following by staying true to fresh ingredients, scratch-made recipes, and a laid-back atmosphere that invites guests to come as they are. The new Happy Hour menu reflects that same approach, offering high-quality food and drinks at prices that make gathering easy and accessible. The new Happy Hour menu includes: Classic Original Tacos: $2.50 with shredded chicken, ground beef, carnitas, or veggie Premium Original Tacos: $3.50 with grilled steak, grilled chicken, shrimp, or brisket Chips & Dips: Chips & Salsa ($3) or Chips & Queso ($4) Drinks that bring the party: House Margaritas ($4); Sangria 'Rita Swirl, Baja-ma Mama, or Fuzzy's Red Sangria ($5); Modelo 18 oz Draft ($5); Miller Lite 18 oz Draft ($4); $3 Coronita Dunk, $3 Jarritos and more** 'We built this Happy Hour around what our guests actually want, which is tasty food, cold drinks, and prices that make it easy to kick back and stay awhile,' said Chef Daniel Camp, Director of Culinary for Fuzzy's Taco Shop. 'It's fun, it's craveable, and it creates the kind of laid-back, fun vibe that makes people feel Happy AF.' Fuzzy's is the go-to summer hangout for major value and full-on flavor, perfect for everything from group meetups to post-work margaritas. To check out the full Happy Hour menu and find a Fuzzy's Taco Shop near you, visit *Price, offerings, hours, and participation may vary by restaurant. **Must be 21+. Please drink responsibly. About Fuzzy's Taco Shop Founded in 2003 in Fort Worth, Texas, Fuzzy's Taco Shop® is a fast-casual plus restaurant known for fresh flavors and good vibes that take the bite out of life. Offering flavorful tacos, famous margaritas, and fun times, it's all fuzzy here. As of March 31, 2025, Fuzzy's operates 115 restaurants across 15 states, including one company-owned location in Texas. Fuzzy's Taco Shop is franchised by affiliates of Pasadena, Calif.-based Dine Brands Global, Inc. (NYSE: DIN). To find your local Fuzzy's Taco Shop, visit For franchising information, visit About Dine Brands Global, Inc. Based in Pasadena, California, Dine Brands Global, Inc. (NYSE: DIN), through its subsidiaries and franchisees, supports and operates restaurants under the Applebee's Neighborhood Grill + Bar®, IHOP®, and Fuzzy's Taco Shop® brands. As of March 31, 2025, these three brands consisted of over 3,500 restaurants across 19 international markets. Dine Brands is one of the largest full-service restaurant companies in the world and in 2022 expanded into the Fast Casual segment. For more information on Dine Brands, visit the Company's website located at BR-Fuzzy
