Latest news with #FireflyBoards
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Business Standard
3 days ago
- Business
- Business Standard
Adobe launches Firefly app for mobile with AI image, video tools: Details
Adobe has launched its Firefly app for iOS and Android devices, enabling users to create AI-generated images and videos directly on their phones. Already available as a web app, Firefly allows users to input text prompts to generate or edit content using Adobe's own tools as well as models from OpenAI, Google, Flux, and others. The app syncs with Creative Cloud, allowing creators to begin projects on mobile and continue them seamlessly on desktop applications like Photoshop and Premiere Pro. Pricing and availability Firefly Mobile is now available for download from the App Store and Google Play. Firefly Boards is currently in beta on the web version. All new features introduced across the Firefly web and mobile apps are included in the Creative Cloud Pro plan. Pricing (inclusive of GST) is as follows: Firefly mobile app features The Firefly mobile app consolidates multiple creative AI tools in one interface. It lets users generate and edit visuals using prompts or reference inputs, and supports mixing different models for tailored output. Key features include: Text to Image: Generate images from text prompts Text to Video: Create short video clips from descriptions Image to Video: Animate stills into moving visuals Generative Fill: Add or remove elements from images with AI Generative Expand: Extend images by intelligently filling expanded areas AI Model Access: Use Adobe Firefly models along with OpenAI, Google Imagen 3/4, Veo 2/3 Creative Cloud Sync: Sync projects across mobile, web and desktop apps AI transparency and creative rights To enhance trust and protect creator rights, Adobe Firefly attaches Content Credentials to every AI-generated output. These credentials disclose which AI model was used—Adobe's or a third party—ensuring transparency and giving creators control over attribution. Firefly Boards (Public Beta) Adobe has also introduced Firefly Boards, a collaborative tool for creative brainstorming. Teams can use text prompts to generate and remix visuals and videos. It supports integration with Adobe's Firefly Video Model, Google's Veo 3, Luma AI's Ray2, and Pika 2.2. Firefly Boards is currently available as a Public Beta on the web.
Gulf Business
3 days ago
- Business
- Gulf Business
Adobe brings Firefly to mobile, expands AI ecosystem for creators
Image: Adobe Adobe has extended its leadership in creative ideation with a major expansion of Adobe Firefly – its destination for AI-assisted content ideation, creation, and production – by bringing Firefly's powerful image and video generation tools to phones. The newly launched Firefly iOS and Android app gives creators the freedom to explore ideas and generate or edit images and videos using AI, anytime and anywhere. Whether starting from scratch or refining content on the go, creators can now experience Firefly as a standalone mobile or web app, with seamless syncing to Adobe Creative Cloud applications, ensuring uninterrupted project continuity from ideation to production. Also introduced in this expansion is Firefly Boards, now available in public beta on the web. This AI-first moodboarding surface is transforming how creative teams collaborate on concepts. With the addition of video capabilities, Firefly Boards allows professionals to explore, edit, and iterate across media types using AI-powered tools in a collaborative environment. Read: Adobe expands Firefly generative AI ecosystem The new partner models are initially launching in Firefly Boards and will soon become accessible across the Firefly app, giving creators unprecedented flexibility to work with diverse aesthetic styles and media formats. The goal is to offer creators a comprehensive, AI-powered toolkit — on mobile and web — that supports everything from early ideation to final production. And for those wondering about transparency in AI-generated content – Adobe continues to embed Content Credentials into every asset, clearly identifying which models and tools were used. It's a move toward trust and accountability in an increasingly AI-driven creative world. Since its launch, Firefly has generated more than 24 billion assets, and interest continues to climb. Adobe has seen traffic and paid subscriptions to Firefly rise by 30 per cent quarter over quarter, signalling a growing appetite for AI-powered tools that still prioritise creative control.
Time of India
3 days ago
- Business
- Time of India
Adobe brings AI-image generation app to phones, adds partners
Adobe Inc. released its first dedicated artificial intelligence smartphone app on Tuesday that includes AI models from the company and partner firms, in a bid to tap into a growing trend of sharing AI images and videos over social media. The new Firefly mobile app packages Adobe's own AI model together with models from OpenAI and Google and is available on iOS and Android phones. In addition, Adobe is integrating models from new partner firms Ideogram, Luma AI, Pika and Runway, which can be accessed in Firefly Boards, a product that is part of the Firefly web app. Generating images that can easily be shared on social media has become a key driver of AI interest, with OpenAI's Ghibli-style AI images driving record traffic to the ChatGPT creator. Adobe's mobile service will offer subscribers unlimited basic image generation from Adobe models, while it will charge extra for access to the company's premium models and those from its partners. The subscription cost will be the same as for the web versions of Firefly, which start at $10 per month. The San Jose, California-based company had earlier released AI tools along with the mobile app version of its popular image-editing program Photoshop. Adobe has not disclosed how much it pays the partner models on the Firefly app. The company had promised users that its AI model is trained only on material that it has a legal right to use, with Adobe offering protection against copyright claims. Ely Greenfield, Adobe's chief technology officer for digital media, said Adobe's approach has also gained some resonance among consumers. "Even for many of our individual customers, that promise of the commercial safety and the story about how Firefly is trained continues to be a really important differentiator," Greenfield said.
Techday NZ
4 days ago
- Business
- Techday NZ
Adobe launches Firefly app, bringing AI image & video to mobile
Adobe has introduced Firefly image and video generation capabilities to mobile devices via a new application now available for iOS and Android. The rollout of the Firefly mobile app brings AI-powered tools directly to creators, granting the ability to generate, edit and iterate on images and videos from their phones. With both a standalone web and mobile experience, Firefly seamlessly synchronises with Adobe's suite of Creative Cloud applications, allowing users to maintain project continuity and create workflows that transition efficiently from concept to production. Mobile expansion The Firefly mobile app gives creators, from professionals to casual users, the option to generate images and videos using text prompts (Text to Image, Text to Video), convert images into videos (Image to Video), add or remove elements from visuals using Generative Fill, and extend image sizes with AI-generated backgrounds through Generative Expand. Integration with Adobe's Creative Cloud means assets developed on mobile can be continued seamlessly on desktop versions of Photoshop, Premiere Pro and other applications. Adobe states that the Firefly mobile application builds on its existing ecosystem of mobile products, which includes Photoshop, Lightroom and Adobe Express. Utilising AI models that also power desktop Adobe software, these mobile offerings allow for professional content creation suitable for social media, presentations, print and other formats. Firefly Boards for collaboration Firefly Boards, now in public beta, introduces an AI-first moodboarding platform aimed at transforming ideation and team collaboration. Incorporating both video and image generation and editing, Firefly Boards enables creative teams to work together on hundreds of ideas simultaneously, interact with various media types, and modify assets using conversational text prompts and AI-powered tooling from both Adobe and partnering companies. Teams can remix video clips, generate new footage using Adobe's commercially safe Firefly Video Model, or tap into partner models, including those offered by Google, Luma AI, and Pika. Additional image editing features rely on Black Forest Labs' Flux.1 Kontext and OpenAI's generative models, which allow for iterative changes based on user instructions. Expanded AI model ecosystem Adobe has broadened the Firefly ecosystem by incorporating generative AI models from new partners such as Ideogram, Luma AI, Pika, and Runway, supplementing its existing integrations with OpenAI, Google and Black Forest Labs. These models introduce different styles and media capabilities, giving creators the option to experiment with and combine model outputs for greater creative flexibility. The recently added models include Flux.1 Kontext by Black Forest Labs, Ideogram 3.0 by Ideogram, Ray2 by Luma AI, Pika 2.2 text-to-video, Gen-4 Image by Runway, as well as Google's Imagen 4 and Veo 3. The expanded model offering is available initially through Firefly Boards and will be rolled out to the broader Firefly app in future updates. Adobe also continues to maintain native support for its in-house image, video, audio, and vector models within the platform. Content credentials and creator rights In a move to support transparency and uphold creators' rights, Adobe attaches Content Credentials to all AI-generated content produced with Firefly. These credentials visibly specify which model—Adobe's or a partner's—was used in the generation process, aiming to empower creators and stakeholders to identify the provenance of creative assets. Adobe states, "At Adobe, we take the most creator-friendly approach to AI in the industry, driven by our roots in the creative community and our respect for creators." Ongoing updates across Creative Cloud Alongside the Firefly launch, Adobe announced enhancements to Creative Cloud products such as Lightroom, Photoshop and Illustrator, all geared towards enabling users to move from initial concepts to final outputs more efficiently through AI-driven workflow improvements. Updates include batch photo refinement, advanced vector resizing and new capabilities for typography fine-tuning. Firefly usage and growth According to Adobe, over 24 billion assets have been produced globally using Firefly's generative AI models. Creators are using Firefly Image Model 4 and its Ultra variant for highly detailed lifelike images, generating 1080p video from prompts, and producing vector artwork including logos via Text-to-Vector tools. The company also reports a 30 percent quarter-on-quarter increase in Firefly usage and a similar rise in first-time subscribers, while paid subscriptions nearly doubled in the same period. "Creators continue to impress us with the breadth and artistry of the images, videos, graphics and designs they're dreaming up in the Firefly app using models from both Adobe and our partners," said Ely Greenfield, Senior Vice President and Chief Technology Officer. "Our goal with Firefly is to deliver creators the most comprehensive destination on web and mobile to access the best generative models from across the industry, in a single integrated experience from ideation to generation and editing." The Firefly mobile app is available to download on iOS and Android. Firefly Boards is currently accessible in public beta through the Firefly web application, and all features are offered as part of Adobe's Creative Cloud Pro plan.
Forbes
4 days ago
- Business
- Forbes
Adobe Firefly Gets More Third-Party AI Models And Unveils New Mobile App
Adobe is rapidly expanding its Partner Model Integration Program with new AI models from Google, ... More OpenAI and Black Forest Labs. Software giant Adobe says it is now adding more image and video models from third parties like Ideogram, Luma AI, Pika and Runway to Adobe Firefly. These new models are part of Adobe's Partner Model Integration Program and join AI models from the likes of Google, OpenAI and Black Forest Labs. All models will be available in the latest version of Adobe's Firefly Boards. Adobe has also announced that Google's latest text-to-image model, Imagen 4 will also join the program and will be available in Firefly's Text-to-Image feature Veo 3 and will be integrated into both the Text-to-Video and Image-to-Video features. These new models will give content creators even more choice and flexibility for experimenting with AI models. All models will all be available from within Adobe's trusted workflow without users having to leave Firefly or switch to other apps. Alexandru Costin is vice president of Generative AI, Adobe Partner Model Integration says: 'We built the Firefly app to be the ultimate one-stop shop for creative experimentation—where you can explore different AI models, aesthetics, and media types all in one place. Every new partner model we add gives creators even more flexibility to experiment, iterate, and push their ideas further.' Uses can now use the Adobe Firefly mobile app and then switch back to the desktop version when they ... More get back to the office. Adobe says that no matter which model a creator opts to use and upload from within its products, the content will never be used to train generative AI models. This has always been true with Adobe's Firefly models but it's also an essential condition of Adobe's third-party partnership agreements. As part of Adobe's commitment to transparency, Content Credentials are automatically appended to any AI-generated content produced within Firefly so the user will always know when something was created with a Firefly or one of its partner models. Thanks to these partnership agreements, Adobe's customers now get access to all the models via a single Adobe sign-in and plan, so there's no need to juggle separate accounts or have separate subscription plans. Today, Adobe is also unveiling innovations to Firefly Boards for creative professionals and their teams to access new ways of developing and collaborating on hundreds of concepts across multiple media formats… and all in one place. Firefly Boards give access to Adobe's commercially safe Firefly models as well as the growing roster of partner models The latest additions will help unlock more creativity and flexibility. These latest innovations in Firefly Boards include Generate Video which adds videos generated by Adobe's commercially safe Firefly Video model and partner models, including Google Veo, Ray2 by Luma AI and Pika's text-to-video generator, directly to a Board. Users can make Iterative Edits to images and then experiment and make further edits to images with conversational text prompts using Black Forest Labs' Flux.1 Kontext and OpenAI's image generation capabilities. Test prompts can easily be turned into video clips using the new Firefly Mobile app. Another new feature is the ability to bring order to ideas with a single click. Boards can neatly organize all the visual elements into a clean and presentation-ready layout. Users can also link Adobe documents so that any updates or changes are made in other Adobe apps automatically, syncing to Boards content. Adobe is expanding its mobile offering with the launch of the Firefly mobile app for iOS and Android. The new apps bring AI-first creativity to creators no matter where they are. For example, users can generate images and video from anywhere using popular generative AI features, including Generative Fill, Generative Expand, Text to Image, Text to Video, Image to Video. Just like the desktop Firefly app, creators will have the flexibility to choose between using Adobe's commercially safe Firefly models or partner models from Google and OpenAI, depending on their creative needs for Text to Image, Text to Video and Image to Video. Anything that's created in the Firefly mobile app will automatically sync with the creator's Creative Cloud account. This means they can start creating on a mobile device and then switch over to desktop when they get back to the office. Alternatively, work that was begun on a desktop can be continued on the move by switching over to the Firefly mobile app.
