Latest news with #E-CommerceTrendsReport2025
Korea Herald
17 hours ago
- Business
- Korea Herald
DHL's E-Commerce Trends Report 2025: AI and social media reshaping online shopping in Asia Pacific
SINGAPORE, June 23, 2025 /PRNewswire/ -- DHL eCommerce has released its E-Commerce Trends Report 2025, drawing on insights from 24, 000 online shoppers across 24 key markets worldwide. For the Asia Pacific region, results show that delivery remains a significant barrier to purchase completion, with 77% of Asia Pacific shoppers abandoning their carts when their preferred delivery options are unavailable. Social commerce continues to rise in popularity, with 85% of the region's consumers expected to shop primarily through social media by 2030, bypassing traditional retail sites. Meanwhile, AI-driven shopping tools are in high demand, as 81% of shoppers seek features such as virtual try-ons and voice search to assist their purchasing decisions. This year's study comprises eight chapters, featuring six shopper types across four generational segments, and highlights how evolving consumer expectations are reshaping the future of online retail. While the report addresses an extensive range of topics from cross-border purchasing to shoppers' views on sale days like Black Friday, four key findings stand out: the transformative impact of AI and social commerce on online shopping, the crucial role of delivery options in converting carts, and sustainability shaping customer loyalty. "Asia Pacific has always been at the forefront of e-commerce due to its growing population of young, digital natives. The region's online shoppers know what they like, and it's important to recognize those changing behaviors that could make a significant difference to maintaining customer loyalty. As more of us shop online, we want a smooth experience. This is the entire journey from browsing to deciding if the item suits, to knowing that we have delivery options before making a convenient yet secure payment. Large and small business owners can rely on DHL eCommerce's insights and expertise to curate an experience that meets the needs of their customers," said Pablo Ciano, CEO of DHL eCommerce. Shopping powered by AI: Smarter Journeys, Higher Expectations Advancements in generative AI are ushering in the next industrial revolution. But how will AI impact online shopping? DHL's latest e-commerce trend report reveals that AI is one of the most highly anticipated and demanded innovations among consumers, with 81% of shoppers in Asia Pacific wanting retailers to offer AI-powered shopping features. Virtual try-ons, AI-powered shopping assistants, and voice-enabled product search top the list of features consumers actively want to use. Shopping via voice commands is already on the rise, where about one in two (47%) of shoppers in the region make hands-free purchases. As digital expectations rise, so does the demand for intuitive, tech-enabled shopping journeys that blend utility with delight. Social Commerce Becomes the New E-Commerce The traditional e-commerce website is increasingly being replaced, or bypassed, by social platforms. Consumers are turning to apps like TikTok, Instagram, and Facebook not just for discovery, but for purchase. In Asia Pacific, 85% of shoppers say they have already made a purchase via social media. This is expected to stay with more than eight out of 10 (85%) expect these platforms to become their primary shopping destination by 2030. The power of influence also plays a critical role: 87% of shoppers in Asia Pacific say viral trends and social buzz influence their buying decisions. TikTok, in particular, is driving change in markets such as Thailand and Malaysia, where 86% and 81% of online shoppers, respectively, report buying through the app. This shift signals a major transformation in the methods brands need to engage with their audiences, and calls for seamless, mobile-native experiences built for in-app conversion. Delivery and Returns: The Ultimate Conversion Drivers While new technologies continue to transform the digital shopping experience, the fundamentals of delivery and returns remain the biggest drivers of cart abandonment. Shoppers are not willing to compromise when it comes to convenience, flexibility, and control. 77% of consumers in the region will abandon their purchase if their preferred delivery option is not available. Just as critically, 75% will leave if the return process does not match their expectations. Trust also plays a major role, with 65% of shoppers in Asia Pacific reporting that they will not buy from a retailer if they do not trust the returns provider. These expectations emphasize the importance of transparent, customer-centric logistics strategies — not just as an operational concern, but as a core part of the conversion funnel. Sustainability and the Circular Economy: From Buzzword to Bottom-Line Impact Sustainability has evolved from a brand differentiator into a core consumer demand. In Asia Pacific, 79% of shoppers now consider sustainability when making online purchases. A significantly high consensus comes from India, where 92% find sustainability important when making an online purchase. This goes beyond packaging or shipping — one in two (49%) shoppers have abandoned their carts due to sustainability concerns. Consumers in Asia Pacific are also embracing more circular models of consumption, with 52% opting for pre-owned or refurbished goods, motivated by both environmental values and cost efficiency. Additionally, 72% of shoppers in Asia Pacific express a willingness to participate in recycling or buy-back programs offered by retailers, with 85% of survey respondents from China indicating that they would do so. These behaviors point to a growing expectation that brands will not only reduce their footprint but also actively empower consumers to shop more sustainably. As we look towards 2030, these insights provide a clear roadmap for retailers aiming to capture the attention of today's diverse shopper demographics. By embracing technology, prioritizing sustainability, and understanding the evolving preferences of consumers, businesses can transform challenges into opportunities. Further insights and information, as well as the full report, are available under the following link: or About the DHL E-Commerce Trends Report 2025 The E-Commerce Trends Report 2025 surveyed 24,000 consumers from Europe, the Americas, Asia-Pacific, Africa, and the Middle East. Its findings offer actionable insights for e-commerce brands seeking to meet changing expectations, personalize experiences, and create growth through smarter logistics and innovation. Asia Pacific markets include Australia, China, India, Malaysia and Thailand. – End – You can find the press release for download as well as further information on On the internet: Follow us at: DHL – The logistics company for the world DHL is the leading global brand in the logistics industry. Our DHL divisions offer an unrivalled portfolio of logistics services ranging from national and international parcel delivery, e-commerce shipping and fulfillment solutions, international express, road, air and ocean transport to industrial supply chain management. With approximately 400,000 employees in more than 220 countries and territories worldwide, DHL connects people and businesses securely and reliably, enabling global sustainable trade flows. With specialized solutions for growth markets and industries including technology, life sciences and healthcare, engineering, manufacturing & energy, auto-mobility and retail, DHL is decisively positioned as "The logistics company for the world". DHL is part of DHL Group. The Group generated revenues of approximately 84.2 billion euros in 2024. With sustainable business practices and a commitment to society and the environment, the Group makes a positive contribution to the world. DHL Group aims to achieve net-zero emissions logistics by 2050.
Fibre2Fashion
08-06-2025
- Business
- Fibre2Fashion
Tech & green values drive new online shopping trends: DHL
AI and social commerce are-redefining the online shopping experience, while fast and reliable delivery is proving crucial to converting carts into purchases. At the same time, sustainability is becoming a key driver of customer loyalty, as consumers increasingly align their buying habits with environmental values. These trends are collectively reshaping the future of e-commerce, as per the insights from DHL E-commerce's newly released E-Commerce Trends Report 2025. The report is based on responses from 24,000 online shoppers across 24 key global markets. It features eight chapters, profiling six shopper types and four generational segments, and explores how shifting consumer expectations are redefining the future of online retail. AI, social commerce, and sustainability are reshaping online retail, according to DHL's E-Commerce Trends Report 2025. It highlights growing demand for AI features, social platform purchases, and sustainable practices. Fast, flexible delivery and easy returns remain essential for cart conversion, while trust and environmental values increasingly drive consumer loyalty and purchasing decisions. "It's important to recognise that there isn't just one type of online shopper or one type of market. The reasons for cart abandonment can vary widely. Our E-commerce Trends Report analyses the trends and developments shaping online shopping worldwide to help our customers grow their businesses. Logistics plays a crucial role in this process, and we see ourselves as a vital partner, offering our customers relevant insights, expertise, and solutions to drive their success," said Pablo Ciano, CEO of DHL E-commerce . DHL's latest e-commerce trend report reveals that AI is one of the most highly anticipated and demanded innovations among consumers, with 7 in 10 shoppers globally wanting retailers to offer AI-powered shopping features. Virtual try-ons, AI-powered shopping assistants, and voice-enabled product search top the list of features consumers actively want to use. Shopping via voice commands is already on the rise, with 37 per cent of global shoppers — and nearly half of social commerce users — making purchases hands-free. As digital expectations rise, so does the demand for intuitive, tech-enabled shopping journeys that blend utility with delight. The traditional e-commerce website is increasingly being replaced — or bypassed — by social platforms. Consumers are turning to apps like TikTok, Instagram, and Facebook not just for discovery, but for purchase. Seven in ten shoppers say they have already made a purchase via social media, and that same proportion expects these platforms to become their primary shopping destination by 2030. The power of influence also plays a critical role: 82 per cent of shoppers say viral trends and social buzz influence their buying decisions. TikTok in particular is driving change in markets such as Thailand, where 86 per cent of online shoppers report buying through the app, and globally among Gen Z, where almost 50 per cent are already using the platform to purchase. This shift signals a major transformation in how and where brands need to engage with their audiences, and calls for seamless, mobile-native experiences built for in-app conversion. While new technologies continue to transform the digital shopping experience, it's the fundamentals of delivery and returns that remain the biggest drivers of cart abandonment. Shoppers aren't willing to compromise when it comes to convenience, flexibility, and control. In fact, 81 per cent of consumers say they will abandon their purchase if their preferred delivery option isn't available. Just as critically, 79 per cent will leave if the return process doesn't match their expectations. Trust also plays a major role, with three out of four shoppers reporting that they will not buy from a retailer if they don't trust the delivery and returns provider. These expectations emphasise the importance of transparent, customer-centric logistics strategies — not just as an operational concern, but as a core part of the conversion funnel. Sustainability has evolved from a brand differentiator into a core consumer demand. Globally, 72 per cent of shoppers now consider sustainability when making online purchases. For many, this goes beyond packaging or shipping — one in three shoppers have abandoned their carts due to sustainability concerns. Among Gen Z, this figure spikes to nearly one in two. Consumers are also embracing more circular models of consumption, with over half opting for pre owned or refurbished goods, motivated by both environmental values and cost efficiency. Additionally, 58 per cent of shoppers express willingness to participate in recycling or buy-back programmes offered by retailers. These behaviours point to a growing expectation that brands will not only reduce their footprint but actively empower consumers to shop more sustainably. Insights from DHL' E-Commerce Trends Report provides a clear roadmap for retailers aiming to capture the attention of today's diverse shopper demographics. By embracing technology, prioritising sustainability, and understanding the evolving preferences of consumers, businesses can transform challenges into opportunities.
